At Lucid Reality Labs, we design and deploy enterprise XR and AI solutions focused on AI-powered simulation, immersive training, digital twins, and robotics-related systems for healthcare, life sciences, manufacturing, and enterprise organizations.
We develop integrated environments that combine spatial systems, digital twins, real-time 3D simulation, and AI capabilities to support how organizations train people, manage workflows, and prepare operations for real-world conditions.
We operate across highly regulated industries where consistency, safety, security, and reliability are critical. We have delivered enterprise projects for clients including Medtronic, Roche, Philips Healthcare, 3M, the American Red Cross, and Universal Destinations & Experiences.
Our work has been recognized by Webby, Auggie, Telly, Anthem, and Unity Awards, with inclusion in the Inc. 5000 and Financial Times’ Top 300 Americas’ Fastest-Growing Companies rankings. Lucid Reality Labs is also recognized by Clutch as a trusted B2B agency, ranked #105 globally in the Clutch 1000 list of top service providers, named a Top AR/VR Development Company 2026, and listed as a #1 leader in Clutch’s AR/VR Leaders Matrix.
As an Accredited Unity Service Partner with certified technical teams, we deliver enterprise-grade XR, AI, and simulation solutions designed for measurable outcomes, secure deployment, and large-scale enterprise adoption, compliant with the ISO 27001, GDPR, and HIPAA regulations.
Lucid Reality Labs offers competitive pricing, with project costs ranging from $10,000 to over $220,000. Clients highlight their good value for cost, timely delivery, and effective communication, making them a reliable choice for various AR and VR projects.
While generally praised, some clients noted a desire for more transparency regarding resource allocation and potential trade-offs during simultaneous projects. Addressing this could enhance client trust and project alignment.
High-Quality Deliverables
The company consistently delivers high-quality products that meet or exceed client expectations. Their work is described as visually impressive and technically sophisticated, contributing to strong client satisfaction and repeat business.
Effective Communication and Collaboration
Clients appreciate Lucid Reality Labs’ transparent and responsive communication. They maintain open lines of communication through virtual meetings, emails, and messaging apps, fostering a collaborative environment that enhances project outcomes.
Expertise in AR/VR Development
Clients commend Lucid Reality Labs for their proficiency in AR/VR development, creating innovative and immersive experiences. They are skilled in using platforms like Unity, ARKit, and ARCore, and are known for their ability to handle complex technical challenges.
Positive Client Relationships
The team at Lucid Reality Labs builds strong, positive relationships with clients, characterized by mutual respect and understanding. Clients feel supported and valued, leading to long-term partnerships and frequent referrals.
Scalable and Reliable Solutions
Lucid Reality Labs delivers solutions that are not only innovative but also scalable and reliable, meeting security and compliance needs. Their work supports broader campaign goals and functions seamlessly across platforms.
"Lucid Reality Labs delivers quality results within our budget."
Oct 6, 2021
Founder & CEO, IT Staffing Company
Anonymous
Verified
Other industries
London, England
11-50 Employees
Phone Interview
Verified
Lucid Reality Labs has supported the development team of an IT staffing company. They've used 8th Wall to develop WebAR products and complete the client's campaign for renowned global brands.
Equipped with spot-on expertise, Lucid Reality Labs has helped the client meet their business goals, paving the way for a successful campaign launch with at least 10,000 product users. The team is also lauded for generating cost-effective and well-crafted solutions.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the CEO and founder of an IT staffing company.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Lucid Reality Labs?
We needed their team’s development expertise.
SOLUTION
What was the scope of their involvement?
We’ve engaged Lucid Reality Labs’ team of developers as part of our freelance networks to work on a campaign. They use 8th Wall to help our members develop WebAR products for different renowned global brands.
What is the team composition?
We work with their developers.
How did you come to work with Lucid Reality Labs?
We found their team online while looking for potential companies to onboard for this project.
What is the status of this engagement?
Our ongoing collaboration with Lucid Reality Labs started in June 2021.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We’ve launched the campaign and got favorable results — at least 10,000 users are currently using one of the products that Lucid Reality Labs has helped us developed. I don’t have a lot of quantitative data to share, but I can say that they’ve met our business metrics.
How did Lucid Reality Labs perform from a project management standpoint?
We mainly communicate via Slack.
What did you find most impressive about them?
Lucid Reality Labs delivers quality results within our budget.
Are there any areas they could improve?
They can be more transparent with their work.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Video Stabilization for VR Company
Video Production
Less than $10,000
Jan. 2019 - May 2018
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"We appreciated their ability to meet the deadlines."
Jun 24, 2020
CEO, VR Company
Anonymous
Verified
Other industries
Graz, Austria
1-10 Employees
Online Review
Verified
Lucid Reality Labs provided video production services for a VR company. The team was responsible for the post-production of the video, which included stabilization services.
The results of the project exceeded the expectations of the internal team. Lucid Reality Labs strikes a good balance between communicating directly with the internal team and managing the project independently. They produce quality results in a timely manner.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
CEO, doing VR Products and Computer Vision
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Lucid Reality Labs?
Video Postproduction
What were your goals for this project?
Content Creation
SOLUTION
How did you select this vendor?
based on their experience
Describe the project and the services they provided in detail.
Postproduction with VR-Content
What was the team composition?
2 People, doing heavy timecritical extrahours
RESULTS & FEEDBACK
Can you share any information that demonstrates the impact that this project has had on your business?
Perfect outcome, Amazing skills
How was project management arranged and how effective was it?
Good balance between management and direct contact to developers
What did you find most impressive about this company?
We appreciated their ability to meet the deadlines.
Are there any areas for improvement?
In this business you need continously adapt to the markets..
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 41-42 of
42 Reviews
Our Story
At Lucid Reality Labs, our team blends creativity, precision, and purpose. XR designers, AI engineers, and domain experts build tech that empowers people and elevates learning. Guided by innovation, responsibility, collaboration, and excellence, we turn challenges into impact. Recognized with Webby, Auggie, Telly, and more, and listed in Inc. 5000. We’re an Accredited Unity Service Partner and Certified in Unity Professional Programming, proof of our technical depth and commitment to quality.
Meet the Team
Alex DzyubaFounder & CEO
Alex Dzyuba is the Founder and CEO of Lucid Reality Labs and a strategic leader in enterprise XR, AI-powered simulation, digital twins, and robotics integration.
What Sets Us Apart
Trusted Enterprise Partner
Our delivery record is supported by a 5.0 Clutch review score and verified enterprise-level reviews from multi-year engagements. Clients highlight reliability, communication quality, technical expertise, and the ability to deliver complex projects at scale.
High-Fidelity, Result-Driven Solutions
We deliver high-fidelity, close-to-real environments built on multi-layered technology stacks tailored to each client’s needs. Our focus on precision, quality, and results has been recognized by leading industry awards and peer-reviewed clinical scientific publications.
Scalable Technology Infrastructure and Delivery
We combine XR, AI, digital twins, AI agents, robotics, analytics, automation, and platform capabilities into managed, scalable systems. Our iXR platform is an intelligent infrastructure layer for deployment, content management, integrations, and secure access, ISO 27001, GDPR, and HIPAA certified.
Premier Verified means Clutch independently confirmed Lucid Reality Labs is a legally registered business, financially sound (Creditsafe: Moderate Risk), and backed by 42 verified client reviews averaging 5.0 stars.
If you’re not seeing exactly what you need here, send this company a custom message.
You can talk about your project needs, price, and timeline to get started on your project.
Sign in to see which brands trust Lucid Reality Labs.
Get connected to see updates from Lucid Reality Labs like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.