SERP Agency

BACKGROUND

Please describe your company and your position there.

CEO of Emplicit.co the world's leading e-commerce marketplace agency

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SERP Agency, and what were your goals?

We were having a hard time locating our desired customer audience on Google so we could attract more customer from organic and reduce our paid acquisition costs.

SOLUTION

How did you select this vendor and what were the deciding factors?

Talked to 4 options, spoke with 2 references

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

First they did an initial content and website audit. This identified what issues we were facing with our current site and what was holding us back. Once this was fixed we worked on creating the strategy to write quality content and build backlinks to the content to get it ranking and increase the exposure of it.

How many people from the vendor's team worked with you, and what were their positions?

Ashley their account manager and Kelsey from their SEO team. I even got some helped from the founder Sage.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The results have been great. We have been able to find our target customer and get more downloads and users for our product because of it.

Describe their project management style, including communication tools and timeliness.

Very effective, they are timely to respond via email and we have a Slack channel to get more urgent communication through just in case.

What did you find most impressive or unique about this company?

Their SEO knowledge and technical SEO acumen. I am greatly impressed with the results they can deliver with a small team. It doesn’t feel corporate, we feel like a valued relationship to them.

Are there any areas for improvement or something they could have done differently?

It would have been great to get more volume of topics quicker, this would have been nice but other than that all good.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and CEO of ATMOS Financial, a banking services company that provides bank accounts to people looking to fund clean energy, electric vehicles, and other climate-positive solutions.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SERP Agency?

We were looking to improve our search engine rankings and make our specific keywords more visible.

SOLUTION

What was the scope of their involvement?

SERP Agency provides us with ongoing keyword research and implementation, backlinking, and website content development services. They also make recommendations to improve our SEO visibility, such as implementing HTML page structures, branding logos, conversion rate processes, and subdomains.

Moreover, they’ve streamlined our funnel to increase the frequency of people opening accounts with our platform.

What is the team composition?

We mainly work with a co-founder who has taken on the role of a project manager. However, we bring in more people for content creation and specific data research projects whenever they’re needed.

How did you come to work with SERP Agency?

We met SERP Agency through a referral.

How much have you invested with them?

So far, we’ve invested somewhere between $40,000–$50,000.

What is the status of this engagement?

Our ongoing partnership started in August 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

SERP Agency has been able to help us reduce our advertising costs and introduce more effective ways to grow through content strategy and conversion rates. Several content pieces they’ve created and recommended have successfully ranked on the first page of search results for particular keywords.

In addition, we’ve also experienced a 15%–20% increase in our account completion rate, which is quite a significant jump.

How did SERP Agency perform from a project management standpoint?

The team is able to deliver their tasks within their deadlines consistently, so they’ve been great from a project management perspective. We use Monday for content creation and typically communicate through Slack and text messaging.

What did you find most impressive about them?

We’re impressed with their expertise, which is the primary reason why we continue to work with them. They’re excellent in terms of research, communications, content creation, and conversion rate optimization.

Are there any areas they could improve?

We had to take over some of the technical aspects of the project in some cases, so they could improve on expanding their knowledge in our industry and field.

Do you have any advice for potential customers?

I would advise you to think outside the box regarding content creation and be open to SERP Agency’s recommendations that may stray from your initial solution.

BACKGROUND

Please describe your company and your position there.

One of the owners here at GymMembersNow where we help gym owners add on more revenue with seamless marketing and operational services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SERP Co, and what were your goals?

Organic SEO. To increase our organic presence in an effort to get more leads.

SOLUTION

How did you select this vendor and what were the deciding factors?

We knew we needed to increase our organic presence, but didn't know where to go. Until an ad popped up on Facebook from SERP. After getting hit by testimonial after testimonial from their ads, we finally decided to hop on a call with Sage and his team.

So grateful we did. Since we started our partnership they have helped us increase our organic presence and have helped us generate 10-15+ highly qualified leads per month for our business. It has been a total game changer as these leads have been much easier to convert and have stayed with us much longer.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Taking a hyper-specific-customized approach to optimize our SEO.

How many people from the vendor's team worked with you, and what were their positions?

2 Sage and his other experts in SEO.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Yes! Since working with them they have increased our organic lead flow. Going from about 1-5 per month to now 10-15+ per month! And our monthly MRR by $15k-$20k. It has been a total game-changer and we look forward to continued success!

Describe their project management style, including communication tools and timeliness.

They have been so easy to get in touch with. This was one of the many things I was impressed with was their client communication. They truly care about our business and its success. Ever since we joined, I have felt like we have become a true extension of their business.

