Name: Martal Group
Address: 2275 Upper Middle Rd E, Oakville, Canada, ON, L6H 0C3, CA
Telephone: 18885577769
Price range: $25 - $49
Rating: 4.8

The #1 AI-Powered Outbound Engine for B2B Brands

Since 2009, Martal Group has helped B2B organizations grow their revenue through proven outbound strategies that accelerate sales cycles by 25%. From scaling startups to Fortune 500 companies, our system has driven results for over 2,000 B2B brands across 50+ industries worldwide.

Our Outbound System

Min project size
$1,000+
Hourly rate
$25 - $49 / hr
Employees
250 - 999
Locations
Oakville, Canada
Year founded
Founded 2009
Languages
Timezones

Service Lines

Sales Outsourcing: 70%
AI Agents: 10%
Call Center Services: 10%
Email Marketing: 10%

Select Focus Area

Inbound Services

Inbound appointment scheduling: 100%

Outbound Services

Third party verification: 100%

Sales Outsourcing

B2B Lead Generation: 50%
B2B Appointment Setting: 40%
B2B Lead Qualification: 10%

Industries

Advertising & marketing: 10%
Automotive: 10%
Business services: 10%
Financial services: 10%
Information technology: 10%
Manufacturing: 10%
Media: 10%
Medical: 10%
Supply Chain, Logistics, and Transport: 10%
Telecommunications: 10%

Clients

Midmarket ($10M - $1B): 45%
Small Business (<$10M): 40%
Enterprise (>$1B): 15%

Pricing Snapshot

Min. project size $1,000+

Avg. hourly rate $25 - $49 /hr

Rating for cost 4.6 /5

What Clients Have Said

Martal Group offers competitive pricing and good value for cost, with clients noting their services fit within budget. Specific project costs are not detailed, but clients appreciate the return on investment and effective lead generation, resulting in substantial business growth.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 86 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Sales Team Augmentation Packages

starting at $4,500/month

Martal Group Review Insights

Overall Review Rating

4.8

Quality 4.7
Schedule 4.9
Cost 4.6
Willing to Refer 4.8

Top Mentions

Review Highlights

Impressive Understanding of Client Products

Martal Group impresses clients with their quick understanding of complex technical products, enabling them to effectively communicate value propositions and engage potential customers.
Initial Challenges with ICP Calibration

Some clients noted initial challenges with ideal customer profile (ICP) calibration, which took time to perfect. However, once established, Martal Group consistently delivered qualified leads that met client expectations.
Strong Communication and Responsiveness

Clients commend Martal Group for their excellent communication and responsiveness. They maintain regular meetings and updates, ensuring clients are informed and involved in the process. This transparency and availability foster trust and collaboration.
Quick Adaptation and Flexibility

Martal Group demonstrates quick adaptation to client needs and market changes. They are flexible in adjusting strategies and approaches based on performance data and client feedback, which enhances their effectiveness and client satisfaction.
Proactive and Innovative Approach

Martal Group is recognized for their proactive and innovative approach to lead generation and sales strategies. They continuously seek new methods and ideas to enhance client outcomes and stay ahead in the market.
Effective Project Management

Martal Group excels in project management, with teams being organized, communicative, and proactive. They provide regular updates, adapt to feedback, and ensure tasks are completed on time, fostering a seamless workflow and strong client relationships.

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Martal Group Reviews

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Sales Outsourcing
B2B Appointment Setting
+1
Confidential
Nov. 2025 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Martal Group's drive to bring results is impressive."

Mar 26, 2026

Member, Recycling Services Company

Anonymous

Supply Chain, Logistics, and Transport
Babylon, New York
201-500 Employees
Online Review
Verified

Martal Group provides outbound sales services for a waste management and recycling services company. The team reaches out to potential end clients via cold calling, email, and LinkedIn.

Martal Group has successfully set appointments for the client. The team delivers on time and is highly driven to bring results. The client communicates with Martal Group through virtual meetings, email, and messaging apps. Overall, the engagement has been successful.

BACKGROUND

Introduce your business and what you do there.

A company that provides national waste and recycling services for residential and commercial properties.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Martal Group?

We needed help obtaining more national accounts.

SOLUTION

What was the scope of their involvement?

