# icepop icepop Reviews (46), Pricing, Services & Verified Ratings - 5.0 out of 5 average review rating - 8 connections joined icepop's Network [Visit Website](https://www.icepop.co/?utm_source=clutch.co&utm_medium=referral&utm_campaign=directory) [Get a Custom Proposal](https://clutch.co/profile/icepop) **We help great products & companies grow right.** icepop is a full service digital marketing agency that helps brands build brand awareness, increase conversions, and optimize their digital presence on Google, Instagram, Facebook, TikTok, and Email platforms. ## Company Information - Minimum project size: $5,000+ - Hourly rate: $100 - $149 - Number of employees: 10 - 49 - 5 Locations: - Beverly Hills, CA (Headquarters) - Austin, TX - San Diego, CA - Miami, FL - New York, NY - Founded in 2017 - 1 languages: English - 1 timezones: Pacific Standard Time (PST) ## Services, Focus Areas, Industries, and Clients ### Service Lines - 20% Search Engine Optimization - 20% Social Media Marketing - 15% Pay Per Click - 15% Web Design - 10% Conversion Optimization - 10% Digital Strategy - 10% Email Marketing ### Focus Areas - PPC Focus: - 100% Google Adwords - Conversion Optimization Focus: - 50% Conversion Rate Auditing Services - 50% Landing Page Optimization Services - Digital and IT Strategy Consulting Focus: - 50% Digital Transformation - 50% Mobility Strategy - Influencer Marketing Platforms: - 50% Instagram Influencer Marketing - 50% Tik Tok Influencer Marketing - Platform SEO Focus: - 50% Shopify SEO - 50% WordPress SEO - SEO Focus: - 30% Content development - 30% Local search - 10% Link earning & development - 10% On site optimization - 10% SEO Reputation Management - 10% Technical SEO - Social Media Focus: - 25% Facebook Advertising - 25% Instagram Advertising - 15% LinkedIn Advertising - 15% Tik Tok Advertising - 10% Pinterest Advertising - 10% Twitter Advertising - Influencer Marketing Services: - 25% Influencer Campaign Reporting - 25% Influencer Identification & Recruitment - 25% Influencer Management - 25% Micro-Influencer Marketing ### Industries - 5% Consumer products & services - 40% eCommerce - 10% Food & Beverage - 35% Legal - 10% Beauty ### Clients - 35% Small Business (<$10M) - 50% Midmarket ($10M - $1B) - 15% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 5.0 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: Icepop offers competitive pricing with a strong value for cost, highlighted by positive client feedback. Projects typically involve 2-5 team members and span various digital marketing services, resulting in measurable success in SEO, web design, and ad performance. **Most Common Project Size**: $10,000 to $49,000 based on 20 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Digital Strategy: $10,000 to $49,000 based on 10 reviews - Search Engine Optimization: $50,000 to $199,999 based on 8 reviews - Pay Per Click: $10,000 to $49,000 based on 7 reviews - Web Design: $10,000 to $49,000 based on 4 reviews - Email Marketing: $50,000 to $199,999 based on 4 reviews - Marketing Strategy: $10,000 to $49,000 based on 3 reviews - Advertising: $10,000 to $49,000 based on 3 reviews - Social Media Marketing: Less than $10,000 based on 3 reviews - Web Development: Less than $10,000 based on 2 reviews - Conversion Optimization: $50,000 to $199,999 based on 2 reviews - Media Planning & Buying: $10,000 to $49,000 based on 2 reviews - Graphic Design: Confidential based on 2 reviews - Content Writing Services: Confidential based on 2 reviews - UX/UI Design: $10,000 to $49,000 based on 1 review - Branding: $10,000 to $49,000 based on 1 review - Business Consulting: $10,000 to $49,000 based on 1 review - Content Marketing: Confidential based on 1 review - Ecommerce Marketing: $10,000 to $49,000 based on 1 review - E-Commerce Development: Confidential based on 1 review - Fractional CMO Services: $1,000,000 to $9,999,999 based on 1 review - Logo: Confidential based on 1 review - SMS Marketing: Confidential based on 1 review - Video Production: Confidential based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### icepop Review Insights Overall Review Rating: 5.0 - Quality: 4.9 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.9 ### Top Mentions - Timely (24 mentions) - Communicative (10 mentions) - Detail-oriented (8 mentions) - Easy to work with (6 mentions) - Creative (4 mentions) - Efficient (4 mentions) - Flexible (4 mentions) - Proactive (4 mentions) - Professional (4 mentions) - Exceeds expectations (3 mentions) - High-quality work (3 mentions) - Knowledgeable (3 mentions) - Personable (3 mentions) - Attentive (2 mentions) - Exceptional performance (2 mentions) - Great project management (2 mentions) - Reliable (2 mentions) - Team players (2 mentions) - Easy to reach (1 mentions) - Puts the customer first (1 mentions) ### Review Highlights **Creative and Results-Driven Marketing** icepop's marketing campaigns, especially in digital advertising, have led to increased sales and customer engagement. Their innovative strategies in Meta Ads, Google Ads, and social media are frequently commended for driving significant growth. **High Return on Ad Spend Achieved** Multiple clients report significant improvements in ROAS due to icepop's strategic ad management across platforms like Meta, TikTok, and Google, demonstrating their capability in optimizing advertising investments. **Flexible and Adaptable to Client Needs** Clients note icepop's flexibility and willingness to adapt strategies to align with changing market conditions or client objectives, highlighting their ability to pivot effectively and maintain project alignment. **High Client Satisfaction and Loyalty** Clients express high satisfaction and recommend icepop for their professionalism and quality of work. They often mention the agency's ability to exceed expectations and provide a seamless, enjoyable working relationship. **Responsive and Client-Centric Approach** Many clients appreciate icepop's responsiveness and dedication, feeling their business is a priority. The team is noted for being attentive, communicative, and treating client success as their own, fostering a strong partnership. **Efficient Project Management** Clients consistently report that icepop delivers projects on time and communicates effectively. Their project management is described as seamless, with timely updates and a proactive approach to client needs across various industries. **Areas for Improvement in Detail Orientation** While generally positive, one client suggested tightening attention to detail on small items like final copy tweaks, indicating a potential area for improvement in ensuring meticulous execution. **Experience Across Diverse Industries** icepop has worked with clients in various sectors including legal services, real estate, healthcare, and e-commerce, showcasing their ability to adapt and deliver tailored solutions that meet specific industry needs. **Strong SEO and Web Design Skills** Multiple clients praise icepop for their expertise in SEO and web design, resulting in high rankings and improved web aesthetics. Clients in legal, real estate, and e-commerce sectors highlight their effective SEO strategies and visually appealing website designs. ### icepop Reviews #### SEO & Content Writing Services for Washable Rug Company (Featured Review) **The Project** - Services: Content Writing Services, Search Engine Optimization - Project size: Confidential - Project length: Jan. 2023 - Ongoing **Project Summary**: A washable rug company has hired icepop to provide SEO services. The team is responsible for keyword research, competitor analysis, blog creation, and tracking and reporting performance metrics. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Growth Marketing Manager, Tumble - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 11, 2024 **Feedback Summary**: Thanks to icepop's efforts, the client has achieved their SERP placements and keyword rankings. The team meets deadlines and needs and communicates clearly, showcasing efficient and proactive project management. Their adaptability and commitment to understanding the client's brand are impressive. ""They are not just a service provider but a true partner in helping achieve long-term SEO goals."" **BACKGROUND** Please describe your company and position.I am the Growth Marketing Manager of TumbleDescribe what your company does in a single sentence.We sell machine washable rugs.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Elevate our SEO with best-in-class keyword optimizationDrive the brand to land on top SERP placements for key categoriesRefine our thought leadership/blogs **SOLUTION** How did you find icepop?Online SearchWhy did you select icepop over others?High ratingsHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Ice Pop supports Tumble’s SEO initiatives through comprehensive keyword refinement and content development. They begin by conducting an SEO audit to identify opportunities for improvement, followed by in-depth keyword research, competitor analysis, and ongoing refinement to ensure Tumble's content ranks for high-value search terms. In addition to keyword discovery, they focus on integrating SEO best practices into Tumble’s content strategy, particularly for blog creation. Ice Pop helps develop SEO-optimized blog posts, ensuring that both new content and updated older content are structured for search engine performance through strategic keyword placement and on-page SEO elements like meta tags and internal linking.Beyond content, Ice Pop provides technical SEO guidance, offering recommendations to improve website performance to enhance search rankings. They also track and report on Tumble’s keyword rankings, organic traffic, and blog performance, providing monthly updates with insights and strategic adjustments. The overall goal of this collaboration is to position Tumble at the top of search engine results pages, driving organic traffic and increasing brand visibility. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?SERP placementsKeyword rankings Blogs delivered Describe their project management. Did they deliver items on time? How did they respond to your needs?Ice Pop’s project management is efficient and proactive, maintaining clear communication through Slack and monthly calls. They regularly check in to stay aligned with Tumble’s deadlines and evolving needs, ensuring all tasks and deliverables are on track. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their commitment to understanding Tumble’s brand and their agility in adapting to changes. They are not just a service provider but a true partner in helping achieve long-term SEO goals.Are there any areas for improvement or something icepop could have done differently?n/a --- #### Website Redesign & Development for Real Estate Company **The Project** - Services: Web Design, Web Development - Project size: Confidential - Project length: Aug. 2025 - Ongoing **Project Summary**: icepop has redesigned and redeveloped a WordPress website for a real estate company. The team has aimed to create a clear, structured, and SEO-optimized content and visuals. The site is mobile-first. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Property Operations Assistant, Elmwood Capital Group - Industry: Real estate - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 17, 2025 **Feedback Summary**: icepop has delivered a fast, secure, and easy-to-manage website. The team has met the client's timeline and adjusted to their schedule. icepop has suggested visually appealing features and other ideas to make things easier for the client. The team is always available and responsive. ""icepop is always available to review our website and fix issues."" **BACKGROUND** Introduce your business and what you do there. I’m a property operations assistant at Elmwood Capital Group, a real estate owner, operator, and developer specializing in GSA leases and industrial outdoor storage properties. We deliver lasting value for investors through hands-on project management. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with icepop? We needed help with our website redesign, development and copywriting. **SOLUTION** What was the scope of their involvement? icepop has helped us establish our company as a market leader with a visually impactful and trustworthy online presence. The team has redesigned and redeveloped our website to present past and current projects effectively with clear, structured content and visuals. icepop has also ensured accessibility and a mobile-first design for maximum reach and usability. The team has optimized the site for search engines to improve discoverability and organic reach. icepop has delivered a fast, secure, and easy-to-manage WordPress solution for our internal team.What is the team composition? We’ve worked with two teammates from icepop.How did you come to work with icepop? We found them through a referral and chose them because they had great reviews.What is the status of this engagement? We started working together in the second week of August 2025, and the engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? icepop has delivered pages and met our timeline.How did icepop perform from a project management standpoint? icepop has delivered on time and adjusted to our schedule. We primarily communicate via email and Google Meet.What did you find most impressive about them? icepop has suggested visually appealing features and other ideas to make things easier for us. The team has complied with our specific requests on copywriting, pictures to use, and more. icepop is always available to review our website and fix issues.Are there any areas they could improve? I can’t think of anything for now. --- #### SEO for Dental Care Studio **The Project** - Services: Search Engine Optimization - Project size: $10,000 to $49,999 - Project length: May 2025 - Ongoing **Project Summary**: icepop provides SEO services for a dental care studio. The team has created SEO-optimized blog posts and landing pages, conducted keyword research, performed technical SEO audits, and built backlinks. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, The Gleamery - Industry: Consumer products & services - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Aug 27, 2025 **Feedback Summary**: icepop has helped the client rank first on Google for multiple critical keywords in just three months. The team has delivered high-quality work on time and responded to the client's needs. The team has been organized, professional, and results-oriented, exceeding the client's expectations. ""They have delivered 100% of the scope of work they promised and achieved rapid results on a key initiative."" **BACKGROUND** Please describe your company and position.I am the CEO of The GleameryDescribe what your company does in a single sentence.The Gleamery is a modern dental care studio focused on preventative and cosmetic dental treatments. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?SEO **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Referred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scope of Services Ice Pop Inc. will deliver the following each month: Content Creation: • Ten (10) SEO-optimized blog post or SEO-optimized landing per month targeting relevant keywords and aligned with The Gleamery’s brand voice. Keyword Research & Strategy: • Ongoing keyword research to uncover high-opportunity search terms, inform content direction, and support overall SEO growth. Technical SEO: • Periodic technical audits to identify and address site issues that may impact organic performance (e.g., crawlability, indexing, site speed, etc.). Link Building Strategy: • Ice Pop Inc. will identify backlink opportunities and share them with The Gleamery team. • If The Gleamery elects to move forward with purchasing backlinks, all associated costs will be the responsibility of The Gleamery. Performance Tracking Dashboard: • Access to a custom reporting dashboard with key SEO performance data, including rankings, traffic, and engagement metrics. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?In just 3 months we are already ranking #1 on Google on multiple critical keywords!Icepop has delivered everything included in their scope on-time with a very high quality work product.  They have gone above and beyond the scope on multiple occassions to help us meet our business objectives. Describe their project management. Did they deliver items on time? How did they respond to your needs?Everything delivered on time and with high quality work product.  They are incredibly responsive to all of our needs in real-time and have gone above and beyond the scope on multiple occasions to help us hit our business goals.What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They are organized, professional, and results oriented.  They have delivered 100% of the scope of work they promised and achieved rapid results on a key initiative.  Could not recommend Icepop more highly for SEO, and I'd imagine they are equally as effective in other areas.Are there any areas for improvement or something icepop could have done differently?Literally have zero negative feedback.  They have absolutely crushed it! --- #### Digital Strategy for Cosmetic Surgery Clinic **The Project** - Services: Digital Strategy, Email Marketing, SMS Marketing - Project size: Confidential - Project length: Nov. 2022 - Ongoing **Project Summary**: icepop has developed and implemented digital marketing strategies for a cosmetic surgery clinic. The team has created and executed email marketing campaigns and Google and social media advertising. