Digital Drew SEM

BACKGROUND

Please describe your company and position.

I'm an executive at Lady Conceal

Describe what your company does in a single sentence.

Lady Conceal is an e-commerce store that sells concealed carry purses, bags, and accessories.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• Advertise on Google
• Advertise on Meta
• Increase our SEO

SOLUTION

How did you find Digital Drew SEM?

Online Search

Why did you select Digital Drew SEM over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Digital Drew SEM were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Set up and monitor ads on Google and Meta. Also, to increase our SEO.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have monthly meetings in which he provides a breakdown of the cost per ad, profit,  SEO placement per keywords, and much more.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, Drew delivered items on time and was responsive to our needs.

What was your primary form of communication with Digital Drew SEM?

Virtual Meeting

What did you find most impressive or unique about this company?

Overall knowledgeable and skills.  Since hiring him, our sales have increased substantially, and our business is stronger than ever heading into the holiday season.  Drew also manages our SEO, and thanks to his expertise, we now appear on the first page of Google for many of our important keywords. The organic traffic we’re getting has made a huge difference in our visibility and sales growth.
Digital Drew SEM is highly knowledgeable, detail-oriented, and consistently available when needed. If an issue comes up, it’s handled right away. Drew genuinely cares about helping our business succeed and goes above and beyond to make that happen.  We can’t say enough good things about working with Drew. If you’re looking to grow your business, increase your profitability, and work with someone who truly knows what they’re doing, we highly recommend him!

Are there any areas for improvement or something Digital Drew SEM could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Consultant of a consulting company 

Describe what your company does in a single sentence.

Lifestyle Coach and Consulting. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• Obtain additional clients via online marketing campaigns

SOLUTION

How did you find Digital Drew SEM?

Online Search

Why did you select Digital Drew SEM over others?

High ratings

How many teammates from Digital Drew SEM were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

I hired this company to obtain additional paid clients via online marketing campaigns and pay per click leads. The scope of work entitled both executing the campaigns, themselves, and overseeing and advising the creation of a website, marketing assets, etc. to facilitate the success of the aforementioned. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I invested several thousand dollars with this company (consultations, ad spends, website buildout/hosting/maintenance, advertising asset creation), and never received a single paying client/conversion across our multiple campaigns spanning facebook, instagram, and google. This was a complete failure in terms of measureable success. 

Additionally, it was my experience that the company provided poor client care. For example, the provider recommended that I set up a website and OK'ed the suggested platform, to only later recommend that I switch plans and companies entirely, after I had already paid to design the site, paid for hosting, and spent countless hours in development. Detailed questions to avoid issues prospectively were often ignored, forgotten, or misunderstood.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I was also disappointed by the lack of accountability I have experienced with this provider. During our last encounter, the provider failed to show up to our meeting. The provider was unwilling to honor the time with any gesture of good faith or prompt rescheduling, and suggested we rebook. Once we selected date/time, the provider sent me an email notice stating that consultations would no longer be available, at all, because they were not profitable. I was left without further guidance mid-campaign with substantial funds invested.

What was your primary form of communication with Digital Drew SEM?

Virtual Meeting

What did you find most impressive or unique about this company?

Ultimately, I found the service to be inattentive and unprofessional. 

Are there any areas for improvement or something Digital Drew SEM could have done differently?

Please reference the prior review.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of Ventura Law

Describe what your company does in a single sentence.

Personal Injury Law firm with 4 offices. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• Decrease the cost per click and cost per lead
• More conversions
• More Retained Cases

SOLUTION

How did you find Digital Drew SEM?

Referral

Why did you select Digital Drew SEM over others?

Referred to me

How many teammates from Digital Drew SEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Google Ads Optimization

Conduct an in-depth audit of current campaigns.
Implement advanced targeting, keyword optimizations, and ad extensions.
A/B testing for ad copy to maximize click-through rates.

Targeted Keyword Research

Identify high-performing keywords specific to personal injury law and related services.
Develop a keyword strategy to capture the Hispanic, Portuguese, and broader Connecticut communities.

