Just Web Agency

BACKGROUND

Please describe your company and position.

I am a Board Member at Xigem Technologies

Describe what your company does in a single sentence.

Xigem Technologies Corporation is a Canadian tech company that develops SaaS platforms enabling organizations to manage remote operations—such as work, learning, treatment, and customer engagement—through tools like a geo-targeted mobile app for customer acquisition and an AI-powered digital sales/marketing platform.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Just Web Agency to accomplish?

• Enhance the visibility, recognition, and perceived value of the brand among target audiences by establishing a consistent and compelling brand presence across all key digital touchpoints.
• Ensure all brand assets—including messaging, visuals, and tone—are unified, memorable, and aligned with core values.
• Leverage organic and paid channels to introduce the brand to new, relevant audiences.
• Produce high-value content, build social proof, and encourage community interaction to deepen connection with the brand.
• Support and maintain digital activities of the Corporation

SOLUTION

How did you find Just Web Agency?

• Referral
• CONTEST

Why did you select Just Web Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• All things digital managed by one team

How many teammates from Just Web Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Establish Foundational Digital Presence:

• Conduct a comprehensive audit of Xigem Technologies’ current online footprint, including website, social platforms, search visibility, listings, and digital assets.
• Identify areas of improvement and develop a phased plan to strengthen the foundation of Xigem’s digital presence.
• Create or optimize essential digital profiles such as Google Business Profile, LinkedIn Company Page, and relevant industry directories.

Logo Design & Brand Identity Development:

• Review existing brand identity and assess its alignment with Xigem Technologies’ mission, vision, and evolving market direction.
• Conceptualize and design updated logo variations, including full-color, monochrome, and icon-based formats.
• Create a refined visual identity system incorporating color palette, typography sets, iconography, and graphic elements.
• Develop a comprehensive brand style guide to ensure consistent branding across all marketing materials and communication channels.

Brand Website Design & Development:

• Perform an in-depth analysis of the existing website structure, usability, and content relevance.
• Design a modern, responsive website that reflects the updated brand identity and clearly communicates Xigem Technologies’ solutions, products, and value propositions.
  Develop new website layouts, page designs, UI components, and visual assets aligned with the brand’s strategic goals.
• Implement essential SEO best practices, including metadata optimization, keyword integration, and technical improvements for faster performance and better indexing.
  Integrate lead generation tools, clear calls-to-action, and optimized user journeys to improve engagement and conversion potential.
• Conduct testing, QA, and deployment to ensure a seamless website launch.

Messaging Framework & Brand Positioning:

• Review and refine Xigem’s core messaging, including mission statement, audience-specific value propositions, and key product narratives.
• Develop messaging pillars that articulate Xigem Technologies’ expertise in SaaS, AI-driven solutions, and remote operations management.
• Establish brand voice and tone guidelines for consistent communication across all digital and offline channels.

Content Strategy & Production:

• Create a comprehensive content plan aimed at building awareness, educating audiences, and positioning the brand as an industry leader.
• Produce high-impact content including blog articles, product descriptions, case studies, infographics, and thought-leadership pieces.
• Align all content with SEO strategy and brand messaging to boost organic visibility and authority.

Social Media Development & Growth:

• Optimize existing social media profiles and develop new ones where necessary.
• Design branded social templates and implement a cohesive visual and messaging style across channels.
• Develop a publishing calendar focused on industry insights, product highlights, company milestones, and educational content.
• Implement audience engagement strategies to increase followers, interactions, and brand recognition.

Outreach, PR & Partnership Visibility:

• Identify opportunities for press releases, media coverage, interviews, and industry features to extend brand reach.
• Support strategic partnerships and collaborations with complementary organizations and platforms.

