OppGen Marketing

BACKGROUND

Please describe your company and position.

 I am the Account Manager of a video production company.

Describe what your company does in a single sentence.

We are an award-winning video production company in Columbus, Ohio.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Create campaigns to get us more video production opportunities
• Drive website traffic
• Retargeting

SOLUTION

How did you find OppGen Marketing?

• Online Search
• Referral

Why did you select OppGen Marketing over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen collaborated with our team on the following services: 

• Retargeting to existing clients and prospects via Google and Microsoft
• Run Google Ads campaigns to generate more video production opportunities
• Drive branded website traffic

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over the past few years, OppGen has lifted brand traffic by 160% while producing 2.7x more video production leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management has been outstanding, everything is always delivered on time and effective.

What was your primary form of communication with OppGen Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

OppGen Marketing touts a direct-to-expert model, and it's valid. We always deal with digital experts that provide great strategy.

Are there any areas for improvement or something OppGen Marketing could have done differently?

None I have experienced.

BACKGROUND

Please describe your company and position.

I am the Attorney / Owner of a legal company 

Describe what your company does in a single sentence.

Law firm in Westerville, Ohio servicing clients with small business, wills and estates, litigation, revenue cycle management, and personal injury.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Generate more cases for our firm.

SOLUTION

How did you find OppGen Marketing?

• Online Search
• Referral

Why did you select OppGen Marketing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen was contracted to help us grow our case pipeline across small business, wills and estates, litigation, revenue cycle management, and personal injury utilizing paid search on Google.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

OppGen helped me increase inbound cases by 57% while driving qualified traffic to our website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The entire team at OppGen was extremely helpful and projects were always managed effectively.

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was most impressed with the expertise and digital strategy provided by OppGen Marketing. Even when performance stalled, they worked to pivot and improve results.

Are there any areas for improvement or something OppGen Marketing could have done differently?

None I can think of right now.

BACKGROUND

Please describe your company and position.

I am the Technician Lead of a manufacturing company 

Describe what your company does in a single sentence.

Our company is a local partner to the semiconductor, automotive and mechanical engineering industries, biomedical research and medical technology.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Generate site traffic
• Get more online leads

SOLUTION

How did you find OppGen Marketing?

• Online Search
• Referral

Why did you select OppGen Marketing over others?

• High ratings
• Great culture fit

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen is driving paid ad traffic to our website with the goal of increasing awareness and generating moe lead volume.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

OppGen has helped increase site traffic so far this year for targeted traffic by 27% while generating great leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

OppGen's team has been wonderful managing all of the projects since launch. Everything has been streamlined and very efficient.

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I'm impressed with the OppGen Marketing team's digital expertise. Every person is incredibly knowledgeable and provide us amazing guidance.

Are there any areas for improvement or something OppGen Marketing could have done differently?

None so far.

BACKGROUND

Please describe your company and position.

I am the Director of Operations of an e-commerce ads company.

Describe what your company does in a single sentence.

Our company provides ecommerce paid search engine advertising dominance to mid-large direct-selling manufacturers and specialty retailers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Generate leads for our clients
• Provide landing page ideas

SOLUTION

How did you find OppGen Marketing?

• Referral
• Clutch Site

Why did you select OppGen Marketing over others?

• High ratings
• Pricing fit our budget
• Referred to me

How many teammates from OppGen Marketing were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen helped provide support for our clients requiring online lead generation. These services included: 

• Google Search Ads 
• Bing Search Ads 
• Facebook Ads 
• Landing Page Design

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• All of the clients we handed off to OppGen reduced their cost per lead by 45% while increasing their lead volumes by over 260%,

Describe their project management. Did they deliver items on time? How did they respond to your needs?

OppGen always delivered on time. They were incredibly responsive, consistently anticipating the needs of our team and clients. 

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

It was most impressive how proactive and performance focused the entire OppGen was.

Are there any areas for improvement or something OppGen Marketing could have done differently?

None.

BACKGROUND

Please describe your company and position.

 I am the Principal Owner of a sports company 

Describe what your company does in a single sentence.

Our company provides a personal trainer & performance coach to athletes of all ages.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Generate more training leads
• Improve brand awareness
• Improve landing page design

SOLUTION

How did you find OppGen Marketing?

• Referral
• Clutch Site

Why did you select OppGen Marketing over others?

• High ratings
• Close to my geographic location
• Good value for cost

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen provided the following services for our business: PPC services on Google, landing page design consulting, and SEO audit service.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

OppGen helped increase lead generation for our sports psychology and sports training services by 293% while improving landing page design and providing great SEO insights.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

OppGen has been fantastic managing every project and delivering everything on time as requested.

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

With OppGen, we get the opportunity to work directly with PPC experts. The OppGen Marketing team always provides valuable insights and pivots when changes need to be made.

Are there any areas for improvement or something OppGen Marketing could have done differently?

None.

BACKGROUND

Please describe your company and position.

 I am the Realtor and  Owner of a real estate company 

Describe what your company does in a single sentence.

