NowSourcing

BACKGROUND

Introduce your business and what you do there.

I’m an HR consultant at Kettering Health Network. We have nine hospitals and 120 doctor offices in our faith-based, nonprofit health system.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NowSourcing, Inc.?

We were trying to correctly allocate our funds for marketing. The goals were to analyze and visualize the data we had in our database for recruitment marketing purposes and use that information to come up with action plans, KPIs, and key areas for budgeting.

SOLUTION

What was the scope of their involvement?

We embarked on a project creating infographics. We supplied NowSourcing with data from our databases, social platforms, and digital platforms. They then dissected and analyzed the information, asked key questions, and turned their findings into infographics. Specifically, they created 18 pages in 8.5-by-11 landscape sheets stored as PDFs.

What is the team composition?

We worked with at least two people.

How did you come to work with NowSourcing, Inc.?

We made contact with them at a physical Linkedin local event.

How much have you invested with them?

We spent about $2,500–$5,000.

What is the status of this engagement?

The project started in November 2019 and lasted about 60–90 days.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

NowSourcing conveyed the data in a precise, concise, spectacular way. We received great feedback from our executive team because the presentations were pristine. NowSourcing asked the right questions to get to the crux of the problems we wanted to solve. That was the expertise and intuition that we needed.

How did NowSourcing, Inc. perform from a project management standpoint?

They performed very well. We had shifts in our organization leadership meetings, and they were able to work in a timely fashion to meet our deadlines.

What did you find most impressive about them?

I appreciate their intuitiveness and superior insights around the infographics. NowSourcing was able to find parallels and ask very good questions that weren’t obvious on a surface level.

Are there any areas they could improve?

We exchanged everything via email, but I think a different delivery system to send and open files, like Dropbox, would be more helpful. That’s a more nitpicky complaint, though.

Any advice for potential customers?

Check out NowSourcing and give them a shot. They have some of the best insights I’ve seen in the infographic world. They have good expertise and knowledge in the area.

BACKGROUND

Please describe your company and your position there.

The company this was for was a funded, SaaS client in the ecommerce space. My position was to be in charge of all marketing acquisitions (content marketing, SEO, paid ads, social media, etc.)

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire NowSourcing, Inc.?

We hired NowSourcing to produce an infographic for our blog.

What were your goals for this project?

Our goals were to produce something truly exciting and newsworthy in our niche - something that would get the attention of bigger news outlets with the hopes that they would reference it.

SOLUTION

How did you select this vendor?

We've looked at other companies before, but this one came from a mutual connection making an introduction on LinkedIn.

Describe the scope of their work in detail.

NowSourcing set out to ideate, plan, write, design, and ultimately, promote, the infographic.

What was the team composition?

I'm not entirely sure, we mostly just focused our communications with our project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

It was roughly 3x more successful in terms of getting awareness and references from news outlets than we had initially planned.

How effective was the workflow between your team and theirs?

Very good. They made it easy for us to know what they needed from us, and kept us in the loop all along the way. The process was very painless.

What did you find most impressive about this company?

The results.

Are there any areas for improvement?

Nothing that I can think of - I fully intend to use them for these types of campaigns again, and I routinely recommend them to others.

BACKGROUND

Please describe your company and your position there.

I am the CMO for a B2B enterprise software company. I am responsible for branding, awareness, demand gen, analyst, and press relations a well as strategy and planning.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire NowSourcing, Inc.?

We need a way to engage a savvy, data-interested audience with memorable, intelligent content. At the same time, we wanted to get some educational and interesting information into market that puts our worldview and solution in a positive light.

What were your goals for this project?

Direct, relevant demand gen from senior staff. Increase brand awareness improve our relevance in the space, as measured by domain authority and share of voice.

SOLUTION

How did you select this vendor?

We engaged NowSourcing, who built a turn-key solution. From research/ideation and planning to execution and distribution, they did it all.

Describe the project in detail.

NowSourcing worked to understand our market, target audience, current relevance with key stakeholder. They made a plan to help us focus on domain authority (Awareness) and branding (our look and feel) as well as direct demand gen (leads for sales).

They did all of the research, planning and then art/edit graphics and layout. Then, they worked directly with 100s of publications, websites, etc. to get our infographic published and out into the market.

What was the team composition?

