Sales.co

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of an online reputation management company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sales.co to accomplish for Scale ORM?

We needed help generating qualified leads through cold emails, building a sales funnel, and increasing revenue.

SOLUTION

Can you describe the scope of work Sales.co handled for this project?

Sales.co handles our entire outbound process, including building targeted lead lists, writing emails, setting up and warming email accounts, running cold email campaigns, and passing qualified responses to our sales team. The team also provides regular reporting and campaign updates, mainly covering outreach activity, responses, and leads generated.

What is the team composition?

We don’t know how many teammates from Sales.co are assigned to our project.

How did you come to work with Sales.co?

We found Sales.co through an online search and chose them because they offered good value for the cost.

What is the status of this engagement?

We started working with Sales.co in June 2026, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve generated $80,000+ in pipeline opportunities and closed $10,000 within two months. Overall, the campaign stays ROI positive. We also look at response rates, qualified leads, and the number of meetings or opportunities generated from the cold emails.

How did Sales.co perform from a project management standpoint?

Sales.co delivers on time and does a good job. We communicate via virtual meetings.

What did you find most impressive about them?

Sales.co’s responsiveness and expertise stand out. The team is good at turning ideas into actual campaigns.

Are there any areas they could improve?

There’s nothing major. If anything, we’d like more detailed reporting and campaign analytics in one place to make it easier to track performance.

BACKGROUND

Please describe your company and position.

 I am the CEO of an e-commerce consulting firm.

Describe what your company does in a single sentence.

We're a boutique ecommerce agency and consultancy helping brands sell on Amazon, Walmart, and their D2C sites.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sales.co to accomplish?

• Developing Sales Funnel
• Cold Email Outreach

SOLUTION

How did you find Sales.co?

Cold Email Outreach

Why did you select Sales.co over others?

• Good value for cost
• Seemed Capable

How many teammates from Sales.co were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• 2 weeks of warming up email addresses
• Outsourced prospecting, email content writing, prospecting, and email outreach.
• Payment based on meetings scheduled.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Email Responses and Calls Scheduled - neither successful

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The best thing about this experience was the initial sales person seemed very competent. 

They spent 6 weeks of my time, sent out 2,000 emails misrepresenting my company by referring to and signing all of the emails as one of my account managers, claiming she was the CEO and Founder. After 2 discussions of me asking for them to correct it, they claimed they would but never did and kept sending incorrect emails.

0 positive results were generated and 6 weeks in peak season was wasted. 

What was your primary form of communication with Sales.co?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Seemed capable. Good initial sales person.

Are there any areas for improvement or something Sales.co could have done differently?

Execute correctly. Follow through on corrections that are requested. Represent clients accurately.

BACKGROUND

Please describe your company and position.

I am the Co-Founder & Director of Subatomic

Describe what your company does in a single sentence.

We help businesses formulate business growth strategy and execute marketing campaigns.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Sales.co to accomplish?

• Generate relevant, qualified leads for our eLearning client.

SOLUTION

How did you find Sales.co?

Twitter / X

Why did you select Sales.co over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Sales.co were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sales.co provided us with a full-service lead generation solution. They conducted deep discovery, established best-practice outbound technical infrastructure, identified target market segments, generated comprehensive and enriched lead lists, produced relevant and proven script copy, executed and managed campaigns, triaged and forwarded positive responses, and provided regular reporting and updates.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Sales.co generated a consistent flow of quality, relevant leads matching the Ideal Client Profile of our client. Within 3 months of campaign launch, Sales.co had generated $300,000+ of ICP pipeline opportunities. The campaign response rates were at or above industry benchmarks. Campaign recipients frequently responded with positive comments regarding the content of the campaigns.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Sales.co were highly responsive and communicative. Most communication occurred via Slack, but on the occasion that a call was required, they made themselves available rapidly and were consistently generous with their time. Project deliverables were consistently fulfilled on time. Special mention to Jakob G and Jacob B for their outstanding efforts.

What was your primary form of communication with Sales.co?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive aspect of Sales.co is their ability to deliver a truly premium service at a budget price. We have encountered many agency that provide a similar (or even poorer) level of service that Sales.co does, but at 2-3 times the price.

Are there any areas for improvement or something Sales.co could have done differently?

We are highly impressed with the service provided by Sales.co and have no suggestions for improvement.

BACKGROUND

Please describe your company and position.

I am the CEO of an advertising & marketing company

Describe what your company does in a single sentence.

Video testimonial creation service

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Damn Good Leads to accomplish?

• Generate warm leads via outbound email
• Increase our pipeline and revenue

SOLUTION

How did you find Damn Good Leads?

Twitter

Why did you select Damn Good Leads over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Strategic partner

How many teammates from Damn Good Leads were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Sales.co (formerly Damn Good Leads) helped us soup-to-nuts on the outbound lead generation side. After understanding our target market, they build lead lists for prospecting, they write the actual email copy, they handle the initial conversations from their outbound cold email campaigns, and then they hand off the warm leads that have responded to our internal sales team to conduct the discovery call.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have consistently been ROI positive with Sales.co (formerly Damn Good Leads) from the very start. In the first two months, we generated $80,000+ of pipeline opportunities, and also closed a deal for $10,000 in month two. This very clearly put us ROI positive, and we have continued to stay there. Sales.co is one of our best lead sources at the moment.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Sales.co is extremely collaborative and very receptive to ideas we have about new market segments to target or new outbound campaign ideas. I really appreciate how responsive they are via Slack, and how collaborative everything is. We'll give them an idea, and they will run with it and execute it flawlessly.

What was your primary form of communication with Damn Good Leads?

Email or Messaging App

What did you find most impressive or unique about this company?

Lead generation and email marketing is a space with a lot of vendors in it that are "fly by night" or simply not great quality. Sales.co is one of the few lead generation partners who I trust, and that is actually a thought partner and can add strategic value. I appreciate that with them, I am getting domain expertise in outbound sales, plus smart usage of technology. They are always receptive to our ideas for new campaigns and very pleasant to work with.

Are there any areas for improvement or something Damn Good Leads could have done differently?

It would be nice to get more in-depth reporting and campaign analytics, all in one master sheet. I think this is something they are working on. That is the only thing that I think would be great to have.