Logic Inbound

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Fingerprint Marketing. We’re a digital marketing agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Logic Inbound?

We brought them on for their SEO and PPC services. I hired them for my company as well as for clients that we work with.

SOLUTION

What was the scope of their involvement?

Logic Inbound provides SEO and lead generation services. They did an analysis of our competitors and make recommendations for Long-tail keywords to go after. Their team also helped me with content as far as recommending a landing page and producing blog content. They’ve consulted me with tools to use with our backlink campaigns. We have a large site with over 3,000 pages. Their team made recommendations on the metadata for our pages.

What is the team composition?

I work with Hayk (COO) and Vlad (CEO).

How did you come to work with Logic Inbound?

I instantly trusted them because of their deep experience in the industry. They struck me as a company that keeps their finger on the pulse of best practices as well as keeps an eye on opportunities for small businesses like mine to increase traffic to their website.

How much have you invested with them?

We invest about $35,000 a month.

What is the status of this engagement?

Our ongoing engagement started in February 2011.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their efforts resulted in a 30% bump in traffic. They’re constantly innovating new ways to get our keywords found. Their team is extremely robust as far as their knowledge. Logic Inbound’s knowledge of the service they provide and the industry is very deep, meaning it’s not surface-level. Their team has a deep level of content, backlinking, keyword research, audience persona, and much more. Logic Inbound’s depth of knowledge is amazing.

How did Logic Inbound perform from a project management standpoint?

Logic Inbound’s project management is amazing. They’re constantly on top of things. Their communication is excellent because this is a difficult industry to explain to the layperson, and they do that very well. Logic Inbound is extremely detail-oriented. After each call, they spell out the next steps and show their work. We typically communicate through emails and Zoom.

What did you find most impressive about them?

Their depth of knowledge of the industry and the service they provide.

Are there any areas they could improve?

No, nothing comes to mind.

Do you have any advice for potential customers?

Do a discovery call with them. Even if you end up deciding not to work with them, you’ll gain so much insight into how SEO works in the modern marketing world for your business; it’s invaluable.

BACKGROUND

Please describe your company and your position there.

We are a CPR training and certification business. My position is co-owner teaching CPR classes and completing administrative tasks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

We were having difficulty getting people to see our website through web searches. We were typically on the third or fourth page of most web browsers. We hired Logic inbound to improve our SEO and our Google search ranking to be listed on the first page.

SOLUTION

How did you select Logic Inbound and what were the deciding factors?

We had tried a few different SEO improvement businesses that were primarily out of state. After a few months of no changes in our search rankings or business activity, we started searching for local experts who could improve our SEO.

We found Logic Inbound to be exceedingly knowledgable about improving our SEO and explained how improvements needed to be made without a lot of jargon. They made sure we understood what needed to change, which is something that a lot of other companies we worked with or interviewed did not do.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We started off by talking about our goals and then they suggested we work on our keywords to improve search results and ranking. Next, they re-worked our website to better enhance our SEO, and they also created monthly posts targeting our potential clients. They also helped us with a new campaign that targeted businesses since the majority of our clients are businesses looking for us to travel to their worksite for training.

How many people from the vendor's team worked with you, and what were their positions?

We had one main project manager that divided work up to two team members if I am remembering correctly. One who worked on updating our website and another who created posts.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the first couple of months working with Logic Inbound, we saw a rapid increase, almost double from previous months, in registrations and calls for on-site business training. We also started showing up on the first page on Google and other browsing sites in the first few weeks of working with Logic Inbound.

What's more, is that our business continued to grow months after the first initial rise. They had met and exceeded our expectations like no other SEO business that we had worked with had. This company is exceptional.

Describe their project management style, including communication tools and timelines.

Due to our busy schedule, we mostly communicate with Logic Inbound through email and phone calls. However, before our business took off, thanks to them, we would meet them at their workplace, or they would meet us at ours. They would always have a timeline of when certain projects would need to be completed and provide us with monthly reports. If you have a question, they are speedy to respond.

What did you find most impressive or unique about this company?

I am impressed by how knowledgeable this company is and how quickly the changes they made to our website had a huge impact on our business. They really seem to have this almost mystical understanding of how a website must be constructed to target your audience and improve web search ranking.

Are there any areas for improvement or something they could have done differently?

I have no idea how they could improve. They are just fantastic at what they do, and I recommend them often.

BACKGROUND

Please describe your company and your position there.

I'm the CEO of a vehicle data company that's been providing vehicle history report and vehicle data APIs for the automotive industry since 2012.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

We hired Logic Inbound to as expert consultants to help

1. analyze potential SEO issues on our portfolio of automotive content websites and
2. understand how to better focus and optimize our in-house SEO efforts to the highest-value opportunities.

SOLUTION

How did you select Logic Inbound and what were the deciding factors?