Project manager, Graphic designed Publication/distribution lead SME from our site Exec oversight (me)

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

after 2 months, we had about 100 publications, 150 leads. 1000s of new website visitors improved our domain authority +1 full point

How effective was the workflow between your team and theirs?

worked well for the most part.

What did you find most impressive about this company?

Their ability to take the project end to end stood out.

Are there any areas for improvement?

Liked their work, only issue I find is that they are sticky on number of edits... we want to get the project just right, and at the end of the project, they were burned out for too many edits from our exec team.

BACKGROUND

Please describe your company and your position there.

I am the Executive Director of the Hinsdale Humane Society, a non profit organization which cares of and adopts out homeless animals.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire NowSourcing, Inc.?

We hired NowSourcing to develop an infographic on the importance pets play in people's lives and why businesses which cater to pet owners are successful

What were your goals for this project?

I wanted material I can show to businesses when looking for support as to how customers will view them in light of them helping pets in need.

SOLUTION

How did you select this vendor?

I researched vendor's on line and after speaking with Brian Wallace I was convinced this was the company with which I wanted to work.

Describe the project in detail.

After we selected NowSourcing, I met via telephone with their team to describe what I wanted to accomplish. They then did research and presented several ideas on a direction we could take my project. I selected the one that best fit my goals and they then completed the project.

What was the team composition?

There was a team of 3 or 4 professionals plus Brian assigned to my project. There was also a person assigned to communicate with me after the project was completed to tell me when and where the infographic was distributed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The infographic has been very well received by our corporate partners. It has shed new light on how working with my humane society can benefit their organization and we have had several new companies support us in the past 3 months.

How effective was the workflow between your team and theirs?

From our side, I was pretty much the only team member, so the workflow was very good. Their team was very communicative and met all our set deadlines.

What did you find most impressive about this company?

I was impressed by their ability to take what I described to them and have them turn it into a finished product, complete with statistics I never would have been able to find on my own.

Are there any areas for improvement?

None that I can think of.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of an education company. We empower the next generation of business leaders to lead with values and purpose.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NowSourcing?

We needed to put our story into an amazing infographic.

SOLUTION

What was the scope of their involvement?

NowSourcing created a masterpiece designed into one file. The goal was to create something that caused people to get the story in one 30-second glance. The team had a couple of intake Zoom meetings and did the rest. We did some back and forth and settled on an amazing product.

What is the team composition?

We worked with 2–5 teammates from NowSourcing.

How did you come to work with NowSourcing?

Someone referred NowSourcing to us. We chose them over other options because they were a great culture fit.

How much have you invested with them?

The project cost is confidential.

What is the status of this engagement?

We worked together between May–June 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The file is amazing. We’re planning to measure the success or impact of the infographic with fundraising. We hope to get to higher-profile people who we don’t have reach with yet. We’re tracking the number of new connections we get.

How did NowSourcing perform from a project management standpoint?

NowSourcing delivered on time. Our primary form of communication was virtual meetings.

What did you find most impressive about them?

NowSourcing was fast.

Are there any areas they could improve?

They could have worked a little bit more on the small details, but they got to it via the back and forth.

BACKGROUND

Introduce your business and what you do there.

I’m the president of a company that helps people take ideas and turn them into real products and businesses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NowSourcing?

We needed help making complex things simple and easy to communicate.

SOLUTION

What was the scope of their involvement?

NowSourcing was a featured speaker at our open meeting. They provided infographics and helped us get complex messaging and the skill of making it simple for everyone to understand.

What is the team composition?

We worked with an unknown number of teammates from NowSourcing.

How did you come to work with NowSourcing?

We met them at an innovation conference. We chose them because they had high ratings, were referred to me, and their company values aligned with ours.

What is the status of this engagement?

We worked together in June 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

NowSourcing got the message across in a meaningful way.

How did NowSourcing perform from a project management standpoint?

They delivered on time. We communicated via virtual meetings, email, and messages.

What did you find most impressive about them?

NowSourcing's creative communications were impressive.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Introduce your business and what you do there.

I’m the global head of marketing and communications for Swisslog Healthcare. We deliver integrated pharmacy and transport automation solutions combined with intelligent software to help hospitals improve efficiency, accuracy, and patient care.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire NowSourcing to accomplish for Swisslog Healthcare?

We needed help with higher visibility, increased media relationships, and elevated brand authority.

SOLUTION

What was the scope of their involvement?

