Lead Engine Sales and Marketing

BACKGROUND

I am the Growth Consultant of Atelier Siba

At Atelier SIBA, we work on residential architecture and commercial interior design, turning our clients' ideas into functional and well-designed spaces. We also run online courses for aspiring architects, sharing our practical experience and approach to design.

OPPORTUNITY / CHALLENGE

• Our main focus was to grow our commercial projects, especially corporate office designs and retail spaces.
• We wanted our lead architects to meet commercial developers and property managers in person to discuss potential design projects.
• We hired them to completely take over our B2B cold outreach so we could stop chasing leads and focus entirely on drafting.

SOLUTION

Online Search

• Pricing fit our budget
• Great culture fit
• Good value for cost

2-5 Employees

1. The scope of work centered entirely on outbound appointment setting and organic search optimization for our commercial division.
2. They developed a tailored cold-calling script focused on pitching our architectural services for corporate office and retail renovations.
3. Their US-based team executed the daily phone outreach to bypass front-desk gatekeepers and reach the actual decision-makers.
4. The primary deliverable was a strict weekly quota of guaranteed, pre-vetted design consultations booked directly onto our architects' calendars.

RESULTS & FEEDBACK

1. The financial impact of this campaign completely redefined our revenue pipeline for the entire year.
2. Over an eight-month stretch, their callers secured 45 shown design consultations with high-net-worth property investors and boutique hotel managers.
3. Because these meetings were heavily vetted beforehand, our senior architects successfully closed four major hospitality design contracts.
4. We also signed a massive multi-unit luxury condo renovation that directly added over 1.2 million euros to our active project board.
5. On the digital marketing side, their targeted SEO strategy pushed our website into the top three search results for highly competitive terms.

1. Their project management operated entirely in the background, which is a massive relief when you are balancing multiple active construction sites.
2. We never had to micromanage their daily progress because they integrated their booked design consultations directly into our studio's existing calendar.
3. Regarding timelines, they told us the calling campaign would launch in 48 hours, and our first commercial property lead was booked on day three.
4. Whenever a facility manager canceled last minute, we didn't even have to send an email to complain or request a billing credit.
5. Lead Engine's internal team caught the no-show on their end and simply replaced the meeting free of charge to hit our weekly minimum.

Virtual Meeting

1. In the commercial design world, lead vendors normally blast the exact same project details to a half-dozen local studios.
2. Lead Engine completely locks down the market, so every single property manager they booked for us was exclusive to our firm.
3. It entirely eliminated the toxic race to the bottom where we have to slash our design fees just to beat a competitor's bid.
4. Their definition of a successful lead is also completely different from anyone else in the B2B marketing space.
5. They do not bill us for a spreadsheet of phone numbers or even a booked calendar slot.

1. The main hurdle we had to overcome was the time zone gap between their US-based calling team and our European target market.
2. Because our design studio is based in Spain, their callers had to dramatically adjust their standard shifts to catch local property developers during prime working hours.
3. Early on, there were a couple of instances where a calendar invite was sent in Eastern Standard Time instead of our local time, causing slight confusion for the prospect.
4. We had to sit down and strictly map out the time zone conversions so the calendar integration worked flawlessly on both ends.

BACKGROUND

Please describe your company and position.

I am the Founder of Maribou Partners

Describe what your company does in a single sentence.

LinkedIn marketing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lead Engine Sales and Marketing to accomplish?

• Generate leads

SOLUTION

How did you find Lead Engine Sales and Marketing?

Referral

Why did you select Lead Engine Sales and Marketing over others?

Good value for cost

How many teammates from Lead Engine Sales and Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Amazing work, business scaled tremendously

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

An extra 30k a month MRR in 60 days

Describe their project management. Did they deliver items on time? How did they respond to your needs?

200% most qualified and easy leads I've had

What was your primary form of communication with Lead Engine Sales and Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

They had exceptional support and delivery. Went above and beyond the deliverables

Are there any areas for improvement or something Lead Engine Sales and Marketing could have done differently?

None.