indinero

BACKGROUND

Please describe your company and position.

I am the General Manager of W.Bradford

Describe what your company does in a single sentence.

Our company performs marketing and brand services for B2B companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire indinero to accomplish?

• Provide clear insights into our finances
• Set clear goals for how we can grow as a company and what the key areas are that we can improve quickly
• Track our accounts payables and receivables to ensure we are getting paid on time and everything is flowing

SOLUTION

How did you find indinero?

Online Search

Why did you select indinero over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from indinero were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope we have with InDinero is ongoing payroll support, accounting oversight (payables & receivables), payroll processing, fractional CFO support, among others.

We meet monthly to discuss our finances at a high level — talking about cash flow, cash on hand, future projections, and what our financial goals should be.

They help us process payroll bi-weekly.

They provide us with AR overdue summaries on a weekly basis so that we can get paid on time.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have improved our margins on a consistent basis, mainly from being smarter about our expenses and understanding what revenue we needed to generate on a monthly basis. Our AR is consistently staying on track instead of running overdue all the time, allowing us to have a more consistent cash flow.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are extremely responsive. We don't have much need to reach out to them outside of the scheduled meetings, but they also meet those deadlines and meeting times as expected. 

What was your primary form of communication with indinero?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I'm impressed by how easy they have made this whole process for us. Sometimes, when you work with a vendor, the process can be just as difficult as the work. They make both so easy, and it's really simplified and smoothed out our accounting process.

Are there any areas for improvement or something indinero could have done differently?

Not off the top of my head. Everything has been really buttoned up and effective! 

BACKGROUND

Please describe your company and position.

I am the Executive of Mio

Describe what your company does in a single sentence.

Messagng interoperability software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire indinero to accomplish?

• Accounting
• Bookkeeping
• Taxes

SOLUTION

How did you find indinero?

Referral

Why did you select indinero over others?

Referred to me

How many teammates from indinero were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work was to provide accounting and bookkeeping services for our company.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Indinero has handled all our accounting/bookkeeping for the past 9 years, since day 1 when we incorporated as a company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We are so happy with the level of service from the Indinero team. They are great at communicating, very responsive to feedback, and everything they do is very high quality.

What was your primary form of communication with indinero?

Email or Messaging App

What did you find most impressive or unique about this company?

Most impressive about Indinero is the fact that we haven't needed to hire a bookkeeper or finance person, even though we've raised $17 million in venture capital. We outsource our entire finance function to Indinero - they handle our taxes, bookkeeping, accounting, fraction CFO services, etc. If we need to add a subsidy in a new country, they can handle it. If we need to do a sales tax nexus study, they can handle it. We're very impressed with the breadth of services they offer.

Are there any areas for improvement or something indinero could have done differently?

Something Indinero coudl do better is creating their own mobile app for accessing the Indinero portal and messaging/files system.

BACKGROUND

Please describe your company and position.

I am the CEO of NeoReach, Inc.

Describe what your company does in a single sentence.

We power the Creator Economy through content, data, and creativity.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire indinero to accomplish?

• Simplify and correct our accounting practices
• Continue as our accounting team

SOLUTION

How did you find indinero?

Online Search

Why did you select indinero over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from indinero were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

InDinero was brought on to replace an existing outsourced accounting firm that had made a mess of our books and followed lax accounting controls/practices. For the first year of the project, InDinero helped us clean up our books and institue GAAP compliant policies, all while acting as our outsourced accounting firm in support of day to day business operations.

During their time with us, they have also providede fractional CFO services and acted as a consultant/subject matter expert during a proposed capital raise. This year, they're helping us think through and institue accounting practices in support of a new fintech platform we are developing and are providing guidance throughout the entire process to ensure we are GAAP compliant. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

For the first time in NeoReach history, we have a comprehensive deferred revenue schedule. We have written accounting policies and GAAP compliant procedures. We've also lowered the time to complete a month-end close from 30 days to less than 14. Our invoicing and payment timelines form our own vendors have seen a minimum 25% reduciton in the time to issue and collect.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Items are ALWAYS delivered on time and if there are extenuating circumstances, we are alerted ahead of deadlines so we're aligned on expectations. The InDinero team has often gone above and beyond for us- acting as SME on our financials for our capital raise, providing sage guidance and GAAP compliant advice as we build our fintech platform, and a number of other instances that are too numerous to count. 