Performance Tracking and Reporting

Provide monthly reports outlining campaign performance, including conversion rates, cost per conversion, and overall ad spend.
Track and adjust for continuous improvement, focusing on metrics that impact retained cases.

Consultation and Strategy Meetings

Monthly strategy calls to discuss campaign progress, review analytics, and refine the approach.
Recommendations for additional campaigns or targeting tactics based on results and market trends.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

More effective Google Ads, More leads, More retained cases. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

He always delivered items on time and was extremely responsive. 

What was your primary form of communication with Digital Drew SEM?

Virtual Meeting

What did you find most impressive or unique about this company?

What stands out most about Digital Drew’s work is his remarkable ability to consistently boost conversions and deliver tangible results in such a competitive market. His expertise in Google Ads isn't just technical; he has a unique talent for crafting campaigns that truly connect with our target audiences. His approach is not only results-driven but also refreshingly collaborative, always involving us in strategy discussions and continuously fine-tuning campaigns based on performance. Digital Drew SEM’s dedication to our goals and in-depth knowledge make them an exceptional partner in our digital marketing efforts.

Are there any areas for improvement or something Digital Drew SEM could have done differently?

Nothing. 

BACKGROUND

Please describe your company and position.

I am the Director of Development of Childhood Leukemia Foundation

Describe what your company does in a single sentence.

The Childhood Leukemia Foundation offers free programs tailored to support children battling cancer. Each program is designed to meet their emotional and educational needs, focusing on promoting education, advocacy, and bringing smiles to their faces.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• 4. Raise Awareness: Educate the public about pediatric cancer, its impact on children and families, and the importance of early detection and support.
• Engage donors to support our efforts and become part of our future and the children we serve.
• Expand our efforts by supporting more pediatric cancer patients with their educational needs during their treatment.
• 7. Who we are: We offer educational materials and resources to help children continue learning throughout their cancer treatment.

SOLUTION

How did you find Digital Drew SEM?

Online Search

Why did you select Digital Drew SEM over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Digital Drew SEM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Develop and execute comprehensive social media strategies to increase brand awareness, engagement, and growth across platforms.
2. Create, curate, and schedule high-quality content (text, images, videos, etc.) that resonates with our target audience.
3. Track, analyze, and report on social media performance metrics, providing insights and recommendations for improvement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

In one month, Drew has managed to increase our visibility signifficantly. The social media posts he creates are consistant and on point. Every day we are excited to see the reactions of the daily posts.  Drew has an amazing ability to grasp every concept and make it happen. We are more than pleased with Drew and his work.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We hired Drew, as our Social Media Manager to oversee our social media presence across various platforms. Hiring Drew has become one of the best decision we have made. His strategies for creating engaging content, fostering online community interactions, analyzing performance metrics, is proving to be a sucessful approach. 

What was your primary form of communication with Digital Drew SEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Drew is  responsible for developing, implementing, and managing social media strategies that align with our brand identity and business goals. Digital Drew SEM stepped into the position with us as if they had worked with us for years. His is a consummate professional.

Are there any areas for improvement or something Digital Drew SEM could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the CEO of Michael Andrews Bespoke

Describe what your company does in a single sentence.

Manufacturer and retailer of men's and women's custom tailored clothing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• Update and rebuild ad words campaigns for the main business
• Launch new adwords campaigns for 3 other brands we own and operate
• Set up new Meta ads for all four companies

SOLUTION

How did you find Digital Drew SEM?

Upwork

Why did you select Digital Drew SEM over others?

• High ratings
• Close to my geographic location
• Pricing fits our budget
• Good value for cost

How many teammates from Digital Drew SEM were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Drew made sure that the new Google pixels and Meta pixels were correctly installed and correctly tracking conversions for our accounts. He then created new ad campaigns for all for companies.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a 20% increase in revenue during the time Drew was managing our campaigns. He also fixed a number of technical issues with our pixels and conversion tracking.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very organized and diligent. He stayed on top of me and my team to ensure he had the resources and creative he needed.

What was your primary form of communication with Digital Drew SEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

High level of service and expertise for a reasonable price, especially for someone based in New York.