Martal Group provides outbound sales via email, LinkedIn, and cold calling to verticals we've picked that would need our services.

What is the team composition?

We work with 2–5 teammates from Martal Group.

How did you come to work with Martal Group?

We found them through an online search. We chose them over other options because they had high ratings.

What is the status of this engagement?

We started working with them in November 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Martal Group has set appointments for us.

How did Martal Group perform from a project management standpoint?

Martal Group delivers on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Martal Group's drive to bring results is impressive.

Are there any areas they could improve?

There's nothing we can come up for Martal Group to improve.

RATINGS

5.0

Email Marketing Sales Outsourcing
B2B Appointment Setting
+2
Confidential
Feb. - Apr. 2025

4.5

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 4.5

"They also brought valuable insight into outbound best practices."

Mar 18, 2026

Dir of Customer Growth, Enterprise Revenue Mgmt Software Co

Anonymous

Information technology
Parsippany, New Jersey
51-200 Employees
Online Review

Martal Group provided B2B lead generation services for an enterprise revenue management software firm. The team was responsible for email marketing, lead qualification, and appointment setting.

Martal Group helped the client build a consistent top-of-funnel pipeline, generate multiple qualified sales conversations, and increase brand awareness among decision-makers. They also exceeded the client's lead quality expectations. Moreover, the team was organized, communicative, and proactive.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Customer Growth of an enterprise revenue management software firm.

Describe what your company does in a single sentence.

Leading Enterprise Revenue Management Software provider

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Generate B2B Leads
Qualify B2B Leads
Set B2B Appointments

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Close to my geographic location
Pricing fit our budget

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

B2B lead generation
B2B appointment setting
B2B lead qualification

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Martal Group helped us build a consistent top-of-funnel pipeline targeting our ideal customer profiles. Within the first 60 days, their outreach efforts resulted in multiple qualified sales conversations with mid-market and enterprise prospects. We saw a noticeable increase in brand awareness among decision-makers in our target verticals, and the quality of the leads met or exceeded our expectations for this type of outbound program.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Martal’s team was organized, communicative, and proactive throughout the engagement. They provided a clear onboarding process, set expectations early, and delivered regular updates. Any time we had questions, needed adjustments, or wanted to test new messaging, they were quick to respond and took action without delay. We appreciated their flexibility and willingness to collaborate as priorities evolved.

What was your primary form of communication with Martal Group?

Virtual Meeting

What did you find most impressive or unique about this company?

The most impressive part of working with Martal was their ability to get up to speed on our value proposition and market quickly. Their SDRs and campaign strategists felt like an extension of our team, not just a vendor executing tasks. They also brought valuable insight into outbound best practices, including subject lines, messaging strategy, and sequencing, which helped improve our response rates and engagement.

Are there any areas for improvement or something Martal Group could have done differently?

There’s always room for refinement, and in our case, perhaps earlier testing of messaging variants might have helped us optimize a little faster. That said, Martal was highly responsive to performance data and made changes quickly once we saw where adjustments were needed. We would have liked even more visibility into certain campaign metrics earlier on, but they addressed that with added transparency as the project progressed.

RATINGS

4.5

Call Center Services Email Marketing Social Media Marketing
B2C Telemarketing & telesales
Confidential
Oct. 2025 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"The leads provided by Martal Group are a good fit for our target market."

Feb 12, 2026

CEO, Precision Motion Health

Ahmed Zarrugh

Information technology
Austin, Texas
11-50 Employees
Online Review
Verified

Martal Group provides lead generation services for an IT company. The team uses LinkedIn, email campaigns, and cold calling to qualify leads and schedule sales demo appointments.

Martal Group has set sales appointments and provided leads that are a good fit for the client's target market. The team has also helped the client gain more exposure and learn about their sales cycle. Martal Group's ability to reach people and have sales conversations is impressive.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO of Precision Motion Health, an IT company. We provide objective, data-driven functional muscle assessments that help employers and insurers make faster, evidence-based decisions about injury risk, claims, and return-to-work outcomes.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Martal Group?

We needed help with outbound lead generation.

SOLUTION

What was the scope of their involvement?

Martal Group uses LinkedIn, email campaigns, and cold calling to qualify leads and set appointments for sales demonstrations. The team has also created a shared Google Sheet with leads and the status of each lead.

