LibraFire

BACKGROUND

Please describe your company and your position there.

Marketing Manager Distribution of ingredients for food and beverage manufacturing in the Middle East

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire LibraFire?

We hired Libra Fire to help us with the redesign and redevelopment of our company website.

What were your goals for this project?

The goal of the project was to modernize the existing look and feel of the old website and showcase the multitude of products and services we carry across five business units.

SOLUTION

How did you select this vendor?

We researched several vendors but the Libra Fire account management and the overall communication approach was by far the most professional. We were very quickly convinced they would do a great job and deliver on our requirements.

Describe the project and the services they provided in detail.

Considering the sheer size and the complexity of the business, we needed to come up with a logical, elegant and yet not too bulky a solution to make all the relevant information flow seamlessly and for it to be presented in a visually appealing manner.

The team were very involved, made sure they grasped the various complexities our business very quickly, and they helped us every step of the way to arrive at the best possible solution for each category.

What was the team composition?

The team consisted of a very agile account manager and an extremely knowledgeable developer who made sure they explained all the points of the development process to our own team in great detail. They had a lot of patience in educating us about the required deliverables and workflows.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Following a number of changes, revisions and improvements which were necessary in order to organize such a large volume of technical information, we emerged with a contemporary looking website with some amazing functionalities.

How was project management arranged and how effective was it?

The Libra Fire team's response times were second to none and they never failed to deliver on their commitments. They are very professional and they take their work very seriously. We were given realistic deadlines and received advanced notices in reference to potential delays, changes in schedules etc. Our internal team felt very supported throughout the entire process.

What did you find most impressive about this company?

We were very impressed with their tech expertise and customer service alike. Every question we had was answered promptly and logically. They built our website and provided a high degree of tech education along the way.

Are there any areas for improvement?

There is very little to improve as far as this project was concerned. We would certainly gladly work with the Libra Fire team again on similar projects in the future.

BACKGROUND

Please describe your company and your position there.

We are a digital marketing agency based in Sydney, Australia. Founded in 2017, we were looking to rebrand our business image as a necessary evolution. I am the Client Services Director.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire LibraFire?

Our website was not providing the required image to give confidence to our prospective clients. We offer a top tier service and our website needed to communicate this through a well designed and developed website with best practice end to end.

What were your goals for this project?

The solution had to be a case study focused website - with the element of conversion. The website needed to be built on WordPress with interactive elements.

SOLUTION

How did you select this vendor?

We were recommended by a friend who is a solutions architect. Two other companies were considered through other friends, however, LibraFire displayed a great track record and responsive communication throughout the sourcing process. Due to their great communication and effectively articulating our vision, we gave LibraFire the project.

Describe the project and the services they provided in detail.

They architected, designed and developed a top tier website solution. The project began with a Skype meeting where they gathered the necessary requirements. From here they conducted research, based on some of our inspiration, and provided us with an initial wireframe and design that met all the requirements of the workshop. The first design needed minor adjustments and LibraFire made amendments to complete the design. They used InVision to communicate during the design phase so we knew what to expect when it was pushed to the development.

What was the team composition?

Most of the correspondence was with the Business Development Manager and Head of Development. However they had a team of 2 designers and 2 developers working on our project. The used 4 of their best resources (from their team of 20) to work on our project directly. And the results speak for themselves. We didn't need to speak to any of the design or development team. All communication was completed effectively through the Business Development Manager and Head of Development.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The new website has injected a new look and feel into our business. Business and partner associates have been diving glowing feedback. Our expectation for the website was exceeded. We asked our friend who referred us to cross-check the development and found that the website was built lean and clean with best practice. Our website gets a score of 87/100 (mobile) and 94/100 (desktop) on Google speed test.

How was project management arranged and how effective was it?

Project management was agile. We made minor changes in the form of sprints during the design and development phases once the framework for the website was produced. InVision was used to communicate the design, Skype for regular online meetings, Slack to reduce email communication and efficient replies. There were no issues with language. The team spoke with perfect English.

What did you find most impressive about this company?

We had direct access to the Head of Development which enabled effective communication. One impressive factor working with LibraFire is that their internal company culture matched ours. Funny, witty, transparent, easy-going and great to converse with. But when it came to 'getting down to business' they delivered accurately and timely. They take pride in their work.

Are there any areas for improvement?

There is very little to improve on, they deliver high-quality work, lean and clean code and beautiful design. The only thing I can suggest is that they use a system like Trello so that we can track the current work in progress visually. But this should generally be enforced by the client-side and must request that LibraFire use the system provided (which we did not use as the project was not very complex and did not have too many moving parts)

BACKGROUND

Introduce your business and what you do there.

