SENSO Mx.

BACKGROUND

Please describe your organization and position.

I’m a marketing coordinator at a travel booking company.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with  Senso MX?

I hired them to help me with my social media marketing strategy and advertising campaigns. 

SOLUTION

What was the scope of their involvement?    

They have run advertising campaigns on Facebook and Instagram, taking charge of everything from content creation to creative guidelines and campaign management.                                                      

What was the team composition?

I worked with three people: a couple of designers and digital marketing experts.

How did you come to work with Senso MX ?

I found them on Facebook and sent them a message there.

How much have you invested in them?

The cost is about 50,000 Mexican pesos (approximately $2,500 USD).

What is the status of this engagement?

I started working with them in June 2022, and it is an ongoing collaboration.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I am starting to see the results in terms of an increase in patients. 

How did  Senso MX perform from a project management standpoint?

They've stayed on top of deadlines and respected our budget expectations. We've communicated mostly via Zoom and use Basecamp as a project management tool.

What did you find most impressive about them?        

They are great at following up on our campaigns and testing what works best to make adjustments and obtain optimal results.              

Are there any areas they could improve?

I am happy with their work so far.             

Do you have any advice for potential customers?

Be patient, as results are not immediate but you do get them in time.        

BACKGROUND

Please describe your company and your position there.

I'm the owner of a factory of furniture with great quality in México. My company has 7 years growing in the market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SENSO Mx.?

We needed someone to manage our social media and our brand strategy, from ads, branding, and brand awareness. Also, we are working on a specialized software to automate process in my factory.

SOLUTION

How did you select this vendor and what were the deciding factors?

I didn't have the time to take care of social media and brand strategy, I met SENSO Mx. in a conference about marketing in real state. I never looked for more options after their proposal.

Describe the project in detail and walk through the stages of the project.

They took care of from branding, communication strategy, brand awareness, and social media ads.

How many resources from the vendor's team worked with you, and what were their positions?

I have worked with 5 person from SENSO Mx. from community managers, project managers, software engineers and the owners.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

On Facebook we increased sales around 30%, making our fractory to work on full production for 9 months straight. We also increased our base community and brand awareness in the market.

How effective was the workflow between your team and theirs?

We meet every month to evaluate all the work done. Everyday we communicate using WhatsApp with their team to deal with every issue we may have.

What did you find most impressive or unique about this company?

I'm impressed by their tailored service and their organization in the daily tasks.

Are there any areas for improvement or something they could have done differently?

I don't have any improvement in mind, they have done a great work with my brand.

BACKGROUND

Please describe your company and your position there.

I am the VP of Engineering; our company and product focus on improving access to low-income housing tax credits for tenants and asset managers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SENSO Mx., and what were your goals?

Creating something from nothing is not an easy task and requires a broad range of skillsets; I found that the SENSO team was able to quickly identify and fill skill gaps in our engineering organization.

SOLUTION

How did you select this vendor and what were the deciding factors?

After an extensive review of vendors, the SENSO team was selected because of their ability to communicate complex ideas in clear and straightforward ways. Coming with deep design and application architecture experience set them apart from their peers.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

While the work is ongoing, the SENSO team was instrumental in helping create our product development organization; members of the team defined processes and procedures for design, dev ops, architecture, and application development using python and javascript.

How many people from the vendor's team worked with you, and what were their positions?

A total of nine members of the SENSO team have participated in our project. Their roles ranged from design, technical documentation, application architecture, and devops to python and javascript application development. Their leadership team played an integral role as well in organizing and leading the team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since the development of the MVP, our company has been able to secure our first seed round of funding and we have onboarded three high visibility clients.

Describe their project management style, including communication tools and timeliness.

We operate on scrum or kanban depending on the nature of the work, using jira, github, confluence and slack.

What did you find most impressive or unique about this company?

The SENSO team is always available and professional.

Are there any areas for improvement or something they could have done differently?

I would like to see SENSO build upon its internal programs that provide engineers opportunities for growth. What they have in place is impressive but we can always find more ways to better serve our teams.

BACKGROUND

Please describe your company and your position there.

I´m the CEO of a Neurology Clinic based in Monterrey Mexico.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SENSO Mx., and what were your goals?

We hired Senso to build a digital marketing strategy that will help us increase our presence and share of impressions specifically on the Google Search platform.

SOLUTION

How did you select this vendor and what were the deciding factors?

Senso showed great mastery and experience in creating SEO strategies with other of its clients. The decisive factor was that they were able to verify the results obtained with their other clients.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The first step was to develop a specific profile of each of the target markets we focus on. From there we began a market research phase that allowed us to define search patterns on the web for each of the profiles created to represent each target market. Finally, we create websites, microsites and destination pages that will help us to be present in searches within the google platform, both organically and in paid searches.

How many resources from the vendor's team worked with you, and what were their positions?

Four people collaborated on the project. A project manager, a web developer, a content creator, and a graphic designer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The strategy that Senso planned and executed achieved the objectives outlined specifically in KPI metrics such as lead generation and reduction of the cost of conversion.

How effective was the workflow between your team and theirs?

Their workflow has been highly effective.

What did you find most impressive or unique about this company?

His capacity for in-depth analysis of the industry in which we participate, managing to adapt his skills to our particular context.

Are there any areas for improvement or something they could have done differently?

Delivery times can be better.

BACKGROUND

Please describe your company and position.

I am an executive at a medical company 

Describe what your company does in a single sentence.

medical service

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SENSO Mx. to accomplish?

