SalesAR

BACKGROUND

Please describe your company and your position there.

AwardWallet is a one-of-a-kind service that helps you track all of your loyalty points including frequent flier miles, hotel points, dining rewards, and shopping rewards. If there is a loyalty program that offers you incentive points, we will help you track your points. Best of all, we alert you when your balances change and before points expire. I am the CEO / Owner of AwardWallet.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR, and what were your goals?

We needed to boost sales of our Email Parsing API: https://awardwallet.com/email-parsing-api

SOLUTION

How did you select this vendor and what were the deciding factors?

They did a pretty good job at "cold calling", via email.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First, we had a call with their team, then they sent a couple of onboarding forms. After that, we paid our invoice and set up an email address for the outreach along with LinkedIn access and Calendly. Then they shared different versions of emails that they would be sending about our API and asked me to review them for accuracy.

How many resources from the vendor's team worked with you, and what were their positions?

Besides the salesperson, I've been working with two people.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

First, they found a lot of potential contacts and shared them with me in a Google sheets file, after that they started reaching out to them and setting up appointments.

How effective was the workflow between your team and theirs?

We shared a Slack channel where we could quickly communicate about potential clients and where new appointments were shared in addition to getting added to my calendar. I was getting weekly reports on the number of potential contacts found, on email open rate, the number of clients reached, and the number of appointments scheduled. Overall the experience was great!

What did you find most impressive or unique about this company?

This is my first lead gen company, so I don't have anything to compare them to but I love how organized and professional they are. At the end of the day, I am measuring them based on the number of sales calls that they book for me and the quality of those leads. Now that they started working I seem to have a constant stream of calls, which is awesome.

Are there any areas for improvement or something they could have done differently?

Not really, I think they are doing an awesome job.

BACKGROUND

Please describe your company and your position there.

I'm the marketing lead for a new SaaS company that has created a platform to enable better sales enablement, internal business decisions, and business case analysis.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR, and what were your goals?

With the new company we needed to generate a new trove of leads to broaden our outreach. SalesAR was tasked with providing new vetted leads, and ultimately new deals.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online for digital marketing agencies, and happened to get an email from a SalesAR representative. The presentation convinced our team that SalesAR would be the best solutions for our problems.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First, we had a discovery call to establish the ideal client and evaluate different companies that would most benefit from ACG BAE. Second, SalesAR generated an email campaign targeted at those prospects, and maintained the campaign statistics in a dashboard. Lastly, they would forward any vetted contacts that were interested over to our team to ultimately try and close the deal.

How many resources from the vendor's team worked with you, and what were their positions?

There was a total of 4 of 5 awesome individuals we worked with. This included a team lead, content writer, researcher, and marketing experts.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

With the campaign we had a 50% open rate, and within the first few weeks had around 10 meetings set up from various tech companies across the glove.

How effective was the workflow between your team and theirs?

We had weekly meetings with the team lead who made it very clear how their campaign, and was very receptive to feedback. Whenever there were questions, they responded promptly. But, the most appreciated aspect was their willingness to provide our team suggestions as well.

What did you find most impressive or unique about this company?

They are truly a powerhouse in marketing and generating leads. They were able to accomplish so many aspects of the marketing from their one team.

Are there any areas for improvement or something they could have done differently?

They did everything we asked and more.

BACKGROUND

Please describe your company and your position there.

I'm the CTO at RnDoer is a company that help startups to develop and release their product.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR, and what were your goals?

We hired SalesAR as they offered Appointment Setting services. We were quoting several companies in the market as we knew our topic was not easy.

SOLUTION

How did you select this vendor and what were the deciding factors?

We tried to promote ourselves by our in-house team, but the process was very slow. Then we realized that we were ready to cooperate with a Led Gen agency because our in-house team couldn’t cope with this huge amount of work.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our service is one-of-a-kind, but the SalesAR team wasn’t afraid to take the responsibility and promised us that the process would go smoothly after conducting research. The most difficult task for them was to find companies at the stage of implementing their ideas into physical prototypes. After numerous discussions within the team, they're decided to focus on startups that received funding in the last quarter. The project was quickly launched (it took us less than a week after the onboarding call to start the outreach). Then SDR’s scrupulous work on the correspondence began, and thanks to SalesAR team’s active participation, all requests were quickly handled and calls were set up.

How many people from the vendor's team worked with you, and what were their positions?