Logic Inbound's deep expertise and extensive experience in SEO challenges led us to selecting Logic Inbound as our consultant.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Logic Inbound collaborated with our in-house SEO team to conduct in-depth analysis on our automotive properties, provide specific recommendations on how to focus our SEO efforts, and provided ongoing guidance and recommendations as issues came up.

How many people from the vendor's team worked with you, and what were their positions?

We worked primarily with a couple of SEO Experts assigned to our project in addition to being in good communication with their CEO.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our work with Logic Inbound ultimately delivered more than a 3x+ increase from our previous levels of rankings, traffic, and revenue. In 2020, we engaged 5,800,000+ users online with unique automotive content thanks to marketing strategies pursued through our work with Logic Inbound.

Describe their project management style, including communication tools and timelines.

They've were proactive in organizing our project and consistently responsive when issue came up!

What did you find most impressive or unique about this company?

I am most impressed by the depth and sophistication of their SEO insights. And that indicated an extremely deep understanding of Google's crawling system and ranking algorithms.

Are there any areas for improvement or something they could have done differently?

None!

BACKGROUND

Please describe your company and your position there.

Lightningbug Branding is a promotional products distributor, specializing in MMJ dispensaries & smoke shops. I am the President of Lightningbug Branding.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

Four years ago we had no web presence. I hired Logic Inbound to build an ecommerce site. Also to SEO this ecommerce site to the top of "Custom Bic Lighters" search.

This is a competitive search, with lots of branding companies competing for this query.

SOLUTION

How did you select Logic Inbound and what were the deciding factors?

Logic Inbound has an excellent reputation as a top SEO specialist. Plus they have a WordPress site development programmer on staff to help me build ecommerce site.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I worked with Sam at Logic Inbound to build my ecommerce site GanjaPrint.com. It took us nearly a year, going back and forth, to get our core products listed for sale.

This whole time we were building the website Vlad & Hayk were working to help my products rank at the top of various searches.

How many people from the vendor's team worked with you, and what were their positions?

I have worked directly with Vlad & Hayk on SEO. I believe they are the owners of Logic Inbound.

When you hire Logic Inbound you'll get their ownership, with lots of SEO and site dev. experience, directly involved in your project. I also worked with Sam. He is their WordPress site dev. specialist.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

A key factor for me remaining a customer of Login Inbound for several years is their willingness to show me, and teach me, what they're doing on my behalf.

They don't operate secretively, or behind curtains. Their whole team is constantly showing me "this is how we do this."

Sam is constantly teaching me how to ad and modify my products listed on my site. So that I can now do lots of my own site maintenance. Most importantly they helped me rank VERY HIGH in Google searches we chose. My site showing up above my competition.

Describe their project management style, including communication tools and timelines.

Vlad keeps in constant communication, at least monthly. With updates on progress we're making for SEO rankings. And Sam is always just an email away from helping me with whatever project I'm working on my site.

What did you find most impressive or unique about this company?

These guys are very easy to work with. Very hands on, from the top down. Good communication. Constant updates.

Are there any areas for improvement?

Sadly any delays to projects we're working on together is always my inability to push projects from my side of the fence. Logic Inbound team is always accessible, and helping me push my site dev. and SEO forward.

BACKGROUND

Please describe your company and your position there.

I am the Director of Marketing, head of all marketing-related activities for a software development agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

We hired them to provide SEO strategy services, growing our site and thus our organic leads.

SOLUTION

How did you select Logic Inbound and what were the deciding factors?

I was brought on board after Logic Inbound was chosen by our previous CRO. He was impressed with their hands-on approach and diligent methodology with respect to search.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

As our SEO agency, they were responsible for devising strategic recommendations, managing our team of content writers, keeping an eye on technical risks of the site, and reporting back growth metrics.

How many people from the vendor's team worked with you, and what were their positions?

We worked closely with their SEO strategist and COO with weekly calls. One of their SEO specialists also managed our writers, providing them with writing guidelines and deliverables.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They consistently delivered with an 88% increase in leads YoY. Logic Inbound was diligent in identifying new opportunities and attacking them with gusto.

Describe their project management style, including communication tools and timelines.

Communication tools included weekly SEO syncs and a dashboard on Teamwork where we could see all the tasks being worked on at any given moment.

What did you find most impressive or unique about this company?

They take the reins when it comes to SEO - providing expert guidance and distilling down tasks for our team into manageable chunks.

Are there any areas for improvement or something they could have done differently?

Nope, they were a pleasure to work with.

BACKGROUND

Please describe your company and position.

I am the Tailor of Sew Generously Bespoke.

Describe what your company does in a single sentence.

Tailor

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Logic Inbound to accomplish?

• Increase Brand Awareness
• Increase Leads with PPC
• Improve SEO

SOLUTION

How did you find Logic Inbound?