What is the team composition?

We work with one teammate from Martal Group.

How did you come to work with Martal Group?

We found them through an online search. We chose them because their pricing fit our budget.

What is the status of this engagement?

We started working together in October 2025, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Martal Group has set sales appointments for us. We also have more exposure and have learned about our sales cycle. For the most part, the leads provided by Martal Group are a good fit for our target market.

How did Martal Group perform from a project management standpoint?

They deliver on time. We communicate through virtual meetings.

What did you find most impressive about them?

Martal Group's ability to reach people on the phone and have conversations that lead to sales appointments is impressive.

Are there any areas they could improve?

They could target larger companies.

RATINGS

5.0

Sales Outsourcing
B2B Appointment Setting
+2
Confidential
Feb. - Dec. 2025

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"The most impressive part of working with Martal Group was their ability to get up to speed on our value proposition."

Dec 19, 2025

Business Development, ICUC Social

Elicia Turner

Advertising & marketing
Canada
501-1,000 Employees
Online Review
Verified

Martal Group provided business development services for a social media management agency. The team generated and qualified B2B leads and set B2B appointments.

Martal Group helped the client build and sustain a consistent top-of-funnel pipeline aligned with their ideal customer profiles. The team was organized, communicative, and proactive throughout. They provided a clear onboarding process, set expectations early, and delivered regular updates.

BACKGROUND

Introduce your business and what you do there.

I’m the business development manager of ICUC Social, a social media management agency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish for ICUC Social?

We hired Martal Group for our business development needs.

SOLUTION

What was the scope of their involvement?

Martal Group generated and qualified B2B leads and set B2B appointments.

What is the team composition?

We worked with 2–5 teammates from Martal Group.

How did you come to work with Martal Group?

We found Martal Group through a referral and chose them over other options because they were a great culture fit.

What is the status of this engagement?

We worked together from February–December 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Martal Group was instrumental in helping us build and sustain a consistent top-of-funnel pipeline aligned with our ideal customer profiles. Over the course of our partnership, their outreach efforts generated numerous qualified sales conversations with mid-market and enterprise prospects. We saw a clear lift in brand visibility among key decision-makers in our target verticals, and the quality of leads consistently met and often exceeded our expectations for a program of this nature.

How did Martal Group perform from a project management standpoint?

Martal Group’s team was organized, communicative, and proactive throughout the engagement. They provided a clear onboarding process, set expectations early, and delivered regular updates. We primarily communicated through virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

The most impressive part of working with Martal Group was their ability to get up to speed on our value proposition and market quickly. Their SDRs and campaign strategists felt like an extension of our team, not just a vendor executing tasks. They also brought valuable insight into outbound best practices, including subject lines, messaging strategy, and sequencing, which helped improve our response rates and engagement.

Are there any areas they could improve?

There was always room for refinement, and in our case, earlier testing of messaging variants might have helped us optimize a little faster. That said, Martal Group was highly responsive to performance data and made changes quickly once we saw where adjustments were needed. We would have liked even more visibility into certain campaign metrics earlier on, but they addressed that with added transparency as the project progressed.

RATINGS

5.0

Sales Outsourcing
B2B Appointment Setting
$50,000 to $199,999
Apr. 2025 - Ongoing

3.0

Quality: 4.0

Schedule: 5.0

Cost: 3.0

Willing to Refer: 4.0

"Their effort has been impressive."

Nov 13, 2025

Owner, The Plug T-Shirt Store

David Burchett

Retail
Chicago, Illinois
11-50 Employees
Online Review
Verified

Martal Group provides sales outsourcing and lead generation services for a custom garment printing company. The team is in charge of appointment-setting to increase sales and build a sales funnel.

Martal Group's efforts resulted in increased sales revenue for the client. The team has been on time with deliverables and communicated with the client through virtual meetings. Although the client would have liked to achieve quality sales at the start, they're impressed with Martal Group's efforts.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Owner of The Plug T-Shirt Store

Describe what your company does in a single sentence.

We custom print garments and items

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Increase sale for each store
build a sales funnel
build client list

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

Company values aligned

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Martal did the lead generation and appointment setting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Sales Revenue

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes they were on time with deliverables

What was your primary form of communication with Martal Group?