Analytics, Reporting & Continuous Optimization:

• Monitor performance across website traffic, SEO ranking, engagement metrics, and brand visibility indicators.
• Provide ongoing reports with insights, performance analysis, and recommended actions.
• Continuously refine strategies to ensure steady growth in brand awareness and digital impact.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Just Web Agency’s team integrated seamlessly into our workflow, enabling efficient collaboration and rapid execution. The new corporate website and supporting landing pages were fully developed and launched within 2–3 months, providing a strong digital foundation for upcoming marketing initiatives. Following launch, the campaigns generated significant traction—achieving over 10,000 mentions within the first week, with visibility continuing to grow steadily. PR and investor-relations communications were successfully established across multiple marketing channels, enhancing corporate exposure and credibility. Additionally, investor engagement was strengthened through ongoing digital updates, news distributions, and structured communication efforts that improved transparency and support for the corporation’s market positioning.

Growth in social media followers and engagement

Website traffic and returning visitor rate

Increased brand recall and recognition

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Just Web Agency demonstrated strong and reliable project management throughout the engagement. They are highly responsive to our needs, adapting quickly to feedback, accommodating adjustments, and proactively offering solutions to improve outcomes.

What was your primary form of communication with Just Web Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Just Web Agency was their exceptional communication and ability to integrate seamlessly with our team. They consistently brought proactive ideas and maintained full commitment to achieving the best possible results. Their reliability, attention to detail, and results-driven approach truly set them apart.

Are there any areas for improvement or something Just Web Agency could have done differently?

More detailed progress checkpoints could further streamline alignment and help anticipate adjustments earlier in the process. However, this point are minor compared to the strong results delivered and do not detract from the overall quality of their work.

BACKGROUND

Please describe your company and position.

I am the Owner of Jonathan Lapid Law Professional Corporation.

Describe what your company does in a single sentence.

Jonathan Lapid is a criminal defence lawyer and DUI expert in the GTA with over 25 years of experience. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Just Web Agency to accomplish?

• Inbound leads flow
• New website design

SOLUTION

How did you find Just Web Agency?

• Online Search
• Referral

Why did you select Just Web Agency over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Just Web Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involved building a comprehensive digital marketing presence for Jonathan Lapid.

Key Deliverables:

1. Create mulptiple local Landing pages

2. Search Engine Optimization (SEO)

3. Google Ads Campaign (Ontario-Wide)

4. Facebook Ads Campaign

Results Summary:
First-page rankings for critical keywords in under 6 months.
Increased lead volume and online visibility across Ontario.
Enhanced brand credibility through optimized content and authoritative presentation.
Measurable growth in consultations from both organic and paid channels.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• First-page rankings for critical keywords in under 6 months.
• Increased lead volume and online visibility across Ontario.
• Enhanced brand credibility through optimized content and authoritative presentation.
• Measurable growth in consultations from both organic and paid channels.
• Comtinious growth over the years.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team maintained regular contact through email and scheduled check-ins. They were transparent about timelines, campaign performance, and any adjustments being made.

What was your primary form of communication with Just Web Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Just Web Agency is effective and client-focused. They delivered all agreed-upon items on time, responded quickly to changing needs, and maintained high standards in execution and communication.

Are there any areas for improvement or something Just Web Agency could have done differently?

More presentations and visual collaboration on projects to explain technical details.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of Valid CBD Oil, an online platform that helps consumers choose safe and effective products by evaluating potency, price, production, servings, and flavors.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed to redesign our online review platform.

SOLUTION

What was the scope of their involvement?

Just Web Agency designed, developed, and migrated content for our website. The team analyzed our current website and extracted all the content. Then, they proceeded with an SEO analysis for the new website to get better rankings on Google. After that, they designed a better version of the website and migrated the content.

What is the team composition?

We worked with 6–10 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

Someone referred Just Web Agency to me. I chose them over other options because they were a great culture fit, offered good value for the cost, and had company values that aligned with ours.

How much have you invested with them?

We spent between $50,000 to $199,999.

What is the status of this engagement?

We worked together from May 2024 to May 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our website traffic increased by 30% thanks to Just Web Agency’s work. This increase was sustained, and our search rankings tripled within six months.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency delivered on time. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Just Web Agency’s communication was impressive.

Are there any areas they could improve?

