Rajiz Digital

BACKGROUND

Please describe your company and position.

I am the Program Coordinator of Shramabhimani Kendraya

Describe what your company does in a single sentence.

Shramabhimani Kendraya is a people-centered NGO in Sri Lanka that empowers free trade zone workers—especially women—through rights-based advocacy, education, and community development.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rajiz Digital to accomplish?

• We hired Rajiz Digital to design and develop a professional, accessible, and mobile-responsive WordPress website that would: Effectively communicate our mission and impact, Showcase our projects and Serve as a reliable platform for updates, resources, and advocacy campaigns aimed at empowering women workers in Sri Lanka's free trade zones.

SOLUTION

How did you find Rajiz Digital?

Online Search

Why did you select Rajiz Digital over others?

Pricing fit our budget

How many teammates from Rajiz Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Rajiz Digital was tasked with designing and developing a custom WordPress website for Shramabhimani Kendraya.

Key Deliverables:

Responsive and user-friendly website design
Custom homepage, project pages, about section, and contact form
Integration of blog/news section for updates
Basic SEO setup and Google Analytics integration
Training for our team to manage and update content independently

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes:

60% increase in website visits within 3 months
Improved visibility among donors and partners
Faster content updates by our team using WordPress
Increased inquiries and engagement through the contact form

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Rajiz Digital managed the project professionally, delivering all items on time. They were responsive to our feedback, made revisions promptly, and clearly communicated throughout the development process.

What was your primary form of communication with Rajiz Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Rajiz Digital was their deep understanding of nonprofit needs, their creative yet practical design approach, and their ability to deliver a professional website that reflects our mission—all while staying within our budget and timeline.

Are there any areas for improvement or something Rajiz Digital could have done differently?

One area for improvement could be providing more structured post-launch support or documentation for content management. A brief user guide or follow-up training session would have helped our team feel more confident managing the site independently.

BACKGROUND

Please describe your company and position.

I am the CEO of Badajari Lanka

Describe what your company does in a single sentence.

We are a food reviewing company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rajiz Digital to accomplish?

• Create a Clean, Intuitive User Interface: We wanted a website that is easy to navigate, visually appealing, and accessible to a broad Sri Lankan audience, including users with limited tech experience.
• Optimize for Mobile and Low-Bandwidth Users: Since a significant portion of our audience accesses content on mobile devices, we needed a responsive, fast-loading site that works well even with slow internet connections.
• Encourage Community Interaction: We aimed for a platform that invites users to engage—through comments, likes, and eventually, user-submitted content.

SOLUTION

How did you find Rajiz Digital?

Referral

Why did you select Rajiz Digital over others?

Close to my geographic location

How many teammates from Rajiz Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Rajiz Digital was contracted to design and develop a modern, user-friendly website for Badajari.lk, a content platform focused on creative, practical, and accessible lifestyle tips for Sri Lankan audiences. The scope of work included the following components:

Website Design & Development
Design of a visually appealing, mobile-responsive layout tailored to the Badajari.lk brand identity.
Development using a lightweight and SEO-friendly CMS (WordPress or equivalent), allowing for easy content updates.
Creation of clean navigation menus, intuitive page hierarchy, and accessible features for all age groups.

Embedding of YouTube-hosted videos, blog articles, and images in a way that ensures smooth performance across devices.
A backend system allowing easy upload and scheduling of multimedia content by the internal Badajari team.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project with Rajiz Digital delivered several measurable outcomes that demonstrate both technical success and audience engagement growth:

 
📈 1. Website Performance & Usability
Page load speed improved to under 3 seconds on both mobile and desktop (measured via Google PageSpeed Insights).
Mobile responsiveness score: 95%+ (ensuring strong accessibility across devices).
Bounce rate decreased by 40% within the first month—indicating improved navigation and user retention.
Average session duration increased from under 1 minute to 2.5+ minutes.
 
