POMOROI

BACKGROUND

Please describe your company and position.

I am the Founder & Executive Director of Fihri Foundation

Describe what your company does in a single sentence.

Non-profit organization that distributes period products to women and girls in disaster stricken areas of the world. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire POMOROI to accomplish?

• Expand Fihri Foundation’s brand awareness, reach new audiences, and increase engagement with its mission through targeted social media advertising. Strengthen its digital presence through a modern website redesign focused on user experience, storytelling, and accessibility.

SOLUTION

How did you find POMOROI?

Referral

Why did you select POMOROI over others?

• Great culture fit
• Company values aligned

How many teammates from POMOROI were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

 POMOROI conducted a website redesign and digital marketing for us.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Brand Awareness & Engagement: Expanded visibility for Fihri Foundation’s mission through targeted Facebook, Instagram, and TikTok campaigns, generating audience engagement and driving traffic to the organization’s website.

Website Design & Development: Delivered a comprehensive UX/UI redesign that strengthened Fihri Foundation’s visual identity, content organization, and mission-driven storytelling. The proposed design received enthusiastic client feedback and approval.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They really took the time to understand our mission and what we wanted to accomplish. We absolutely loved the website design they created for us! Their team has been responsive, easy to work with, and always open to our feedback. They’ve also helped us with social media advertising, and we truly appreciate their support and dedication to our organization. Highly recommend!

What was your primary form of communication with POMOROI?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They took the time to listen to our goals and executed them perfectly. Their compassion for our mission helped create a marketing strategy that was effective. 

Are there any areas for improvement or something POMOROI could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Head of Commercial & Business Development of Circulus Air

Describe what your company does in a single sentence.

We design and deploy innovative clear air systems that remove harmful gasses and pollutants directly at the source while helping industries reduce emissions without slowing productivity or growth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire POMOROI to accomplish?

• Functional and professional website
• Tell our story
• Create a brand

SOLUTION

How did you find POMOROI?

Online Search

Why did you select POMOROI over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from POMOROI were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Pomoroi helped us develop a logo to match the name and vision of the company, then turned that into a brand and website. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Functioning, high quality website, that represents our vision and a reputable presence to the market.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team consistently met our needs, responded to feedback, and communicated effectively throughout the entire process.

What was your primary form of communication with POMOROI?

Virtual Meeting

What did you find most impressive or unique about this company?

The initial pitch, followed by their ability to deliver on it. From our first meeting, they came prepared with a clear vision for us. They had done their homework on the very niche industry we represent, understood what we needed, and ultimately, deliverared on the expectations they set from the start.

Are there any areas for improvement or something POMOROI could have done differently?

The only constructive feedback I have is to ensure the website is thoroughly tested after changes are made, so functionality is maintained proactively rather than addressed reactively.

BACKGROUND

Please describe your company and position.

I am the Southwest Metal Treating Corp of South

Describe what your company does in a single sentence.

Southwest Metal Treating is a Dallas–Fort Worth–based heat treating company that helps manufacturers and machine shops improve the strength, durability, and performance of their metal components. We specialize in precision thermal processing for industries like aerospace, defense, and industrial manufacturing, with a strong focus on quality and compliance, including Nadcap certification.

What sets us apart is our reliability, fast turnaround, and commitment to customer service—combined with a forward-thinking approach to technology and digital engagement. We’re not just a supplier—we’re a trusted partner in helping our customers meet demanding performance and production standards.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire POMOROI to accomplish?

• Redesign the website into a modern, responsive experience that improves credibility and conversion for B2B buyers.
• Launch SEO + PPC to generate predictable inbound demand and drive ~34 new customers per year.
• Increase qualified RFQs from high-value industrial/aerospace buyers and reduce reliance on referrals/outbound.

SOLUTION

How did you find POMOROI?

Referral

Why did you select POMOROI over others?

• Great culture fit
• Referred to me
• Company values aligned

How many teammates from POMOROI were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key Deliverables
Southwest Metal Treating consistently provides the following deliverables to its customers:

•  Heat-treated components meeting specified mechanical and metallurgical requirements
•  Certified processing documentation (including Nadcap-compliant records where applicable)
•  Inspection and testing reports (e.g., hardness verification)
•  Full material and process traceability records
• On-time delivery aligned with customer production schedules
• Technical support and process recommendations when needed

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Marketing now drives 80%+ of new leads and sales, shifting the business to inbound-led growth

Increased qualified inbound RFQs, including opportunities from Fortune 500 companies, driven by SEO + paid search.

Improved lead quality and volume through search + landing page optimization, exceeding the annual target new clients.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

By tailoring specificly to our industry and walking our management through the process and setting specific goals.

