farsiight

BACKGROUND

Please describe your company and position.

I am the Chief Commercial Officer of Muval

Describe what your company does in a single sentence.

Helps people move house

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire farsiight to accomplish?

• Reduce CPA
• Increase ROAS
• Improve CVR

SOLUTION

How did you find farsiight?

Referral

Why did you select farsiight over others?

High ratings

How many teammates from farsiight were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Detailed reporting, weekly wips, daily review of objectives, insights into creatives that would work.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over 3 and up to 5:1 return on investment

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes - rapid turn around. Strong technical insight to ensure our systems could best adapt to algo's to deliver results and improvements.

What was your primary form of communication with farsiight?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They treat your business as if it was their own and live and breath the latest in performance marketing.

Are there any areas for improvement or something farsiight could have done differently?

Not really - very strong across creative through to reporting and technical set ups.

BACKGROUND

Please describe your company and position.

I am the CMO of Overseas Teams

Describe what your company does in a single sentence.

We help businesses find and manage their perfect virtual assistant, who then become their employee, not ours.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire farsiight to accomplish?

• Lead Generation

SOLUTION

How did you find farsiight?

Referral

Why did you select farsiight over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from farsiight were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As a new startup we wanted to send traffic to our site to generate as many qualified leads as we could, within a controlled CPA.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We continue to receive regular qualified leads, and Josh is constantly tweaking the campaign to try and meet our desired CPA. Each month the results are improving.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Josh has been exceptional at regular communication, proactive suggestions and changes, and providing valuable information and reporting. They are the first Adwords company we've worked with that has genuinely felt like an extension of our team, rather than a third-party supplier out to make a buck. 

I feel like we're working towards the same goal, and they are constantly providing suggestions, and recommendations and proactively making valuable changes to our campaigns. They are invested in our success and in seeing our campaigns be successful. They have also provided valuable input into our overall marketing and sales funnel, of which has been invaluable. I wouldn't hesitate to recommend them.

What was your primary form of communication with farsiight?

Email or Messaging App

What did you find most impressive or unique about this company?

How responsive they are with communication, how they are constantly working on tweaking our campaign in the back end without us asking them to, how they pro-actively work on new campaigns and audiences in the back end and then SHOW you the results of their efforts. They're not afraid to say, 'Hey that didn't work, lets try something new', and how invested they are in our success.

Are there any areas for improvement or something farsiight could have done differently?

Nope! Loved every minute of our experience.

BACKGROUND

Please describe your company and position.

I am the Director of revcharge

Describe what your company does in a single sentence.

We supply and install EV chargers for homeowners.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Farsiight to accomplish?

• Increase our brand awareness
• Drive traffic to our site through paid socials/Google Ads
• Increase conversions from paid socials/Google Ads

SOLUTION

How did you find Farsiight?

Referral

Why did you select Farsiight over others?

• High ratings
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Farsiight’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Farsiight to prepare and launch a social media and Google Ads campaign for our company, revcharge. This included driving qualified traffic to our site to enquire with us. The campaign has been a massive success, with a 250 people enquiring with us since launch and counting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• # of Leads Enquiring
• Cost Per Lead Decreasing

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Farsiight always respond in a timely manner to our needs through Slack messages. They always deliver their items on time for the campaigns.

What was your primary form of communication with Farsiight?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

As a busy business owner having Farsiight be autonomous in their ability to create and execute campaigns has been a blessing. Josh and Ben have been fantastic to work with.

Are there any areas for improvement or something Farsiight could have done differently?

None that I can see for now!

BACKGROUND

Please describe your company and position.

I am the Managing Director of Logmaster Australia

Describe what your company does in a single sentence.

Logmaster provides a regulator accredited compliance management and electronic work diary platform for transport businesses in Australia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Farsiight to accomplish?

• Generate leads
• Increase reach
• Improve cost per lead

SOLUTION

How did you find Farsiight?

Referral

Why did you select Farsiight over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Create and optimise a Google advertising campaign and strategy to increase reach and create a flow of incoming business.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased reach
• Decreased cost per conversion
• Increased lead volume

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Farsiight team has exceeded my expectations. They continue to deliver outstanding performance and value in what they do for our business.

What was your primary form of communication with Farsiight?

Virtual Meeting

What did you find most impressive or unique about this company?

They are constantly searching for ways to improve their value to our business. They don't just do enough to keep me as a client, they are continually looking for more ways to do better and better for us.

BACKGROUND

Please describe your company and position.

I am an executive at a telehealth platform

Describe what your company does in a single sentence.

Provides a telehealth platform for patents and health practitioners.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Farsiight to accomplish?

• Grow the company through paid media conversions

SOLUTION

How did you find Farsiight?

Referral

Why did you select Farsiight over others?

Great culture fit

What was the size of Farsiight’s team?

Other

Describe the scope of work in detail. Please include a summary of key deliverables.

• Ad campaign creation
• monitoring
• optimisatons
• reportng

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Conversons
• CPA

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Weekly meetings, chat messages

What was your primary form of communication with Farsiight?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

We appreciate that we have access to their founders.

Are there any areas for improvement or something Farsiight could have done differently?

More communication of work completed

BACKGROUND

Please describe your company and position.

I am the Digial Marketing Specialist of (a/an) Software

Describe what your company does in a single sentence.

