# Scalero
Scalero Reviews (20), Pricing, Services & Verified Ratings
- Premier Verified
- 4.9 out of 5 average review rating
- 5 connections joined Scalero's Network

[Visit Website](https://scalero.io)
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**The premier lifecycle marketing studio✨**
From strategy to execution, we bring deep expertise in top lifecycle marketing platforms—Customer.io, Iterable, Braze, Klaviyo, Simon Data, Bloomreach, and more. Whether you're optimizing automation or scaling customer journeys, we make it seamless.

## Company Information
- Minimum project size: $1,000+
- Hourly rate: $100 - $149
- Number of employees: 10 - 49
- 4 Locations:
  - Oakland, CA (Headquarters)
  - New York, NY
  - Ciudad de México, Mexico
  - København, Denmark

- Founded in 2019
- 1 languages: English


## Services, Focus Areas, Industries, and Clients

### Service Lines

- 90% Email Marketing

- 10% CRM Consulting and SI


### Focus Areas

- CRM Solutions:
    - 100% Mailchimp CRM Consulting & Implementation


### Industries

- 10% Supply Chain, Logistics, and Transport

- 10% eCommerce

- 10% Automotive

- 10% Hospitality & leisure

- 10% Other industries

- 15% Consumer products & services

- 15% Information technology

- 10% Retail

- 10% Education


### Clients

- 20% Small Business (<$10M)

- 80% Midmarket ($10M - $1B)


## Pricing Snapshot

Average rating for cost based on this provider's reviews: 4.8 out of 5


**What Clients Have Said** *(This summary is based on verified Clutch reviews.)*:

Scalero offers competitive pricing that fits client budgets, providing strong value for cost. Clients appreciate their effective communication and project management. Specific project costs were not disclosed, but engagements often involve small teams of 2-5 members, indicating flexibility and scalability in their services.


**Most Common Project Size**: $50,000 to $199,999 based on 9 reviews
*(Pricing information for this provider is based on reviews where the project size was available.)*

### Pricing by Service

- Email Marketing: $50,000 to $199,999 based on 6 reviews

- Content Marketing: $10,000 to $49,000 based on 2 reviews

- Other Digital Marketing: Less than $10,000 based on 2 reviews

- Digital Strategy: $10,000 to $49,000 based on 1 review

- SMS Marketing: $50,000 to $199,999 based on 1 review

- API Development: Confidential based on 1 review

- Ecommerce Marketing: Confidential based on 1 review

- Marketing Strategy: Confidential based on 1 review



## Reviews

Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews)


### Scalero Review Insights

Overall Review Rating: 4.9
- Quality: 4.9
- Schedule: 4.9
- Cost: 4.8
- Willing to Refer: 4.9



### Top Mentions

- Timely (14 mentions)

- Communicative (8 mentions)

- High-quality work (6 mentions)

- Great project management (5 mentions)

- Proactive (4 mentions)

- Flexible (3 mentions)

- Knowledgeable (3 mentions)

- Open to feedback (3 mentions)

- Well-organized projects (3 mentions)

- Collaborative (2 mentions)

- Easy to work with (2 mentions)

- Reliable (2 mentions)

- Trustworthy (2 mentions)

- Unique expertise (2 mentions)

- Adaptable (1 mentions)

- Detail-oriented (1 mentions)

- Exceptional performance (1 mentions)

- Helpful (1 mentions)

- Results-oriented (1 mentions)

- Team players (1 mentions)



### Review Highlights

**High-Quality Deliverables and Attention to Detail**
Clients appreciate the quality and precision of Scalero's work, noting their thoroughness and ability to deliver error-free outputs. Their attention to detail contributes to the success of campaigns.

**Minor Suggestions for Improvement**
While overall feedback is positive, a few clients suggested improvements in areas like follow-through on ideas and incorporating in-house copywriting. These minor areas for enhancement do not detract significantly from their overall performance.