What was your primary form of communication with indinero?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are truly partners. In all honesty, I often forget that they are not NeoReach team members. In every conversation, they speak as if they are on our team and always act in our best interest. 

Are there any areas for improvement or something indinero could have done differently?

None that I can think of at the moment.

BACKGROUND

Please describe your company and your position there.

I'm a Financial manager at a SAAS company. I'm responsible for budgeting, accounting and reporting at our company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire inDinero, and what were your goals?

Our previous vendor wasn’t fulfill our expectations. We needed a reliable team who correctly prepare our taxes, keep our books in order and deliver on time.

SOLUTION

How did you select this firm and what were the deciding factors?

One of our partners recommended them

Describe the engagement and overall scope of work in detail, including the stages of the partnership and any software or documents used.

We had some online introduction and after signing our contract the team went through our previous years data and set up the Quickbooks online to us. Our partnership is still ongoing. They are preparing our monthly accounting reports and our tax fillings.

Describe their billing or cost structure.

They are flexible and inform you in advance what will cost the exact work.

How many resources from the firm's team worked with you, and what were their positions?

Implementation manager - Onboarding Client experience Manager Senior accountant - main point of contact 2 more team members who support the accounting and the tax filling

RESULTS & FEEDBACK

Can you share any measurable outcomes of the engagement or general feedback about the services?

They met our expectations, we have accurate data in our books they help to understand it.

Describe their project management style, including communication tools and timeliness.

The onboarding process was well-organized. Our account manager and senior accountant is easy to reach and provides frequent updates. Because of the time difference we use email for communication.

What did you find most impressive or unique about this company?

Their accuracy impressed me in the onboarding process and they keep this mentality in every task. They are professional and experienced in accounting and taxation. The team is very helpful.

Are there any areas for improvement or something they could have done differently?

I can't highlight anything.

BACKGROUND

Please describe your company and your position there.

I am the Managing Principal of a 12-member healthcare consulting firm. I oversee operations, strategy, and business development, as well as carry a portfolio of consulting projects.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire inDinero, and what were your goals?

We wanted inDinero to clean up our books, take over our bookkeeping (e.g., coding transactions), and produce fiscal reports (e.g., P&L statements).

SOLUTION

How did you select this firm and what were the deciding factors?

We interviewed three firms and decided to go with inDinero based on experience and price.

Describe the engagement and overall scope of work in detail, including the stages of the partnership and any software or documents used.

The scope of work entails bill pay processing and accounts payable transaction accounting (weekly), accounts receivable preparation, month-end reconciliations, payroll support, financial statement preparation, financial review meetings, and special reports.

Describe their billing or cost structure.

We pay a firm fixed price on a monthly basis.

How many resources from the firm's team worked with you, and what were their positions?

After executing the contract, we primarily work with our dedicated Assistant Controller.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the engagement or general feedback about the services?

Our books are reconciled in an accurate and timely way, making tax filing and other reporting much smoother. We have usable monthly financial statements.

Describe their project management style, including communication tools and timeliness.

They are communicative and timely. Our dedicated professionals meets regularly with key staff.

What did you find most impressive or unique about this company?

They've dedicated a professional to learning the nuances of the company to provide customized support.

Are there any areas for improvement or something they could have done differently?

N/A

BACKGROUND

Please describe your company and your position there.

We are a new kind of online background check organization on a mission to help proactively prevent harm in the digital age. I am the CEO and Founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire inDinero, and what were your goals?

Before InDinero, we managed our books in-house. It wasn't done the best and we didn't have any technology like QuickBooks. We hired InDinero after we received a large amount of funding to help us get everything cleaned up. We also wanted a partner who specialized in nonprofits and could help us with our 990 filing.

SOLUTION

How did you select this firm and what were the deciding factors?

We talked to quite a few different accounting services and providers but ultimately landed with InDinero due to their knowledge of nonprofits, efficient pricing structure, and overall ethos.