Virtual Meeting

What did you find most impressive or unique about this company?

Their effort has been impressive.

Are there any areas for improvement or something Martal Group could have done differently?

Quality sales leads in the begining.

RATINGS

3.0

Sales Outsourcing
Inbound appointment scheduling
$10,000 to $49,999
Apr. 2025 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

"We believe they're a great asset to work with."

Jun 6, 2025

Head of Sales, Property Shell

Lucas Tepe

Other industries
Melbourne, Australia
11-50 Employees
Online Review
Verified

Martal Group provides sales outreach services for a real estate CRM firm. The team is responsible for scheduling bookings and providing updates and metrics of their outreach.

Martal Group impresses the client with their culture, work ethic, and experience level. The team proactively provides updates via online meetings and sends all SQLs booked for a demo via direct message. Overall, the client believes the team was a great asset to work with.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of Sales of Property Shell

Describe what your company does in a single sentence.

Real Estate new development CRM

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Outreach to USA

SOLUTION

How did you find Martal Group?

Online Search

Why did you select Martal Group over others?

High ratings
Company values aligned

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Martal Group to do sales outreach on behalf of Property Shell to schedule bookings

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Weekly meetings - progress and strategizing. Martal Group have provided updates and metrics of their outreach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes. They have been proactive in providing updates through meetings and during the week and direct message for all SQLs booked for a demo.

What was your primary form of communication with Martal Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

The level of experience from the team, the work ethic and culture. We beleieve they're a great asset to work with.

Are there any areas for improvement or something Martal Group could have done differently?

Not at this moment.

RATINGS

5.0

Sales Outsourcing
B2B Lead Generation
$10,000 to $49,999
Oct. 2024 - Ongoing

4.5

Quality: 5.0

Schedule: 5.0

Cost: 3.0

Willing to Refer: 4.5

"We're impressed with their quick iterations."

Mar 17, 2025

General Manager, Collaborative Robot Manufacturing Co

Anonymous

Manufacturing
Germany
1-10 Employees
Online Review
Verified

Martal Group provides lead generation services for a collaborative robot manufacturing company.

Martal Group has helped the client see success in their SQLs. The team facilitates weekly online meetings and ensures quick iterations.

Email Marketing Other Digital Marketing
Less than $10,000
Oct. - Dec. 2024

3.5

Quality: 4.5

Schedule: 4.0

Cost: 4.0

Willing to Refer: 4.0

"Martal Group demonstrated a strong commitment to delivering on time."

Feb 28, 2025

Manager, Fitness Studio

Tony mashal

Fitness
Oakville, Ontario
501-1,000 Employees
Online Review

Martal Group provided lead generation services for a fitness studio. The scope included inbound marketing, outbound sales, B2B lead generation, CRM integration, and reporting.

Thanks to Martal Group, the client achieved full CRM adoption within the first month of implementation. The team demonstrated a strong commitment to delivering on time and met all key milestones within the specified timelines. The project plan was broken down into manageable tasks and deadlines.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Manager of Fitness studio

Describe what your company does in a single sentence.

Martal Group doesn’t just offer advice; they take action and follow through to ensure that goals are met. They provided regular updates, and it was clear they were always focused on helping us succeed

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Lead Generation

SOLUTION

How did you find Martal Group?

Clutch Site

Why did you select Martal Group over others?

High ratings
Pricing fit our budget
Good value for cost

How many teammates from Martal Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The project aims to enhance sales performance, generate high-quality leads, and create strategies for effective market outreach and customer engagement. This project includes services such as inbound marketing, outbound sales, B2B lead generation, CRM integration, and reporting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The client achieved full CRM adoption within the first month of implementation, allowing better tracking and transparency of sales activities.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project plan was broken down into manageable tasks and deadlines, with regular check-ins to ensure that everyone was on track. This helped ensure the project was delivered efficiently and within scope.

What was your primary form of communication with Martal Group?

Virtual Meeting

What did you find most impressive or unique about this company?

Martal Group demonstrated a strong commitment to delivering on time. All key milestones, from lead generation strategy development to the integration of CRM systems, were met within the specified timelines.

Are there any areas for improvement or something Martal Group could have done differently?

A more structured onboarding session, which could include detailed questionnaires, a deeper dive into the client's past experiences with sales and lead generation.