We worked directly with an account manager and an SDR.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The most important thing for us was that SalesAR team could find potential customers willing to cooperate with us. They Researchers carefully checked each lead manually. Thus, we got exceptional results. In a month, they booked for us 3 meetings, and we had almost closed one deal.

Describe their project management style, including communication tools and timeliness.

SalesAR is very comfortable to work with. After a thorough discussion of our requirements, we received a list of companies the team had been planning to work on. All contacts were a great fit, i.е. matched exactly to our target audience. They did an excellent job with the outreach and LinkedIn campaign, communicated with the prospects and set up a number of calls with qualified leads.

What did you find most impressive or unique about this company?

First of all, I appreciated the skills of the SalesAR specialists and their ability to find a common language. But the work itself impressed me just as much!

Are there any areas for improvement or something they could have done differently?

Thanks a lot to SalesAR team for their hard work! They really helped us take our business to the next level!

BACKGROUND

Please describe your company and your position there.

Quicket, a company that specializes in delivering self-service APIs with the airlines' data and immersive media that help travel partners to deliver airline services via multiple web and mobile platforms.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR, and what were your goals?

We started working with SalesAR because we wanted to expand our database with travel agencies and TravelTech companies that cooperate directly with airlines, or airlines themselves

SOLUTION

How did you select this vendor and what were the deciding factors?

We hired SalesAR to source leads on our behalf, then engage with them and convert sales leads into appointments.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Our work had started with onbording call where we met all their team who worked on the project. After a detailed discussion of the project, they prepared the first batch of leads that matched our ICP along with templates for the outreach and were ready to start.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with Research Team Lead, an SDR and AM

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the first few days since the start of the email outreach, interested in demo calls with us. The number of calls kept growing and by the end of the first month more than 10 appointments were held. During the second month, SDR had already been working on numerous old conversations with those asking for more information and the new ones as well. Thanks to such a workflow, they managed to overperform the first month of the outreach scheduling more than 13 calls.

How effective was the workflow between your team and theirs?

The workflow was smooth, the communication was friendly. We found a common language and worked hard - everyone was result-driven! In addition, we always stayed in touch with our AM Roman Shapoval, consulted with each other, and shared new ideas.

What did you find most impressive or unique about this company?

It's been impressive to see how productive SalesAR is. I'm amazed that they managed to organize many meetings for us.

Are there any areas for improvement or something they could have done differently?

Everything was great from the very beginning till the end.

BACKGROUND

Please describe your company and your position there.

I'm the a Director of Sales for a medical imaging company

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR?

We were looking to a vendor to help us build brand awareness with our target customer. We hired SalesAR to run an email marketing campaign for us.

SOLUTION

How did you select this vendor?

SalesAR offered the best combination of what we needed to accomplish vs price.

Describe the scope of their work in detail.

SalesAR began by mining contact data of a broad spectrum of customers in the field and then narrowed it down using our specified metrics as to our target client. They would then send us a list of who they planned to target, we would check the list to make sure it didn't contain individuals or organizations we didn't wish to reach. From there SalesAR would reach out to these potential clients via email and filter any responses back to us.

What was the team composition?

We worked with our account manager and a few sales development reps.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

we've seen our pipeline expand by 200%. With Sales AR we were able to schedule meetings with potential clients that we had been unable to meet with prior.

How effective was the workflow between your team and theirs?

The workflow has been great. We have a weekly meeting where we keep tabs on

What did you find most impressive about this company?

They know what they're doing and they're good at it. Any small issues that arose were promptly fixed.

Is there any area for improvement or anything that could have been done differently?

I didn't really care for the weekly report format, however, they're changing it for the next phase of our work together.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager at a software company, we are providing video enhancement solutions for the devices with cameras.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR?

We are targeting the new verticals for the leads generation, and sametime want to market us in those verticals though the email and phone call campaign.

SOLUTION

How did you select this firm and what were the deciding factors?

We made a research of the companies in this area, and created an lists. Flexibility of project, experience in the AR field, price, reviews and ranking were the factors.

Describe the project in detail and walk through their service package.

SalesAR started with a market research and created spreadsheets with the information we needed. They made email and linkedIn templates for reach-out, the sales in the team helped to get contact with the prospects and set-up a meeting.

How many resources from the vendor's team worked with you, and what were their positions?

We have an account manager working with us directly, then the whole team including researcher, sales, copywriter etc...

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

They helped us to do a reseach, created contact list, then email reach out, set up several meeting with the prospects.

How effective was the workflow between your team and theirs?