👥 2. Audience Growth & Engagement
Website traffic increased by 200% in the first two months post-launch, driven by social media cross-promotion and video integration.
YouTube embedded video views grew by 60% after integrating videos seamlessly on the site.
Social shares and likes from blog posts and recipe content increased steadily, averaging 25+ shares per post.
 
🔎 3. SEO & Discoverability
Indexed pages on Google increased from 3 (pre-launch) to over 40 within the first 6 weeks.
Organic search traffic now accounts for 30%+ of total visitors, a major milestone for future content reach.
Several keyword-ranked posts (e.g., “One Candle Cooking Sri Lanka”) began appearing on Page 1 of Google within 4–6 weeks.
 
🛠️ 4. Internal Capacity Building
The Badajari.lk team now manages 90% of site content independently, thanks to backend training and system simplicity.
Admins are able to post new videos/blogs weekly without needing external tech support.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project Management & Responsiveness – Rajiz Digital

Rajiz Digital demonstrated strong project management skills throughout the Badajari.lk website development process. Here’s how:

 
⏱️ Timely Delivery
All major deliverables—including the homepage design, category pages, video integration, and mobile optimization—were completed on or ahead of schedule.
Rajiz Digital provided a clear timeline and milestone breakdown at the beginning of the project, which helped us track progress smoothly.
 
🔄 Responsiveness & Communication
The team was highly responsive to our feedback. Whenever changes were requested—whether design tweaks or content adjustments—they responded quickly and professionally, usually within 24–48 hours.
They maintained regular communication via WhatsApp and email, and scheduled brief calls when more detailed discussion was needed.
 
🔧 Flexibility & Understanding of Our Needs
Rajiz Digital took time to understand the unique nature of Badajari.lk as a lifestyle platform for Sri Lankan audiences.
They were flexible with revisions, open to our creative ideas, and even offered suggestions to improve usability and content flow beyond the initial brief.
 
✅ Overall Project Management Rating:
We would rate their project management as excellent, particularly for:

Sticking to timelines
Being responsive and client-focused
Delivering a clean, usable platform that met our expectations

What was your primary form of communication with Rajiz Digital?

In-Person Meeting

What did you find most impressive or unique about this company?

What Impressed Us Most About Rajiz Digital

What stood out most about Rajiz Digital was their rare combination of technical expertise and audience sensitivity. They didn’t just build a website—they helped shape an online platform that truly reflects the voice and values of Badajari.lk.

 
💡 Key Things We Found Impressive:
User-Centered Thinking:
Rajiz Digital put the end user first in every design and development decision. They made sure the site was not only functional, but also intuitive and accessible—especially for Sri Lankans browsing on mobile with limited data.
Creative Solutions on a Budget:
Despite working with a modest budget, they delivered results that felt high-end. Their use of lightweight tools and clever backend design helped us cut costs without sacrificing quality.
Cultural Relevance:
They understood our content—especially with local concepts like “One Candle Cooking”—and offered culturally relevant design suggestions that resonated with our target audience.
Proactive Communication:
They didn’t wait for us to notice problems. They flagged potential issues early and often came with solutions ready.

Are there any areas for improvement or something Rajiz Digital could have done differently?

While Rajiz Digital did an excellent job overall, a few areas could be improved to make future collaborations even smoother:

 
📋 1. More Structured Documentation
Although the project ran smoothly, we would have appreciated more formal documentation during key phases—such as a short summary after each milestone, a visual sitemap, or a basic user manual delivered alongside the training.
This would help us stay more aligned internally and onboard new team members more easily.
 
🧪 2. Pre-Launch Testing Across Devices
The site performs well on most devices, but a bit more pre-launch testing on older Android phones or slower connections would have helped us identify minor display or performance issues earlier.
 
🔄 3. Content Management Suggestions
While the backend is user-friendly, more proactive guidance on content organization (such as naming conventions or post scheduling strategies) would have helped streamline our internal publishing process from the start.