RATINGS

3.5

Call Center Services Email Marketing
$10,000 to $49,999
Jan. 2024 - Jan. 2025

2.0

Quality: 2.0

Schedule: 4.0

Cost: 1.0

Willing to Refer: 2.0

"No appointments were scheduled."

Jan 25, 2025

Partner, Model Technology

Steve Bowman

Information technology
St. Louis, Missouri
11-50 Employees
Online Review
Verified

Martal Group provided email marketing and fractional BDR services for an IT services company. The goal was to generate leads, improve the sales pipeline, and increase sales.

Martal Group's efforts resulted in a spreadsheet of MQLs populated with potential appointments. However, no appointments were scheduled. Martal Group failed to provide tangible steps to resolve the lack of results. Overall, the client was disappointed with the engagement.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Partner of Model Technology

Describe what your company does in a single sentence.

Co-Managed M365 IT Managed Services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

lead generation
improve pipeline
increase sales

SOLUTION

How did you find Martal Group?

Online Search
Clutch Site

Why did you select Martal Group over others?

High ratings
Pricing fit our budget

How many teammates from Martal Group were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

90 day email marketing and fractional BDR services

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A spreadsheet of MQL's was populated with "potential appointments"

Describe their project management. Did they deliver items on time? How did they respond to your needs?

in 90 days no appointments were scheduled - managment was engaged and concerns were shared and no tangible steps were taken to address the lack of results.

What was your primary form of communication with Martal Group?

Virtual Meeting

What did you find most impressive or unique about this company?

the pre-sales process

Are there any areas for improvement or something Martal Group could have done differently?

compassion or empathy for a dissapointed customer would have be nice

RATINGS

2.0

"too bad your sad attitude"

Call Center Services Sales Outsourcing
B2B Appointment Setting
+2
Confidential
Mar. 2022 - Dec. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We were 100% satisfied."

Dec 16, 2024

Senior Consultant, Contextual Strategy Group

Bruce Lebowitz

Advertising & marketing
New York City, New York
1-10 Employees
Online Review
Verified

Martal Group provided call center services for a consulting company. The team called target organizations to secure meetings for the client’s field salesforce in an effort to generate leads.

Martal Group successfully helped the client set appointments and meetings. The team was responsive to the client’s needs, met all deadlines, and understood the client's mission. Ultimately, the service provider's remarkable creativity, friendliness, and consistency led to a fruitful collaboration.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Senior Consultant of Contextual Strategy Group

Describe what your company does in a single sentence.

Consulting company in the call center/lead generation space.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Martal Group to accomplish?

Generated Leads for a field salesforce.

SOLUTION

How did you find Martal Group?

Referral

Why did you select Martal Group over others?

High ratings
Close to my geographic location
Great culture fit
Company values aligned

How many teammates from Martal Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Martal colld called into target organizations to secure a meeting for a field salesforce

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Appointment/Meetings set

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive to our needs. They were able to meet all deadlines and responded to all our needs.

What was your primary form of communication with Martal Group?

In-Person Meeting
Virtual Meeting

What did you find most impressive or unique about this company?

Very talented people on the frontline. They understood our mission and our rather complicated services. They were creative, friendly, on the ball and consistent. There was 0% turnover and the team became an extension of internal staff seamlessly.

Are there any areas for improvement or something Martal Group could have done differently?

We were 100% satisfied.

RATINGS

5.0

Showing 71-80 of 109 Reviews

TIER 1A: Outbound Lead Generation

Create customized target lists and marketing campaigns, monitor prospects' engagement and initialize outbound calls. Build a funnel of leads and get qualified leads converted as discovery calls / demos. https://martal.ca/pricing/

Small

Best for early stage Startup companies

$4,500 /month

sales team : SOM and 2 Latam BDRs

Medium

Best for series A Startup companies

$5,000 /month

sales team : SOM and 1 NA BDR

Large

Best for series B - C Startup Companies

$6,195 /month

sales team : SOM and 2 NA BDRs

Features	Small $4,500 /mo	Medium $5,000 /mo	Large $6,195 /mo
sales team	SOM and 2 Latam BDRs	SOM and 1 NA BDR	SOM and 2 NA BDRs

Small $4,500 /mo
sales team	SOM and 2 Latam BDRs

Medium $5,000 /mo
sales team	SOM and 1 NA BDR

Large $6,195 /mo
sales team	SOM and 2 NA BDRs

Our Story

We’re built to help you succeed. Martal Group is a team of seasoned B2B sales professionals who take ownership of outcomes, not just activity. We work as an extension of your team, bringing the experience, structure, and insights needed to turn outreach into qualified conversations, real pipeline, and measurable revenue impact.