IT Service Management Software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Farsiight to accomplish?

• Increase the number of MQLs
• Decrease cost per MQL

SOLUTION

How did you find Farsiight?

• Online Search
• Clutch Site

Why did you select Farsiight over others?

• Great culture fit
• Company values aligned

What was the size of Farsiight’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The Farsiight team handles our Google and YouTube Ads. They have also created some visual assets.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Conversion rate
• Cost/MQL
• CTR

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They have been delivering items on time in the last couple of months that we have been working together. They usually respond to our questions in a timely manner.

What was your primary form of communication with Farsiight?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

We really liked that Farsiight's company culture aligned with ours and that they treat us like partners rather than clients.

Are there any areas for improvement or something Farsiight could have done differently?

The only area where Farsiight could improve is in developing visual creatives by having direct communication and collaboration between the creative team and ourselves so that we can minimise the number of revisions.

BACKGROUND

Please describe your company and your position there.

I am the Digital Marketing Specialist at KIVARI, looking after our paid advertising and paid social media as well as the influencer strategy

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight, and what were your goals?

Driving online sales with Google Ads across our Australia and ROW sites. This is an ongoing goal for us but Meg and the team have always been so insightful and efficient.

SOLUTION

How did you select this vendor and what were the deciding factors?

We chose Farsight due to their relationship with our current and previous employees and we now continue this relationship with great results and ongoing communication.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Developing Google Ads, Branded Search and and using first party data to target key audiences and customers of the brand

How many resources from the vendor's team worked with you, and what were their positions?

We worked with an account manager, service manager and analyst

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

From Janary 1, 2022 to August 31 Google Ads have generated over A$800K in revenue to our AU site.

How effective was the workflow between your team and theirs?

Very effective communication via Slack on a weekly basis. Meetings are seamless and results and provided in an efficient manner

What did you find most impressive or unique about this company?

For our Google Ad needs, their expertise and industry insights are impressive.

Are there any areas for improvement or something they could have done differently?

Perhaps some more actions on how we can continue to improve our performance and creative needs

BACKGROUND

Please describe your company and your position there.

I'm the Growth Marketing lead for an Australian SAAS business in the trades software sector.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

We engaged Far Siight to take control of our paid social campaigns to build brand awareness and generate more leads, particularly at the top of the funnel.

SOLUTION

How did you select this vendor?

Far Siight were a referral from another satisfied SAAS client.

Describe the scope of their work in detail.

Far Siight constantly develop and test creative that works on our target social media platforms, in addition to building and testing new audiences. They have a tried and tested formula they operate behind the scenes to build audiences and drive conversions.

What was the team composition?

Our Partner Manager Kate is like an extension of our Marketing team. She is supported by a gun team of digital marketing experts.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've experienced an increase in quality leads who reference Social Media ads as a driver to our website.

How effective was the workflow between your team and theirs?

Far Siight have excellent systems, processes and regular video link ups in place for workflow communication. I often forget we are actually located in different states.

What did you find most impressive about this company?

Their willingness to try new initiatives. They constantly informed us of new developments and showed genuine excitement for growing our brand.

Is there any area for improvement or anything that could have been done differently?

4 months in we're still improving and tweaking how we work together.

BACKGROUND

Please describe your company and your position there.

We're a Brisbane based travel tech company. We started out as a travel app, a social network for travel and have since expanded into offering a marketplace for tours, activities and things to do. Like Booking.com but for tours and activities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight, and what were your goals?

We hired Farsiight for assistance with setting up and managing our ongoing SEM accounts and driving growth for our business which was rapidly expanding.

SOLUTION

How did you select this vendor and what were the deciding factors?

Quality and previous track record.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Understanding our business inside and out, reviewing our business model and then proposing a growth plan to execute our loft goals.

How many resources from the vendor's team worked with you, and what were their positions?

6+

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were able to grow into new markets and were able to drive better ROAS than previously achieved.

How effective was the workflow between your team and theirs?

All remote even though we were in the same city, this worked well. we were connected with various team members and execution was quick and seamless.

What did you find most impressive or unique about this company?

Quality. They have an attentive service that takes time to understand the business before putting forward the approach.

Are there any areas for improvement or something they could have done differently?

We were very happy with the communication and results.

BACKGROUND

Please describe your company and your position there.

I run the digital marketing department at a company focused on medication management and digital pharmacy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Farsiight?

We hired Farsiight to create a digital lead gen campaign using the google platform.

What were your goals for this project?

Increased lead volume and conversion rate.

SOLUTION

How did you select Farsiight?

I had heard good things from some colleagues that I respect.

Describe the scope of their work in detail.

Anything google, youtube, search, display, etc. I know they do other platforms as well but we already had those working.

What was the team composition?

I've worked closely with the founders and account mangers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had tried google ads before with limited success. Since starting with the team we've halved our cost per referral.

How effective was the workflow between your team and theirs?

Their team has been incredibly responsive to our needs. My only issue is with the time zone difference and I'm in Canada and they're in Australia.

What did you find most impressive about this company?

Their ability to do the work that needs to be done. They have a deep understanding of the platform and aren't afraid to get their hands dirty.

Are there any areas for improvement?

Move to Canada....hahah. Other than that, no.