Describe the engagement and overall scope of work in detail, including the stages of the partnership and any software or documents used.

First we met with the team to update them on our goals for hiring an accounting firm. They made suggestions like purchasing QuickBooks, Bill.com, and switching to a different type of accounting. They first fixed all over our previous years accounting and then set us up for success moving forward.

Now we are in touch weekly and have a monthly meeting to go over all of their reports.

Describe their billing or cost structure.

They have flexible pricing and some services are by the hour.

How many resources from the firm's team worked with you, and what were their positions?

I have one main point of contact which I really appreciate. She is the Director of Accounting Services.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the engagement or general feedback about the services?

They were able to completely finish three years of closing the books in less than a month. After that, they immediately got us set up with the new system and meeting every week. They are overall an amazing support system to our organization, and I'll be lost without them.

Describe their project management style, including communication tools and timeliness.

We have monthly recurring meetings and are in touch in between via email.

What did you find most impressive or unique about this company?

Holly's unique expertise and ability to ask important business questions is amazing.

Are there any areas for improvement or something they could have done differently?

No!

BACKGROUND

Please describe your company and your position there.

A virtual care platform that brings together concierge services with advanced technology to help patients to navigate, coordinate, and access whole person healthcare in a trusted, convenient experience — like having a “doctor in the family.” Manage all of our Finance & Accounting responsibilities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire inDinero, and what were your goals?

Our only senior accountant resigned and I needed InDinero to come in and take over while we found a replacement. My goal was to ensure a seamless continuously of producing financials and closing our books.

SOLUTION

How did you select this firm and what were the deciding factors?

We had previously worked with a firm that was acquired by InDinero

Describe the engagement and overall scope of work in detail, including the stages of the partnership and any software or documents used.

• Bill pay processing weekly and accounts payable transaction accounting
• Bank reconciliation monthly – including application of customer payments
• AR – create and send customer invoices for approval
• Expensify review
• Payroll administration

Describe their billing or cost structure.

We're committed to a 5.5K/month structure

How many resources from the firm's team worked with you, and what were their positions?

3 Individuals regularly: Assistant Controller, Controller, Senior Controller

RESULTS & FEEDBACK

Can you share any measurable outcomes of the engagement or general feedback about the services?

InDinero has continue to deliver on its commitments - they onboarded within 30 days, respond within 24 hours to any requests, and continue to maintain our financials within our deadlines.

Describe their project management style, including communication tools and timeliness.

Communication with the team is extremely clear. They communicate their timelines and will freely as if they're coming against hurdles. They will clearly communicate if there are shifts in staff or who takes on which responsibilities. We primarily use emails but will jump on calls if needed for larger discussions.

What did you find most impressive or unique about this company?

Although the engagement was temporary, due to their dedication to ensuring financial excellence and process enhancement, we've kept them on at a lower scale indefinitely. Their eagerness to learn new systems and processes while ensuring quality work is impressive. They work like it is their own. 

Are there any areas for improvement or something they could have done differently?

For the most part, nothing, but it would be great if they could completely the tasks slightly more ahead of schedule so there would be more time for reviews prior to the next deliverable.

BACKGROUND

Please describe your company and your position there.

Our company, Qooper, provides mentorship and learning program solutions for companies, universities and associations. I work as the CEO here where I ensure sales, marketing, service and product teams have the right people and financial resources to execute on business goals.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire inDinero, and what were your goals?

We are working on our accounting, taxes and most importantly financial projections with inDinero so that I can ensure our financial resources will be in place to execute on business goals.

SOLUTION

How did you select this firm and what were the deciding factors?

We looked at firms who worked with scaling software companies and like inDinero's approach the most.

Describe the engagement and overall scope of work in detail, including the stages of the partnership and any software or documents used.

firstly, inDinero did an amazing job organizing our books to the SaaS industry standards and maintaining them without me involved. Also, they are helping us have a financial projection of when we're cash heavy or light so we can plan investments accordingly.

Describe their billing or cost structure.

Billing has been monthly and reasonable.

How many resources from the firm's team worked with you, and what were their positions?