Referral
Why did you select Logic Inbound over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Logic Inbound were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Competitor & Low-Hanging Fruit Research 
• Conducting in-depth research on both currently ranking and desired keywords to establish a foundation for future optimizations and new content 
• Analyzing competitors to see what their strengths and weaknesses are in ranking to identify those opportunities requiring less link building
• Create Content Calendar 
• Optimization Outline Focus will be on high-priority landing pages and high-value conversions 
• Recommendations cover content length, metadata, and headers.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in rankings
• increase in leads
• company growth

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We are very happy. They are easy to communicate with and always looking for improvements.

What was your primary form of communication with Logic Inbound?

Virtual Meeting
What did you find most impressive or unique about this company?

• Very knowledgeable
• deliver on goals
• great communication

Are there any areas for improvement or something Logic Inbound could have done differently?

Would love to speak with the team more and get educated.

BACKGROUND

Please describe your company and position.

I am the Chief of Staff of (a/an) Information technology

Describe what your company does in a single sentence.

FinTech company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Logic Inbound to accomplish?

• SEO Training & strategy

SOLUTION

How did you find Logic Inbound?

Referral

Why did you select Logic Inbound over others?

• Close to my geographic location
• Pricing first our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Logic Inbound’s team?

11

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO Training on content and technical implementation and strategy discussions

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Content audit
• link audit
• website audit

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Logic inbound was able to help guide us every step of the way and go out of their way to fulfill our needs

What was your primary form of communication with Logic Inbound?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their follow-up communication, professionalism, and flexibility were impressive.

Are there any areas for improvement or something Logic Inbound could have done differently?

Nothing

BACKGROUND

Please describe your company and your position there.

Pure Maintenance of Santa Barbara and San Luis Obispo is a mold remediation and indoor air quality company. I work as their Director of Creative Marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

We hired Logic Inbound to help solve our SEO issues on Google, with the goal to get in front of more people who searched for services within our industry.

SOLUTION

How did you select this vendor and what were the deciding factors?

Logic Inbound reached out to us in an effort to gain a relationship. They work with other licensees throughout the country, which gave us a little more assurance that they understood the industry and needs of the company more than a random marketing company.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Logic inbound initially started with meeting our team to discuss our individual needs as a company. They then gave us a robust breakdown of how they would handle our presence on Google with their ads. Additionally, they set up an additional platform with CallRail to give us better insight into the return on our investment and time with our new Google ads. They have delivered multiple campaigns for our Pure division.

How many people from the vendor's team worked with you, and what were their positions?

In the beginning, we worked with Vlad (CEO) as an introduction to the process. Our ongoing rep is Hayk (COO)

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since we have implemented Logic Inbound into our marketing strategy we have seen a SIGNIFICANT increase in not only calls but in overall ROI. The revenue in 2023 has almost surpassed the revenue in ALL of 2022. Additionally, we received a massive 40k job as a result of their Google ad work.

Describe their project management style, including communication tools and timeliness.

Their communication is flawless, from the beginning we have felt like they can read our minds. They can understand and reiterate our needs in a way that we have never truly experienced before. They can explain everything in terms that are so clear and comprehensive

What did you find most impressive or unique about this company?

Their knowledge is masterful. They showcase an experience that makes us feel so safe to put our company in their hands. They also are willing to adjust their prices if they don't see the results they were hoping for in a certain span of time.

Are there any areas for improvement or something they could have done differently?

I have yet to experience a moment where I wished something was different.

BACKGROUND

Please describe your company and your position there.

I am the owner of the landscaping company, Logic Inbound is helping to transform our marketing efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

SEO and PPC

SOLUTION

How did you select this vendor and what were the deciding factors?

I met Vlad from community events

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

SEO campaign, New Website build, PPC campaign

How many people from the vendor's team worked with you, and what were their positions?

Been in contact with 5 people but mostly the account manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We've seen a significant uptick in inbound leads, they run our PPC and are building out SEO

Describe their project management style, including communication tools and timeliness.

They've been very flexible, phone, video call, google sheets, really everything that has been convenient for me.

What did you find most impressive or unique about this company?

They've been incredibly helpful in educating us as much as we could handle over time and it was great that they have had direct experience with our specific industry and geographical location

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I'm a partner & owner of Trail CPA. We provide tax & accounting services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Logic Inbound, and what were your goals?

Our website is very basic and not driving sales traffic. We partnered with logic inbound.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Logic Inbound through our network and were pleased with their services and the value proposition.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The scope of the work includes SEO efforts, creation of a new website, copywriting services, etc.

How many people from the vendor's team worked with you, and what were their positions?

We worked with three team members and the account managers and project owners.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Ranking reports and keywords are being tracked.

Describe their project management style, including communication tools and timeliness.

This is an ongoing project. Logic Inbound has been flexible and responsive.

What did you find most impressive or unique about this company?

They care, and it shows in their services.

Are there any areas for improvement or something they could have done differently?

No.