I didn’t think there was anything they could improve on.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a contracting company. We provide bins for construction projects and renovations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed help building a website that would generate leads.

SOLUTION

What was the scope of their involvement?

Just Web Agency designed a website using the content we provided. The team also set up tracking and managed ad campaigns for lead generation.

What is the team composition?

We worked with 2–5 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

Someone referred Just Web Agency to me. I chose them because they were close to my geographic location, offered good value for the cost, and had company values that aligned with ours.

How much have you invested with them?

We spent around $10,000 to $49,999.

What is the status of this engagement?

We worked with Just Web Agency from January 2024–January 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Just Web Agency delivered a high-ranking website that brought us 30 leads per day. We also saw a 30% month-over-month growth in conversion rates and calls.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency delivered everything on time and kept us updated. We communicated via virtual meetings, email, and a messaging app.

What did you find most impressive about them?

I was impressed by Just Web Agency's respect for timelines and great communication.

Are there any areas they could improve?

There's nothing I can come up for Just Web Agency to improve.

BACKGROUND

Introduce your business and what you do there.

I’m the director and coach of Go Forward Centre, an education company. We provide custom training for teams and professionals.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed help building a website, establishing an online presence, creating advertising campaigns, and organizing a lead pipeline.

SOLUTION

What was the scope of their involvement?

Just Web Agency has designed and developed a professional website, launched targeted advertising campaigns, and created optimized landing pages to attract potential clients. The team has also implemented lead capture tools and a structured pipeline to manage and convert inquiries. Just Web Agency handles the entire scope of the project, including website strategy, design and development, content creation, technical setup, advertising campaign creation and management, and the implementation of the lead capture and tracking infrastructure.

What is the team composition?

We work with 2–5 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

We found them through an online search and an expo. We chose them because they were close to our geographic location, had a great culture fit, offered good value for the cost, and had company values aligned with ours.

What is the status of this engagement?

We started working with them in March 2018, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Just Web Agency has successfully designed, developed, and launched our website to establish our online presence. The team has also created and launched Facebook advertising campaigns with custom-designed ad creatives. Just Web Agency has configured a CRM system to capture, organize, and track incoming leads. The team has implemented lead capture forms and conversion tracking across the website and campaigns. Just Web Agency has established a structured lead pipeline to manage inquiries and improve follow-up and conversions.We’ve fulfilled the goal we aimed for in 12 months in just three months. We’ve also increased our leads from zero to 20–25 leads a week.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency’s project management is good. We communicate via in-person meetings and email or messaging apps.

What did you find most impressive about them?

Just Web Agency’s communication, attention to detail, and actual results are impressive.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Introduce your business and what you do there.

I'm an executive at WAY Solutions, an IT company. We provide a customizable digital platform that helps businesses integrate and manage customer interactions across marketing, sales, services, and e-commerce to drive growth and personalized engagement.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed help building a website and establishing a pipeline of inbound leads.

SOLUTION

What was the scope of their involvement?

Just Web Agency designed and developed our website. The team was also responsible for creating content and videos and establishing our company's online presence. Just Web Agency created video explainers about our products and other content.

What is the team composition?

We worked with 2–5 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

Someone referred Just Web Agency to us. We chose them because their pricing fit our budget, they were a great culture fit, and they offered good value for the cost.

What is the status of this engagement?

We worked together from September 2020–February 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Just Web Agency launched our website, and it became searchable. We tracked an increase in visitors and leads, and we got 10 leads a month three months after the launch.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency delivered on time. We had in-person and virtual meetings.

What did you find most impressive about them?

I was impressed by Just Web Agency's attention to detail.

Are there any areas they could improve?

I can't think of anything for Just Web Agency to improve.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Foodelise, a food delivery service. We provide food delivery services to local residents from hundreds of restaurants.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Just Web Agency to accomplish for your food delivery business?

We needed to develop a food delivery mobile application for Android and iOS.

SOLUTION

What was the scope of their involvement?

Just Web Agency designed and developed our mobile application. The app is up and running and processing orders.

