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#1 AI-first UX Design Agency

We’re a UX design team built for the AI era.

If your product is powered by AI — predictions, chat, personalization, anything smart — but the experience feels clunky, confusing, or just… not usable, that’s where we come in.

We help product teams turn complex AI features into simple, human-first experiences that people actually get, trust, and want to use.

Whether you're building a GenAI assistant, launching a predictive dashboard, or just need your AI to feel less robotic — we’ve done it for folks at TATA, Colgate, KPMG, and fast-growing startups alike.

Our work blends product strategy, UX design, and a deep understanding of how people interact with AI.

If you’re building something smart, we’ll make sure it feels smart and usable.

Let’s build better AI experiences together.


Our services include: Product Design, User Experience Strategy, Design Systems, Visual Design for Websites, Mobile Apps & Dashboards, and Frontend Development.

  • Min project size
    $5,000+
  • Hourly rate
    $50 - $99 / hr
  • Employees
    10 - 49
  • Locations
    Delhi, India
  • Year founded
    Founded 2021

1 Locations

  • Delhi , India

No have been added yet...

    Pricing Snapshot

    Min. project size $5,000+
    Avg. hourly rate $50 - $99 /hr
    Rating for cost 4.9 /5

    What Clients Have Said

    Groto offers competitive pricing and good value for cost, as noted by clients who appreciated their budget fit and high-quality design work. Projects varied in team size, typically involving 1-5 members, and included redesigns for websites and apps, enhancing user experience.

    This summary is based on verified Clutch reviews.

    Most Common Project Size

    < $10,000 based on 6 reviews
    < $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

    Select a service to see pricing information

    Highly Rated Similar Providers

    Groto Review Insights

    Overall Review Rating

    4.9
    • Quality 4.9
    • Schedule 4.5
    • Cost 4.9
    • Willing to Refer 5.0

    Top Mentions

    Review Highlights

    • Impressive UX and UI Planning

      Clients commend Groto for thorough UX and UI planning, which provides clarity and direction for engineering teams. This strategic approach significantly contributes to project success.

    • Expertise in Clean, Modern Design

      Groto is highly praised for its ability to create clean, modern, and effective designs across various projects, enhancing user experience and visual appeal. Clients appreciated the focus on simplicity and intuitive interfaces.

    • Strong Client Communication

      Clients consistently highlight Groto's effective communication through various channels like virtual meetings, emails, and messaging apps. They are responsive to client needs and maintain clear, smooth communication throughout projects.

    • Successful User Engagement and Conversion

      Groto's design work has led to measurable improvements in user engagement and conversion rates for their clients, showcasing the effectiveness of their design solutions.

    • Areas for Improvement in Feedback Responsiveness

      While Groto is generally responsive, there is room for improvement in incorporating more feedback loops and being more proactive in setting core directions for projects, according to one client.

    • Professional Project Management

      Groto is recognized for professional project management, delivering projects on time and being receptive to client feedback. This has led to successful collaborations and high client satisfaction.

    Groto Reviews

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    Website Redesign for Dating Website

    • UX/UI Design Web Design
    • Confidential
    • Feb. - Mar. 2026
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Harry's ability to truly understand my vision and translate it into clean, modern, and effective designs impressed me."

    Mar 4, 2026
    President, CelibatairesDuWeb.com & Vidamora.com
    Pascal F
    Verified
    • Business services
    • Canada
    • 1-10 Employees
    • Online Review
    • Verified

    Groto redesigned several of a dating website's search-related pages to improve UX. They created a modern interface, redesigned the search filters, and placed more visual emphasis on member profiles.

    Landing Page Design for Travel Accommodations Platform

    • Web Design
    • Confidential
    • Feb. - Mar. 2026
    4.5
    Quality
    5.0
    Schedule
    4.0
    Cost
    4.5
    Willing to Refer
    5.0

    "We were impressed by their animations and selection of fonts."

    May 7, 2026
    Founder, TrippyBid
    Nadeem Khan
    Verified
    • Hospitality & leisure
    • Brisbane, Australia
    • 1-10 Employees
    • Online Review
    • Verified

    Groto designed the landing page of a travel accommodations platform. The team was responsible for focusing on making the page simple, clean, and easy to understand, using fewer words and more animations.

    Web Design for SaaS Platform

    • UX/UI Design Web Design
    • Less than $10,000
    • Nov. 2025 - Jan. 2026
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They understood our needs and translated them into a clean, functional website."