**Proficiency in Email Marketing Strategies**
Scalero excels in boosting email marketing metrics, improving open rates, click rates, and conversions for various clients. Their expertise spans multiple industries, helping businesses achieve significant engagement and retention improvements.

**Expertise in Technical Implementation**
Scalero is adept at handling technical challenges, such as data migration, platform transitions, and coding complex email automations. Their technical proficiency ensures seamless project execution and integration.

**Positive Impact on Revenue and Engagement**
Clients report increased revenue, engagement, and ROI from email marketing efforts managed by Scalero. Their strategic input and execution drive tangible business results.

**Client-Centric Approach and Customization**
Scalero tailors their services to meet specific client needs, offering personalized solutions and adapting to various workflows. Their flexibility and commitment to client satisfaction are frequently noted.

**Seamless Collaboration and Integration**
Scalero's ability to integrate into client workflows and act as an extension of the client's team is highly valued. Their collaborative spirit and proactive approach enhance the client experience.

**Value-Driven Partnerships**
Scalero is recognized for providing excellent value for cost, aligning with client budgets while delivering high-quality services. Their pricing and results-driven approach foster strong, ongoing partnerships.

**Commitment to Continuous Improvement**
Scalero demonstrates a commitment to ongoing optimization and improvement, using data-driven insights to refine strategies and enhance campaign performance over time.


### Scalero Reviews

#### Email Marketing for Space Rental Marketplace (Featured Review)
**The Project**
- Services: Email Marketing
- Project size: $200,000 to $999,999
- Project length: Apr. 2022 - Ongoing

**Project Summary**: Scalero provides digital marketing services for a space rental marketplace. The team is responsible for onboarding a new email service provider (ESP) and customer data platform (CDP), among other tasks.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Head of Lifecycle Marketing, Peerspace
- Industry: eCommerce
- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — May 1, 2025

**Feedback Summary**: Scalero has successfully implemented several large-scale projects, resulting in a strong email open rate, a low unsubscribe rate, and an increase in email volumes. The team is highly responsive, communicative, and knowledgeable. Scalero meets all deadlines and navigates technical issues with ease.
""They are responsive and hit deadlines, even the tight ones.""

**BACKGROUND**
Please describe your company and position.I am the Head of Lifecycle Marketing of PeerspaceDescribe what your company does in a single sentence.Space rental marketplace for events, meetings, production shoots.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Marketing operationsCodingIndustry knowledgeonboarding new ESPMore support

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?High ratingsPricing fit our budgetGood value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Onboarding of new ESP and CDPIP warming of new ESPTransfer of all email campaignsEmail coding/build of email campaigns and Push campaignsHelp with launch of new push channelTemplate creation for company going international - localizationOverall monitoringData connection and audience buildingIndustry knowledgeWeekly meetings

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Successful implementation of several huge scale projects - ESP, CDP, LocalizationHiring of Scalero allowed us to keep our team lean while being cost effective. It was cheaper and more efficient to have the Scalero team us needing to hire a new full time employee.Overall email ORs have stayed strong >50% exceeding OKRs while volumes have doubled from 5-10M (b/w Jan - Dec 2024) and unsubs have stayed low (~0.3% 2024 avg)Lifecycle team introduced ~26 new/updated email automations in 2024 (accounts for over a 50% increase in output from the team - up from 15 LY)Describe their project management. Did they deliver items on time? How did they respond to your needs?Great—we have a weekly meeting and stay in touch on Slack all the time. They are responsive and hit deadlines, even the tight ones. They are good at communicating if there will be an issue.What was your primary form of communication with Scalero?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Wide knowledge base - they are great at getting industry knowledge. If they don't know an answer they will be able to research and provide a recommendation.Technical expertise - we have really complicated problems and coding and they are able to navigate it with ease - in all different tech platforms.Responsiveness - they are easy to communicate and get in touch with. Very quick. They are very much less of an outside agency to us - and more a part of the team.Are there any areas for improvement or something Scalero could have done differently?Copy writing is something that we used to use them for but have found that internal sources get our brand voice a little more.