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** COO, Nazarian Plastic Surgery - Industry: Medical - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jul 22, 2025 **Feedback Summary**: icepop has helped the client achieve growth in brand awareness, social reach, impressions, and revenue. The team has expanded the email list, improved engagement rates, and delivered compelling campaigns. Their organization, communication, and attention to detail have ensured smooth operations. ""Thanks to this talented team, our brand and marketing efforts have reached new levels of success."" **BACKGROUND** Please describe your company and position.I am the Chief Operating Officer of Nazarian Plastic Surgery, Spa26, The Skin Spot, and Physique26Describe what your company does in a single sentence.Nazarian Plastic Surgery and Spa26 offer a full range of cosmetic services, from advanced surgical procedures like facelifts, breast augmentation, and body contouring to non-invasive treatments such as lasers, injectables, skin tightening and resurfacing. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Digital marketing strategiesEmail marketingGoogle and social media advertising **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We retained Icepop to develop and implement digital marketing strategies and advertisements to promote our businesses online. They have been instrumental in driving our business's growth by crafting compelling campaigns that not only attract new customers but also strengthen our brand identity. Their strategic approach combines innovative design, targeted advertising, and data-driven insights to effectively reach the right audience across multiple platforms. They’ve helped us define and refine our brand voice, ensuring consistency in every touchpoint while also implementing smart retention strategies that keep our existing customers engaged and loyal. Their expertise has significantly impacted our visibility and long-term customer relationships. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Growth in brand awareness through increased social reach and impressionsExpansion of email list and improved engagement ratesHigher customer satisfaction and re-engagement successImproved click-through rates on ads and emailsStrong return on ad spend (ROAS) from campaignsIncreased revenue directly attributed to digital marketing effortsGrowth in revenue from key digital channelsDescribe their project management. Did they deliver items on time? How did they respond to your needs?The project management team at our digital marketing agency has been nothing short of exceptional. Their organization, communication, and attention to detail have ensured that every campaign runs smoothly, on time, and within scope. Huge shoutout to Emily, our incredible project manager, whose leadership and coordination make every project feel effortless. We also want to recognize Chris and Genevieve for their outstanding work in graphic and content writing. Together, they consistently elevate our campaigns with creativity and impact. A special thanks to Jordan, the Founder, whose expert oversight and strategic vision guide the entire team and ensure our marketing efforts are always aligned with our bigger goals. Thanks to this talented team, our brand and marketing efforts have reached new levels of success.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What stood out most was their exceptional customer service.  The team is responsive, attentive, and truly invested in our success, making every interaction smooth and productive. Just as impressive was how they felt like a true extension of our company; they immersed themselves in our brands and goals so fully that it felt like we had gained an in-house team rather than hired an outside agency.Are there any areas for improvement or something icepop could have done differently?Nothing comes to mind.   --- #### Email & Influencer Mktg Strategy for Public Safety App **The Project** - Services: Digital Strategy, Email Marketing, Marketing Strategy - Project size: $10,000 to $49,999 - Project length: Mar. 2023 - Dec. 2024 **Project Summary**: icepop provided email and influencer marketing services for a public safety app. The team helped the client build an MVP of an email strategy from scratch and managed creators to produce content. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Product Marketing, Public Safety App - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Mar 31, 2025 **Feedback Summary**: ice pop helped the client scale to send millions of emails per week while maintaining high deliverability and a strong domain reputation. The team also managed up to three of the client's top creators end-to-end. The team was timely, communicative, and honest, leading to the project's success. ""We recommend icepop to any brand looking to scale marketing strategies."" **BACKGROUND** Please describe your company and position.I am the Director of Product Marketing of an appDescribe what your company does in a single sentence.We're the #1 public safety app in the U.S. We help people stay safe with real-time information sharing on emergencies.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Email MarketingInfluencer Marketing **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Referred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Ice Pop has been a reliable marketing partner. Their team is proactive, creative, and can work with us to iterate quickly on strategies. They helped us build an MVP of an email strategy from the ground up, which we since productized to resurrect churned users. On the creator side, they’ve seamlessly integrated into our workflows—helping brief, and manage creators to produce high-quality content at scale. Communication is clear and fast, and they feel like an extension of our internal team. We recommend icepop to any brand looking to scale marketing strategies.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Ice Pop helped us scale to sending millions of emails per week while maintaining high deliverability and a strong domain reputation. On the creator side, they managed 1–3 of our top creators end-to-end—handling everything from scouting and signing to content coordination—ensuring consistent output and performance.Describe their project management. Did they deliver items on time? How did they respond to your needs?They delivered projects on time. They are available to communicate via Slack and text.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Jordan is honest about how to scale programs in marketing. He's available to brainstorm or riff on ideas and bring his team to the table to execute.Are there any areas for improvement or something icepop could have done differently?If there’s one area for improvement, it would be tightening up attention to detail on small items—things like final copy tweaks or asset reviews.  --- #### Digital Marketing Audit for Athletic Apparel Brand **The Project** - Services: Conversion Optimization, Digital Strategy, Search Engine Optimization - Project size: Confidential - Project length: Jan. 2024 - Jan. 2025 **Project Summary**: icepop provided digital marketing services for an athletic apparel brand. They audited the client's search traffic, paid ads, social media accounts, and website conversion funnel. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder & CEO, Keap Athletics - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 23, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client saw a 50% increase in the value of their marketing spend. The team was highly skilled, effective, and professional. Moreover, they set expectations clearly, communicated proactively, and delivered ahead of schedule. Their expertise was truly remarkable. ""Jordan's expertise, drive, and leadership were extremely unique and valuable."" **BACKGROUND** Please describe your company and position.I am the Founder/CEO of Keap AthleticsDescribe what your company does in a single sentence.Keap Athletics makes the best shorts with the best pockets on the planet. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Audit Paid AdsAudit SEOAudit Digital MarketingAudit Website Performance **SOLUTION** How did you find icepop?Online SearchReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHighly skilledHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.IcePop performed a digital marketing audit on Keap Athletics across all marketing channels, identified opportunities of improvement, and implemented them to great success.Audit of all search trafficAudit of all paid aidsAudit of all organic search / social Audit of website conversion funnelImplemented changes across all 4 aspects that resulted in significant performance gains to our entire marketing program. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Our marketing spend was 50% more valuable after they implemented their changes to our conversion funnel and digital marketing.Describe their project management. Did they deliver items on time? How did they respond to your needs?Jordan and team always set expectations, proactively updated, and delivered earlier than expected or on time.Not only were they effective, & professional, I found talking to them energizing, inspiring and fun! They were true partners and offered extremely high care service.What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Jordan's expertise, drive, and leadership were extremely unique and valuable. He is an expert in all aspects and very hands on to drive value for your business.Are there any areas for improvement or something icepop could have done differently?No notes! They were true pros, and looking forward to continued partnership with them. --- #### SEO Audit, Keyword Research & Content for Real Estate Co **The Project** - Services: Content Marketing, Digital Strategy, Search Engine Optimization - Project size: Confidential - Project length: Jan. - Feb. 2025 **Project Summary**: icepop conducted an SEO audit for a real estate company. The goal was to improve the client's search engine rankings and enhance site visibility. The team provided keyword research and content recommendations. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Property Manager, Real Estate Company - Industry: Real estate - Client size: 1,001-5,000 Employees - Review Type: Online Review - Verified **The Review** — Mar 12, 2025 **Feedback Summary**: icepop delivered a comprehensive SEO audit, identifying key technical issues and providing a detailed analysis of the site's SEO health. The team was responsive, proactive, and available to address the client's questions. Their attention to detail and strategic insights made the process seamless. "“The level of detail in their audit and keyword research was impressive.”" **BACKGROUND** Please describe your company and position. I am the Property Manager of a real estate company Describe what your company does in a single sentence.We're a Los Angeles-based real estate development and management company specializing in commercial and residential properties. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Conduct a comprehensive SEO audit to identify technical issues affecting site performance.Perform keyword research to optimize content for better search visibility.Provide actionable content recommendations to improve organic search rankings. **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Great culture fitGood value for costReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.icepop conducted a comprehensive SEO audit of our website, analyzing technical SEO issues, keyword opportunities, and content optimization strategies. The goal was to improve our search engine rankings, enhance site visibility, and increase organic traffic.Key Deliverables:• Technical SEO Audit: A full analysis of site structure, page speed, mobile responsiveness, indexing issues, and metadata optimization.• Keyword Research: Identification of high-value keywords relevant to our industry to drive targeted traffic.• Content Recommendations: Suggestions for improving on-page SEO, restructuring existing content, and creating new content to better align with search intent.• Actionable SEO Strategy: A roadmap outlining specific steps to improve rankings and enhance user engagement. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?• Comprehensive SEO Audit Delivered: Identified key technical issues and provided a detailed analysis of the site’s SEO health.• Clear Roadmap for Optimization: Provided actionable recommendations for fixing technical issues, improving content, and enhancing site structure.• Keyword Research & Strategy: Identified high-value keywords to target, creating a foundation for future content optimization.• Improved Understanding of SEO Priorities: Equipped the team with a prioritized list of changes to enhance search visibility over time.Describe their project management. Did they deliver items on time? How did they respond to your needs?icepop was highly professional and efficient throughout the project. They delivered the SEO audit on time, providing a thorough and well-structured analysis. Their team was responsive, proactive, and always available to address our questions. They clearly communicated their findings and recommendations, ensuring we had a solid understanding of the next steps. Their attention to detail and strategic insights made the entire process seamless and productive.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What stood out most about icepop was their personalized and hands-on approach. Unlike larger agencies, they took the time to deeply understand our specific needs and challenges. Their recommendations weren’t just generic SEO best practices—they were highly tailored to our website’s structure, content, and technology. The level of detail in their audit and keyword research was impressive, and they ensured that every insight was actionable and aligned with our business goals. Their commitment to our success was evident in the time they spent with us, walking us through their findings and making sure we had a clear path forward.Are there any areas for improvement or something icepop could have done differently?No, we were very happy with icepop’s work. Their thorough SEO audit, personalized approach, and clear recommendations exceeded our expectations. If anything, we’re just excited to implement their suggestions and see the results unfold. --- #### Digital Strategy, SEO & PPC for Skincare Company **The Project** - Services: Digital Strategy, Pay Per Click, Search Engine Optimization - Project size: Confidential - Project length: May 2022 - Ongoing **Project Summary**: icepop provides ongoing digital marketing services for a skincare company. The team manages the client's Meta Ads, Google Ads, and SEO campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Social Media Manager, Savor Beauty - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Feb 28, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client's spa bookings and overall sales have increased. The team has improved the client's digital ad quality and provided great advice for making their ads more effective. icepop is a pleasure to work with, meets deliverables, and is responsive outside office hours. ""We feel that they care about our company just as we do!"" **BACKGROUND** Please describe your company and position.I am the Social Media Manager of Savor BeautyDescribe what your company does in a single sentence.We are a Korean skincare company that also offers facials in our NYC spas. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Brand AwarenessIncrease in salesSEO optimization **SOLUTION** How did you find icepop?Online SearchWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop creates campaigns using our products to target specific customers that will convert. They handle our Meta Ads, Google Ads, and SEO. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The Icepop team is a pleasure to work with and has helped us increase spa bookings as well as overall sales. Our Digital Ad quality has greatly improved since working together, and Jordan always provides great advice for improving our ads and making them even more effective. Describe their project management. Did they deliver items on time? How did they respond to your needs?The Icepop team is a pleasure to work with. Deliverables are always met, and if we need help with anything, even outside of office hours, we can always count on them to get back to us quickly! What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?Our team loves working with Icepop because we can always trust them to deliever great, consistent results. We feel that they care about our company just as we do!Are there any areas for improvement or something icepop could have done differently?No! We are more than satisfied with our experience working together. --- #### E-Commerce Development for Gaming Accessories Retailer **The Project** - Services: E-Commerce Development, Web Development - Project size: Confidential - Project length: Mar. - Apr. 2023 **Project Summary**: icepop developed a website for a gaming accessories retailer. The team created a landing page to introduce the client's business. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Manager, Pioneer Distributors LLC - Industry: eCommerce - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Feb 27, 2025 **Feedback Summary**: icepop understood what the client wanted with minimal instruction and met the client's expectations. The team delivered the project on time, listened to the client's needs, and communicated well via virtual meetings, email, and messaging apps. The client felt comfortable to work with the team. ""Working with them was easy and comfortable, and it was a huge breath of fresh air."" **BACKGROUND** Please describe your company and position.I am the Manager of Pioneer distributors LLCDescribe what your company does in a single sentence.online retail for gaming accessories **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Create a website for my business **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.We needed to develop a simple but effective website for our business. We needed a strong landing page that very clearly stated what we do and who we work with. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?I was very impressed at how quickly the job was done. The ice pop team really understood what I wanted with minimal amount of instruction and gave me exactly what I was looking for.Describe their project management. Did they deliver items on time? How did they respond to your needs?Ice pop did a wonderful job listening to exactly the details that I wanted and what I was looking for on my website. The gaming industry can be complex and I didn't feel like I had to explain every detail as they were quick to understand it by themselves. Their team was able to deliver perfectly on time with results that actually exceeded my expectations What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?With ice pop, I felt like I was working with my friends. While I do prefer to maintain a professional attitude in the work environment, it felt really nice to feel comfortable and speak candidly with them. I didn't feel like I had to speak a certain way or interact with them in a certain way. Working with them was easy and comfortable, and it was a huge breath of fresh air.Are there any areas for improvement or something icepop could have done differently?We worked on a relatively small project together and I genuinely had no complaints from their team. --- #### E-Commerce Web Dev & SMM for Scented Candle Company **The Project** - Services: Ecommerce Marketing, Social Media Marketing - Project size: $10,000 to $49,999 - Project length: Jan. - July 2023 **Project Summary**: icepop developed an e-commerce website for a scented candle company. The team also managed the client's Facebook and Instagram ad campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, TREO LLC - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Feb 27, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client's ROAS increased substantially, and their ads successfully drove customers to the website. The team delivered everything on time and was always responsive to the client's needs. Moreover, their teammates kept communication clear and efficient.  ""Their dedication, responsiveness, and strategic approach made a real impact on us."" **BACKGROUND** Please describe your company and position.I am the Ceo of TREO LLCDescribe what your company does in a single sentence.Sell scented candles  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Launch e-commerce web with paid ads **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Good value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We worked with Icepop to launch our Facebook / Instagram ad campaign, and they absolutely nailed it. They handled everything from the creative to the strategy, making the entire process seamless. We were very happy with the return on ad spend from our purchases. Their expertise in both ad management and creative execution made a huge difference. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Our ROAS increased substantially and our ads successfully drove customer to our website. Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was excellent. They delivered everything on time and were always responsive to our needs, quickly adjusting when necessary. They kept communication clear and efficient, making sure we were on the same page throughout the project. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What impressed us most about this company was their genuine care for their clients and their results-driven mentality. They treated our success as their own, always going the extra mile to optimize performance and maximize ROAS. Their dedication, responsiveness, and strategic approach made a real impact on us. Are there any areas for improvement or something icepop could have done differently?We didn't notice anything  --- #### UX/UI Design, SEO & Advertising for E-Commerce Co **The Project** - Services: Advertising, Digital Strategy, Pay Per Click, Search Engine Optimization, UX/UI Design - Project size: $10,000 to $49,999 - Project length: Jan. - Dec. 2024 **Project Summary**: icepop has redesigned a website's UX/UI for an e-commerce company. The team has also conducted SEO and Google and Facebook Ads to increase the client's traffic and leads. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co-Founder, Art Naturals - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 23, 2024 **Feedback Summary**: Ice Pop's work has increased the client's conversion rate, ranking on several SEO keywords, and Google Ads ROAS by 140%. The team has been organized, delivered milestones on time, and responded to the client's needs. The team's work quality has been outstanding, and the client has been pleased. ""icepop's work quality is outstanding."" **BACKGROUND** Please describe your company and position.I am the Co-Founder of Art NaturalsDescribe what your company does in a single sentence.E-commerce  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Redo websiteSEOGoogle Ads **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGreat culture fitGood value for costReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Working with the team at icepop has been an absolute game-changer for our business! From day one, their expertise in Google Ads, SEO, and Facebook Ads has driven incredible results for us. Our traffic and leads have increased significantly, and their strategic approach to every campaign has made all the difference.On top of that, the website design they created for us is modern, user-friendly, and has greatly improved our conversion rates. The attention to detail and creativity they brought to the project exceeded our expectations. We couldn’t be happier with the level of professionalism and communication throughout the entire process.If you’re looking for a marketing agency that delivers on all fronts—Google Ads, SEO, Facebook Ads, and website design—I highly recommend icepop! They truly know how to take your business to the next level. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?A brand new website with a higher conversion rate, ranking much higher on a ton of SEO keywords, and our Google ads ROAS has gone up 140%.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project manager and channel managers are all organized and deliver things timely. What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?icepop's work quality is outstanding. We've never worked with a better web designer or SEO manager. Everything is super detailed and well thought out. Are there any areas for improvement or something icepop could have done differently?Not really! --- #### SEO, Web Design & Development for Law Firm **The Project** - Services: Search Engine Optimization, Web Design, Web Development - Project size: Confidential - Project length: Jan. 2023 - Ongoing **Project Summary**: icepop provides SEO, web design, and development services for a law firm. The team is responsible for creating new pages for the client's website, performing SEO enhancements, and maintaining the site. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Executive, Perlmutter & Pourshalimi - Industry: Legal - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 16, 2024 **Feedback Summary**: Thanks to icepop's quality work, the client has noticed increased ROI, more quality leads, and reduced monthly costs. The team has been easy to reach, responded promptly, and completed tasks quickly throughout the engagement. icepop's mastery of their craft and work quality are commendable. ""icepop knows what they're doing on a deep level and can plan a few steps ahead."" **BACKGROUND** Please describe your company and position.I am an executive at Perlmutter & PourshalimiDescribe what your company does in a single sentence.Law firm **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?SEOWeb designWeb maintenance **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Great culture fitGood value for costReferred to meGreat work product and resultsHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop has done a phenomenal job in crafting our website, consistent new SEO optimized pages, and all our other web needs. Icepop has definitely delivered as we get a lot of calls coming in. Thank you! **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The metric we use to evaluate success are number of quality leads per month, number of signed cases per month, the average cost per lead for a month, and the average cost per signed case per month. Icepop excelled and increased our ROI by far.Describe their project management. Did they deliver items on time? How did they respond to your needs?They are very easy to reach, always promptly respond, and most importantly they get important new tasks complete very quickly, often within the same day after we discuss a new plan. They're just incredible.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their overall mastery of their craft. icepop knows what they're doing on a deep level and can plan a few steps ahead. Their response time is very quick and they follow through on their plans promptly. The quality of their work is top notch. Each of their team members really care about our success and it feels that way each time we interact.Are there any areas for improvement or something icepop could have done differently?None at all, they've exceeded my expectations in every way. --- #### SEO & Content Writing Services for Wellness & Fitness Co **The Project** - Services: Content Writing Services, Search Engine Optimization - Project size: Confidential - Project length: Jan. 2023 - Ongoing **Project Summary**: A wellness and fitness company has hired icepop to provide SEO services. The team is responsible for building links, creating articles and blog posts, and focusing on on-page, off-page, and technical SEO. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.5 **The Reviewer** VP of Marketing, Open - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 15, 2024 **Feedback Summary**: Thanks to icepop's efforts, the client has seen improved organic traffic, search engine rankings, conversion rates, engagement, brand visibility, and ROI. The team delivers on time, quickly responds to needs and concerns, provides regular updates, and demonstrates flexibility and proactiveness. ""What stands out most about icepop is their willingness to do whatever it takes to help us win."" **BACKGROUND** Please describe your company and position.I am the VP of Marketing of OpenDescribe what your company does in a single sentence.A transformational body-mind experience. Open bridges science and spirituality to regulate your nervous system and access a new perspective. Breathwork, meditation, and movement blend to deliver a personalized practice that evolves with you – designed by experts in neurobiology, mindfulness, and fitness. Practice on the Open app and Open LA studio. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Drive organic trafficImprove the website's authority and credibilityBecome a thought leader in the industry **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Good value for costReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.SEO Agency Scope of Work1. Initial SEO Audit and Strategy Development- Conduct a comprehensive website audit- Analyze current search engine rankings and traffic- Identify key competitors and perform competitive analysis- Develop a customized SEO strategy aligned with business goals2. On-Page Optimization- Optimize meta titles, descriptions, and header tags- Improve internal linking structure- Enhance content quality and relevance- Implement schema markup where appropriate3. Technical SEO- Improve website loading speed- Ensure mobile responsiveness- Fix crawl errors and improve site structure- Implement SSL certificate if not already in place4. Content Strategy and Development- Perform keyword research and analysis- Develop a content calendar- Create and optimize new content (blog posts, articles, landing pages)- Update and optimize existing content5. Off-Page SEO and Link Building- Conduct a backlink audit and disavow toxic links- Develop a link building strategy- Acquire high-quality, relevant backlinks- Improve local SEO presence (if applicable)6. Reporting and Analysis- Set up and configure analytics tools- Provide monthly performance reports- Track key performance indicators (KPIs)- Offer insights and recommendations based on data analysisKey Deliverables1. Initial SEO audit report and strategy document2. Monthly on-page optimization report3. Technical SEO implementation report4. Content strategy document and monthly content calendar5. Quarterly link building report6. Monthly performance reports including:   - Organic traffic growth   - Keyword rankings   - Conversion rates   - Backlink profile analysis7. Quarterly strategy review and adjustment recommendations **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success? Measurable Outcomes for SEO Project Success1. Organic Traffic Growth   - Percentage increase in overall organic traffic   - Growth in traffic from specific target keywords   - Increase in new users from organic search2. Search Engine Rankings   - Improvement in rankings for target keywords   - Number of keywords ranking on the first page of search results   - Increase in featured snippets or other SERP features3. Conversion Metrics   - Increase in conversion rate from organic traffic   - Growth in total conversions from organic search   - Improvement in revenue generated from organic traffic4. Engagement Metrics   - Decrease in bounce rate for organic traffic   - Increase in average session duration   - Growth in pages per session for organic visitors5. Technical SEO Improvements   - Increase in pages indexed by search engines   - Reduction in crawl errors   - Improvement in site speed metrics6. Backlink Profile   - Growth in the number of high-quality, relevant backlinks   - Increase in domain authority or domain rating   - Improvement in the diversity of referring domains7. Local SEO    - Increase in Google + Yelp for Biz views and actions   - Improvement in local pack rankings   - Growth in traffic from location-based searches8. Content Performance   - Increase in organic traffic to new and optimized content   - Growth in social shares and engagement for content   - Improvement in average time on page for key content pieces9. Brand Visibility   - Increase in branded search volume   - Growth in online mentions and citations   - Improvement in share of voice compared to competitors10. ROI Metrics    - Decrease in cost per acquisition from organic traffic    - Increase in ROI from SEO activities compared to other marketing channels    - Growth in lifetime value of customers acquired through organic searchDescribe their project management. Did they deliver items on time? How did they respond to your needs?Icepop treats your business like it's their own.They consistently deliver on time, often beating deadlines, and their responsiveness to our needs has been exceptional. The team is quick to address our questions and concerns, usually within hours, and they keep us well-informed with regular updates.Their flexibility really shines - when we needed to shift our strategy due to market changes, they swiftly adapted without missing a beat. What I appreciate most is how they blend proactive suggestions with receptiveness to our input, making them feel like a true extension of our team. Their collaborative, results-driven approach has made the entire process smooth and effective for our business.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What stands out most about icepop is their willingness to do whatever it takes to help us win. Quick to respond, quick to implement, and always with a smile. We feel like a priority. Are there any areas for improvement or something icepop could have done differently?N/a --- #### SEO & Content Writing Services for Washable Rug Company **The Project** - Services: Content Writing Services, Search Engine Optimization - Project size: Confidential - Project length: Jan. 2023 - Ongoing **Project Summary**: A washable rug company has hired icepop to provide SEO services. The team is responsible for keyword research, competitor analysis, blog creation, and tracking and reporting performance metrics. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Growth Marketing Manager, Tumble - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 11, 2024 **Feedback Summary**: Thanks to icepop's efforts, the client has achieved their SERP placements and keyword rankings. The team meets deadlines and needs and communicates clearly, showcasing efficient and proactive project management. Their adaptability and commitment to understanding the client's brand are impressive. ""They are not just a service provider but a true partner in helping achieve long-term SEO goals."" **BACKGROUND** Please describe your company and position.I am the Growth Marketing Manager of TumbleDescribe what your company does in a single sentence.We sell machine washable rugs.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Elevate our SEO with best-in-class keyword optimizationDrive the brand to land on top SERP placements for key categoriesRefine our thought leadership/blogs **SOLUTION** How did you find icepop?Online SearchWhy did you select icepop over others?High ratingsHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Ice Pop supports Tumble’s SEO initiatives through comprehensive keyword refinement and content development. They begin by conducting an SEO audit to identify opportunities for improvement, followed by in-depth keyword research, competitor analysis, and ongoing refinement to ensure Tumble's content ranks for high-value search terms. In addition to keyword discovery, they focus on integrating SEO best practices into Tumble’s content strategy, particularly for blog creation. Ice Pop helps develop SEO-optimized blog posts, ensuring that both new content and updated older content are structured for search engine performance through strategic keyword placement and on-page SEO elements like meta tags and internal linking.Beyond content, Ice Pop provides technical SEO guidance, offering recommendations to improve website performance to enhance search rankings. They also track and report on Tumble’s keyword rankings, organic traffic, and blog performance, providing monthly updates with insights and strategic adjustments. The overall goal of this collaboration is to position Tumble at the top of search engine results pages, driving organic traffic and increasing brand visibility. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?SERP placementsKeyword rankings Blogs delivered Describe their project management. Did they deliver items on time? How did they respond to your needs?Ice Pop’s project management is efficient and proactive, maintaining clear communication through Slack and monthly calls. They regularly check in to stay aligned with Tumble’s deadlines and evolving needs, ensuring all tasks and deliverables are on track. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their commitment to understanding Tumble’s brand and their agility in adapting to changes. They are not just a service provider but a true partner in helping achieve long-term SEO goals.Are there any areas for improvement or something icepop could have done differently?n/a --- #### Meta Ads Management for Furniture & Home Decor Company **The Project** - Services: Advertising, Digital Strategy, Pay Per Click - Project size: $200,000 to $999,999 - Project length: Jan. 2023 - Jan. 2024 **Project Summary**: icepop managed a furniture and home decor firm's Meta ad campaigns. They were responsible for audience targeting and segmentation, A/B testing, ad scheduling and optimization, and cross-platform integration. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, House of Leon - Industry: eCommerce - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Sep 25, 2024 **Feedback Summary**: icepop's efforts helped the client increase their ad spend from $100 per day to $5,000 per day while remaining profitable. Moreover, the team truly cared about the client's success as if it were their own. They were also timely, responsive, and communicative through online meetings. ""They were very good about timing and extremely responsive."" **BACKGROUND** Please describe your company and position.I am the Founder of House of LeonDescribe what your company does in a single sentence.E-commerce retailer of furniture and home decor.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Meta Ads **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsClose to my geographic locationPricing fit our budgetGood value for costHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Ad Campaign Management:Audience Targeting & Segmentation: Set up custom audiences, lookalike audiences, and demographic targeting based on client goals.Budget Management: Optimize ad spend across Meta platforms, adjusting based on real-time performance.A/B Testing: Implement A/B tests for ad formats, creatives, headlines, and CTAs to find the best-performing assets.Ad Scheduling & Optimization: Plan the best times to run ads based on audience insights and campaign goals, while continuously optimizing based on performance.Ad Deployment:Setting up Ad Campaigns: Implement campaigns through Meta’s Ads Manager, including bid strategies (cost-per-click, cost-per-impression, etc.).Cross-Platform Integration: If relevant, ensure campaigns work effectively across Facebook, Instagram, Messenger, and WhatsApp, providing seamless experiences.Ad Approval Process: Manage Meta's ad approval process, ensuring all ads comply with their policies and guidelines. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We increased out ad spend from $100/day to $5,000/day all while being profitable. Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes, they were very good about timing and extremely responsive. What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?He cared about our success as if it were his own. Are there any areas for improvement or something icepop could have done differently?No --- #### SEO & Web Design for Legal Services Company **The Project** - Services: Search Engine Optimization, Web Design - Project size: Confidential - Project length: Sep. 2025 - Ongoing **Project Summary**: icepop provides web design services for a legal services company. The team is responsible for creating a web template for the client and performing SEO services. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Operations, DearLegal - Industry: Legal - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Nov 19, 2025 **Feedback Summary**: icepop's work has resulted in an excellent website template design and well-performing SEO. The team has provided timely deliverables and communicated via virtual meetings, emails, and messages throughout the engagement. Moreover, icepop's team has been operationally minded and collaborative. ""icepop is a great team and delivers great outputs."" **BACKGROUND** Please describe your company and position.I am the Operations of DearLegalDescribe what your company does in a single sentence.Legal Services Company **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?SEOWeb Design **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Referred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Very collaboritive team. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Web template design has been great and quick work. SEO optimization has been in the green and growing rapidly.Describe their project management. Did they deliver items on time? How did they respond to your needs?Strong operationally minded.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppAre there any areas for improvement or something icepop could have done differently?None so far. icepop is a great team and delivers great outputs. --- #### CMO Services & Marketing Strategy for Underwear Brand **The Project** - Services: Fractional CMO Services, Marketing Strategy, Media Planning & Buying - Project size: $1,000,000 to $9,999,999 - Project length: Jan. 2024 - Feb. 2025 **Project Summary**: icepop provides digital marketing support for an underwear brand. The team handles the client's email and SMS marketing, web design efforts, and Facebook Ads, Google Ads, and SEO campaigns. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Culprit Underwear - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Aug 19, 2025 **Feedback Summary**: icepop has helped the client streamline their marketing efforts, scale faster, and overhaul their product launch strategy. The team has built a new system that has doubled the client's ROAS. Moreover, they are always available and wonderful to work with. Overall, the engagement has been a success. ""Bringing in Jordan made us more efficient across the board."" **BACKGROUND** Please describe your company and position.I am the CEO of Culprit UnderwearDescribe what your company does in a single sentence.We sell LadyBoxers and men's underwear **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Grow Meta and GoogleGrow affiliatesGrow retention **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.He was responsible for email, SMS, web design, Facebook ads, ad creative, Google ads, and SEO-and he knew how to make all of them work together. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?With his leadership, we streamlined our marketing, scaled faster, and even overhauled our product launch strategy. The new system he built outperformed our old approach and became a repeatable playbook for success. He double our ROASDescribe their project management. Did they deliver items on time? How did they respond to your needs?Yes they did, Jordan was always availableWhat was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?Bringing in Jordan made us more efficient across the board. Are there any areas for improvement or something icepop could have done differently?No he was wonderful to work with --- #### Web Development, Logo & SEO Digital for Law Firm **The Project** - Services: Logo, Search Engine Optimization, Web Development - Project size: Confidential - Project length: June 2025 - Ongoing **Project Summary**: A law firm has hired icepop to design and develop a website. The team has also created the client's logo, set up SEO, and integrated Google Analytics. The site is built on WordPress. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founding Partner, Emein Law Group, PC - Industry: Legal - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Jul 17, 2025 **Feedback Summary**: icepop's work has successfully delivered a site that drove high traffic and increased user activity. The team was extremely diligent, prompt, and responsive to the client's business needs. Moreover, icepop has made the client feel like part of the team throughout the ongoing engagement. ""They were extremely diligent and worked in a prompt manner."" **BACKGROUND** Please describe your company and position.I am the Founding Partner of Emein Law Group, PCDescribe what your company does in a single sentence.Personal Injury Attorney **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Building a brand (website, logo, etc.)Help with marketing strategies **SOLUTION** How did you find icepop?ReferralOtherWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedOtherHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Custom design tailored to your brand, personality, and audienceMobile-responsive, SEO-friendly site buildSEO setup (title tags, meta descriptions, clean URL structure)Fast-loading pages, ADA-compliant design standardsEasy-to-manage backend (WordPress CMS)Clear calls to action and lead capture formsTrust-building elements (testimonials, results, awards, logos)Edits and revisions based on your feedbackGoogle Analytics and basic tracking setup **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The amount of activity through the detailed website that was created by the team and developed a high traffic on the website.Describe their project management. Did they deliver items on time? How did they respond to your needs?They were extremely diligent and worked in a prompt manner. Whenever I needed anything they did not hesitate to help.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They made me feel like I was a part of the team during the whole process.Are there any areas for improvement or something icepop could have done differently?Nothing --- #### Video Production, Graphic Design & PPC for Dating App **The Project** - Services: Graphic Design, Pay Per Click, Video Production - Project size: Confidential - Project length: Apr. - July 2024 **Project Summary**: Icepop produced videos and graphics for a dating app. The team created 10-second clips and infographics advertising the client's application. Icepop managed the client's budget across Meta Ads and Google Ads.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Former Co-Founder & CEO, Volar - Industry: Consumer products & services - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Jul 16, 2025 **Feedback Summary**: Thanks to Icepop's efforts, the client saw a 3x spike in downloads, exceeding their expectations. The team provided a personalized service. Icepop delivered work on time and communicated via email, Slack, and video calls. ""Icepop provided a personalized service."" **BACKGROUND** Introduce your business and what you do there.I’m the former co-founder and CEO of Volar, the first AI-powered dating app. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with Icepop?We needed help building, creating, and managing our social media advertising and SEO strategy. **SOLUTION** What was the scope of work done?Icepop created videos and graphics for our app and managed our ad budget across Meta and Google products. The team produced 10-second clips and infographics advertising our application.What is the team composition?We worked with three teammates from Icepop.How did you come to work with Icepop?I met Jordan while working together at another job.What is the status of this engagement?We worked together from April–July 2024. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?We saw a 3X spike in downloads, which exceeded our expectations. Icepop delivered on time and was very responsive.How did Icepop perform from a project management standpoint?We primarily communicated via email, Slack, and video calls.What did you find most impressive about them?Icepop provided a personalized service.Are there any areas they could improve?No, there weren’t any. --- #### PPC Campaign Management for Fashion Eyewear Company **The Project** - Services: Pay Per Click - Project size: $10,000 to $49,999 - Project length: Mar. - July 2025 **Project Summary**: icepop provided PPC campaign services for a fashion eyewear company. The team managed the client's Meta Ads and Google Ads campaigns to boost sales and brand awareness in the US and Australia. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CCO, Otra Eyewear - Industry: Retail - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Jul 10, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client achieved record-breaking sales, with June being their highest-selling month. The team was responsive to the client's needs and consistently available to address their queries. Moreover, icepop's result-driven approach was the hallmark of their performance. ""We are seeing results from our investment, and we are very happy with this."" **BACKGROUND** Please describe your company and position.I am the CCO of Otra EyewearDescribe what your company does in a single sentence.Eyewear Fashion Brand selling globally D2C and B2B **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Boost Online SalesBoost brand Awareness **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Referred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We partnered up with Icepop to grow our USA and AUS business in ecommerce to push our meta ads and google ads online and strategically grow our online sales. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We achieved our record breaking sales month in the company - the highest online sales we have ever done in June. Describe their project management. Did they deliver items on time? How did they respond to your needs?The Icepop team are very responsive to us on Slack and email and also always are available when we need anything and queries. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Results driven. We are seeing results from our investment, and we are very happy with this. Are there any areas for improvement or something icepop could have done differently?n/a --- #### Web Dev, Email Mktg & SMM for Real Estate Company **The Project** - Services: Email Marketing, Social Media Marketing, Web Development - Project size: Confidential - Project length: Jan. 2025 - Ongoing **Project Summary**: icepop has designed a website for a commercial real estate brokerage company. The team has also launched an email marketing campaign and provided SEO and social media marketing services. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Broker, Lyon Stahl Investment Real Estate - Industry: Real estate - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Jul 3, 2025 **Feedback Summary**: icepop's efforts have resulted in multiple business leads for the client. The team has been extremely efficient and responsive throughout the collaboration. Their approach and efficiency have stood out in the partnership. The team communicates via virtual meetings. ""Everything was done perfectly!"" **BACKGROUND** Please describe your company and position.I am the Broker of Lyon Stahl Investment Real EstateDescribe what your company does in a single sentence.Commercial Real Estate Brokerage  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Marketing & Exposure **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop was able to put together a beautiful website design for my business as well as an email marketing campagin. They are currently guiding me in SEO and SMO marketing gauranteeing that my business obtains the most amount of exposure  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?I have received multiple business leads through my short time with them. Describe their project management. Did they deliver items on time? How did they respond to your needs?The entire team was extremely efficient and responsive What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?Their approach and efficiency Are there any areas for improvement or something icepop could have done differently?No, everything was done perfectly! --- #### Marketing Strategy & Design for Subscription Box Service **The Project** - Services: Graphic Design, Marketing Strategy - Project size: Confidential - Project length: Nov. 2024 - Ongoing **Project Summary**: icepop has designed ad creatives, managed media buying, written ad copy, and created a marketing strategy. The team has also conducted GWP tests. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, Merchandising - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Jun 20, 2025 **Feedback Summary**: icepop has stabilized our CAC and increased our new subscriptions since we launched the campaign. The team is agile, flexible, communicative, open-minded, and knowledgeable. ""icepop is agile, flexible, communicative, open-minded, and knowledgeable."" **BACKGROUND** Introduce your business and what you do there.I’m the director of merchandising at PupBox, a subscription box service that delivers personalized toys, treats, and training tips tailored to your puppy’s age and development stage each month. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with icepop?We needed to reengage in paid marketing to stabilize our CAC and increase engagement and conversion. **SOLUTION** What was the scope of their involvement?icepop has designed ad creatives, managed media buying, written ad copy, and created a marketing strategy. The team has also conducted GWP tests. icepop creates new ad creatives monthly and tests GWP marketing strategies. The team has also developed a new landing page and tested ad conversion on that page compared to our existing homepage.What is the team composition?We’ve worked with three teammates from icepop.How did you come to work with icepop?We found icepop through a trusted referral.How much have you invested with them?We’ve spent more than $50,000.What is the status of this engagement?We started working with icepop in November 2024, and our engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?icepop has stabilized our CAC and increased our new subscriptions since we launched the campaign.How did icepop perform from a project management standpoint?We primarily communicate with icepop via Slack and weekly calls.What did you find most impressive about them?icepop is agile, flexible, communicative, open-minded, and knowledgeable.Are there any areas they could improve?No, there aren’t any. --- #### Web Design & Development for Food Assistance Nonprofit **The Project** - Services: Web Design, Web Development - Project size: Less than $10,000 - Project length: Mar. - Apr. 2024 **Project Summary**: A food assistance nonprofit hired icepop to provide development and design services. The team was responsible for building a website for the client. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** President, Our giving Kitchen San Diego - Industry: Non-profit - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Apr 25, 2025 **Feedback Summary**: icepop's work resulted in a beautiful, operational website that helped the client serve the community. The team was extraordinary, professional, and timely throughout the engagement. Moreover, icepop's attention to detail and responsiveness were the hallmarks of their performance. ""icepop's professionalism and personal attention to detail were unique."" **BACKGROUND** Please describe your company and position.I am the President of Our giving Kitchen San DiegoDescribe what your company does in a single sentence.Providing volunteer opportunity to prepare an assemble food for the needy **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Build a website **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Company values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Developed and built a sophisticated, state-of-the-art, beautiful website **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Have a fully operational state at the art website helping us serve the communityDescribe their project management. Did they deliver items on time? How did they respond to your needs?Absolutely extraordinary, professional, and on a timely basisWhat was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?icepop's professionalism and personal attention to detail were unique, responding to issues and following throughAre there any areas for improvement or something icepop could have done differently?Nothing that I could think of --- #### Email Marketing for Coffee Roasting Company **The Project** - Services: Email Marketing - Project size: Confidential - Project length: Jan. - Feb. 2023 **Project Summary**: icepop developed and implemented an email marketing strategy for a coffee roasting company. The goal was to improve the client's email marketing campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.5 **The Reviewer** Coordinator, La Vela Coffee - Industry: Food & Beverage - Client size: 11-50 Employees - Review Type: Online Review **The Review** — Mar 21, 2025 **Feedback Summary**: icepop's email marketing campaigns led to more conversions and increased the client's average order per customer. The team was attentive and willing to help the client. icepop was always to talk and deliver the project in a timely manner. They communicated well via email and virtual meetings. ""I had never worked with a team that was so attentive and willing to help!"" **BACKGROUND** Please describe your company and position.I am the Coordinator of La Vela CoffeeDescribe what your company does in a single sentence.We roast coffee and sell both wholesale and retail  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Improve our email marketing campaign **SOLUTION** How did you find icepop?Online SearchReferralWhy did you select icepop over others?High ratingsPricing fit our budgetReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop developed and implemented an email marketing strategy for our subscribers  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The email marketing campaign created by icepop led to more conversions and increased our average order per customer Describe their project management. Did they deliver items on time? How did they respond to your needs?They were always available to talk. Delivered the project in a timely manner and always made sure we liked what they were proposing. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The communication is unmatched. I had never worked with a team that was so attentive and willing to help! Are there any areas for improvement or something icepop could have done differently?It was a seamless experience to be honest.  --- #### Marketing Strategy & Media Buying for AI Map App Company **The Project** - Services: Marketing Strategy, Media Planning & Buying - Project size: $10,000 to $49,999 - Project length: Mar. 2023 - Aug. 2024 **Project Summary**: icepop provided marketing services for an AI map app company. The team was responsible for buying digital media, owning strategy, creating content, and performing iterative testing. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co-Founder, Superlocal - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 20, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client noticed improved cost per acquisition and increased subscription volume. The team was highly dependable and responsive, dedicated staff to the client's account, and created an automated dashboard for transparency. icepop's flexible approach stood out. ""They were very flexible and easy to work with, and felt like an extension of the team."" **BACKGROUND** Please describe your company and position.I am the Co-Founder of SuperlocalDescribe what your company does in a single sentence.Superlocal operates an AI map app that automatically documents everywhere you go and helps you discover new places.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Digital Marketing **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Great culture fitReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.IcePop managed our digital media buys, owning strategy, content creation, and iterative testing to acheive target KPIs.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?IcePop helped us to improve cost per acquisition and increase subscription volume. Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes, IcePop was very dependable and responsive. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They dedicated a full team to our account, created an automated dashboard for transparency, and provided a lot of support relative to our costs.  They were very flexible and easy to work with, and felt like an extension of the team. Are there any areas for improvement or something icepop could have done differently?In digital marketing, there tends to always be some room for improvement in increasing rate of creative testing and iteration.   --- #### Social Media Mktg & Content Dev for Religious Nonprofit Org **The Project** - Services: Digital Strategy, Social Media Marketing - Project size: Less than $10,000 - Project length: Aug. 2023 - Ongoing **Project Summary**: icepop provides ongoing social media marketing services for a religious nonprofit organization. The team is responsible for managing the client's social media accounts and creating content for their pages. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Executive Director, Sephardic Temple - Industry: Non-profit - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Mar 13, 2025 **Feedback Summary**: icepop has helped the client increase their social media followers. The team delivers work on time and communicates effectively via email, in-person, and virtual meetings. Moreover, their speed and expertise have been hallmarks of their work. This had led to the project's success. ""They work fast and have the knowledge to get the deliverables met."" **BACKGROUND** Please describe your company and position.I am the Executive Director of Sephardic TempleDescribe what your company does in a single sentence.Non-profit religious organization  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Social Media **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Building our social media presence through postings.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?our overall increase in followers on social media Describe their project management. Did they deliver items on time? How did they respond to your needs?All items are delivered fast and on time via email notifications What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They work fast and have the knowledge to get the deliverables metAre there any areas for improvement or something icepop could have done differently?Not currently  --- #### Advertising & Design for Social Media Marketing Company **The Project** - Services: Digital Strategy, Pay Per Click, Search Engine Optimization - Project size: Confidential - Project length: Jan. 2024 - Ongoing **Project Summary**: icepop provides advertising and design services for a social media marketing agency. The team creates ads for the agency's clients, including lawyers, consumers, small businesses, and more. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.5 **The Reviewer** Social Media Manager, ark group la - Industry: Advertising & marketing - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 10, 2025 **Feedback Summary**: icepop has helped the agency gain many leads, and the end clients are pleased with the results. The team works quickly and delivers tasks on time, ensuring a smooth workflow. Moreover, they communicate effectively via email, messaging apps, and virtual meetings. ""Working with them was seamless and easy."" **BACKGROUND** Please describe your company and position.I am the social media manager of ark group laDescribe what your company does in a single sentence.social media marketing agency  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?adsdesignleads **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsClose to my geographic locationPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.we are an Agency that refers jordan all our ad work & he has helped with all clients from lawyers, to consumers, to small business' & more  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?we got many leads & client was very pleased. it was also in a short amount of time which was great Describe their project management. Did they deliver items on time? How did they respond to your needs?yes! jordan & his team are quick to answer back & get things done in a timely manner What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?the way jordan has a team & litigates a member of his team to each client teams ads Are there any areas for improvement or something icepop could have done differently?no! Working with them was seamless and easy. --- #### Digital Marketing Services for Fine Jewelry Brand **The Project** - Services: Digital Strategy, Search Engine Optimization, Social Media Marketing - Project size: $1,000,000 to $9,999,999 - Project length: Jan. 2021 - Ongoing **Project Summary**: icepop provides digital marketing services for a fine jewelry brand. The team has been tasked with running retargeting campaigns to attract first-time buyers and create a strong base of returning customers. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.5 **The Reviewer** Owner, Fine Jewelry Brand - Industry: eCommerce - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 7, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client's company has consistently grown year over year. The team is attentive, communicative, and responsive. They always address the client's questions and concerns promptly. Moreover, their attention to detail and problem-solving skills are impressive. "“icepop is very attentive and communicative."" **BACKGROUND** Please describe your company and position. I am the Owner of a fine jewelry brand.Describe what your company does in a single sentence.We are a fine jewelry brand that showcases designer jewels and curates our own selection of pieces sourced from all around the world.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Attract more first time buyersCreate a strong base of returning customers **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Retargeting capaigns, attracting first time buyers, getting customers over the finish line **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Our company has consistently grown year over year.Describe their project management. Did they deliver items on time? How did they respond to your needs?icepop is very attentive and communicative. They always get back to be within minutes our hour. I never have to work very hard to get my questions or concerns addressed.What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?I am impressed by his company's attention to detail, responsiveness, and ability to solve problems quickly. Are there any areas for improvement or something icepop could have done differently?None.  --- #### PPC Management & Strategy for Women's Apparel Company **The Project** - Services: Pay Per Click - Project size: Confidential - Project length: Jan. 2024 - Jan. 2025 **Project Summary**: icepop provided PPC management and strategy services for a women's apparel company. The team was responsible for managing ads, providing weekly reports, and optimizing and strategizing campaigns. **Review Rating**: 4.5 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.0 **The Reviewer** Former Department Director, Felina - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Mar 5, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client achieved the best-performing year in their digital presence. The team communicated excellently via Slack and was responsive to urgent needs through phone calls, ensuring a smooth workflow. icepop was open to the client's ideas throughout the engagement. ""Their appetite to operationalize our moonshot ideas was unique."" **BACKGROUND** Please describe your company and position.I am a former department director for FelinaDescribe what your company does in a single sentence.Produces women's basics and apparel.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Paid media managementPaid media strategyPaid media growth **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Great culture fitGood value for costCompany values alignedHow many teammates from icepop were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.They ran our entire TOF from a paid perspective. Ads management, weekly reporting, optimizations, and strategy.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Our TOF has the best performing year in the history of our company's digital presence. Describe their project management. Did they deliver items on time? How did they respond to your needs?Comms and PM were always great. They connected with us via slack, and if something was really a priority, we could pick up the phone and have a direct line into their leadership. What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their appetite to operationalize our moonshot ideas was unique. Not every agency will help you realize what hasn't been done before. Are there any areas for improvement or something icepop could have done differently?Maybe provided a read only view of their PM software to checkin on items without directly connecting with them, but it was never an issue, maybe just a nice to have.  --- #### PPC & Email Marketing for Online Educational Platform **The Project** - Services: Email Marketing, Pay Per Click - Project size: Confidential - Project length: Feb. 2025 - Ongoing **Project Summary**: icepop provides digital marketing support for an online education platform. The team develops email marketing campaigns around the client's product launch and manages paid ads to drive course sales conversions. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** COO, School of Style - Industry: Arts, entertainment & music - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 3, 2025 **Feedback Summary**: icepop has helped the client grow their email list, boost their social media audience, and increase their sales conversions. The team manages the project efficiently. They respond promptly, accommodate feedback, deliver on time, and communicate well via email, messaging apps, and online meetings. ""They've quickly picked up on the concepts and delivered exceptional work with minimal guidance."" **BACKGROUND** Please describe your company and position.I am the COO of School of StyleDescribe what your company does in a single sentence.Online education platform for aspiring fashion and beauty industry professionals. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Sales ConversionsBrand Awareness **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Pricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We relied on Icepop to help us develop our email marketing campaign around our latest product launch, as well as paid ads with the goal of converting to course sales.