    Jan 29, 2026
    Founder & CEO, Spexs
    Joseph Cherem
    • Information technology
    • Panama
    • 1-10 Employees
    • Online Review

    Groto provided web design services for a SaaS company. The team redesigned the client's landing page to make it more premium, modern, smooth, and interactive.

    UX/UI Design for PR Software Co

    • UX/UI Design
    • Confidential
    • May - July 2025
    4.5
    Quality
    4.5
    Schedule
    4.0
    Cost
    5.0
    Willing to Refer
    5.0

    "We were impressed with their thorough UX planning."

    Jul 16, 2025
    Founder, Information technology
    Anonymous
    Verified
    • Information technology
    • Oregon, United States
    • 1-10 Employees
    • Online Review
    • Verified

    Groto designed the UX of an AI app for a PR software company. The team created UI screens and designed the app's dashboard, prompt flows, and settings.

    E-Commerce Dev & UX/UI Design for Group Buy Marketplace

    • E-Commerce Development UX/UI Design
    • Less than $10,000
    • June - Sep. 2024
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "Their hard work and unique perspective truly shine in this project."

    Sep 18, 2024
    CEO, GUSU
    ZengKeat Giam
    • eCommerce
    • San Jose, California
    • 1-10 Employees
    • Online Review

    Groto provided e-commerce development services for a group buy marketplace. The team designed the UX/UI, including home, about us, cart, checkout, product listing, and seller pages.

    Web Dev & UI/UX for Tech Solutions Company

    • UX/UI Design Web Development
    • Confidential
    • Mar. - July 2024
    5.0
    Quality
    5.0
    Schedule
    4.5
    Cost
    4.5
    Willing to Refer
    5.0
    "Their commitment to creating efficient, creative solutions sets them apart."
    Aug 8, 2024
    Team Lead, Environmental Services
    Ishita Singh
    • Other industries
    • India
    • 1-10 Employees
    • Online Review

    Groto designed and developed a user-friendly website for a technology solutions company. The team created wireframes and prototypes to ensure an intuitive user journey.

    UX/UI Design for IT Education Company

    • UX/UI Design
    • Less than $10,000
    • Apr. - July 2024
    5.0
    Quality
    5.0
    Schedule
    4.0
    Cost
    5.0
    Willing to Refer
    5.0

    ''Their design skills were impressive.''

    Jul 19, 2024
    Founder, Learnsphere
    Ammar Alderhally
    • Education
    • Sweden
    • 1-10 Employees
    • Online Review

    Groto designed a learning management system for an IT education company. The team created Figma designs for all the system's pages.

    Website Design & Testing for Travel Agency

    • Application Testing Web Design
    • Less than $10,000
    • Feb. - Apr. 2024
    4.5
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They are great designers."

    Apr 17, 2024
    Manager, Travel Agency
    Bryson Robert
    Verified
    • Hospitality & leisure
    • Tanzania
    • 11-50 Employees
    • Online Review
    • Verified

    Groto designed a website for a travel company. They created the website design using Figma and tested it.

    UI/UX Design for Outsourcing Company

    • UX/UI Design
    • Less than $10,000
    • Aug. - Sep. 2023
    5.0
    Quality
    4.5
    Schedule
    3.5
    Cost
    5.0
    Willing to Refer
    5.0

    ''Their professionalism and ease to work with were impressive.''

    Sep 19, 2023
    Senior Director, Sutherland Global Services
    Poch Olanday
    • Business services
    • Taguig, Philippines
    • 10,001+ Employees
    • Online Review

    An outsourcing company hired Groto for UI/UX design. They designed the interface of the client's learning technology software.

    Platform Redesign & UI Style Guide for Talent Marketplace

    • UX/UI Design
    • Less than $10,000
    • June - Sep. 2022
    5.0
    Quality
    4.5
    Schedule
    4.5
    Cost
    5.0
    Willing to Refer
    5.0

    "Their flexibility and reliability were impressive."

    Jun 8, 2023
    CEO, IndieFolio
    Kavan Antani
    Verified
    • Other industries
    • Mumbai, India
    • 11-50 Employees
    • Online Review
    • Verified

    A talent marketplace company hired Groto to redesign their platform. The team worked on simplifying the client's complex user flows and enhance their customer experience. They also created a new UI style guide.

    Showing 1-10 of 11 Reviews

    Locations (1)

    Groto, 142, 1st Floor, Best Business Park, Netaji Subhash Place DelhiIndia 110034

    16 - 20

    Contact Groto

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    Spexs

    (1)
    Spexs Logotype

    Joseph Cherem

    TrippyBid

    (1)
    TrippyBid Logotype

    Travel