What was your primary form of communication with POMOROI?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

POMOROI has excellent communication, implementation, and follow-up skills.

Are there any areas for improvement or something POMOROI could have done differently?

Fully satisfied with our partnership. Very sucessful endeavor.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO of RLM PR, a company that's been in business since the 90s.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with POMOROI?

Google changed all its algorithms a couple of years ago, so our income was getting all messed up. We needed to put together an SEO plan.

SOLUTION

What was the scope of their involvement?

POMOROI provides SEO services for our company. They've put together an entire SEO plan for us and have been doing keyword research, content creation, backlinking, and social media management. POMOROI has taken some of our old case studies and interviewed us to get those metrics. They've shown off much of what we've done over the last 30 years to very specific industries that we needed to do more in, such as medtech, fintech, and adtech.

What is the team composition?

We have three points of contact from their team: the CEO, the head of content, and the SEO manager.

How did you come to work with POMOROI?

We saw the work they were doing for one of our clients and asked the team what they could do for us. They put together a plan, and we started working together immediately.

How much have you invested with them?

We've spent $36,000.

What is the status of this engagement?

We've been working together since May 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

POMOROI has delivered an SEO plan that has been absolutely flawless for us. Within a month of working with them, we've already had 20 leads come in. Before the Google algorithm change, we used to get around 30 leads a week, but then it dropped to two. After the program started, we're back at 35 weekly leads.

We've never done an SEO program, but we've found ourselves enjoying it, so we've kept adding to it. Everything has been backlinked, and their work has bled into ChatGPT. We're now getting incoming from ChatGPT, which we never thought would happen.

How did POMOROI perform from a project management standpoint?

They've met every deadline and gone above and beyond all the work we thought they would do. Everything is on a calendar, and we could call to get information when needed. They keep adding ideas that we accept. We don't believe in micromanaging our vendors, so we let them run wild. They know exactly what they're doing and come back to us with reports. They're very good at metrics and show us how things are moving and growing. We check the work they do, and everything has been perfect so far.

POMOROI uses Trello, Asana, Notion, and other tools. We have weekly Zoom or Google Meet meetings.

What did you find most impressive about them?

POMOROI is very fast at getting the work started, and they explain everything. They educate us on the work they're doing. We're new to SEO, and they've shown us how it works and why it's important. They've walked us through it and explained every aspect of it to us. They've really made us feel confident about what they're doing for us every week.

Are there any areas they could improve?

They need to hire a bigger staff because they're getting very busy.

Do you have any advice for potential customers?

POMOROI is very communicative. They will communicate with you about what they need to get their job done. If you get it to them as fast as possible, you'll see results as fast as possible.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO and franchise owner of Brain Balance Centers (Allen & North Dallas). We help children overcome learning and behavioral challenges through a program combining sensory motor training, academic activities, and nutritional guidance.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with POMOROI?

We needed help finding the right customers at the lowest CPM.

SOLUTION

What was the scope of their involvement?

POMOROI manages our paid search campaigns. Their work includes campaign setup, keyword research, ad copywriting, and reporting.

What is the team composition?

We work with 2–5 teammates from POMOROI.

How did you come to work with POMOROI?

We met POMOROI at a networking meeting. We chose them over other options because they were a great culture fit and their company values aligned with ours.

What is the status of this engagement?

We started working with POMOROI in May 2026, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

POMOROI has delivered good-quality inquiries at a competitive cost per lead. We’ve also seen improvements in impressions and inquiries.

How did POMOROI perform from a project management standpoint?

POMOROI has done a great job and delivers on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

POMOROI’s attention to customer service is impressive.

Are there any areas they could improve?

POMOROI could manage the account and review it regularly to ensure it’s working efficiently.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Musaffa, Inc., a platform for ethical and halal investing. We offer tools for compliant stock trading, portfolio analysis, and financial education to help users align investments with their values.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire POMOROI to accomplish for Musaffa, Inc.?

We hired POMOROI for branding and to gain free and paid users.

SOLUTION

What was the scope of their involvement?

POMOROI sets up and runs ads on social media channels, including Meta, Google, and LinkedIn. We provide the content, and they run the ad campaigns.

What is the team composition?

We work with 2–5 teammates from POMOROI.

How did you come to work with POMOROI?

They were referred to me.

What is the status of this engagement?

We started working with them in January 2023, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve acquired 30,000–50,000 users.

How did POMOROI perform from a project management standpoint?

They deliver on time. We communicate via virtual meetings, email, and messaging apps.

What did you find most impressive about them?

They’re fast in implementation and experts in their domains.

Are there any areas they could improve?

No, they’ve been great.

Do you have any advice for potential customers?

Choose them for a great culture fit, good value for cost, and aligned company values.