Levitate Media

BACKGROUND

Please describe your company and your position there.

We are a private equity firm that partners with entrepreneurs and management teams investing in and growing lower middle-market companies. I am the Investor Relations Vice President and responsible for the firms's strategy and implementation of investor relations and marketing/communication efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Levitate Video?

We host our limited partner annual meeting each Fall where we have the opportunity to present an update on our investment activities, including introductions to our new platform investments. The Company Overview videos created by Levitate are a great way to introduce the audience to the Company in an engaging, entertaining and informative manner. This is a highly effective way to allow our investors and team to step into the Company and not just hear it from us.

What were your goals for this project?

To produce a high-quality, professional video in an interview-style that would ultimately be entertaining and engaging, and be so well done that we can use material for future projects.

SOLUTION

How did you select this vendor?

Various firms were researched and compared. Ultimately, I am driven to work with companies that are super responsive; Levitate was timely and extremely helpful from the pre-selection to the finished project. They understood our objective and provided guidance and recommendations along the way [since we aren't the video pros :)]

Describe the video(s) and the process in detail.

The process including strategy, scripting, story outline, filming, transcription and final product. We also had to work together on existing assets that we needed or wanted included and collaborating with the Company on scheduling. I provided guidelines, general script outline/questions for interviews and feedback based on my team's views. Levitate worked extremely well with feedback and revisions.

What was your vendors' project management or feedback process?

We had 4-5 individuals involved in the process from our Firm's side and Levitate was great at managing various forms of feedback (email or base camp) and timely with addressing those comments.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The investors / public can access the videos on our website. The investors take these videos back to their respective team since not all attend the presentation. We have received great feedback from them in the sense that we strategically and succinctly show them how the capital is working, in what areas.

How effective was the workflow between your team and theirs?

We used Basecamp to house our team communication regarding revisions, timelines, scheduling, etc. so all knew what was outstanding to complete or what was completed. Overall, it was a fantastic approach to keeping all on task and completed the project on time.

What did you find most impressive about this company?

Their responsiveness and availability were key. I was happy to see that they had various team members involved in different functions (accounting/invoices, filming/production, editing, etc.) and all were on the same page throughout the whole project.

Are there any areas for improvement?

The invoicing process was overall effective from a paperless perspective, but our spam filter caught the invoices so I recommend 2 invoices per project vs 3-4 invoices (deposit and final payment - with the assumption that project scope and budget allow for it) so that there isn't a clog of invoice with accounting to process and producing payment within a couple of weeks of each other.

BACKGROUND

Please describe your company and your position there.

I am a Senior Consultant / Creative designer working for a software company producing personalized and interactive videos to businesses all over the globe. I oversee creative production as part of a professional services team for client projects.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Levitate Video?

We sometimes use outside facilities to produce video animation for our client's video projects. Levitate are one of the few companies that understand the complexities around building the video animation scenes for our product and produce video at a high standard we demand.

What were your goals for this project?

Our client's goal was to increase customer enrolment to its benefits portal. The video has a better click-through rate and higher engagement than just sending out an email.

SOLUTION

How did you select this vendor?

We have used Levitate several times before and have always been pleased with there professionalism, quality of work and dedication to deliver on time and in budget.

Describe the video(s) and the process in detail.

Our client needed to educate customers on the features of their self-service online portal, such as managing users and benefits. The objective was to drive registration to the portal and increase repeat use.

The video provides confirmation of the policy types that have been purchased as well as setting expectations for certain tasks like billing and publications.

What was your vendors' project management or feedback process?

Working with Evan and Mike through the design phase, into production and post-production was flawless. Levitate was able to respond to feedback and provide updates and changes quickly through several rounds of review.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We and our client are very happy with the assets delivered for this project, delivered on time and in budget.

How effective was the workflow between your team and theirs?

Levitate and ourselves have great workflow processes, working with each other works well.

What did you find most impressive about this company?

Evan and Mike are both really nice guys to work with. From organizing a shoot in a film studio, storyboarding and video animation, the quality of work is great. Working to tight deadlines and budgets, Levitate Video always delivers.

Are there any areas for improvement?

None that I can think of.

BACKGROUND

Please describe your company and your position there.

I am the Marketing Communications Manager for a software company that's headquartered in the greater-Seattle area. Part of my job is to oversee the creation and implementation of communication programs that promote our company, our products and brand equity through both traditional and digital methods.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Levitate Video?

We use Levitate for their end-to-end video production services that demonstrate our software products and modules in a way that engages our target audience to help them understand somewhat complex concepts in about 90 seconds or less.

What were your goals for this project?

We see these videos as a way to increase brand growth and traffic to our website by streaming them to our resource library. We also showcase the videos on our social media channels and at trade shows and company user conferences.

SOLUTION

How did you select this vendor?

