Pulp Digital

BACKGROUND

I am the Marketing of 99th Monkey

We produce natural nut butters and have just realeased a protein smoothie line with zero dairy, no added sugar, 30g protein and only 188 calories. 

OPPORTUNITY / CHALLENGE

• Spread the name of our brand
• Increase traffic to our website
• Increase online orders

SOLUTION

Online Search

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

2-5 Employees

Pulp managed the full paid advertising strategy for 99th Monkey's new protein smoothie launch across Meta (Instagram, Facebook) and Google. Key deliverables included custom, scroll-stopping ad creative and graphic design, tailored audience segmentation, and agile campaign management led by our account manager. Their campaigns successfully steered our launch strategy, driving massive website traffic and delivering a significant, sustained influx of direct sales conversions.

RESULTS & FEEDBACK

Substantial Traffic Surge: Drove a massive, sustained lift in qualified, high-intent visitors across Meta (Instagram, Facebook) and Google directly to our website and product pages. High-Performing Creative Conversion: Delivered custom, "scroll-stopping" visual assets that consistently achieved strong click-through and conversion rates across distinct lifestyle, fitness, and plant-based target audiences. 

Their project management was outstanding. Led by Hannah, they took full ownership of the strategy and expertly guided us through every stage of the launch. Creative assets and deliverables were always delivered swiftly and on schedule, backed by lightning-fast communication. Most impressively, whenever shifting launch dates or last-minute curveballs arose, Hannah adapted immediately, remaining patient, accommodating, and completely aligned with our needs.

Virtual Meeting

Hannah and the team didn’t just manage ads - they took the wheel and gave us total confidence navigating unfamiliar territory. Their design team produced genuinely scroll-stopping, vibrant creatives that captured our brand identity perfectly, while their audience targeting converted that eye candy into real, continuous sales. Pair that performance with Hannah's incredible patience, down-to-earth attitude, and ability to pivot effortlessly around our last-minute timeline changes, and they felt less like an external agency and more like an indispensable extension of our own team.

Nill

BACKGROUND

Please describe your company and position.

I am the Senior Social Media Strategist of a health and wellness platform

Describe what your company does in a single sentence.

Health and wellness platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pulp Digital to accomplish?

• Increase brand awarenss
• Increase social engagement

SOLUTION

How did you find Pulp Digital?

Online Search

Why did you select Pulp Digital over others?

• Close to my geographic location
• Great culture fit
• Good value for cost

How many teammates from Pulp Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Increase social awareness and engagment across TikTok. With a focus on story-telling, founder-led and EGC content in a TikTok native format. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

net follower growth up 12% YoY, engagment rate per impresson up 2.2% YoY. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Pulp team have been amazing to work with! I’ve been working with Georgia for a few weeks now and honestly she’s been such a gem. She’s got the best eye for detail, knows TikTok inside out, and always comes so prepared with super thorough notes that have really helped lift our socials. We’ve seen such strong results in such a short amount of time. She’s been so valuable and I couldn’t recommend her enough!

What was your primary form of communication with Pulp Digital?

Virtual Meeting

What did you find most impressive or unique about this company?

Very great at brainstoming ideas and finding ways to cut through the noise of social media.

I’ve been working with Georgia for a few weeks now and honestly she’s been such a gem. She’s got the best eye for detail, knows TikTok inside out, and always comes so prepared with super thorough notes that have really helped lift our socials. We’ve seen such strong results in such a short amount of time. She’s been so valuable and I couldn’t recommend her enough!

Are there any areas for improvement or something Pulp Digital could have done differently?

Nothing. They are amazing. 

BACKGROUND

Introduce your business and what you do there.

I’m the director of BIG Boots UK. We sell quality Australian-made safety boots and workwear in the UK.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Pulp Digital?

We needed help with Google and Meta ads to increase sales and reduce CPA.

SOLUTION

What was the scope of their involvement?

Pulp Digital provides full management of our ads, including briefs for creatives and reporting along the way. The team works on Meta and Google search ads.

What is the team composition?

We work with 2–5 teammates from Pulp Digital.

How did you come to work with Pulp Digital?

We found them through an online search. We chose them over other options because they had high ratings, a great culture fit, and aligned company values.

How much have you invested with them?

The investment is confidential.

What is the status of this engagement?

We started working with them in May 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Pulp Digital has increased our sales, visibility, and impressions online. The team has also delivered better-quality assets and messaging to represent our brand online. Moreover, they've maintained and decreased our CPA.

How did Pulp Digital perform from a project management standpoint?

Pulp Digital delivers on time, is very friendly and personable, keeps us updated throughout the process, and delivers what they say they're going to deliver. We communicate via virtual meetings.

