Name: Primal
Address: 29 Vanissa Building, Tower B, 14th Floor, Soi Chidlom, Ploenchit Road, Lumpini, Pathumwan, Bangkok, Thailand, 10330, TH
Telephone: +66 2 030 8000
Price range: $100 - $149
Rating: 4.8

Impact By Instinct®

Primal is a disruptive marketing agency that helps high-performing brands scale quickly with a full suite of integrated services across Strategy, Search, Performance, Creative, Social, and Data. We work as strategic partners, offering fast, seamless execution and complete marketing solutions that drive accelerated results. Our team of over 180 specialists blends innovation, local relevance, and global expertise to help brands grow and lead in their industries.

Min project size
$1,000+
Hourly rate
$100 - $149 / hr
Employees
50 - 249
Locations
Bangkok, Thailand
Year founded
Founded 2015
Languages

Service Lines

Search Engine Optimization: 40%
Pay Per Click: 20%
Social Media Marketing: 20%
Digital Strategy: 10%
Media Planning & Buying: 10%

Select Focus Area

SEO Focus

Link earning & development: 30%
On site optimization: 20%
Content development: 10%
Local search: 10%
Mobile optimization: 10%
Multilingual SEO: 10%
Other SEO: 5%
SEO Reputation Management: 5%

PPC Focus

Google Adwords: 90%
YouTube Advertising: 10%

Social Media Focus

Facebook Advertising: 60%
Influencer Marketing: 20%
Instagram Advertising: 5%
LinkedIn Advertising: 5%
Tik Tok Advertising: 5%
Twitter Advertising: 5%

Industries

Retail: 20%
eCommerce: 20%
Financial services: 10%
Medical: 10%
Business services: 5%
Consumer products & services: 5%
Education: 5%
Hospitality & leisure: 5%
Manufacturing: 5%
Non-profit: 5%
Real estate: 5%
Telecommunications: 5%

Clients

Midmarket ($10M - $1B): 60%
Enterprise (>$1B): 30%
Small Business (<$10M): 10%

Pay Per Click Media Planning & Buying

Pricing Snapshot

Min. project size $1,000+

Avg. hourly rate $100 - $149 /hr

Rating for cost 4.6 /5

What Clients Have Said

Primal is noted for providing good value for cost, with pricing fitting various budgets. Clients appreciate their effective strategies across digital marketing campaigns, often leading to improved sales and brand awareness without specific project costs disclosed.

This summary is based on verified Clutch reviews.

Most Common Project Size

$50,000 - $199,999 based on 18 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Learn more about SEO pricing

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Primal Review Insights

Overall Review Rating

4.8

Quality 4.8
Schedule 4.8
Cost 4.6
Willing to Refer 4.7

Top Mentions

Review Highlights

Comprehensive Reporting and Strategic Insights

Clients value the detailed reports and strategic insights provided by Primal, which help in understanding campaign performance and planning future strategies.
Significant Improvements in Sales and ROI

Multiple clients report increased sales, improved ROI, and enhanced campaign performance, attributing these successes to Primal's strategic approach and execution.
Proactive and Responsive Communication

Primal is noted for proactive communication, offering timely updates, and being highly responsive to client needs, fostering strong client relationships.
Areas for Improvement in Communication Tools

Some clients suggest that Primal could improve by using more versatile communication tools, such as Line or other platforms, to enhance communication efficiency.
Personalized and Client-Centric Approach

Primal is appreciated for tailoring their services to meet specific client needs, ensuring solutions align with client goals and industry challenges.
High Client Satisfaction with Value for Money

Primal is often selected for their high ratings and good value for cost, with clients feeling they receive quality services that fit their budget.

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Primal Reviews

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Content Marketing
$50,000 to $199,999
July 2022 - Jan. 2023

4.5

Quality: 4.5

Schedule: 4.5

Cost: 4.5

Willing to Refer: 4.5

"Their team was polite."

Oct 31, 2022

Online Marketing Employee, Coffee Sales Co., Ltd.

Khao Shong Coffee Thailand Online

Retail
Bangkok, Thailand
11-50 Employees
Online Review

Primal (Thailand) (previously Primal Digital Agency Thailand) provided digital marketing for a coffee company. They conducted a discovery session, identified the targeted keywords, and launched an SEO campaign.

The client was very satisfied with Primal (Thailand)'s (previously Primal Digital Agency Thailand's) deliverables and was impressed with the partnership. The service provider's team was polite and knowledgeable.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Coffee Sales Co., Ltd. We are a distribution company and online sales of Khao Shong Coffee.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Primal Digital Agency Thailand?

Content and promotion online

SOLUTION

How did you select this vendor and what were the deciding factors?

Have an understanding of customers and products

Describe the project in detail and walk through the stages of the project.