I researched video production companies that had experience working with technology companies. I'd considered several companies before pitching Levitate to the internal stakeholders at my organization.

Levitate's CORE style appealed to us for three reasons:

1. They are budget-friendly
2. They come with an accelerated production cycle
3. The illustrations and elements used are consistent throughout every video we've worked with Levitate on.

Describe the video(s) and the process in detail.

Once we made the decision to go with Levitate, we had a kick-off call to cover our goals, requirements and style elements. From there we collaborated on a script, voiceovers and storyboard creation before advancing to the final version of our video.

What was your vendors' project management or feedback process?

We worked together through an easy collaboration platform. We provided several rounds of feedback and recommendations. I'm impressed by Levitate's process because it's thorough and efficient.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our most recent video was finalized just this week, so I don't have many metrics to share. I will say that using a compilation video to loop at trade shows is a draw to conference-goers because they appreciate the look and feel of the videos - and because they're fun to watch.

How effective was the workflow between your team and theirs?

Our project managers have been easy to work with. I appreciate the frequent updates and know they do everything on their end to keep the project moving forward. Our project expectations have been met every time.

What did you find most impressive about this company?

I like how Levitate Video was able to cut through the noise to simply tell a story using animated visual information. It's fun to see a video bring our concepts to life that educate and entertain.

Are there any areas for improvement?

I'm very satisfied with Levitate and look forward to collaborating on our next video. I think it'd be really great if they could somehow offer interactive videos.

BACKGROUND

Please describe your company and your position there.

I work as a marketing manager focused on client marketing efforts for a financial data aggregation company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Levitate Video?

We have worked with Levitate Video for years, historically on product videos and corporate videos. In the past 12-18 months, we have engaged Levitate to help create additional videos on our product suite as well as implementation best practices videos for our clients.

What were your goals for this project?

Specifically for the implementation best practices video, our goal was to provide immediate advice and best practices to our new clients. Ultimately, a great implementation will promote higher usage.

SOLUTION

How did you select this vendor?

We have been working with this vendor for years and have been impressed with their work ethic and the end deliverables.

Describe the video(s) and the process in detail.

The video creation generally starts with a scoping -- topic of video, upfront documentation, expected length. Levitate provides us a quote based on this material. Then we typically have a phone interview with the subject matter expert and the writer. Then the writer provides a draft of the script, which is then reviewed internally and ultimately approved after iterations. Once the script is approved, the design team starts with a concept of the design.

Once that concept is approved, the designer creates a storyboard of the whole video. Once the storyboard is complete and approved, Levitate then voicesover the script and animates the video. The animated video goes through reviews, and when it is ultimately approved, the final files are provided.

What was your vendors' project management or feedback process?

Levitate has fantastic project management. They have great follow up and are very patient. The feedback is all recorded in tools and is easy to refer back to.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Internally, we have received strong feedback on the designs and the content of the videos. With clients, we include these videos in automated programs. We have very strong click through rates on the emails and play rates of the videos.

How effective was the workflow between your team and theirs?

It was very effective.

What did you find most impressive about this company?

I am most impressed by the level of detail and the end project. The videos are very clean and nicely designed.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

EPI-Q is a healthcare consulting company providing health economics and outcomes research to the Life Sciences Industry. I am the President of EPI-Q as well as an original founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Levitate Video?

We wanted to try creating a video providing a brief overview of our company and services as a way of marking our 25th anniversary. We asked Levitate to help script the video, on-site filming, and video production.

What were your goals for this project?

Use as marketing content for existing and new clients to acknowledge existing customers and provide entrees to new clients. We envisioned this as more of a mechanism to promote and increase brand awareness as we've been in business for 25 years.

SOLUTION

How did you select this vendor?

Identified and interviewed 3 vendors who were all in the same general price range. Following the interviews, our leadership met and selected the company we thought understood us the best and had examples of relatively straightforward video projects.

Describe the video(s) and the process in detail.

PRE-PRODUCTION 1. Organization and information exchange- included orientation to an on-line project management software used to communicate with each other and store materials used during the project. We also provided branding guidelines and assets (e.g., logos, colors, etc.) 2. Kick-off call 3. Pre-production package - a creative brief that was jointly created after Levitate provided an initial draft of the script. PRODUCTION 4. Shoot - On-site filming that lasted the better part of the day involving multiple staff selected by our company POST-PRODUCTION 5. Rough draft of video - rough cut provided to EPI-Q and we provided feedback until we were comfortable that the basic direction was good. 6. First draft - additional edits by our team to Levitate. It is important to note that there were no limitations on the number of edits placed on EPI-Q. It took about 3-5 versions before going to the next stage though none were major. 7. Final video - three versions of the video were provided to EPI-Q including an HD version. Each one was suitable for various display purposes (e.g., streaming off our website, LinkedIn, simple viewing, etc.)

What was your vendors' project management or feedback process?