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Email list growth, conversions to sales and increased audience size across social accounts.Describe their project management. Did they deliver items on time? How did they respond to your needs?Their project management was beyond efficient and totally seamless. The team is communicative and responsible, they take feedback well and delivered all assets in a timely manner. Overall great attitudes to work with as well. What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?It is made up of a small team of contributors who take the work seriously and take accountability. They've quickly picked up on the concepts and delivered exceptional work with minimal guidance.Are there any areas for improvement or something icepop could have done differently?Not yet!  --- #### Email & Social Media Marketing for Investment Firm **The Project** - Services: Digital Strategy, Email Marketing, Social Media Marketing - Project size: Confidential - Project length: Jan. 2021 - Jan. 2025 **Project Summary**: icepop provided email and social media marketing services for an investment firm. The team helped the client connect with relevant brands and founders and engaged with a handful of digital marketing services. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 4.5 **The Reviewer** Partner, Investment Firm - Industry: Financial services - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 3, 2025 **Feedback Summary**: icepop helped the client drive significant ad spend across social platforms for their portfolio brands, reaching over $1 million. The team was reliable and went above and beyond to find relevant agencies. icepop had excellent communication and was always eager to hop on a call to discuss needs.  ""icepop was a marketing wizard and was always reliable."" **BACKGROUND** Please describe your company and position.I am the Partner of an investment firm.Describe what your company does in a single sentence.Our company is an early stage CPG firm investing in better for you products and services. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Digital marketing services for porfolio brands and founders **SOLUTION** How did you find icepop?ReferralOtherWhy did you select icepop over others?High ratingsGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop helped connect with relevant portfolio brands and founders and engaged with a handful on digital marketing services.Jordan, the founder, has been a really hepful resource and is a strong referral for my network. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Icepop helped drive signficant ad spend across social platforms for portfolio brands. ($1mm+ across a handful or brands per year)Describe their project management. Did they deliver items on time? How did they respond to your needs?Timely responses, always eager to hop on a call to discuss needs. Excellent communication.What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?icepop was a marketing wizard and was always reliable. And goes above and beyond to find other relevant agencies for work outside of Icepop's scope.Are there any areas for improvement or something icepop could have done differently?N/A --- #### Web Design & SEO for Law Firm **The Project** - Services: Digital Strategy, Search Engine Optimization, Web Design - Project size: $50,000 to $199,999 - Project length: Jan. 2024 - Ongoing **Project Summary**: icepop has been hired by a personal injury law firm to redo their website. The team has focused on improving the site's conversion rate and implementing SEO. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Managing Partner, Legal Needs - Industry: Legal - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 2, 2025 **Feedback Summary**: The client is pleased with their new site, which now ranks for several targeted keywords. icepop manifests their professionalism by consistently delivering outputs on time. Moreover, they're always willing to lend a helping hand, and their creativity and dedication have impressed the internal team. ""The icepop team is willing to do anything to make sure we succeed."" **BACKGROUND** Please describe your company and position.I am the Managing Partner of Legal NeedsDescribe what your company does in a single sentence.Law firm focused on personal injury cases. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Redo our websiteSEOIncrease number of leads we get **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Referred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.icepop designed us a custom website focused on improving our conversion rate and making our law firm look more established. They also helped us with our SEO. We now rank for a bunch of keywords that lead to cases. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We are ranking for a ton of keywords we mapped out together originally. We're also very happy with our website!Describe their project management. Did they deliver items on time? How did they respond to your needs?They delivered reports weekly. They always sent everything on time and in great form!What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?The icepop team is willing to do anything to make sure we succeed. I love their creative team and their dedication.Are there any areas for improvement or something icepop could have done differently?No, we loved our experience. --- #### PPC Services for Mental Healthcare Provider **The Project** - Services: Advertising, Pay Per Click - Project size: Confidential - Project length: Jan. 2024 - Jan. 2025 **Project Summary**: icepop managed the advertising campaigns of a mental healthcare provider. The team created personalized and Facebook ad campaigns, including the graphics and videos. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Physician Assistant, Brain Lab - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Mar 2, 2025 **Feedback Summary**: icepop delivered high-quality work, resulting in high-yield leads. The team delivered and posted outputs as scheduled and communicated through in-person meetings. They also demonstrated professionalism, thoughtfulness, and a personalized approach. ""We were impressed with how personalized, thoughtful, and professional they were."" **BACKGROUND** Please describe your company and position.I am the Physician assistant of Brain LabDescribe what your company does in a single sentence.Our company focuses on personalized medical services for mental health  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Leads **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitGood value for costHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Ice pop has taken my business to a level I did not know we could reach and we are so thankful! They helped with Facebook ads along with personalized ads that we were looking to do and in turn we received high quality leads! The graphics and videos that were made for us were so impressive! Amazing work!  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?High yield leads quality work personalized Describe their project management. Did they deliver items on time? How did they respond to your needs?Super on time with timelines and posting  What was your primary form of communication with icepop?In-Person MeetingWhat did you find most impressive or unique about this company?We were impressed with how personalized, thoughtful, and professional they were.Are there any areas for improvement or something icepop could have done differently?None they are amazing  --- #### Business Development Support for Real Estate Consulting Co **The Project** - Services: Digital Strategy, Email Marketing, Search Engine Optimization - Project size: Less than $10,000 - Project length: Jan. 2024 - Feb. 2025 **Project Summary**: icepop provided business development support for a real estate consulting company. The team identified and analyzed key client segments, conducted email and LinkedIn outreach, and enhanced brand positioning. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Undisclosed - Industry: Real estate - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Feb 28, 2025 **Feedback Summary**: icepop's efforts led to direct client acquisition, securing three new clients through targeted outreach and follow-up. The team also generated over 50 qualified leads, adding high-value prospects to the client's pipeline. The team was flexible, agile, and quick to adjust based on feedback. ""They focused on high-value prospects and adjusted quickly when needed, all while delivering solid, measurable results."" **BACKGROUND** Please describe your company and position.I am the Founder of UndisclosedDescribe what your company does in a single sentence.Provides real estate consulting services. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Grow my client base **SOLUTION** How did you find icepop?The founder is a friendWhy did you select icepop over others?High ratingsGreat culture fitReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop was engaged to expand our real estate consulting client base through targeted market research, lead generation, and business development support. Their work included:Identifying and analyzing key client segments.Conducting direct outreach via email, LinkedIn, and other channels.Enhancing our brand positioning with strategic content.Facilitating introductions and supporting follow-ups.Providing performance reports and refining outreach strategies. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Icepop’s efforts led to direct client acquisition, securing three new clients through targeted outreach and follow-up. Additionally, they generated over 50 qualified leads, adding high-value prospects to our pipeline and expanding our network of potential clients.Describe their project management. Did they deliver items on time? How did they respond to your needs?Icepop stayed on schedule and delivered everything as planned. They were responsive, quick to adjust based on our feedback, and kept us updated with clear reports. When we needed changes, they adapted easily to keep things on track.What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What stood out about Icepop was how flexible and agile they were. They didn’t just generate leads—they focused on high-value prospects and adjusted quickly when needed, all while delivering solid, measurable results.Are there any areas for improvement or something icepop could have done differently?N/A --- #### Email Marketing, SEO & PPC for Retail Company **The Project** - Services: Email Marketing, Pay Per Click, Search Engine Optimization - Project size: $50,000 to $199,999 - Project length: Jan. 2023 - Ongoing **Project Summary**: icepop provides digital marketing services for a clothing retailer. The team manages digital marketing campaigns and SEO for Facebook and Google, creates ad content, and sets up Klaviyo mail systems. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Rowdy Sprout - Industry: Retail - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Feb 28, 2025 **Feedback Summary**: icepop's work has helped the client grow their sales and customer base significantly month over month. The team has taught the client about digital marketing and helped them implement new strategies to grow their business. icepop is easy to work with, responsive, and helpful throughout the project.  ""I'm impressed by their attention to detail and commitment to the ongoing project."" **BACKGROUND** Please describe your company and position.I am the Owner of Rowdy SproutDescribe what your company does in a single sentence.Design and sell licensed vintage style rock n' roll tees for babies, kids and teens. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?increase sales **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Referred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Created digotal marketing campaigns and SEO for facebook and google.  Create ad content and setup klaviyo mail systems. Continually assist with website, mail, and digital forms of marketing. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Sales have continued to grow and customer base has climbed significantly month to month, year to year.  They have taught me a lot about marketing and helped me implement many new strategies to help grow the business.  Describe their project management. Did they deliver items on time? How did they respond to your needs?Ice pop is comprised of multiple dedicated project managers each with a specialty.  They are easy to work with, responsive, and helpful on every angle of every project.  Their response has been impressive.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?I'm impressed by their attention to detail and commitment to the ongoing project.  Flexiblity with schedules, and effort to help continue to educate me so I can also help myself in any area possible. Are there any areas for improvement or something icepop could have done differently?no --- #### Digital Strategy for Wine Retail Company **The Project** - Services: Digital Strategy, Pay Per Click - Project size: Confidential - Project length: January 2023 **Project Summary**: icepop provided digital strategy services for a wine retail company. The team helped the client understand the Meta ad strategy and set up and execute campaigns on Facebook. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Wine Retail Company - Industry: Food & Beverage - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Feb 27, 2025 **Feedback Summary**: Thanks to icepop's efforts, the client was able to set up effective campaigns in a matter of days and build enough infrastructure that they didn't need to rely on them for changes or help. The team was very timely and explained things in easy-to-understand terms to make the engagement seamless. ""Everyone we worked with was knowledgeable and easy to communicate with."" **BACKGROUND** Please describe your company and position. I am the founder of a food & beverage company Describe what your company does in a single sentence.make and sell wine  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?facebook ads **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGood value for costReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.help us understand meta ad strategy, set up, and execute campgains  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?were able to set up effective campagins in a matter of days and built enough infrastructure that we didn't need to rely on them for changes / helpDescribe their project management. Did they deliver items on time? How did they respond to your needs?were very timely and more importantly put things in easy to understand terms. very seamless What was your primary form of communication with icepop?Email or Messaging AppWhat did you find most impressive or unique about this company?the founder is very involved but not in an over-micromanagement capacity. Everyone we worked with was knowledgeable and easy to communicate with. Are there any areas for improvement or something icepop could have done differently?no improvements needed. --- #### PPC Services for Home Goods Retailer **The Project** - Services: Advertising, Digital Strategy, Pay Per Click - Project size: $10,000 to $49,999 - Project length: Jan. 2025 - Ongoing **Project Summary**: icepop provides PPC services to a home goods retailer. They create digital marketing strategies, set up a digital ads account, create static and video ads, and execute Facebook and Google Ads campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Edgecase - Industry: eCommerce - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Feb 27, 2025 **Feedback Summary**: icepop's efforts have helped the client generate sales with high content engagement and very low CPC, CPMs, and CPPs. The team communicates timelines and deadlines effectively and delivers outputs as scheduled. They also demonstrate transparency, speed, and responsiveness to feedback and requests. ""We're impressed with the transparency, speed, and efficiency that they operate in."" **BACKGROUND** Please describe your company and position.I am the Founder of EdgecaseDescribe what your company does in a single sentence.We sell home goods, furniture, and jewelry made of Jerusalem Stone. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Consult and advise our company on digital marketing strategiesExecute a facebook and Google marketing strategyCreate enticing and engaging content for our business **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Great culture fitReferred to meCompany values alignedHeard amazing things about the founder.How many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.icepop has helped us craft a digital strategy for acquiring customers for our Shopify store and has executed that straetgy for us, including the implenetation of digital ads across the Facebook and Google ecosystem as well as the content creation and strategy behind the advertising.Deliverables:A marketing plan that spans across both Facebook and GoogleA digital ad account with specific campaigns to match our company's needsthe active management of digital ads to ensure the lowest CPM, CPC, and CPPCreative content in the form of video and static advertising that represents our products to our audience **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We've started generating sales with very low CPC, CPMs, and CPPs and high levels of engagement with our content.Describe their project management. Did they deliver items on time? How did they respond to your needs?icepop is extremely communicative around timelines, deadlines, and deliver on time. They're always available in our Slack channel with them and are extremely responsive to feedback, requests, and advice.What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?We're impressed with the transparency, speed, and efficiency that they operate in while also making the work extremely enjoyable and easy to understand.Are there any areas for improvement or something icepop could have done differently?No – we've really enjoyed working with icepop so far and are happy to recommend them warmly to other entrepreneurs, founders, and brands. --- #### Conversion Optimization for Biodegradable Straw Company **The Project** - Services: Conversion Optimization, Digital Strategy, Search Engine Optimization - Project size: Confidential - Project length: Jan. 2020 - Ongoing **Project Summary**: icepop provides digital marketing services for a biodegradable straw company. The team helps the client reach an audience to spread their mission. They run ads and assist the client with SEO. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, SLURP! - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Feb 27, 2025 **Feedback Summary**: icepop's digital marketing efforts have helped the client increase clicks on their ads and boost sales. The team is highly communicative and creative, and their responsiveness and company culture are impressive. They are always available and execute tasks on time. ""The team is high energy and motivated."" **BACKGROUND** Please describe your company and position.I am the CEO of SLURP!Describe what your company does in a single sentence.We help better the environment and make user-friendly/effective biodegradable straws.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Help the envrionmentMake envrionmentalism more accesible **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGreat culture fitReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.The main focus was trying to reach an audience to help spread our mission. Icepop ran a lot of ads and helped us with our SEO.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The clicks to our site or on our ads that would transfer into either social media following or a sale of straws. Describe their project management. Did they deliver items on time? How did they respond to your needs?Very timely, highly communicative, and creative. They were always available, and we always had a clear idea of our road map after each conversation. They made sure to execute timley, and rarely did I ever have issues. What was your primary form of communication with icepop?In-Person MeetingWhat did you find most impressive or unique about this company?Responsivness and company culture. The team is high energy and motivated.Are there any areas for improvement or something icepop could have done differently?I think it's run really well right now. It's a flexible company that accommodated a smaller company like mine, which I appreciated.  --- #### Branding, Web Design & Bus Consulting for Online Platform **The Project** - Services: Branding, Business Consulting, Web Design - Project size: $10,000 to $49,999 - Project length: Nov. 2024 - Feb. 2025 **Project Summary**: icepop provided branding and marketing services for an online platform. Their tasks ranged from brand strategy development and logo creation to web design and SEO. The team also provided business consulting. **Review Rating**: 4.5 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** Executive, g8keep - Industry: Consumer products & services - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Feb 27, 2025 **Feedback Summary**: icepop's work helped the client establish a strong brand identity and improve their digital presence. The team manifested their professionalism by delivering high-quality outputs on time. What stood out about icepop was their attention to detail and ability to quickly understand the client's needs. ""They immediately understood my business and our needs and tailored a strategy that was completely unique."" **BACKGROUND** Please describe your company and position.I am an Executive of g8keepDescribe what your company does in a single sentence.Online platforms to allow creators to host and build their own monetized communities.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Growth StrategyDesignSEO and Internet Presence **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Close to my geographic locationReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.1. Brand Strategy Development • Conducted market research to understand the competitive landscape and identify differentiation opportunities for g8keep. • Defined brand positioning, core messaging, and value propositions tailored to the target audience. • Developed a brand strategy framework to guide all future branding and marketing efforts. 2. Logo & Visual Identity Design • Designed a unique, modern, and recognizable logo that aligns with g8keep’s vision and values. • Created a comprehensive brand identity, including typography, color palette, and design guidelines. • Delivered brand assets in multiple formats for web and print usage. 3. Website & Digital Presence Consulting • Provided UX/UI recommendations for website structure and layout to enhance usability and engagement. • Advised on web design best practices to maintain consistency with the brand’s identity. • Suggested content strategy and SEO optimizations for improved visibility. 4. Marketing & Communication Strategy • Developed key messaging frameworks for different audience segments. • Outlined content marketing strategies, including social media engagement and thought leadership. • Provided recommendations on marketing channels, including organic and paid strategies for brand awareness and user acquisition. 5. Business & Growth Strategy Consulting • Advised on go-to-market strategies to help position g8keep effectively in the market. • Provided insights into revenue models, monetization strategies, and customer acquisition tactics. • Recommended business development strategies to form partnerships and scale operations. 6. Social Media & Content Guidance • Crafted a brand voice and tone for consistent communication across platforms. • Recommended content pillars and engagement strategies for social media presence. • Provided templates and guidelines for brand storytelling through various digital channels. 7. Competitive & Market Analysis • Conducted a thorough competitor analysis to identify market gaps and opportunities. • Provided insights on emerging trends in the digital space relevant to g8keep. • Suggested differentiation strategies to position g8keep as a standout brand. 8. Deliverables • Brand Strategy Document outlining positioning, messaging, and visual identity. • Logo & Visual Identity Package with multiple file formats and usage guidelines. • Marketing & Content Strategy document for digital outreach and engagement. • Business Strategy Recommendations for market entry, scaling, and monetization. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The digital branding and business consulting engagement for g8keep led to significant progress in establishing a strong brand identity, refining marketing strategies, and improving digital presence. The project delivered a cohesive visual identity, including a professional logo and brand guidelines, ensuring consistency across all platforms. As a result, g8keep saw increased brand recognition and improved engagement on social media and digital channels. The consulting team provided a clear go-to-market strategy, SEO recommendations, and content frameworks that enhanced visibility and audience retention. Website UX/UI improvements contributed to better navigation and user experience, leading to increased traffic and lower bounce rates. Additionally, competitive analysis and business strategy insights helped define scalable monetization models and acquisition strategies. The structured approach streamlined branding efforts, improved messaging clarity, and positioned g8keep effectively in the market, driving measurable engagement and growth.Describe their project management. Did they deliver items on time? How did they respond to your needs?Jordan and his team were meticulous and always responsive. I appreciate timeliness the most and they always delivered and were accomodating when I requested extreme timelines with requests that didn't always seem realistic. Best of all the work was always quality.What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?Their attention to detail. They immediatley understood my business and our needs and tailored a strategy that was completely unique - nothing that they might have used for another client.Are there any areas for improvement or something icepop could have done differently?I'd like to see them expand their design presence. It was great and they have an opportunity to continue making that emphasis of their firm. --- #### Web Design & Digital Marketing for Restaurant **The Project** - Services: Digital Strategy, Social Media Marketing, Web Design - Project size: Confidential - Project length: Sep. 2024 - Ongoing **Project Summary**: icepop provides comprehensive digital marketing support for a fast-casual restaurant chain. The team has helped the client with website design, social media management, and online branding. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Digital Marketing, Restaurant - Industry: Other industries - Client size: 201-500 Employees - Review Type: Online Review **The Review** — Feb 18, 2025 **Feedback Summary**: icepop's efforts has helped the client achieve measurable growth in follower count and increased engagement across their social media platforms. The team is helpful, timely, and responsive. Moreover, they stand out for their exceptional talent and fresh perspective. ""Their team is young, innovative, and always in tune with cutting-edge trends."" **BACKGROUND** Please describe your company and position.I am the Director of Digital Marketing of a restaurant Describe what your company does in a single sentence.Restaurant offering fast casual dining with a focus on quality. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Website designAppeal to a younger audienceGrow social media **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGreat culture fitReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.This company provided comprehensive digital marketing support, including social media management, website design, and online branding. They helped optimize our online presence, improve customer engagement, and enhance our digital strategy.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?As a result of their efforts, we saw measurable growth in follower count and increased engagement across our social media platforms, helping to expand our digital reach and customer interaction. Describe their project management. Did they deliver items on time? How did they respond to your needs?The project manager was extremely helpful and ensured that everything was completed on time. They provided clear communication, addressed any questions promptly, and played a key role in the success of the project.What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?This company stands out for its exceptional talent and fresh perspective. Their team is young, innovative, and always in tune with cutting-edge trends, allowing them to create modern, engaging digital strategies that resonate with todays audiences.Are there any areas for improvement or something icepop could have done differently?N/a --- #### Web Design & Development for Law Firm **The Project** - Services: Web Design, Web Development - Project size: Confidential - Project length: Apr. - Aug. 2024 **Project Summary**: A law firm hired icepop to provide web development services. The team was tasked with designing and developing the client's website according to their specifications. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** Attorney, ES LAW GROUP - Industry: Legal - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 29, 2024 **Feedback Summary**: icepop successfully delivered the agreed-upon website. The team was patient and showed attention to detail. Moreover, the client was impressed with the team's quick turnaround time and responsiveness. Overall, the team understood the client's vision, leading to the project's success. ""It was impressive how quickly the turnaround time was and their receptiveness to my vision."" **BACKGROUND** Please describe your company and position.I am the Attorney of ES LAW GROUPDescribe what your company does in a single sentence.We practice law. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?To create my business website **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Pricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?1 EmployeeDescribe the scope of work in detail. Please include a summary of key deliverables.They created my website. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Braden's patience and attention to detailDescribe their project management. Did they deliver items on time? How did they respond to your needs?Yes. Braden was extremely responsive What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?It was impressive how quickly the turnaround time was and their receptiveness to my vision.Are there any areas for improvement or something icepop could have done differently?No --- #### Mktg Campaign Mgmt & Lead-Tracking for Legal Services Co **The Project** - Services: Conversion Optimization, Digital Strategy, Pay Per Click - Project size: $1,000,000 to $9,999,999 - Project length: Feb. 2023 - Ongoing **Project Summary**: icepop provides marketing services for a legal services company. The team manages the client’s marketing campaigns on Meta and Google. They’ve also developed creatives and handled various lead-tracking tasks. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Partner, Seven Law Group APC - Industry: Legal - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 16, 2024 **Feedback Summary**: Thanks to icepop, the client has converted over 2,000 quality leads into paying customers. The team has a great project management approach; they deliver tasks and strategies on time and communicate effectively with the client. Moreover, their resources are creative and attentive to details. ""I’m impressed with their attention to detail and creativity."" **BACKGROUND** Please describe your company and position.I am the Partner of Seven Law Group APCDescribe what your company does in a single sentence.Lemon Law **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Marketing **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Great culture fitReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Jordan and his team help us with creating quality creatives to convert potential clients into retained clients. Jordan also manages our marketing campaign on Meta and Google. His team handles the lead tracking and is always working on improving our overall lead quality and volume. It's smooth sailing with Icepop.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Icepop has helped us convert over 2000 quality leads into Clients and revenue for our firm. Describe their project management. Did they deliver items on time? How did they respond to your needs?Always on time delivery of creatives and marketing strategies. Easy to communicate with. What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?I’m impressed with their attention to detail and creativity.Are there any areas for improvement or something icepop could have done differently?None.  --- #### Digital Marketing Strategy for Gaming Company **The Project** - Services: Conversion Optimization, Digital Strategy, Email Marketing - Project size: Confidential - Project length: Jan. 2022 - Ongoing **Project Summary**: icepop provides ongoing digital marketing strategy for a gaming company. The team is responsible for marketing research, social media management, and web redesign. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Gaming Company - Industry: Gaming - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 16, 2024 **Feedback Summary**: The client has been consistently pleased with icepop's work. The team is responsive, timely, and communicative, and internal stakeholders are particularly impressed with the service provider's delivery accuracy and adherence to timelines. ""Their ability to constantly deliver their tasks is highly commendable."" **BACKGROUND** Please describe your company and position. I am the CEO of a gaming company Describe what your company does in a single sentence.Skill-based gaming  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?External team support **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGreat culture fitReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop is a 10/10 and handles any request we have. Wether it be marketing research, social, web redesign, etc **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Great work! Grsat service! Excellent communication! Describe their project management. Did they deliver items on time? How did they respond to your needs?On time and always delivered! What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their ability to constantly deliver their tasks is highly commendable. Jordan is the best! Are there any areas for improvement or something icepop could have done differently?I wish they had more time available for me!  --- #### Website Design & Development for E-Commerce Company **The Project** - Services: Web Design, Web Development - Project size: $10,000 to $49,999 - Project length: Oct. 2024 - Ongoing **Project Summary**: icepop has provided website development services to an e-commerce company. The team has designed and built the website from scratch and implemented revisions. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Nira Pet - Industry: eCommerce - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 15, 2024 **Feedback Summary**: icepop has completed the website, and the client is pleased with the results. The team has listened to the client's requirements and completed the project within the agreed-upon timeframe. They've also communicated through online meetings. ""They really listen from top to bottom."" **BACKGROUND** Please describe your company and position.I am the CEO of Nira PetDescribe what your company does in a single sentence.We sell products online **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Website DesignWebsite Development **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Good value for costReferred to meHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.They literally created me a custome website from scratch. Design and development. Did a great job and gave me revisions whenever I needed them. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?The website being completed nicely Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes everything on time!What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?They really listen from top to bottom. Are there any areas for improvement or something icepop could have done differently?Not at all. --- #### Digital Marketing for Online Apparel Company **The Project** - Services: Digital Strategy, Email Marketing, Search Engine Optimization - Project size: $50,000 to $199,999 - Project length: Apr. 2024 - Ongoing **Project Summary**: icepop provides marketing services for an online apparel company. The team manages the client's ads, performance, strategy, and meetings, provides support, and overall marketing optimization. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** COO, Culprit Underwear - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Sep 25, 2024 **Feedback Summary**: Thanks to icepop's efforts, the client has lowered their CAC and optimized its spending. The team has also improved the client's branding on emails and SMS. icepop is punctual, responsive, and available to brainstorm and debrief with the client. Overall, they are down-to-earth and honest. ""This is how every marketing agency should act."" **BACKGROUND** Please describe your company and position.I am the COO of Culprit UnderwearDescribe what your company does in a single sentence.Culprit Underwear is an online E-comm apparel brand.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Marketing managementMarketing adsImprovement across the board with marketing strategy and costs **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?Pricing fit our budgetGreat culture fitGood value for costCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Managing ads. Peformance. Strategy. Meetings. Opionons. Support. Overall improvement and optimization of Marketing across the board.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We have lowered our CAC and improved our optimization on spend. Improved branding on emails and sms. Created a flow and stlye that works for us and our customer with Icepops help. SEO has been greatly improved from their teams help. Even design has been helpful with website and email and sms appearance for conversion optimization. Describe their project management. Did they deliver items on time? How did they respond to your needs?ON time. Meets when we need. Is always available to brainstorm and de-brief with new vendors and new ideas, campaigns, sales, and strategies. What was your primary form of communication with icepop?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Down to earth. Honest. Data driven and realistic. No showboating and no excuses. This is how every marketing agency should act. Are there any areas for improvement or something icepop could have done differently?Sometimes finding times to meet for longer than a 20/30 mins can be tough, but other than this we dont have complaints or constructive criticism.  --- #### SEO & Social Media Marketing for Online Retail Company **The Project** - Services: Search Engine Optimization, Social Media Marketing - Project size: Confidential - Project length: Jan. 2018 - Ongoing **Project Summary**: icepop provides ongoing SEO and social media marketing services for an online retail company. The team is responsible for expanding the client's reach through SEO services and social media advertising. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Owner, Online Retail Company - Industry: Retail - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Sep 24, 2024 **Feedback Summary**: Thanks to icepop's efforts, the client's company has grown significantly. The team is highly responsive and provides timely items. They're also always available for calls and meetings. Overall, they're easy to work with, understand the client's industry and goals, and make the client comfortable. ""They were always available for a quick call or meeting to discuss how things are going and the next steps."" **BACKGROUND** Please describe your company and position.I am the owner of an online retail company Describe what your company does in a single sentence.we're an online kids clothing boutique  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?expand our customers via google + social media **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsPricing fit our budgetGreat culture fitReferred to meCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Ice Pop helped us grow our brand and reach more customers through seo and social media ads.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?our company has signifiantly grown over the years and continue to grow Describe their project management. Did they deliver items on time? How did they respond to your needs?yes they delivered on time and were on top of all our projects. From updating our ads, changing keywords, creating blog posts, etc. They were always available for a quick call or meeting to discuss how things are going and the next steps  What was your primary form of communication with icepop?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?easy to work with, understood my industry and goals, and just felt comfortable. Are there any areas for improvement or something icepop could have done differently?none  --- #### Paid Ads Management for Salt Company **The Project** - Services: Conversion Optimization, Pay Per Click, Search Engine Optimization - Project size: $50,000 to $199,999 - Project length: Jan. 2022 - Ongoing **Project Summary**: icepop provides advertising services for a salt company. The team is responsible for running the client's paid ads on Meta, TikTok, Amazon, Walmart, and three other channels to increase sales. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.5 **The Reviewer** Partner, Osmo Salt - Industry: Food & Beverage - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Sep 24, 2024 **Feedback Summary**: Thanks to icepop's efforts, the client has doubled their ROAS and seen a significant increase in sales. The team is highly responsive and punctual, presenting new and innovative ideas regularly. They are also detail-oriented and committed to helping the client succeed. ""They have been fantastic to work with."" **BACKGROUND** Please describe your company and position.I am the PArtner of Osmo SaltDescribe what your company does in a single sentence.We sell premium finishing and seasoning salts. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire icepop to accomplish?Increase sales **SOLUTION** How did you find icepop?ReferralWhy did you select icepop over others?High ratingsGreat culture fitCompany values alignedHow many teammates from icepop were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Icepop took over our entire paid budget. They are running not just Meta ads for us but tiktok, amazon, walmart, and 3 other channels.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We were able to double our ROAS and saw a huge lift in sales.Describe their project management. Did they deliver items on time? How did they respond to your needs?Very responsive and never had to follow up. They always presented new and innovative ideas. What was your primary form of communication with icepop?Virtual MeetingWhat did you find most impressive or unique about this company?Their attention to detail! They want you to win!Are there any areas for improvement or something icepop could have done differently?They have been fantastic to work with. They respond sometimes too quick! --- ## Portfolio & Awards ### SEO + Social Media Marketing for OPEN Background Founded in 2018, Open offers immersive experiences in breathwork, meditation, and yoga. By bridging science and spirituality, Open delivers a transformational body-mind experience designed by neurobiology, mindfulness, and fitness experts. With a roster of renowned instructors and a growing digital presence, Open provides users with high-quality tools for mental and physical well-being. These tools are available through its mobile app and website and in person at its LA-based studio. Results Icepop’s collaborative and metrics-focused approach led to substantial improvements for Open: Ad Spend Efficiency: By increasing ad spend by 79% year-over-year during peak months (December and January), Open achieved remarkable results. The cost per trial (CAC) decreased by 76%, while trials surged by an impressive 661%, showcasing the impact of strategic budget allocation during peak demand periods. Organic Performance Boost: After just 12 months, Open experienced remarkable growth in organic visibility: Impressions increased by 429% Clicks rose by 444% Click-through rate (CTR) climbed by 3% Keyword rankings: Keyword optimization and content creation helped propel Open into the coveted first and second search positions for valuable keywords, including: Meditation on demand Mindfulness studio  Meditation Venice Beach Breathwork Venice  Guided meditation classes ### SEO for Tumble Washable Rugs Problem We were introduced to the Tumble team in September 2022. At the time, the number of total organic search impressions of the site were negligible to the business. The owners of Tumble wanted to generate a strategy that would increase the percentage of traffic to the site and revenue coming from organic search using search engine optimization (SEO). Concerned that their current agency and strategy were not aligning to produce results, icepop was brought in with the intention of refreshing the approach. Solution The solution to this problem involved a multifaceted approach to improving the SEO of Tumble’s current site. After an in-depth audit, icepop found the site to be lacking in key elements like technical SEO best practices, keyword optimized collection pages, and keyword optimized blog posts. So, we developed a comprehensive strategy which utilized critical keyword research to organically bring these SEO elements into Tumble’s site. Results When all the different elements of this strategy came together, the results were undeniable. At a high level, the total number of organic impressions has increased 17x (this excludes branded search) since Tumble’s collaboration with icepop, and the total number of clicks to the site has increased close to 60x from organic search (this excludes branded search). As a result, Tumble has seen organic traffic as a percentage of total site visitors jump from 9% to 11%. ### SEO + PPC for Nabati Law Problems Before Nabati Law hired icepop, they had been working with a marketing agency that had left them with a host of problems that were affecting traffic and lead generation. Some of those problems include: The agency had set up three different Google Search Console properties for the website, none had a sitemap, and none were collecting any data.  Nabatilaw.com was not using HTTPs:// protocol, which made it challenging to build trust with potential clients and negatively impacted their search engine rankings.  The website also had an abundance of broken URLs and missing redirects, which contaminated user experience. Results Google organic traffic to the website has increased from just 1.36k impressions in the months leading up to Nabati Law contacting us to almost 26.4k since icepop took over. Nabati Law now receives on average 40 new leads per month from organic search. Our work on local SEO and Google My Business optimization has yielded excellent results. Nabati Law has seen a significant 377% increase in Google Business Profile views, with 1674 views in the last three months compared to 351 in the previous three months. These metrics show that Nabati Law's GMB listing is ranking higher in search results and attracting more potential clients. ### Web Design, PPC & More For Parceled + Termsheet Problem Sahil and Roger had a problem: they wanted to grow Parceled and build more trust with real estate firms, but they weren’t quite able to figure out paid acquisition. As the only free parcel look up service, they knew that Parceled was delivering value to customers, but they struggled to express that value and drive results. Solution icepop came up with a new creative strategy that put video at the forefront, while testing different creative concepts, audiences, and value propositions to understand which combination lowered the cost per install, but also improved the retention of the new users that were downloading and using the app. The team at TermSheet was impressed with the results they saw icepop produced for Parceled and asked the icepop team to expand the scope of their work to run performance marketing for TermSheet and to redesign the TermSheet website. Google ads became a new source of leads and customers. The structure the icepop team put together was simple, but effective: Target high intent generic search keywords, target competitor keywords, and bid on brand keywords (which was especially important because TermSheet is a very common word). The icepop team also ran LinkedIn ads for TermSheet, specifically targeting professionals at Real Estate firms. Results With customer acquisition costs outperforming expectations, icepop is continuing to scale marketing efforts up for Parceled & TermSheet. Parceled & TermSheet are rapidly onboarding new customers, helping more and more real estate professionals manage their deals and effectively communicate. “Thanks to icepop's help, we've been able to make improvements this quarter on things we didn't think we'd have the bandwidth to address until 2 years from now.”- Sahil Rattan, COO of TermSheet ### PPC, Social Media Marketing + SEO For Ponto Problem When Ponto first came to icepop, the brand was looking for creative solutions to generate brand awareness, educate consumers about the sustainability of the brand and how it works, drive interest in unique aspects like the product’s unisex design, generate sales and revenue, and overall grow the brand’s reach. Put simply, Ponto’s goal was to reach customers that share a passion for sustainability, love for the environment, and have an interest in fashionable footwear.‍ Solution The icepop team felt very strong about using video on Instagram Ads. After testing video creative we found that in certain cases, in-feed video ads outperformed standard static photo ads click through rate (CTR) by up to 128%. We helped plan and source the video. With the success in video ads, we pushed Ponto to launch YouTube ads. YouTube increased branded search interactions by 470% in Q3 of 2022. icepop saw an opportunity to write about sustainable footwear and the sustainability movement in general. Because of that effort, we saw increased organic search traffic that drove customers looking for sustainable shoes to Ponto’s website. Results From 2021 to 2022, Ponto saw a 112% increase in sales. In the last 12 months, Ponto has increased organic impressions by 42% and organic clicks by 157%. ### Paid Social + PPC For Loved01 by John Legend Our multi-platform strategy delivered transformative results for Loved01 within the first six months of partnership. Combining AI-powered audience targeting, rigorous creative testing, and meticulous data analysis unlocked new customer segments while dramatically improving campaign efficiency. What began as a rescue mission for a struggling DTC brand evolved into a comprehensive growth engine that not only reversed negative trends but established sustainable, profitable acquisition channels that continue to scale today. 600% increase in Google Ads spend while improving efficiency. 10x growth in Google Ads revenue and purchases. 123% increase in brand visibility (Google Ads impressions). 82% reduction in CPA on Facebook. 20% increase in overall profitability. Loved01 also launched its first-ever successful search campaign—unlocking a new, scalable DTC revenue stream. ### Clutch Awards - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_digital_marketing_company_beauty_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_digital_marketing_company_legal_california.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_seo_company_beauty_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_facebook_advertising_company_california_2026.svg) ### Industry Recognitions - Gold LIT Advertising Awards Winner - Gold Stevie Winner Marketing Campaign of the Year - Platinum AVA Digital Awards Winner - #1 Best Rated Beverly Hills Advertising Agency - Certified Meta Partner - Certified Google Partner - Certified Shopify Expert Agency - Certified Klaviyo Partner - Best Growth Marketers for Startups ## Key Clients - FabFitFun - Citizen - Madhappy - Atoms - Open - Osmo Salt - House of Leon - V Foundation - Better Bagel - Lucky Day Games ## Packages ## Locations (5) ### Beverly Hills, CA (Headquarters) - 8306 Wilshire Boulevard #873 - Beverly Hills, CA 90211 - United States - 2 - 5 employees - Phone: 3108001753 ### Austin, TX - 600 Congress Avenue - Austin, TX 78701 - United States - 1 employees ### San Diego, CA - 8910 University Center Lane - San Diego, CA 92122 - United States - 1 employees ### Miami, FL - 19505 Biscayne Boulevard - Miami, FL 33180 - United States - 1 employees ### New York, NY - 524 Broadway - New York, NY 10012 - United States - 1 employees ## Connections - Mitz Maula (Elmwood Capital Group) - Shawn Emein (Emein Law Group, PC) - Taylor Malloy (Grand Charter) - Annabel Newell (Nazarian Plastic Surgery) - Evan Schlossberg (The Gleamery) ## Contact icepop [Send a message](https://clutch.co/profile/icepop) ### Connect on Social - [LinkedIn](https://www.linkedin.com/company/icepop) - [X](https://x.com/icepophq) - [Instagram](https://www.instagram.com/icepophq)