After the meeting, they helped us identify our ideal and came up with a list of topics and keywords we wanted to target.

How many resources from the vendor's team worked with you, and what were their positions?

They're assigned an account manager and SEO specialist but there's also a team of content writers working co with us

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The work is effectively finished.

How effective was the workflow between your team and theirs?

The work is effectively finished.

What did you find most impressive or unique about this company?

Their team was polite.

Are there any areas for improvement or something they could have done differently?

Consulting with each other

RATINGS

4.5

Content Marketing
$10,000 to $49,999
Apr. 2022 - Ongoing

4.5

Quality: 4.0

Schedule: 5.0

Cost: 4.0

Willing to Refer: 4.5

"They try their best to understand our business."

Jul 25, 2022

Marketing Director, Premier Tech

Kamonned Kchaputi

Other industries
Samut Prakan, Thailand
51-200 Employees
Online Review
Verified

Primal (Thailand) (previously Primal Digital Agency Thailand) provides content writing services for an engineering company. They create blog posts and manage the briefing and approval for the site's outline, content, and pictures.

Primal (Thailand)'s (previously Primal Digital Agency Thailand's) outputs have passed the client's standards. They provide good write-ups and make the effort to understand the company's complex equipment and services.

Search Engine Optimization
$10,000 to $49,999
Jan. 2022 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They always answer our questions regarding the brand, making the work easier."

Jun 1, 2022

Social Media Marketing & Admin, S&P BIOENERGY CO., LTD

Mind Panyabhorn

Other industries
Kanchanaburi, Thailand
1-10 Employees
Online Review

Primal (Thailand) (previously Primal Digital Agency Thailand) provides ongoing SEO for a cleaning products manufacturing company. The team manages website optimization, backlinks, and keyword ranking to increase audience reach, conversions, and exposure.

Primal (Thailand) (previously Primal Digital Agency Thailand) thus far has successfully yielded positive results and ranked several keywords on Google's top pages. Their management style is highly professional — they manage deadlines and workflows, accommodate queries, and provide regular updates. They boast their expertise and knowledge in this field.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

S&P Bio Energy Co., Ltd. is a manufacturer and distributor of cleaning products under the brand SUPP (Sap). The author's position is Social Media Marketing & Admin.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Primal (Thailand), and what were your goals?

The company wants to expand the market and its target audience to reach more B2B groups, therefore, Primal has the opportunity to help take care of SEO for the brand to be well known and on the first page of Google in order to generate exposure. You can know until the conversion through the website.

SOLUTION

How did you select this vendor and what were the deciding factors?

The team has researched the SEO companies in terms of Primal's experience and expertise, giving them confidence and choosing to let Primal take care of their SEO.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

improve the website Provide advice on SEO, backlinks, and techniques that make your website on the first page of Google.

How many people from the vendor's team worked with you, and what were their positions?

The work between the teams will be coordinated through Khun, the Account Executive who takes care of this project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since Primal has started to optimize Keyword Ranking and the website has come up on the first page of Google more and more. which is a very good result

Describe their project management style, including communication tools and timeliness.

Plan and timeline management is very professional. They always answer our questions regarding the brand, making the work easier. There are always updates to the job.

What did you find most impressive or unique about this company?

Primal's knowledge and expertise, of course, are different. In addition, the work that is highly professional makes the brand very happy with Primal's work.

Are there any areas for improvement or something they could have done differently?

RATINGS

5.0

"I am very impressed in every aspect of the work of Khun, AE and Primal team."

Social Media Marketing
$50,000 to $199,999
Apr. 2022 - Ongoing

4.0

Quality: 4.0

Schedule: 4.0

Cost: 4.0

Willing to Refer: 4.0

"They have great minds for this type of work and they consistently follow up on updates to the project."

May 10, 2022

Marketing Communications Manager, Banking Firm

Anonymous

Financial services
Bangkok, Thailand
501-1,000 Employees
Online Review
Verified

A banking firm engaged with Primal (Thailand) (previously Primal Digital Agency Thailand) for their ongoing social media ads management and digital marketing services.

The team continues to provide their stellar digital marketing services, much to the delight of the client. The team suggests effective initiatives, responds quickly to feedback, and internal stakeholders are particularly impressed with their solutions-based approach.

Other Digital Marketing
$200,000 to $999,999
Sep. 2021 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 4.5

"They’re good at providing a strategy that helps the project's success."

Apr 25, 2022

Assistant Manager, Real Estate Company

Anonymous

Real estate
Bangkok, Thailand
51-200 Employees
Online Review

Primal (Thailand) (previously Primal Digital Agency Thailand) has provided digital marketing services for a real estate company, working on a range of project elements. Their efforts are ongoing with launching KPI efforts.

