MTA Digital (Group)

BACKGROUND

Please describe your company and position.

I am the Head of Business Growth of Merixstudio

Describe what your company does in a single sentence.

Merixstudio is a full-stack team of 200+ experts who build complex digital products for clients worldwide looking to outsource software development to professionals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MTA Digital to accomplish?

• Google ads optimization
• Google analytics 4 migration

SOLUTION

How did you find MTA Digital?

Referral

Why did you select MTA Digital over others?

Referred to me

How many teammates from MTA Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Lowering the average CPA from Google ads campaigns 
• Stabilize campaign results and achieve a consistent ROI 
• Ability to scale results

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• 100% of requirements addressed in a short period of time 
• 100% satisfaction with the work of the team 
• 100% confidence in further directions of optimization

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I was pleased with the project and the quick delivery of outputs in the form of an insightful presentation.

What was your primary form of communication with MTA Digital?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• business need understanding
• commitment of the team
• marketing expertise

Are there any areas for improvement or something MTA Digital could have done differently?

Nothing to improve.

BACKGROUND

Please describe your company and position.

I am the CEO of RemoDevs

Describe what your company does in a single sentence.

IT Recruitment for startups

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MTA Digital to accomplish?

• Help with optimizing LinkedIn and Google paid campaigns

SOLUTION

How did you find MTA Digital?

Other

Why did you select MTA Digital over others?

• High ratings
• Company values aligned

What was the size of MTA Digital’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

MTA Digital helped to optimize our paid campaigns on LN and Google and improved the conversation rate by over 40%.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Conversion from ads

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they delivered the project on time and the communication was very good.

What was your primary form of communication with MTA Digital?

Virtual Meeting

What did you find most impressive or unique about this company?

I was impressed by their expertize in the paid ads space. They were direct and specific, thanks to which we managed to improve our campaigns and get much better results.

Are there any areas for improvement or something MTA Digital could have done differently?

Can't think of any.

BACKGROUND

Please describe your company and your position there.

Pro Gamers Group Performance Marketing Acquisition Team Lead

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital?

• Consulting
• Google Ads
• Microsoft Ads
• Facebook Ads

SOLUTION

How did you select this vendor?

MTA had a good reputation with our Director of E-commerce

Describe the scope of their work in detail.

To help systematically support performance marketing operations across the group and across channels.

What was the team composition?

Different teams grouped by channel

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Increase in operational efficiency

How effective was the workflow between your team and theirs?

strong workflow process

What did you find most impressive about this company?

We have a good working experience with MTA Digital.

Is there any area for improvement or anything that could have been done differently?

None.

BACKGROUND

Please describe your company and your position there.

Webtify is an webdevelopement & software agency, I am one of the founders of Webtify.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital, and what were your goals?

We couldn't improve the SEO. We had more then 20 thousand links that doens't get indexed by Google.

SOLUTION

How did you select this vendor and what were the deciding factors?

We know MTA Digital from another project. We knew they were very good.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We had one goal, which was to improve the links that weren't indexed. That was a big problem for our customer.

How many people from the vendor's team worked with you, and what were their positions?

One person, Marcin was working with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The SEO effort and links are increasing.

Describe their project management style, including communication tools and timeliness.

Good communication trough Slack.

What did you find most impressive or unique about this company?

-

Are there any areas for improvement or something they could have done differently?

-

BACKGROUND

Please describe your company and your position there.

I work as a Digital Marketing Manager in on of the leading football retailers in Poland - futbolsport.pl

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital, and what were your goals?

MTA was hired for both SEO and PPC campaigns to help develop futbolsport.pl visibility and traffic. The goal was to follow r-gol.com and become a major player on the market in football retail.

SOLUTION

How did you select this vendor and what were the deciding factors?

They were refereed to us by a different company who was working with them and was happy with the results.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The project stared with a full scope review of futbolsport.pl with MTA pointing what has to be changed to maximize traffic and visibility. First step was to change the website layout to a more modern. Then they looked into product categories and prepared a full overview of changes needed to help with SEO. After changes were implemented PPC on priority products started. At the same time MTA provided us with paid articles and SEO overview with links and product description.

How many people from the vendor's team worked with you, and what were their positions?

We had and assigned project manager along with dedicated SEO specialist and 2 PPC specialists.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We started cooperation in 2017 and had immediately seen the results. 2016 to 2017 turnover increase of 147,09%. The following years have also been increases in turnover with fine tuning costs. Decrease in money spend on ads generating same or higher turnover. Additionally SEO pumped website visibility for critical phrases to page 1 and TOP3 searches eg. buty piłkarskie #2 piłki nożne #4 nagolenniki piłkarskie #2

Describe their project management style, including communication tools and timeliness.

Deadlines have always been set in Asana and we had overview of what is being done all the time. Any adjustment to our goals were taken into account and adjusted accordingly. Before the pandemic we had face to face meeting switching to zoom sessions later on.

What did you find most impressive or unique about this company?

Easy access. They're always listening to our needs and implementing changes to achieve our goals.

Are there any areas for improvement or something they could have done differently?

There were areas of our product offer that needed more focus but somehow didn't get it.

BACKGROUND

Please describe your company and your position there.

NDLS is a company focused on implementing business analytics. He is a Premier Partner of Tableau, he is also involved in building solutions "one step ahead of Tableau" - Data Warehouse, ETL / ELT solutions, data modeling, designing analytical dashboards, etc. I'm Marketing Manager in NDLS.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital?

MTA Digital handles Google Ads and Facebook Ads campaigns.