Are there any areas for improvement or something Digital Drew SEM could have done differently?

My only critique was on some of the ad copy but that improved with time as he came to understand the brand better.

BACKGROUND

Please describe your company and position.

I am the Creative Director of Persius Creative

Describe what your company does in a single sentence.

Persius is a full-service creative design agency specializing in the creation of brands, websites, and effective marketing campaigns.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• Increase SEO visibility
• Start Google Ad SEM Campaign
• Increase Leads

SOLUTION

How did you find Digital Drew SEM?

Online Search

Why did you select Digital Drew SEM over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Digital Drew SEM were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

I highly recommend Digital Drew for exceptional SEO and SEM services. Their team of knowledgeable professionals is passionate and committed to achieving remarkable results. They stay ahead of the changing landscape of SEO and SEM, delivering tailored strategies that boost online visibility and organic traffic. 

Their expertise in keyword research and analysis is impressive, leading to increased rankings and business success. Digital Drew's transparency, communication, and professionalism set them apart. I wholeheartedly endorse Digital Drew for top-notch SEO and SEM services.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project with Digital Drew demonstrated significant progress and success. Through their efforts, my website experienced a substantial increase in organic traffic, resulting in higher visibility on search engines. This boost in visibility led to improved rankings for relevant keywords and phrases, ultimately driving more targeted traffic to my site. 

As a result, my business witnessed a notable increase in conversions and overall success. Digital Drew's expertise in SEO/SEM delivered tangible results that positively impacted my online presence and business performance.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Digital Drew's project management was highly commendable. They consistently delivered items on time, showcasing their commitment to meeting deadlines and keeping the project on track. Their responsiveness to my needs was outstanding. They actively listened to my requirements, ensuring a thorough understanding of my business goals. 

They were quick to address any concerns or questions I had, providing clear and concise explanations. Their open and transparent communication fostered a collaborative working relationship, and I always felt supported throughout the project. Digital Drew's professionalism and dedication to customer satisfaction were evident in their project management approach.

What was your primary form of communication with Digital Drew SEM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive and unique about Digital Drew is their ability to stay ahead of the ever-changing landscape of SEO/SEM. Their team possesses a deep understanding of the latest trends, algorithms, and best practices, ensuring that my online presence remained optimized for maximum visibility and conversion. Their expertise in keyword research and analysis was truly remarkable, leading to significant improvements in my website's search engine rankings. 

Additionally, their commitment to transparency, communication, and exceptional customer service set them apart from other companies. Digital Drew consistently delivered outstanding results while maintaining a high level of professionalism and responsiveness to my needs. Their passion for achieving remarkable outcomes and their dedication to staying at the forefront of the industry make them a truly impressive and unique SEO/SEM company.

Are there any areas for improvement or something Digital Drew SEM could have done differently?

My experience with Digital Drew was overwhelmingly positive.

BACKGROUND

Please describe your company and your position there.

I work for a small dental benefits management insurance company that has been contracted by the State of Connecticut to administer the dental program for its Medicaid population of approx. 1,000,000. As Communications Manager, I am accountable for all communications going to Medicaid (HUSKY Health in CT) recipients as well as the dental provider community and a broad network of community partners.

We also contribute toward improving the oral health of ALL CT residents. I focus on strategic communications including print collateral, campaign development, community outreach, social media and of course website management. We just overhauled our site.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

My company is in the process of overhauling our website. My assistant and I are not well versed on SEO and Google Ads and needed counsel in ensuring we are doing the right things. We have a specific challenge as we are NOT trying to get new customers. But rather, we are trying to improve access to information for those we serve. [Medicaid /HUSKY Health members]. We don’t want a gazillion clicks, but we want the right clicks. We want members to be able to both find the information the need and maybe learn a few things along the way.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found Drew through Upwork. Upwork is the perfect way to shop for and find great talent for projects. Drew showcased his expertise and it was exactly the criteria we were looking for.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The key work we needed from Drew was checking our new Google Ads account and counseling us on ways we could improve. Drew made most of those changes and we are better prepared to develop ads down the road. We also needed him to check the SEO for our website, and counsel us on how we can maximize the web platform tools we have available to us.