What did you find most impressive about them?

Our account manager Jamie (Account Director) understands our industry and target audience. He's shown great ideas, understanding, and progress.

Are there any areas they could improve?

Sometimes our meetings are scheduled far too early in the morning! But the time difference is manageable for us.

BACKGROUND

Introduce your business and what you do there.

I'm the managing director of 99th Monkey, a food and beverage company. We make delicious, plant-based food.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Pulp Digital?

We needed help growing our e-commerce from a low base.

SOLUTION

What was the scope of their involvement?

Pulp Digital has been creating and managing Meta and Google ads. The team has also been advising us on website optimization. In addition, they've been handling content creation and analytics reporting.

What is the team composition?

We've been working with 2–5 teammates from Pulp Digital.

How did you come to work with Pulp Digital?

We found them through a referral. We chose them over other options because they had high ratings, a great culture fit, and aligned company values.

How much have you invested with them?

The project cost is confidential.

What is the status of this engagement?

We started working together in October 2025, and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've focused on growing our e-commerce revenue month over month, and Pulp Digital has consistently achieved this goal. Since starting our engagement, they've grown our average monthly revenue by 6x.

How did Pulp Digital perform from a project management standpoint?

Pulp Digital has been great to work with and has always delivered on time. We communicate via virtual meetings.

What did you find most impressive about them?

Pulp Digital's people are great, and they instantly understood what our brand stands for and our goals.

Are there any areas they could improve?

There's nothing they need to improve.

BACKGROUND

Please describe your company and position.

I am the Creative Director of Dangerous Goods Entertainment

Describe what your company does in a single sentence.

Dangerous Goods Entertainment is an Australian event and entertainment company specialising in large-scale electronic music festivals, live events and unique entertainment experiences.

From intimate underground shows to major multi-stage festivals featuring world-renowned international artists, we bring together music, creative production and immersive experiences to deliver unforgettable events.

Driven by a passion for electronic music and community, our mission is to push the boundaries of live entertainment, connect audiences and create experiences that go beyond the music.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pulp Digital to accomplish?

• Grow our prescene on social media (followers, engagement, etc)
• Increase our organic sales from the social media growth
• Decrease our CPA through more creative ads

SOLUTION

How did you find Pulp Digital?

Online Search

Why did you select Pulp Digital over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Pulp Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Pulp Digital to support Dangerous Goods Entertainment with creative direction, social media content strategy and paid advertising across our national music festivals and events. 

Their scope of work included developing creative concepts, planning engaging content campaigns, directing social media storytelling and providing strategic input into our paid advertising. 

A key deliverable was transforming traditional one-off announcements into multi-part content campaigns designed to build anticipation, drive engagement and maintain audience interest across Instagram and TikTok. 

Their work has helped us create a more cohesive content strategy, strengthen our brand presence and take a more creative, strategic approach to promoting our events and driving ticket sales.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with Pulp Digital, we’ve seen a noticeable improvement in engagement across Instagram and TikTok, with stronger audience interaction, increased content reach and more consistent engagement across our campaigns. 

Their approach to turning individual posts into multi-part content storylines has helped us build greater anticipation around event announcements and maintain audience interest over longer periods. 

On the advertising side, we’ve seen improvements in our campaign structure, creative performance and overall marketing strategy, helping us reach more relevant audiences and better support ticket sales across our events.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Pulp Digital have been fantastic to work with from a project management perspective. They’re organised, responsive and consistently deliver work within agreed timelines, which is especially important in the fast-paced events industry.

Communication has been great throughout, with the team always open to feedback, quick to make adjustments and proactive in bringing new ideas to the table. They understand the urgency of our campaigns and are flexible when priorities shift, making them feel like a genuine extension of our internal team.

What was your primary form of communication with Pulp Digital?

Virtual Meeting

What did you find most impressive or unique about this company?

What sets Pulp Digital apart is their ability to look beyond individual pieces of content and see the bigger picture. They don’t just create posts or ads; they develop creative storylines that build anticipation, spark conversation and keep audiences engaged over time.

Their understanding of social media, combined with their willingness to challenge ideas and bring fresh perspectives, has been incredibly valuable. They genuinely take the time to understand our brand and audience, making their creative input feel like a true collaboration rather than just another service.

Are there any areas for improvement or something Pulp Digital could have done differently?

Overall, we’ve been extremely happy with Pulp Digital. If there’s one area for further improvement, it would be providing more regular performance insights and reporting to help us better understand what’s working across organic content and paid campaigns.

That said, the team is always open to feedback and continually looking for ways to improve, which makes them great to work with.