I worked with their:

• accountant
• bookkeeper
• tax specialist
• CFO

I would recommend all.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the engagement or general feedback about the services?

Well I don't need to do all this work, I can report to our investors and report to myself on our cash situation and invest accordingly (and aggressively without running out of cash).

Describe their project management style, including communication tools and timeliness.

Our projects have been goal based and they've always been available to work with me.

What did you find most impressive or unique about this company?

We are impressed with how experienced they are in the B2B SaaS field.

Are there any areas for improvement or something they could have done differently?

Nothing I can see.

BACKGROUND

Please describe your company and your position there.

Just Play is an app where you can find sports games to play in, on-demand, near you. I'm the CEO and Founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire inDinero, and what were your goals?

InDinero run the accounting of Just Play. I'm a first time founder with 0 accounting experience - so it's a big challenge!

SOLUTION

How did you select this firm and what were the deciding factors?

We looked at what firms were recommended by startup accelerator Y Combinator. InDinero were recommended top so we chose them!

Describe the engagement and overall scope of work in detail, including the stages of the partnership and any software or documents used.

InDinero have ran all the accounting services in the company. They use quick books primarily and arrange all taxes that we need (1099ks, Delaware annual tax etc.)

Describe their billing or cost structure.

We pay InDinero a monthly fee of around $1500

How many resources from the firm's team worked with you, and what were their positions?

We got a lot of time with Nicole W. whose been great. She back dated our accounts and got them sent off in time for the financial years end.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the engagement or general feedback about the services?

Our company has it's accounts fully sorted out so I don't have to worry about them. My focus is fully on the growth of the business which has been extremely helpful. We also use the financial metrics to make strategic decisions.

Describe their project management style, including communication tools and timeliness.

We now speak on a monthly zoom call to tie up the accounts. Nicole messages by email whenever somethings needed. InDinero have been very timely in all of this.

What did you find most impressive or unique about this company?

The most impressive thing about Indinero's is that we have our time freed up, focusing on our core business.

Are there any areas for improvement or something they could have done differently?

Not so far.

BACKGROUND

Introduce your business and what you do there.

I’m the President & CEO of GO Processing, a financial services company that supports mortgage brokers, loan processors, and borrowers nationwide. We provide third-party mortgage processing services and technology that help brokers scale while allowing processors to operate independently and remotely.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with indinero?

As a growing company operating across multiple states, we needed help improving our budgeting, forecasting, and overall financial organization.

SOLUTION

What was the scope of their involvement?

Indinero helped rebuild our budgeting and forecasting structure, clean up and reorganize our QuickBooks platform, and manage our annual tax filings across multiple states. We also meet monthly, quarterly, and annually to review financial performance and planning.

What is the team composition?

We typically work with 2–5 team members from Indinero depending on the project or initiative.

How did you come to work with indinero?

We found Indinero through an online search and ultimately chose them because of their strong reviews, culture fit, pricing, and overall value. Their team felt aligned with the way we operate as a growing business.

How much have you invested with them?

We’ve invested $10,000+ so far

What is the status of this engagement?

We started working with them in August 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Indinero has helped us create much stronger visibility into our finances and spending habits. Our financial data is now significantly more organized, easier to understand, and much more useful for forecasting and decision-making in a changing production environment. Their work also helped our leadership team identify unnecessary spending and reallocate portions of the monthly budget more strategically. We worked with three other firms prior to Indinero, and the difference has truly been night and day. Their attention to detail, knowledge, responsiveness, and willingness to help have made them feel like a genuine partner in our growth.

How did indinero perform from a project management standpoint?

Their project management has been organized, responsive, and reliable. Communication has been consistent through virtual meetings, email, and messaging platforms.

What did you find most impressive about them?

Their communication, responsiveness, and ability to simplify complex financial topics have been especially impressive. They’ve made us feel supported as a growing company navigating operations across multiple states while also researching expansion into new ones. We’ve also really enjoyed their virtual webinars, which provide helpful real-world examples and valuable insight for growing businesses.

Are there any areas they could improve?

Nothing significant comes to mind. The team has been supportive, communicative, and easy to work with throughout the engagement.