How many people from the vendor's team worked with you, and what were their positions?

1. Drew

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I can’t remember the numbers now, but Drew confirmed we had been doing a good job with SEO, he improved our Google Ad structure and performance and he ensured us our website was performing well.

Describe their project management style, including communication tools and timeliness.

Drew was very responsive with every request asked of him. He was patient and supportive, when we were slow to understand and he listened and responded to our unique client needs.

What did you find most impressive or unique about this company?

It was great to tap into Drew's SEO and Google Ads expertise. He figured out exactly what we needed and got the job done. A pleasure to work with.

Are there any areas for improvement or something they could have done differently?

Maybe prep a “DIY” guide covering the work we did and other advice, so we can refer to it later? But would think that would need to be priced into the project. So, more of a note about what I (the client) could do to improve. Will ask for that next time.

BACKGROUND

Introduce your business and what you do there.

I’m a partner in a social media agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Drew SEM?

We needed someone to provide us with digital marketing services.

SOLUTION

What was the scope of their involvement?

I extensively work with Digital Drew SEM for ongoing SEO, paid ads, and other services in the digital marketing space. Some of their responsibilities include keyword research, creating marketing collateral, paid PR placement and market positioning, campaign strategy, landing page development, email marketing, and content development.

Besides Google, they publish ads for our Facebook and Instagram audience.

What is the team composition?

I mainly deal with Drew (Founder & CEO).

How did you come to work with Digital Drew SEM?

I began working with Digital Drew when they took over my company’s paid advertising initiatives.

How much have you invested with them?

We’ve invested somewhere between $10,000–$25,000.

What is the status of this engagement?

Our ongoing partnership started in April 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since partnering with Digital Drew SEM, our lead generation efforts have performed well, and we’ve significantly increased our traffic efficacy and conversion rate. We’re also getting great ROI, garnering over $50,000 for the $10,000 we spend on ads.

Digital Drew SEM has helped us focus on the more lucrative aspects of our business as they continue to improve our SEO and digital presence. We’re currently ranking in the top 50 for five of our keywords in search engine results, and we’re looking to climb to the top 20 by the end of 2023.

How did Digital Drew SEM perform from a project management standpoint?

There has never been any budget issue because they’re very upfront with the costs, and the team quickly responds to my concerns and feedback via phone and email. Moreover, we do weekly Zoom calls to look over data, reports, and traffic analytics together.

What did you find most impressive about them?

We’re impressed with their response agility, consistent follow-up, marketing knowledge, and willingness to understand our business.

Are there any areas they could improve?

I don’t have any constructive feedback to provide at this point.

Do you have any advice for potential customers?

Communication is the holy grail for any partnership, so I recommend being straightforward with what you want to achieve and providing them with detailed information about your company.

BACKGROUND

Please describe your company and your position there.

I am the owner of a Credit Repair Law Firm. Our ads were discontinued by Google PPC back in November 2019. I approached Drew about what could be done with them. He reviewed and updated them. He then went to bat for us with Google and got them approved. We are no back online with Google PPC

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

PPC with Google

SOLUTION

How did you select this vendor and what were the deciding factors?

Drew responded to an ad I placed on Upwork. While many responded to my ad, he was one of the few that actually took the time to read and respond to tje job requiremrents.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

I needed to get my PPC campaigns with Google back online. Competitors were advertising but I was disqualified. I did not understand why. Drew got my ads back online.

How many people from the vendor's team worked with you, and what were their positions?

Drew handled my account by himself.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We went from 0 to over 120 calls per day from Google PPC as a direct result of Drew's work.

Describe their project management style, including communication tools and timeliness.

Drew explains things well and demonstrates what he is going to do and what he is doing.

What did you find most impressive or unique about this company?

Drew listened to what I needed and responded. He won my business because he listened and responded appropriately. He earned my business because he did everything that he said he would do.

Are there any areas for improvement or something they could have done differently?

No