• Reach more people
• reach more patients

SOLUTION

How did you find SENSO Mx.?

• Online Search

Why did you select SENSO Mx. over others?

• Close to my geographic location

How many teammates from SENSO Mx. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Very good work

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

number of patients per month

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They're very responsible

What was your primary form of communication with SENSO Mx.?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

they proximity to me

Are there any areas for improvement or something SENSO Mx. could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the IT Consultant of Sariga

Describe what your company does in a single sentence.

Tailored user experience and software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SENSO Mx. to accomplish?

Develop a system to manage the outputs and inputs of construction materials.

SOLUTION

How did you find SENSO Mx.?

Referral

Why did you select SENSO Mx. over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from SENSO Mx. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Create roles and security locks for system users
• streamline and make checking and accounting processes more efficient
• leave aside human errors and automate everything

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The company implemented the system the same week the project was delivered, and it continues to be constantly updated. New improvements are added, and it works correctly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was fast, and their work was of good quality. They also followed the rules of UX.

What was your primary form of communication with SENSO Mx.?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

The closeness and speed with which they communicate

Are there any areas for improvement or something SENSO Mx. could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Owner of Paty Castro

Describe what your company does in a single sentence.

Crafting and crafts

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SENSO Mx. to accomplish?

• Logo
• Branding
• Advertising campaigns

SOLUTION

How did you find SENSO Mx.?

Recommendation

Why did you select SENSO Mx. over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from SENSO Mx. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Super recommended. From the beginning, they were very attentive to everything I had in mind for my business! They captured each of the ideas that I mentioned, and the presentation of proposals was very nice. The brand manual that they gave me was very well explained and detailed!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

customer attraction

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was delivered on time, and they were very attentive and detailed when listening to my ideas and expressing them.

What was your primary form of communication with SENSO Mx.?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their attention to detail and kindness with all our requests.

Are there any areas for improvement or something SENSO Mx. could have done differently?

I really liked the treatment and all the work that they have done and delivered to me. Until now, I would not change anything, and I will continue requesting their services.

BACKGROUND

Please describe your company and position.

I am the Senior Medical Specialist. of SOLUCIÓN QUIRÚRGICA, Dr. Alejandro Moreno Andrade

Describe what your company does in a single sentence.

We are a group of General Surgeons, represented and directed by me.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SENSO Mx. to accomplish?

• Targeted advertising
• Increase my number of patients in consultation
• Increase my number of patients in surgeries.

SOLUTION

How did you find SENSO Mx.?

Advertising on Instagram

Why did you select SENSO Mx. over others?

• High ratings
• Company values aligned

How many teammates from SENSO Mx. were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They helped me relaunch my brand, with greater exposure, especially by identifying my target audience and increasing the effectiveness of each ad, optimizing my investment. They developed my website and monitor the interactions of my potential clients in real time to provide feedback on the process and continue optimizing my financial investment more and more. EVERY DAY THE FAVORABLE IMPACT YOUR SERVICES HAVE ON MY BUSINESS GROWS AND GROWS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

At the moment, making a quick estimate, an increase in the flow of patients of around 70% greater in my office and in surgeries, since I hired their services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything has been delivered in a timely manner; In addition, we are in permanent contact and in real time in the event of any eventuality.

What was your primary form of communication with SENSO Mx.?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are extremely efficient and effective in what they do, they know very well what they do, they know their business perfectly and how to achieve their objectives; and on top of everything, they do it with a wonderful attitude.

Are there any areas for improvement or something SENSO Mx. could have done differently?

At the moment I do not identify flaws in their processes that deserve corrections.

BACKGROUND

Please describe your company and position.

I am the Director of Olivec Canada

Describe what your company does in a single sentence.

We distribute fence panels.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SENSO Mx. to accomplish?

• Website

SOLUTION

How did you find SENSO Mx.?

Referral

Why did you select SENSO Mx. over others?

Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Development of a website, we used WordPress

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Functional website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They responded to every inquiry with great communication and delivered a great final product.

What was your primary form of communication with SENSO Mx.?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

Responded to inquiries quickly and resolved all concerns in a timely manner

Are there any areas for improvement or something SENSO Mx. could have done differently?

all good

BACKGROUND

Please describe your company and your position there.

We have an e-commerce to sell personalized photos.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SENSO Mx., and what were your goals?

We thought that our online store was very slow, and our goal was simple, make the page as fast as possible to improve the user experience.

SOLUTION

How did you select this vendor and what were the deciding factors?

You could say that I found them through Google Ads. It caught our attention that other agencies told us that our page could not be faster and SENSO offered us and implemented the solution to achieve it.

Describes the scope of work in detail, including the project steps, key deliverables, and technologies used.

It took approx. 3 weeks the project. It included an analysis of the site, improvements and optimizations and finally a final report of results. For this, they used several meters such as GT Metrix, and the changes were made in our Wordpress page, in the hosting and in the domain if I'm not wrong. In addition to the optimizations they installed a CDN

How many people from the vendor's team worked with you, and what were their positions?

We had contact with two people who, if I'm not mistaken, are co-founders of the brand.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They helped us improve our page load time by 87%, from 4 seconds to .5 seconds.

Describe their project management style, including communication tools and timeliness.

They gave us a schedule at the beginning that included the necessary activities to be done and they met all the dates.

What did you find most impressive or unique about this company?

The work they did was quite good, and they helped us with extra topics that we had doubts about.

Are there any areas for improvement or something they could have done differently?

Not really, everything was excellent.