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## Portfolio & Awards


### Vivino & Scalero
Vivino is the world’s largest wine community with over 50 million users spread across nearly every country in the world. The community has scanned over 1.7 billion wine labels the past 10 years and has contributed with almost 80 million reviews. No company in wine quite has the data that Vivino does.
The scale doesn’t stop there. Vivino is the world’s largest wine marketplace as well, selling over 2 million SKUs to its community in more than 20 countries across Europe, North America, South America, Asia, and Australia.
Needless to say, Vivino has big challenges when it comes to lifecycle marketing.
With ecommerce, merchandising and marketing teams distributed across multiple languages, how do they make sure their brand standards carry through in email, SMS, push notifications, and other channels?
With 50+ merchandisers needing to create emails on a daily basis that drive millions of dollars in revenue, how they implement workflows that enable the team to collaborate and flourish, while giving them enough freedom to launch campaigns quickly?
With constant new ideas and new data from business leaders, how do they keep up with demand and deliver fresh messaging, clean email code, and beautiful designs on a consistent basis?
With the Tiramisu App, Vivino is able to maintain their code and brand standards by creating custom coded WYSIWYGs that their merchandising and marketing teams are able to fill out. The designers and developers thrive by maintaining their standards and code bases, and the merchandisers get to streamline their work by filling out only the important details.
In addition, Scalero helps Vivino with design and code tasks on an on-demand basis. While Vivino has capable design and email development teams, sometimes they find themselves in a squeeze. Scalero+Tiramisu are the perfect combination to boost output.


### The Org & Scalero
The Org is a professional community that allows its users to explore organization charts for public and private companies. The company's mission is to make organizations more transparent and understand more about their own companies and the people in them.
Flashback to 2019, The Org had a growing user base and needed to quickly scale up its email program to keep its user base highly engaged with The Org community.
At the time, The Org was sending one weekly newsletter and a few automated emails out of Mailchimp, but the process was extremely manual and not scalable.
Scalero was hired to evaluate The Org’s tech stack and make recommendations on new systems to use that would allow it to scale with its fast-growing subscriber base. Scalero, in partnership with The Org, elected to implement Customer.io and Segment, using custom events that allowed for flexibility and personalization through its userbase.
Following the implementation, Scalero planned a robust email program, serving as the strategist, designer, and developer for The Org. Two years later, The Org has dozens of automated, personalized emails going out on a daily basis, and has introduced multiple new newsletters on a weekly basis. These emails are built and drafted by The Org’s team within Tiramisu, Scalero’s platform for email collaboration creation.
Email remains the number one retention tool for The Org, attributing to over 50% of repeat traffic monthly. The Org continues its rapid ascent to being the go-to source for org charts and greater understanding of teams in some of the biggest companies in the world.


### Teachers Pay Teachers & Scalero
Teachers Pay Teachers (TpT) is the world’s largest marketplace for teachers to access the community, content, and tools they need to teach at their best. Founded in 2006, TpT provides a marketplace for teachers to exchange instructional materials and access easy-to-use digital tools. Today, TpT empowers teachers with the world's largest catalog of over 5 million pieces of educator-created content.
Flashback to 2019, TpT was already running a well-oiled lifecycle marketing program, driving millions of clicks every month via email marketing to their online teacher resource marketplace. Still, they had challenges facing them:

They needed to migrate to Simon Data from Bronto, a platform that its parent company, Oracle, was shutting down
They were launching several new products, like ClassFund, Easel, and School Access. TpT knew there would be a lot of design, email coding and data engineering revolved around these new products.
They still felt they could drive a little more traffic to website with even further work in personalization and making their emails more relevant with data.

