Sherlock Communications

BACKGROUND

Please describe your company and your position there.

Virufy is an international research organization that uses artificial intelligence (AI) to diagnose COVID-19 from cough patterns, rapidly and at no cost through the use of a smartphone. I am the founder & CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sherlock Communications?

I hired Sherlock Comms to build Virufy's brand in LATAM through marketing and PR.

What were your goals for this project?

To increase the number of visitors to our website and web app.

SOLUTION

How did you select Sherlock Communications?

Spoke with the CEO and was very impressed with the speed of action and professionalism.

Describe the scope of their work in detail.

To build brand in 5 countries across LATAM. This involved lining up press releases, TV interviews, radio, newspaper, etc.

What was the team composition?

The CEO assigned a few digital marketing experts to work with my team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We now have millions of viewers of our product. We can STOP the spread of COVID-19 thanks to Sherlock's excellent work!

How effective was the workflow between your team and theirs?

Very efficient, we used email and WhatsApp, and Google Docs.

What did you find most impressive about this company?

Their speed to action is outstanding.

Are there any areas for improvement?

Would be nice to use the Slack messaging app.

BACKGROUND

Please describe your company and your position there.

I’m the CFO of Edificios Inteligentes. We’re a technology company that provides consultancy, design, implementation, and support services for multi-national companies working on audio, video, security, and IT projects.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sherlock Communications?

We needed marketing services to complement the launch of a branch in a new city.

What were your goals for this project?

We wanted our property to receive immediate visibility in our market sector.

SOLUTION

How did you select this vendor?

We researched many companies in our region and narrowed the list to several serious options. Sherlock Communications’ pitch won us over immediately, and we knew we had to hire them.

Describe the project in detail.

We held a detailed briefing after we selected Sherlock Communications and formed a virtual team. Over the next three months, they developed exactly what we wanted.

What was the team composition?

We worked with a project manager, as well as with virtual team members such as journalists.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We received interest within 2–3 months, some of which turned into opportunities and projects for us.

How effective was the workflow between your team and theirs?

We received timely, concise, informative updates regularly.

What did you find most impressive about this company?

They were energetic and possessed extensive market knowledge. Additionally, we were pleased with their high level of professionalism.

Are there any areas for improvement?

No, not that I saw. We couldn’t have asked for better service or quality. We’ll be coming back to them for new projects.