What is the team composition?

We worked with 2–5 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

Someone referred Just Web Agency to me. I chose them over other options because their pricing fit our budget, they were a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We spent around $50,000 to $199,999.

What is the status of this engagement?

We worked together from June 2022–June 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our mobile app processes over 100 orders per day and has 20% month-over-month growth. Users are highly satisfied with the app.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency delivered on time. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

I was impressed by their communication and quality of work.

Are there any areas they could improve?

It would be great if they had a local office in the Dominican Republic.

BACKGROUND

Introduce your business and what you do there.

I’m the department director at HighBurg, an online magazine and media company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed to develop a website with all the features our team planned to implement and get rankings in Google’s organic search.

SOLUTION

What was the scope of their involvement?

Just Web Agency developed an online magazine with directory and listing functionalities. The team also uploaded the content and executed an SEO strategy. The team was responsible for everything except for the articles, which were written by our staff.

What is the team composition?

We worked with 6 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

We found them through a referral and a business event. We chose them over other options because they had high ratings, a great culture fit, good value for the cost, and company values aligned with ours.

How much have you invested with them?

We spent $200,000.

What is the status of this engagement?

We worked together from May 2023-January 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We hit 10,000 visitors within six months and thousands of keywords in top rankings.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency delivered on time and overdelivered. We communicated via in-person meetings, virtual meetings, and email or messaging apps.

What did you find most impressive about them?

Just Web Agency was a reliable partner.

Are there any areas they could improve?

No, there weren’t any.

BACKGROUND

Introduce your business and what you do there.

I’m the managing editor of Extraction Magazine, a media company that publishes daily news, research, and expert opinions focused exclusively on the cannabis extraction industry. We serve professionals with content created by extraction specialists.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed to rebuild our website and extend its functionality.

SOLUTION

What was the scope of their involvement?

Just Web Agency redesigned our website, migrated our data and SEO, and developed a directory and listings management system. They handled everything from A to Z.

What is the team composition?

We worked with three teammates from Just Web Agency.

How did you come to work with Just Web Agency?

We found them through an online search. We chose them over other options because they had high ratings, their pricing fit our budget, and they offered good value for the cost.

How much have you invested with them?

We spent $10,000.

What is the status of this engagement?

We worked together from July 2024–January 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Just Web Agency launched our website on time. Within two months after the launch, our website traffic increased by 25%, our engagement increased by 50%, and our ad spaces increased by 10%. Additionally, our revenue increased by 10%, and our readers were really happy.

How did Just Web Agency perform from a project management standpoint?

Just Web Agency delivered on time. We communicated via virtual meetings.

What did you find most impressive about them?

Just Web Agency’s communication was impressive, and they really cared about the result.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a company that provides convenient and flexible financing options to help customers purchase cars.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Just Web Agency?

We needed help creating a website and generating leads through Facebook and Google Ads.

SOLUTION

What was the scope of their involvement?

Just Web Agency established a pipeline for lead generation and redesigned our website. Their team handled the design and ad campaigns to target our audience on Facebook and email. Just Web Agency also took care of the maintenance of the campaigns and updates for the duration of the project.

What is the team composition?

We worked with 2–5 teammates from Just Web Agency.

How did you come to work with Just Web Agency?

Someone referred Just Web Agency to me. I chose them over other options because they were close to my geographic location, their pricing fit our budget, they were a great culture fit, and their company values aligned with ours.

How much have you invested with them?

We spent around $50,000.

What is the status of this engagement?

We worked with them from February 2023–February 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Just Web Agency established a pipeline and constantly increased the leads month over month by 10%–15%. We got 120–150 leads per month within six months. Our conversion rate increased from 3.5% up to 7% within 3–4 months. Moreover, our cost per lead was optimized and decreased from $54 to $35.

How did Just Web Agency perform from a project management standpoint?

We primarily communicated with Just Web Agency via email and messaging apps.

What did you find most impressive about them?

Just Web Agency’s communication and deliverables were impressive.