Primal (Thailand) (previously Primal Digital Agency Thailand) has exhibited their expertise in the digital marketing industry, which is helpful in the partnership. Their ability to provide suggestions and meet the project's timeline is impressive in the workflow. They've gone above and beyond to exceed the client's business goals.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Areeya property is a real estate. We’re spending for online media every Chanel to get lead or contact.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Primal (Thailand), and what were your goals?

Areeya project is a real estate. We’re gave some project to launching base on kpi. They’re very expert and hit kpi for online performance and target.

SOLUTION

How did you select Primal and what were the deciding factors?

Base on profile company and strategy they’re provide for company.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We’re gave some project and budget and then they’re provide with strategy and timeline for hit KPI

How many resources from the Primal team worked with you, and what were their positions?

Facebook/google/youtube

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They’re very had experience about digital marketing. They’re can provide and suggestion to our team and them work on timeline process. They’re very nice to helping us. Thank you

How effective was the workflow between your team and theirs?

Good performance and hit KPI

What did you find most impressive or unique about this company?

They’re good at providing a strategy that helps the project's success.

Are there any areas for improvement or something they could have done differently?

They’re good on strategy.

RATINGS

5.0

Search Engine Optimization
$50,000 to $199,999
Feb. - Oct. 2021

5.0

Quality: 5.0

Schedule: 4.5

Cost: 4.5

Willing to Refer: 5.0

"They were very fast in adapting and meeting timelines."

Aug 29, 2021

Group General Manager, Trapper Media Group

Christopher Phang

Advertising & marketing
Petaling Jaya, Malaysia
51-200 Employees
Online Review
Verified

Primal (Thailand) (previously Primal Digital Agency Malaysia) was tasked with running SEO campaigns for the clients of an ad agency. The main objective was to increase website traffic and engagement.

Thanks to Primal (Thailand)'s (previously Primal Digital Agency Malaysia's) efforts, the client saw a steady increase in overall traffic. The team worked efficiently, delivering quality services in a timely manner. Moreover, they did an excellent job of explaining complex concepts in simpler terms.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the Group General Manager for an advertising company that handles multiple clients in South East Asia

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Primal Digital Marketing & SEO, and what were your goals?

We hired Primal Digital to strategise and execute several SEO campaigns for some of our clients. The goal was to increase website traffic and engagement

SOLUTION

How did you select this vendor and what were the deciding factors?

Referred by a mutual client of ours and their pace and understanding was key in us choosing them as a partner

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Various KPIs were set and delivered via montly reports

How many people from the vendor's team worked with you, and what were their positions?

We were assigned 2, one a strategic digital manager and another operations executive

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Continuous traffic enabling us to be the highest visited website amongst our mutual client's competitors

Describe their project management style, including communication tools and timeliness.

They were very fast in adapting and meeting timelines. Efficient in deliverables.

What did you find most impressive or unique about this company?

Their level of analysis and recommendation

Are there any areas for improvement or something they could have done differently?

Ease in explaining to new clients the benefits of SEO.

RATINGS

5.0

Showing 21-26 of 26 Reviews

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Verified Client Reviews: 21

Overall Review Rating: 4.8

Source: Clutch

Last Updated: January 29, 2026

Business Entity

Business Entity Name	Primal Company Limited
Source	Department of Business Development Ministry of Commerce
Jurisdiction of Formation	Thailand
Date of Formation	September 24, 2015
Status	Active
Last Updated	July 25, 2023
ID	0115558019262

Credit Report Results

International Credit Risk Assessment	Low Risk
Source	Creditsafe
Last Updated	January 1, 2022

Learn More About The Clutch Verification Process

Locations (3)

29 Vanissa Building, Tower B, 14th Floor, Soi Chidlom, Ploenchit Road, Lumpini, Pathumwan Bangkok, Thailand 10330

101 - 150

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Frasers Hospitality

(1)

Laksika S

OWNDAYS CO LTD

(1)

Parinwat Khanaphiboonphol

SFG

(1)

Pacsafe admin

Additional Connections

(3)

Primal

Impact By Instinct®

2 Languages that we service

3 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Reviews

Primal Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Comprehensive Reporting and Strategic Insights

Significant Improvements in Sales and ROI

Proactive and Responsive Communication

Areas for Improvement in Communication Tools

Personalized and Client-Centric Approach

High Client Satisfaction with Value for Money

Reviews mentioning:

Primal Reviews

Digital Marketing for Coffee Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Content Writing for Engineering Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

SEO Services for Cleaning Products Manufacturing Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Social Media Ads Management & Marketing for Banking Firm

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Digital Marketing for Real Estate Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

SEO Services for Ad Agency's Clients

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Portfolio & Awards

Verification

Business Entity

Credit Report Results

Location

Locations (3)

Contact

Connect with Primal on Social

Connections

Frasers Hospitality

OWNDAYS CO LTD

SFG

Additional Connections