NowSourcing has interviewed me and my team to understand our business and the place we fit in our market. They’ve identified a plethora of information and statistics surrounding our market value and that of adjacent organizations. NowSourcing has researched and presented contextual industry facts to help in creating one of the most informative infographics produced about our industry. They’ve built and pushed the infographic online and exceeded all preset KPIs. After launching, NowSourcing has continued to provide and update a digital coverage book showing estimated views, audience, engagements with our infographic, and more.

What is the team composition?

We work with 2–5 teammates from NowSourcing.

How did you come to work with NowSourcing?

We found them through networking. We chose them over other options because they had high ratings, a great culture fit, and good value for the cost.

What is the status of this engagement?

We started working with them in April 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

NowSourcing has exceeded every preset KPI before the project started. We’ve increased our average domain authority and generated many pieces of media coverage. We’ve been blown away by the exposure NowSourcing has delivered.We’ve also had an increase in interest from industry trade publications and journalists.

How did NowSourcing perform from a project management standpoint?

They deliver on time and as expected. We communicate through virtual meetings, emails, and messaging apps.

What did you find most impressive or unique about them?

I’ve never seen another agency with this approach. Brian (CEO) and his team are very effective with this unique approach. They’re empathetic, good listeners, and offer intelligent deliverables. I’ve worked with them at multiple companies and will gladly work with them again.

Are there any areas they could improve?

Some of our technology can be confusing, so building in extra milestones for approvals is advised for any of our partners.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of marketing for LUX, an AR optics company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NowSourcing?

We needed help creating compelling SEO-friendly content with multiple high-tier placements.

SOLUTION

What was the scope of their involvement?

NowSourcing created a nice-looking infographic after a thorough interview and research.

What is the team composition?

We worked with 2–5 teammates from NowSourcing.

How did you come to work with NowSourcing?

NowSourcing was referred to me by a friend. I chose them over other options because they had high ratings, were referred to me, and their company values aligned with ours.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together from November 2023–February 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

NowSourcing delivered high-value and mid-tier placements, all with SEO value. The infographic became valuable as we were trying to rank for certain industry terms.

How did NowSourcing perform from a project management standpoint?

We primarily communicated via email and messaging apps.

What did you find most impressive about them?

NowSourcing was friendly and professional.

Are there any areas they could improve?

I can’t think of anything for NowSourcing to improve.

BACKGROUND

Please describe your company and position.

I am the CEO of Israel Innovation Springboard

Describe what your company does in a single sentence.

Connects large enterprise companies in untapped US locations with Israel’s cutting-edge startup ecosystem

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire NowSourcing to accomplish?

• Create company infographics

SOLUTION

How did you find NowSourcing?

Referral

Why did you select NowSourcing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Referred to me

How many teammates from NowSourcing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

NowSourcing worked on my company PR, website and content marketing along with press releases.  They will also do some infographics for us in the near future. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

My company's name is now known with many people interested in what we're doing

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivery was on time.  Messaging was great. 

What was your primary form of communication with NowSourcing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The CEO of NowSourcing has a great marketing mind and skills. 

Are there any areas for improvement or something NowSourcing could have done differently?

The work and experience working with them was great

BACKGROUND

Introduce your business and what you do there.

I'm the CMO of Digital Brand Success. We help businesses transition to the digital age by developing digital strategies, optimizing online presence, and fostering genuine engagement with customers through social media and content creation.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NowSourcing?

I was rolling out a new product, and an infographic was the perfect way to explain the benefits.

SOLUTION

What was the scope of their involvement?

NowSourcing handled the research, design, distribution, and tracking of an infographic. We were launching a short-term medical insurance product as an add-on to renters, home, or auto policies. It was a new product for us and our clients.

What is the team composition?

We worked with 2–5 teammates from NowSourcing.

How did you come to work with NowSourcing?

I had previously worked with NowSourcing while at another company. I was impressed by their case studies and conversations with Brian.

What is the status of this engagement?

I started working with NowSourcing in 2018 and I still do to this day. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We measured the success of the project by the number of visits to the website, attributed policies, and how far-reaching our infographic went. The infographic was easy to read and helped us understand the confusing nature of a new short-term medical insurance product.

How did NowSourcing perform from a project management standpoint?

NowSourcing delivered on time. Our primary form of communication was virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

I was impressed by their research and design, as well as their network to get publications to pick up our infographic.

Are there any areas they could improve?

There's nothing I can come up with.