We held regular project meetings and used their project management software (BaseCamp) to manage interaction. Turn around time was prompt even though at times EPI-Q was delayed.Levitate was always very accommodating to us relative to meeting our time requirements even though it delayed the project longer than it should have. We were very pleased with their willingness to work with us on our terms.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have used the video in a number of ways and while there is no tangible ROI in terms of it generating business it was not intended to do this. Instead we have received multiple compliments and are about to launch a customer-wide end-of-year campaign where the video will be prominently featured.

How effective was the workflow between your team and theirs?

I can't say enough about the workflow and the willingness of Levitate staff to be professional, flexible, and on-time when we made that possible.

What did you find most impressive about this company?

The money invested seems appropriate for what we received. The quality of the product was top notch and the professionalism of the entire team that we interacted with was excellent. While we wanted the service, there were times when we needed to provide material, be present for filming, or other tasks that we may not have been excited about at the time given our incredibly busy schedules. The Levitate Team obviously works in this environment all the time as they handled all situations calmly and with a willingness to be flexible, and always provided helpful feedback and ideas throughout.

Are there any areas for improvement?

It would probably have been helpful to have received a more thorough orientation to the project management software. This might have facilitated information flow better. Overall, however, we would not hesitate to recommend Levitate Video for similar services.

BACKGROUND

Please describe your company and position.

 I am the Engineer of a manufacturing company 

Describe what your company does in a single sentence.

End user perforated product

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Levitate Media to accomplish?

• Website video

SOLUTION

How did you find Levitate Media?

Other

Why did you select Levitate Media over others?

Referred to me

How many teammates from Levitate Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

shoot content and prepare a sizzle reel for the company website

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We dont have metrics on that at this point because the new website isn't live yet

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Response was always timely and our needs were always met with a positive attitude.

What was your primary form of communication with Levitate Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The customer service was always steady and there when we needed it.  

Are there any areas for improvement or something Levitate Media could have done differently?

as far as we are concerned there was nothing that could have been done better.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing and PR assistant director of a hospitality company. We offer luxury accommodations, fine dining, a world-class golf course, and a spa within a 47-acre resort featuring diverse natural ecosystems.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Levitate Media?

We needed help achieving more leads.

SOLUTION

What was the scope of their involvement?

Levitate Media created a communication platform to show, sell, and get leads. The team also delivered 360° photography and Matterport.

What is the team composition?

We worked with one teammate from Levitate Media.

How did you come to work with Levitate Media?

We found them through an online search. We chose them because their company values aligned with ours.

What is the status of this engagement?

We worked together from January 2020–March 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Levitate Media's work increased our leads and database by 3% in four years.

How did Levitate Media perform from a project management standpoint?

We mainly communicated with Levitate Media through virtual meetings.

What did you find most impressive about them?

Levitate Media's lead tracking was impressive.

Are there any areas they could improve?

They could reduce the costs.

BACKGROUND

Please describe your company and position.

I am the President/COO of CHEMEON Surface Technology

Describe what your company does in a single sentence.

A global manufacturer of MIL-SPEC corrosion protection for light metals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Levitate Media to accomplish?

• Concise and Clear Product Detail
• Brand Reinforcement
• Compelling Call to Action

SOLUTION

How did you find Levitate Media?

Online Search

Why did you select Levitate Media over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

What was the size of Levitate Media’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

New Product and Company branding video. Levitate scheduled a standard kick-off call. During that call, they captured the relevant information to design our project including proposed length, style, purpose, audience details, theme, and tone. They aided in developing the script to accompany the creative

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Continued use and evergreen nature of final videos. Articulates the story well and generates response.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Great work, productive and creative team. They do what they promise.

What was your primary form of communication with Levitate Media?

Virtual Meeting

What did you find most impressive or unique about this company?

Creativity, professionalism, value.

Are there any areas for improvement or something Levitate Media could have done differently?

No areas to improve. They delivered a quality output.

BACKGROUND

Please describe your company and your position there.

Project manager for new business education intiative

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Levitate Media, and what were your goals?

Produce from scratch a series of videos involving onsite in-person filming of real-life entrepreneurs. Produce and edit.

SOLUTION

How did you select this vendor and what were the deciding factors?

Perfect business model for our project - remote filming by local contractors under controlled standards, central communications hub.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

5 separate videos. Script developed in the form of interview questions to ask. On-site filming. Editing. Added graphics and animations.

Who did you work with and what was the feedback process like?

Evan and Jamie. Feedback through Basecamp and some zoom meetings. Smooth.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Excellent outcomes. Participants enjoyed the interaction. Team values the quality of the videos.

Describe their project management style, including communication tools and timeliness.

Rapid response, collaborative.

What did you find most impressive or unique about this company?

I was impressed with their business model.

Are there any areas for improvement or something they could have done differently?

None.