TpT elected to partner with Scalero on these initiatives. With Scalero, TpT was able to transfer to Simon Data on time, leverage the platform’s unique data manipulation and personalization capabilities, and double their website traffic from email.
Scalero continues to help TpT today, helping them ingest data into Simon Data, personalize their emails with well-designed product recommendations, code emails, advise on email design practices and more. With millions of teachers all over the world using their platforms, TpT will continue to use lifecycle marketing to drive revenue in the future.


### POJ Studio & Scalero
Founded in 2017, Pieces of Japan (POJ Studio) aims to be a bridge between two worlds: Japan and the West. POJ Studio introduces 100% authentic Japanese artisanship into modern living. POJ Studio’s core values are based around the Japanese way of keeping in harmony with the seasons, so its clientele can always rely on sustainability and natural materials paired with precise Japanese craftsmanship.
POJ Studio was expanding fast and needed a platform to accommodate its increasing customer base. Scalero was hired to migrate POJ Studio from Mailchimp to Klaviyo while also giving the look and feel of its email program a facelift.
At the time, POJ Studio was using very simple drag-and-drop templates. With Scalero’s expertise in email design, POJ Studio was able to replace its templates with beautiful, bespoke email templates.
In addition, POJ Studio also leveraged Scalero’s rich knowledge in email lifecycle to set up new email automations. Within the first month of launching a new welcome series, POJ Studio saw a 50% increase in revenue from first-time purchasers. With Scalero’s assistance in creating and implementing abandon cart and post-purchase automations, POJ Studio has seen a meaningful increase in month-over-month revenue.
Following the partnership with Scalero, POJ Studio now has the foundation for a much more robust email program. Regardless of list size, they have the resources to personalize and send more relevant content for each subscriber. As POJ Studio continues to grow, they can be confident that they are set up to go head to head with the world’s top e-commerce companies.


### Resy & Scalero
Resy is a restaurant management platform that uses technology to connect passionate diners with amazing restaurants. Since 2014, Resy has been a hub for people to find local favorites, classics, and new hot spots. In 2019, Resy was acquired by American Express.
Resy came to Scalero in 2019 to get assistance on coding an email that required some complex Jinja syntax. After completion of that project, Resy entrusted Scalero with an overhaul of their programmatic emails.
Scalero took on coding, optimizing, and implementing new automated emails that Resy revamped. This project included adding custom Jinja syntax for automations and advising on email design best practices. Scalero helped create robust email templates that would match all of Resy’s needs.
Over the last two-plus years, Scalero has been the main partner for Resy for email coding, updates, and Jinja syntax implementation. Resy’s Hit List is one of their most noteworthy projects that Scalero not only coded, but helped scale to over 10 cities. These emails are built using Tiramisu, Scalero’s email collaboration platform.
To date, Scalero has coded over 75 emails for Resy and continues to assist with email coding, Jinja personalization, and more. With millions of engaged diners all over the US using their restaurant table reservation software, Resy continues to grow using email marketing.


### MyTrees & Scalero
MyTrees is an application that helps you make a global impact by logging your daily eco-actions. MyTrees is on a mission to reduce global carbon emissions by 5.5 billion tons. Not only are you able to turn your actions into real trees, you can also earn rewards by performing daily actions.
MyTrees came to Scalero in 2021 to get assistance on designing, coding, and implementing their emails. Scalero started off the partnership by assisting in the migration from Sendgrid to customer.io. From there, Scalero created bespoke email designs to spruce up their email program.
At the time, MyTrees’ emails were simple and straightforward. Scalero created a set of fresh and modern designs that helped MyTrees establish a unique brand image. These designs are now used throughout the MyTrees platform and have been incorporated into their identity.
In addition to design, Scalero set up new email automations using custom event triggers. These emails enhance the application by notifying users whenever they have hit certain action goals - giving users a well-rounded experience. Scalero set up Tier Rewards automations that are triggered whenever a user completes certain actions. This provides a personalized email experience relevant to the user’s tier.
Scalero also assisted MyTrees with the implementation of complex liquid syntax to add a deeper level of personalization to their emails. With the help of Scalero and customer.io, MyTrees saw a 32% increase in open rate and a 30% increase in click rate, leading to better customer retention and a meaningful increase in subscribers.
Now, MyTrees has the foundation for a robust email program. With Scalero’s assistance and expertise in lifecycle marketing, MyTrees will continue to grow and help people build climate-positive habits, one tree at a time.