What did you find most impressive or unique about this company?

Their team and the results they produce. Plain and simple!

Are there any areas for improvement or something they could have done differently?

I've been thrilled with our experience thus far. If you are on the fence about working with SERP, it is a no-brainer! There is no better company to help you with your SEO that will ACTUALLY get you an ROI than SERP.

BACKGROUND

Please describe your company and your position there.

I am the marketing directory and president of Full Moon Rising Farm Summer camps.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SERP Co, and what were your goals?

We hired SERP to help us get more camp sign ups and grow our summer camp business. After looking at a lot of options we decided to settle on SEO with SERP. We wanted to grow organically and didnt want to spend money on ads.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected this vendor because when we spoke to them they blew us away with their knowledge. They had a lot of success stories as well that convinced us they were going to be the right fit.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

In the first 30 days they delivered a beautiful website. In the first few months they mostly worked on strategy, content and some foundational links. After that they delivered blogs and links and we have a great monthly call with Adam. He walks us through all the progress, explains it and then shows us whats next. Super helpful

How many people from the vendor's team worked with you, and what were their positions?

3

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since working with SERP we tripled in size. Had to hire a lot more staff and now have a waitlist a mile long for campers waiting to get in. It's been miraculous and the growth has also brought with it some growing pains. We are in the process of investing into more infrastructure on the farm so we can continue to grow with the amount of new business we are getting.

Describe their project management style, including communication tools and timeliness.

The have really clear emails each month with a nice breakdown of whats going on, the progress, challenges and any upcoming items. There are some nice visual reports they give you that you can look whenever you 'd like. They are super responsive whenever I email Adam I usually hear back in the day.

What did you find most impressive or unique about this company?

Their level of understanding about SEO. It's incredible. They seem to live and breath this stuff. Everyone I have encountered in their company is also extremely professional.

Are there any areas for improvement or something they could have done differently?

I would like some less technical reports at certain times. I can get drowned in the numbers and technical seo words they use.

BACKGROUND

Please describe your company and your position there.

I am the CEO of Tribe Organics. We produce premium herbal supplements

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SERP Agency, and what were your goals?

Our goal was to have more presence on google search and therefore more traffic on our online store.

SOLUTION

How did you select this vendor and what were the deciding factors?

Creating SEO performance base blog entries as well as backlinks and improving keyword rankings.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They do this by ranking our website for non-branded keywords (aka generic keywords) that the average person uses to search for solutions to their problems & desires. They improve our website's ART - Authority, Relevance, Trust.

How many people from the vendor's team worked with you, and what were their positions?

• Improve the Authority of your website – with outreach link building.
• Improve the Relevance (aka Reach) of your website – with content.
• Improve the Trust of your website – by auditing & fixing all technical and on-page SEO issues.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Improved CTR and impressions Improved organic traffic and conversions

Describe their project management style, including communication tools and timeliness.

They use Monday and we can track their ongoing projects at all times and see the monthly goals

What did you find most impressive or unique about this company?

Great communication with our account manager. Monthly calls with a follow-up email.

BACKGROUND

Please describe your company and your position there.

I am the ceo of a digital advertising and strategy company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SERP Co, and what were your goals?

I worked with SERP to support me in launching into a new industry vertical.

SOLUTION

How did you select this vendor and what were the deciding factors?

I knew they were a leading authority in the dental industry and had heard good things from other relationships.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The scope of work involved reviewing our funnel, marketing process, and delivery.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with the business owner directly.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The measurable outcomes of the project resulted in saving our company years of work and lots of development costs.

How effective was the workflow between your team and theirs?

Sage and the team were very clear and knowledgeable.

What did you find most impressive or unique about this company?

They are the best I've worked with when it comes to SEO and communication. They have good values as a company.

Are there any areas for improvement or something they could have done differently?

They could have outsourced more of the work to a different team member but chose to be hands on as business owners.

BACKGROUND

Please describe your company and your position there.

I'm an executive of a marketing agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SERP Co?

We needed to know some of the best ways to do SEO and integrate into Hubspot.

SOLUTION

How did you select this vendor?

They took the time to really care for us and get us the results we needed.

Describe the scope of their work in detail.

Work included one on one meetings, videos recorded, zoom meetings, group meetings and SOPs created for us.

What was the team composition?

I worked closely with the owners of SERP.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Great success and exactly what I needed.

How effective was the workflow between your team and theirs?

Easy integration with Slack

What did you find most impressive about this company?

Communication and the results of what we needed.

Is there any area for improvement or anything that could have been done differently?

Nope!