The workflow is really effective, we had a weekly meeting with the account manager, who has been really helpful to show the results with a weekly report and planning the next step. If there were some issues turning out, he helped to solve it.

What did you find most impressive or unique about this company?

They have been really fast with the process and reacted proactively.

Are there any areas for improvement or something they could have done differently?

The completed linkedIn reach out results wasn't as good as the majority part, maybe there are some space for the improvement of methodology. But we are really happy with the general result.

BACKGROUND

Please describe your company and your position there.

Our discovery pipeline had slowed, and we needed to research new companies and contacts within our ideal client profile, reach out to them, and setup meetings to gauge their interest and familiarity with our company. We did not have the capacity to handle this work in-house and looked for companies that would provide the personalized attention to detail on our behalf.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR?

We utilized SalesAR as our outsourced B2B sales outbound agency partner for 3 months to fill our discovery pipeline and setup meetings. They learned about our ideal client, researched companies and contacts fitting our target audience, reached out via email and phone, and setup meetings as if they worked for our company.

SOLUTION

How did you select this firm and what were the deciding factors?

We considered multiple B2B sales outbound agencies and ultimately felt SalesAR fit our needs best. They are human-based, follow a process just like we would use if we had the bandwidth (emails, calls, voicemails), and could kick off work fast. It was important to us that they had experience working with companies within our industry, and they provided us a reference to speak with. We also liked that 25% of their clients are agencies.

Describe the project in detail and walk through their service package.

Upon contract signature, we were introduced to our SalesAR / SCORR team. They provided me with a questionnaire to explain our target audience and ideal customer profile in detail. I also completed a questionnaire to inform them about SCORR and our key benefits for why clients choose to work with us.

They provided me with an Excel file with a list of potential target companies for us to review, provide feedback, and them to clean up and research further to ensure they had the right audience. They provided a Word file with email copy they would use when reaching out to our target contacts. We reviewed, provided feedback, and they setup the emails in their system for use.

SalesAR also setup a domain name for them to use when emailing on our behalf as well and email addresses. We provided them with a calendar link for easy meeting scheduling, and they got moving quickly.

How many resources from the vendor's team worked with you, and what were their positions?

We primarily worked with two people on a day-to-day basis - Elena and Daria. There were a couple other people working on research in the background. Elena was our primary contact and account manager, and she was fantastic and a pleasure to work with!Daria was scheduling the meetings and was very attentive and on top of getting back to people quickly.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

SalesAR setup 38 appointments in total. The email open rate was 61-62% and the reply rate was from 8 to 12%. These leads are still making their way through our sales pipeline and were all well qualified up front.

How effective was the workflow between your team and theirs?

I received emails from Daria on an ongoing basis when meetings were scheduled or questions needed answered that she needed help responding to. Elena would email 1-2 times per week and we met at least once per month to discuss the success of the campaign.

What did you find most impressive or unique about this company?

The team's responsiveness and overall customer service were greatly appreciated. Their success rate was high, and they truly operated like a real member of my company.

Are there any areas for improvement or something they could have done differently?

I would have liked SalesAR to work within our Hubspot system so all the communications were saved and the process was more clean and streamlined.

We were a bit uncomfortable with the start of the relationship because the contract was under another company name, and didn't mention SalesAR. They also required payment upfront, which we can understand, but I even had to show proof of payment before work could even kick off. It made our company a little nervous about what we just signed up for!

BACKGROUND

Please describe your company and your position there.

I'm Grady Andersen, the Founder at pavdy, a Digital Innovation agency that helps law firms, health clinics, Fintech, Legaltech, and Healthtech companies with outsourced and/or outstaffed marketing and software development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR, and what were your goals?

We hired SalesAR because we needed a faster, more efficient way to speak directly to decision makers in niche industries. The main idea is to have them help us generate quality leads and turn those leads into warm sales appointments.

SOLUTION

How did you select this vendor and what were the deciding factors?

I met the founders of SalesAR at a leadership conference for Digital Marketers. pavdy had just finished a very unsuccessful relationship with another Lead Generation agency and after a few meetings, I saw that the SalesAR team was confident in what they do and make the onboarding process very clear for me.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Everything started with the discovery phase. It was very detailed and thorough. After going over my ideal customer profile and target buyer personas, we went into my agency's messaging, positioning, and unique selling points/competitive advantages.

There was also a lot of discussion about our case studies. Their copywriter took parts and pieces (mostly data) and drafted the first email campaigns. Once everything was set up and ready for launch, I reviewed the emails, gave my approval, and the campaigns started running.