### Thinx & Scalero
Thinx Inc. is an innovative women’s underwear brand, committed to changing the narrative around menstrual health and bladder leaks, and smashing any taboos that stand in the way. Founded in 2013, Thinx has millions of customers and subscribers that rely on Thinx for the best washable and reusable period underwear.
Thinx has three distinct brands: Thinx, Speax by Thinx, and Thinx Teens. Their customers regularly buy from all three brands and can subscribe to receive communications from all three brands. This creates a bit of complexity: when they send out emails, who should get what brand? Should some communications contain tribrand? If so, who gets the tribrand communications?
Scalero has helped Thinx with this challenge, using SQL to score each user’s affinity for each brand based on purchase behavior, email engagement, and web engagement. Not only has this made segmentation much easier, but users are now also getting brands that are the most relevant to them. Furthermore, Scalero helps with design and coding, helping Thinx more efficiently create campaigns for each brand.
The result? An increase of 22% of channel revenue in 2021, a difficult feat for the second year of the pandemic.
“I trust the recommendations and expertise of Scalero as much as I do my own team.” says Rose Crosby, Director of Retention Marketing at Thinx. “Working with them has significantly increased the productivity and success of our retention channels, making them an invaluable asset.”



### Clutch Awards

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_email_marketing_company_2026.svg)


### Industry Recognitions

- Best Email Automation Agencies in 2025

- IU Angel Network funds the launch of Scalero

- Cannoli Launches on Product Hunt

- Will Pearson's appeareance in ivoox podcast

- Article about Scalero's project

- #23 on Best Startups to Work for in San Francisco

- 2022 Best Places to Work in the Bay Area





## Packages





## Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

- Verified Client Reviews: 19
- Overall Review Rating: 4.9

Last Updated: 2026-07-06T14:36:32Z

### Business Entity
- Business Entity Name: Scalero, Inc.
- Source: Delaware Division of Corporations
- Jurisdiction of Formation: Delaware
- Date of Formation: March 3, 2020
- Status: Active
- Last Updated: May 1, 2025
- ID: 7882252


### Credit Report Results
- International Credit Risk Assessment: Moderate Risk
- Source: Creditsafe
- Last Updated: May 10, 2025



## Locations (4)

### Oakland, CA (Headquarters)
- 2201 Broadway 4th Floor, Oakland
- Oakland, CA 94612
- United States
- 2 - 5 employees
- Phone: 650-689-7182

### New York, NY
- 33 Irving Place
- New York, NY 10003
- United States
- 2 - 5 employees


### Ciudad de México, Mexico
- Av. Paseo de la Reforma #296 41st Floor, Juárez, Cuauhtémoc 06600 Ciudad de México, CDMX
- Ciudad de México 06600
- Mexico
- 16 - 20 employees


### København, Denmark
- Njalsgade 21G, 5.sal
- København 2300
- Denmark
- 1 employees




## Connections

- Stephanie Zumwalt (Holland America Line)

- Peter Laskowski (Lodge Cast Iron)

- Nick Gogel (Maison Beljanski)

- Brian Park (Sean Anderson Golf)

- Kendra Poppy (Yardzen)


## Contact Scalero
[Send a message](https://clutch.co/profile/scalero-0)

### Connect on Social
- [LinkedIn](https://www.linkedin.com/company/scalero)

- [X](https://twitter.com/scalero_io)