We provide real estate services to those seeking to purchase a new or resale home.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Get more leads
• Create local brand awareness

SOLUTION

How did you find OppGen Marketing?

• Online Search
• Referral

Why did you select OppGen Marketing over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• OppGen provided the following: 
• PPC services targeting home buyers in Ohio 
• PPC services reaching people who rent or own a rent to engage with with our brand 
• SEO services 
• Organic social content

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

OppGen generated us an increase of 573% in lead volume and provided a 311% lift in organic website traffic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

OppGen delivered everything on time and pushed us to provide everything needed for success.

What was your primary form of communication with OppGen Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

OppGen Marketing constantly communicated with our team and really understood our business and customers.

Are there any areas for improvement or something OppGen Marketing could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Attorney & Executive of The Maher Law Firm

Describe what your company does in a single sentence.

The Maher Law Firm is a leading traffic violation and criminal defense law firm in Columbus, Ohio with a primary focus on traffic tickets and DUI/OVI defense.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Generate more legal cases
• Raise local brand awareness
• Create local demand

SOLUTION

How did you find OppGen Marketing?

• Online Search
• Clutch Site

Why did you select OppGen Marketing over others?

• High ratings
• Pricing fit our budget
• Company values aligned

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen created, implemented, and managed all of our law firm's Google Ads and Microsoft ads. They provided ad creation, landing page design ideas, and managed all of our marketing analytics and tracking.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

OppGen generated an average of 10 case leads a month while increasing our brand searches by 33%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

OppGen consistently delivered projects on time. Whenever I had a question or needed an item changed or fixed, the team was on top of it.

What was your primary form of communication with OppGen Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

OppGen cared about my business and worked to understand how we operated and who our best customers were.

Are there any areas for improvement or something OppGen Marketing could have done differently?

None that I could think of.

BACKGROUND

Please describe your company and position.

I am the Owner of Dublin Cleaners

Describe what your company does in a single sentence.

Dublin Cleaners has long been known as a superior garment care specialist for dry cleaning and laundry services, in Central Ohio. We offer the best service, flexible scheduling, and tremendous value for your wardrobe.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Generate more leads
• Increase brand awareness

SOLUTION

How did you find OppGen Marketing?

Clutch Site

Why did you select OppGen Marketing over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

OppGen created, implemented, managed, and optimized all of our Google Ad paid search campaigns. The also supported some of our social media efforts. Key deliverables included: Google AdWords account setup, campaign setup, search ad creation, landing page design, and social media review.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

OppGen helped us scale advertising investment by over 300% while reducing our cost per lead by 47% and generating 530% more leads per month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

OppGen Marketing always delivered items on time and with 100% satisfaction. Their team is always tremendously responsive when changes are needed or if I propose new offers.

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

I found it most impressive that I was dealing with actual experts day-to-day, not account managers or sales people. Everyone I engaged with knew my account and were highly strategic.

Are there any areas for improvement or something OppGen Marketing could have done differently?

Nothing I can think of, the team was great!

BACKGROUND

Please describe your company and position.

I am a Director at Mid Ohio Strategic Technologies

Describe what your company does in a single sentence.

Sales of office equipment and supplies

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Website renovation
• SEO
• Blogs

SOLUTION

How did you find OppGen Marketing?

Online Search

Why did you select OppGen Marketing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Renovation and remodel of our current website and creating a call to action as people visit our website. 
• Keyword searches through internet traffic. 
• Created blogs specific to our industry and worked closely with our staff to come up with relevant topics and then created articles based on that information.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase of website traffic which translated to website leads being submitted to us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their team worked to develop a website in an industry that they had not worked with previously and kept to the timeframes that were established. They were attentive and listened to our feedback and were willing to make changes that we suggested.

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They remain attentive to our requests and feedback. They continue to offer up advise and make adjustments to increase results

Are there any areas for improvement or something OppGen Marketing could have done differently?

We are happy with the partnership.

BACKGROUND

Please describe your company and position.

I am the VP, Marketing of Epcon Communities

Describe what your company does in a single sentence.

Land Development and Residential Home Construction

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OppGen Marketing to accomplish?

• Lead Generation

SOLUTION

How did you find OppGen Marketing?

Referral

Why did you select OppGen Marketing over others?

Strategic thought leadership, focus on single deleiverable, promised and delivered results

How many teammates from OppGen Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Strategy and implementation of paid digital marketing, and then analysis and recommendations for improvement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We achieved 4% return on efforts (web registration or phone calls from digital advertising).

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've done an excellent job at understanding our complicated business, consult and collaborate with us on a regular basis, have been very responsive to calls/emails/conversations. We've had direct contact with all levels of their organization.

What was your primary form of communication with OppGen Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Willingness to work with us, have a two-way conversation, and have delivered excellent results.

Are there any areas for improvement or something OppGen Marketing could have done differently?

Thing can always get better, but nothing stands out. We look forward to the new capabilities that may be available.