From then to now, we have weekly status updates with the designated Account Manager and I have regular communication with the designated Sales Development Representative who keeps me in the loop where unique responses are needed.

Deliverables are connected to target contacts messaged on a monthly basis.

How many resources from the vendor's team worked with you, and what were their positions?

As it is now, I have a dedicated team of specialists (Researcher, SDR, Copywriter, and Account Manager) but I only directly communicate with two of them; the Account Manager and the Sales Development Representative.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We're still working together and plan to continue for the foreseeable future. Outside of great customer service, I would say that the SalesAR team really knows how to find the right contacts in what I would consider niche businesses. Their team is performing pretty high providing me and my sales team an average weekly appointments set of 4 (+-16/month).

How effective was the workflow between your team and theirs?

The workflow is great. They really know what they're doing and make it very easy for me from getting needed information to setting appointments and prepping me with lead backgrounds before the sales meetings.

What did you find most impressive or unique about this company?

The most impressive thing about SalesAR is their flexibility. They really understand how to build a service package that meets my needs. I'm also impressed with their reporting. It's always great to know your vendor/contractor is looking at the data and using it to adjust strategy.

Are there any areas for improvement or something they could have done differently?

If there's an area for improvement it's on my side. In terms of material and/or information needed, I can slow down the workflow while they wait for the content they need. However, I've noticed they don't just sit, they remind me to provide them with what they need and when they don't have what they need, they improvise in other areas to keep up productivity.

BACKGROUND

Please describe your company and your position there.

I am a Business Development Manager at RPA Supervisor, a vendor by HFS this year, that delivers the leading automation management platform.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SalesAR, and what were your goals?

We hired SalesAR for generating more leads from European countries and boost our sales process.

SOLUTION

How did you select this vendor and what were the deciding factors?

The deciding factor for us was a pretty low cost for the amount of work SalesAR team agreed to deliver - 20 appointments from 3000 leads.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We set a task to find for us companies from the Financial Services market of a 1000+ to 10 000+ employees size, only European countries. Also arrange sales calls with interested leads.

How many resources from the vendor's team worked with you, and what were their positions?

5 - Sales development representative, account manager, 2 researches, content writer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We got 20 qualified calls so far and keep on developing them in our sales pipe.

How effective was the workflow between your team and theirs?

We set some trainings for the team in the very beginning because our services are very specific and sophisticated and in a very short time SDR managed to accustom and work absolutely independently. This is the most important criteria because we do not have time for the support.

What did you find most impressive or unique about this company?

The team is smart and willing to dedicate a lot of time to learning new niches in order to deliver excellent results. 

Are there any areas for improvement or something they could have done differently?

Wish company could offer absolutely dedicated person for the calling. But we understand that they need some time for opening a new direction. Everything was great.

BACKGROUND

Introduce your business and what you do there? 

I'm the CEO of Diligent. We're a performance marketing agency that offers conversion rate optimization and PPC and Google Analytics services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with SalesAR?

We were trying to lower our cost per lead.

SOLUTION

What was the scope of their involvement?

SalesAR helped us with email marketing. Our in-house team supplied some of the copy, but SalesAR delivered the rest. After we approved the content, the team launched the campaign. 

Afterward, SalesAR managed the campaign responses and provided reports to us.

What is the team composition?

We mainly interacted with two teammates throughout the project, but we also consulted with two other people.

How did you come to work with SalesAR?

SalesAR reached out to us, so we looked at their reviews on Clutch and decided they were the right fit. Their location was also convenient.

How much have you invested with them?

We spent $11,000–$12,000.

What is the status of this engagement?

The project lasted from June–November 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

As a result of the campaign, we gained four new clients who signed on for year-long contracts with our company. Overall, the SalesAR team was highly professional.

How did SalesAR perform from a project management perspective?

They were available and responsive — they answered all of our questions and gave us a lot of support. 

In addition, the team was timely when it came to reporting results. We communicated via email and had weekly calls every Friday.

What did you find most impressive about them? 

SalesAR's email management was impressive — the team was always on top of our inbox and seemed to keep track of it 24-7. Furthermore, the team was flexible and understanding of our needs.

Are there any areas they could improve?

They could've put more of an emphasis on the copywriting aspect of the project.

Do you have any advice for potential customers?

Don't be afraid to ask questions. SalesAR is a knowledgeable team that is familiar with various industries.