I am the director of a digital agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with LibraFire?

We use them for internal projects.

SOLUTION

What was the scope of their involvement?

Their most recent project was website design and development. They used WordPress.

What is the team composition?

We worked with two people.

How did you come to work with LibraFire?

We found them through Clutch. They were the best fit for us. They did a small project, and we evaluated their work. When they were successful we moved forward.

How much have you invested with them?

We invested somewhere from $10,000 to $25,000.

What is the status of this engagement?

We’ve worked together since October 2019. Our relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I don’t have specific metrics yet because the work is preliminary. However, the code quality is high and I’m very happy with the design.

How did LibraFire perform from a project management standpoint?

They are communicative and transparent.

What did you find most impressive about them?

Their ability to extrapolate ideas and come up with great designs with fine grain instructions was impressive and rare.

Are there any areas they could improve?

I’m very happy.

Do you have any advice for potential customers?

Have trust in them. You’re not going to have the best results if you don’t share everything required.

BACKGROUND

Please describe your company and your position there.

We are a Creative Agency based in the Netherlands. I am one of the two Co-Founders and Projectmanagers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire LibraFire?

We hired Librafire for the development of a Webpage for our client Kern Microtechnik. As we are mainly focused on designing websites rather than developing them we needed some help from true professionals in the field, especially as the client wanted to switch from Typo 3 to the Wordpress backend.

What were your goals for this project?

There were several goals for this project. The new website had to: - Perform better as the old one - Should have a better conversion rates and user experience than the old one - Should be fully responsive on all devices - Should rank higher in SEO and generate more traffic - Should come in a modern dark theme

SOLUTION

How did you select this vendor?

We have created an open project with a detailed description of what we want to have achieved and several agencies and freelancers applied for the project. Just from the professionality with which they understood our project and communicated with us from the first day, we realized that LibraFire is the agency to go with.

Describe the project and the services they provided in detail.

They translated our designs 1:1 from Figma into clean code while reacting quickly to sudden changes from the side of our client (which happened very often). They always worked professionally and fast and kept optimizing the page at the end to reach all results within the first two weeks.

What was the team composition?

We had one to two main contact persons which were replaced when on holiday. The replacement was briefed and informed perfectly about the project beforehand though so it was a smooth transition. Behind the main contact person was usually a team of developers which were in direct contact with that person.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

This was by far the biggest webdesign/development we had so far and set us in the position to reach out to bigger clients now. Especially as we know now that LibraFire is able to translate all our designs exactly into code.

How was project management arranged and how effective was it?

Deadlines were always met, the communication was straighforward and clear. We mainly used Slack and Trello to communicate and Figma to communicate the designs. Also, their English is really really well.

What did you find most impressive about this company?

We were especially impressed by their technical know-how. Especially as our clients had problems with their in house server - they were the ones who could think about a solution remotely why their in house IT department failed.

Are there any areas for improvement?

Nothing I can think of

BACKGROUND

Please describe your company and your position there.

We’re building an end-to-end identity management system. We have already launched the Wallet, Marketplace, and Login with SelfKey.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire LibraFire?

Our website was old and outdated. It loaded very slowly and was overwhelming to visitors. We wanted to implement a new design.

What were your goals for this project?

We wanted to launch the new website by the end of the first quarter.

SOLUTION

How did you select this vendor?

We talked to a handful of vendors, but only LibraFire showed the expertise to pull this challenge off.

Describe the project and the services they provided in detail.

They created the designs and submitted them for feedback. Once our team had made suggestions, they were very quick to provide redesigns. They soon implemented the new website on our WordPress platform. Once the website was live, the LibraFire team optimized to ensure our load speed was as fast as possible.

What was the team composition?

I only had one point of contact.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The website was developed and launched early. We received a lot of positive feedback from our community and I believe the new website is a huge step up from what we had before.

How was project management arranged and how effective was it?

Their project management was very impressive, especially compared to our previous vendors.

What did you find most impressive about this company?

Their speed of communication and development stood out.

Are there any areas for improvement?

No, I’m completely satisfied.

BACKGROUND

Please describe your company and your position there.

I’m a project manager at the design and development agency Profico. We build cross-platform solutions for web and mobile.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire LibraFire?

We hired LibraFire to complete WordPress projects for clients in a variety of industries, including education, finance, and hospitality.

What were your goals for this project?

My company sought to create solutions for our clients that would help them to achieve their business goals.

SOLUTION

How did you select this vendor?

A former colleague who is now a developer at LibraFire recommended them to me.

Describe the project and the services they provided in detail.

LibraFire develops WordPress websites for our clients. They build functionalities, such as animations and transitions. The team also customizes WordPress Admin Areas.