SOLUTION

How did you select this vendor?

We found the company on recommendation.

Describe the scope of their work in detail.

Their goal is to improve the client’s site visibility, increase traffic, and boost the efficiency of their Google Ads and Facebook Ads campaigns.

What was the team composition?

I work with senior and junior PPC specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

During our cooperation, they helped us to appear in the first 1-3 positions in Google Ads in a really demanding industry, which is visual data analysis. MTA in Facebook Ads significantly supported us in increasing brand awareness and website traffic, which generated conversions (sales) in the next steps.

How effective was the workflow between your team and theirs?

MTA Digital always responds to email or phone calls. All amendments are realised almost immediately.

What did you find most impressive about this company?

The most important to us was to cooperate with the highly qualified specialists, which will understand our specific industry. And managed to do that. They are flexible and innovative, which allows us to cooperate successfully.

Is there any area for improvement or anything that could have been done differently?

MTA Digital team always were respond to by making changes that were needed. I hope it stays that way.

BACKGROUND

Please describe your company and your position there.

I am Team leader of Google Ads department at a Digital Advertising Agency. We help clients grow and fulfil their digital potential.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital, and what were your goals?

As a relatively small and new team it can be challenging to predict and manage workloads. MTA has supported us in a wide range of projects. Mostly of a more technical nature were expertise in specific technical areas have been needed.

SOLUTION

How did you select this vendor and what were the deciding factors?

We came in contact with MTA through Linkedin. after talking we felt it was a great fit and we agreed there is potential in starting a collaboration.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We have been getting support from MTA in more technical projects.

How many people from the vendor's team worked with you, and what were their positions?

They assigned a project manager that distribute tasks to the rest of their team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

MTA have delivered on their projects in a structured and professional manner.

Describe their project management style, including communication tools and timeliness.

Weekly meetings. following up on work flows hosted in asana. everyday contact through asana and slack. structured and fast response time.

What did you find most impressive or unique about this company?

We're quite impressed with their wide range of specialist competence

Are there any areas for improvement or something they could have done differently?

Any feedback on improvements have been taken seriously and solved.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager in a company that provides transport serices for its clients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital?

We wanted to get more clients from the Polish market and therefore we hired MTA Digital to manage our Google Ads in Poland.

SOLUTION

How did you select this vendor?

I found several agencies on Google and asked for their offers. After receiving materials from them I have studied them carefully and after several calls I have diceded to choose MTA Digital as the best solution for us.

Describe the scope of their work in detail.

I have presented them our goal, what we do need to achieve. We went through our previous experience to eliminate possible wrong steps. And after than they set the campaign and optimised it regularly accoring to the market development.

What was the team composition?

I have been assigned one person in the agency that was and still is in a contact with me.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Thanks to this cooperation we have widen the range of our clients and were able to increase profit.

How effective was the workflow between your team and theirs?

We had monthly video calls and in case we needed we got in touch whenever necessary. We communicated via mail as well as often as needed.

What did you find most impressive about this company?

We were amazed by their fast reaction to our demands and suggestions.

Is there any area for improvement or anything that could have been done differently?

No.

BACKGROUND

Please describe your company and your position there.

I am the owner of the company that distributes and produces beauty products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital?

We hired MTA Digital to help us with advertising on social media, improve visibility online and in the end help us sell more products.

What were your goals for this project?

We wanted to increase both visibility of our brands and sales.

SOLUTION

How did you select this vendor?

We worked with a few brands of similar profile, however, a friend recommended MTA Digital as they have a really transparent raport system.

Describe the project in detail.

We wanted to increase the visibility of our brands both short and long-term. We have worked with online social media campaigns, goodle ads and SEO.

What was the team composition?

We had two people contacting with MTA on our side, worked with 3 people from MTA Digital.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We measure the results on a monthly basis and notice an increase in movement on the website.

How effective was the workflow between your team and theirs?

The workflow is very fluent and effective.

What did you find most impressive about this company?

The communication is effective, fast and kind. The company is well organized, helpful, and easy to work with.

Are there any areas for improvement?

We would appreciate simple evaluations on what can we count on in a long-term visibility of the cooperation.

BACKGROUND

Please describe your company and your position there.

I am the CMO of a Polish IT company specializing in tax settlement and accounting software.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MTA Digital?

Our activities are strongly dependent on the seasons. We needed an experienced, outsourced partner to plan and purchase digital media.

What were your goals for this project?

Our aim was to increase our number of conversions and software installations. We expected to increase the effectiveness of our digital campaigns while maintaining the same budget.

SOLUTION

How did you select this vendor?

We had a recommendation. We loved their approach and their experience in the field.

Describe the scope of their work in detail.

MTA Digital planned and purchased media on Google, Facebook, and LinkedIn. They also used Google's feature snippet. In the beginning, they audited our accounts on those platforms and recommended optimizations. Within our budget, and in accordance with the demographic and psychographic requirements of our target group, they presented a proposal.

Then they implemented projects, monitored the effects, and proposed adjustments. They also audited our content and site structure, carried out a competition analysis, and obtained 10 publication links. In addition, they conducted content marketing analysis and provided recommendations. 

What was the team composition?

We worked with four social media and Google Ads specialists. These team also included an SEO team leader, an SEO and content marketer, a certified PPC specialist, a business developer, and a project manager.

RESULTS & FEEDBACK

How effective was the workflow between your team and theirs?

The workflow between our teams was seamless. MTA had the tools to manage the project effectively. Working in a common environment made it easier to achieve goals.