Meet the Team

Highly experienced Sales Operations and Business Advisor, focused on driving revenue growth, process efficiency, and optimizing sales team performance to exceed targets. Delivering expert support.

Seasoned sales leader with 15+ years driving revenue, scaling ops, and leading BD teams across SaaS, fintech, and digital health. Expert in GTM strategy, outbound execution, and high-growth environments.

Brings 25+ years of experience across sales ops, account management, and marketing. Known for scaling outbound programs, mentoring teams, and driving results in SaaS, healthcare, and emerging tech.

What Sets Us Apart

Onshore Sales Executives

At Martal, we hire top sales talent across North America, the EU, and LATAM to provide onshore teams aligned with your target region.

B2B Sales Experts

Our team comprises seasoned sales professionals, each with an average of 3–5 years of real-world B2B experience to bring to your campaigns.

Diverse Industry Experience

We have experience helping 2,000+ B2B companies across 50+ industries grow their revenue, enabling us to ramp quickly and tailor outreach to your market.

Quick Facts

16 years in business

Commonly Asked Questions

Results vary by market, offer, and sales cycle, but most engagements begin generating qualified leads within 30 days. Many clients use Martal to increase sales-qualified leads and shorten sales cycles by improving targeting, messaging, and early-stage conversations. We focus on pipeline quality, not just activity.

Most of the companies that come to us are B2B teams that want outbound to actually work. Sometimes that means launching outbound for the first time. Other times it’s about expanding into a new market, adding pipeline faster, or taking pressure off an internal team. We usually start by supporting lead generation, but as companies grow, we often scale with them. That can mean deeper involvement in the sales process, including full-cycle sales and closing. We’ve been doing this long enough, across a wide range of B2B businesses, to adapt to different sales goals and grow alongside our clients.

Onboarding is structured, but it’s not heavy or drawn out. We start by clarifying your ICP, messaging, and goals, then align on how outbound should support your broader go-to-market strategy. From there, we build targeting, sequences, and workflows together. Most teams are fully live within two weeks, without a lot of lift from your internal team.

We don’t come in with a fixed playbook. Strategy is built around your market, buyers, and goals. We focus on who to target, why they would care, and how outbound should support your broader go-to-market strategy. Outreach is coordinated across email, LinkedIn, and phone, so each channel reinforces the others. We don’t treat channels in isolation. As data comes in, campaigns are continuously refined, making messaging, timing, and sequencing sharper over time.

At Martal, we use our proprietary AI SDR platform as the foundation of our coordinated omnichannel outbound process. The platform brings email, LinkedIn, and phone outreach together in one system, allowing campaigns to run as a single, connected motion rather than isolated channels. It also houses a large, continuously refreshed dataset, including 220M+ verified contacts and over 10M intent signals, which we use to identify ICPs and build highly targeted lead lists. From there, the platform supports our teams by optimizing performance across all channels. It analyzes real-time market feedback and helps adjust messaging based on what’s working. Our sales executives remain fully in control of targeting decisions, strategy, and final messaging. AI provides scale and signal. Our people provide judgment, context, and execution.

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Verified Client Reviews: 104

Overall Review Rating: 4.8

Source: Clutch

Last Updated: June 16, 2026

Business Entity

Business Entity Name	Martal Services & Consulting LTD.
Source	Canada's Business Registries
Jurisdiction of Formation	Canada
Date of Formation	August 1, 2009
Status	Active
Last Updated	June 6, 2022
ID	002211829

Credit Report Results

International Credit Risk Assessment	Very Low Risk
Source	Creditsafe
Last Updated	January 1, 2022

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Locations (3)

2275 Upper Middle Rd E Oakville, Canada L6H 0C3

16 - 20

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Martal Group

The #1 AI-Powered Outbound Engine for B2B Brands

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