What was the team composition?

We work with Ana (Project Manager, LibraFire). She manages the developers directly.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

They are a valuable partner to us. We rely on them for WordPress development, which in turn enables our clients to manage their businesses better.

How was project management arranged and how effective was it?

Project management is effective and organized. Ana fosters fast, easy, and productive communication.

What did you find most impressive about this company?

LibraFire quickly understands requirements, which saves time and allows them to decipher potential issues right away.

Are there any areas for improvement?

No, just keep up the good work.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of Serve7, a company that designs and implements custom contact center solutions to enhance customer and agent experiences, offering flexible and tailored customer experience (CX) services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with LibraFire?

We needed to design our new 20+ page website using best practices. The goal was to achieve a fast, professional, and well-designed site that was easy to navigate.

SOLUTION

What was the scope of their involvement?

LibraFire designed our website. The team worked on the backend, block design, structure, visual design, and some content.

What is the team composition?

We worked with 2–5 teammates from LibraFire.

How did you come to work with LibraFire?

Someone referred LibraFire to me. I chose them over other options because they had high ratings and offered good value for the cost.

What is the status of this engagement?

We worked together from August–October 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We achieved our goals. We got 100% scores on PageSpeed Insights and great reviews from our customers and employees. Early results indicate longer average page view times, higher conversion, and more repeat visitors.

How did LibraFire perform from a project management standpoint?

LibraFire delivered on time. We communicated via virtual meetings, email, and a messaging app.

What did you find most impressive about them?

LibraFire was trustworthy, professional, and had great designers. The team worked quickly.

Are there any areas they could improve?

There’s nothing LibraFire could have done better.

BACKGROUND

Please describe your company and position.

 I am the COO of a financial services company 

Describe what your company does in a single sentence.

We are an independent investment research firm.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LibraFire to accomplish?

• Handle daily updates, fixes and campaign pages on our WordPress / WooCommerce site
• Keep the site fast and stable as our member base and traffic grew
• Redesign and rebuild our full website

SOLUTION

How did you find LibraFire?

Clutch Site

Why did you select LibraFire over others?

• High ratings
• Good value for cost

How many teammates from LibraFire were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

LibraFire acts as our ongoing web development team. They handle updates, new pages, support and maintenance for our website, and they recently delivered a full redesign.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our website runs smoothly as we grow, and the redesign launched on the date we planned. Requests are handled quickly and reliably.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very well managed. They are responsive, communicate clearly, and keep us updated. They deliver on time, even when deadlines are tight.

What was your primary form of communication with LibraFire?

Email or Messaging App

What did you find most impressive or unique about this company?

Their reliability and willingness to go the extra mile. The service has been great.

Are there any areas for improvement or something LibraFire could have done differently?

Sharing timelines for larger projects earlier would help with planning.

BACKGROUND

Please describe your company and position.

I am the Director of Sales of Canada Sportswear Corp

Describe what your company does in a single sentence.

Wholesale Apparel Distribution

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LibraFire to accomplish?

• Shopify Web and ERP Integration
• Create API integration guide

SOLUTION

How did you find LibraFire?

Referral

Why did you select LibraFire over others?

Referred to me

How many teammates from LibraFire were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Build a secure, Shopify-embedded app that gives each distributor their own authenticated access to product catalog, inventory, and pricing data. Provide client with full control to manage, restrict, or revoke access at any time. The API responses mirror Shopify's own format, so distributors' developers can integrate quickly without any learning curve. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

increased sales from customers using the API connectors

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very Responsive and Professional team

What was your primary form of communication with LibraFire?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Very friendly, knowledgeable and have always delivered on-time!

Are there any areas for improvement or something LibraFire could have done differently?

We very much enjoy working with Dragan and his team despite the geographic divide!

BACKGROUND

Please describe your company and position.

I am the Owner of Verteez LLC

Describe what your company does in a single sentence.

We are a Web agency specialising in Drupal working on big and small Drupal-based projects for clients in the US and UK.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LibraFire to accomplish?

• WP development
• UI enhance
• UX research

SOLUTION

How did you find LibraFire?

Referral

Why did you select LibraFire over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from LibraFire were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• website performance optimization
• UX / UI redesign for better user engage
• new visuals
• custom WP theme development 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased:

• website traffic
• user engagement
• website performance metrics 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were a professional, easygoing, and responsible team. We communicated via Slack and every week I received a weekly progress report and I must say that every milestone was delivered on time.

What was your primary form of communication with LibraFire?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Ease of communication with the team which delivered bespoke results.

Are there any areas for improvement or something LibraFire could have done differently?

Not in my case, everything went well and as agreed.