Digispot

BACKGROUND

I am the Marketing Director of Granitan

Granitan is a Polish e-commerce brand with over 15 years of experience in kitchen and bathroom products. Our range includes granite and stainless steel sinks, utility sinks, kitchen and bathroom faucets, washbasins, shower trays, radiators, shower sets, and accessories such as siphons and towel holders.

OPPORTUNITY / CHALLENGE

• CRO audit
• Website migration
• SEO

SOLUTION

Referral

Referred to me

The project was initially meant to be a CRO audit of our online store. However, it became clear that a store migration was necessary to address some of the underlying issues and create a better foundation for future optimization. We therefore changed the project scope, and the migration took the place of the audit. Key deliverables included: Migration of our e-commerce store from WooCommerce to Shoper. Custom development and implementation of store modules tailored to our specific business needs. Configuration and setup of the store to enable our team to manage and maintain it independently in the future. Ongoing conversion rate optimization (CRO) following the migration. SEO activities aimed at improving our organic search visibility. Digispot adapted seamlessly to the changing project requirements and ensured a smooth transition throughout the process. Following the successful migration, we decided to expand our cooperation to include CRO and SEO.

RESULTS & FEEDBACK

• Successful migration of our online store from WooCommerce to Shoper, completed smoothly 
• All store modules delivered as custom solutions tailored to our business
• Store set up so that our team can manage it independently
• Cooperation expanded to include conversion rate optimization and SEO after the migration

Digispot’s project management was outstanding. Their project manager, Kinga, was our single point of contact throughout the project: always available, extremely quick to respond, and proactive in suggesting solutions rather than just waiting for instructions. When the scope changed from a CRO audit to a full store migration, she reorganized the work without any friction and kept the project moving smoothly. Thanks to her approach, communication was seamless and we always knew where the project stood. Kinga understood our needs and made sure the team delivered what we actually required. Digispot’s developer, Alan, was just as impressive. He regularly came up with his own proposals and better solutions, and built everything in a way that allows us to manage the store independently in the future. The rest of the Digispot team who worked on the project were equally dedicated and delivered their part of the work just as well. It was clear that everyone involved took real ownership of the project.

• Virtual Meeting
• Email or Messaging App

What impressed us most was how proactive Digispot is. They don’t just carry out instructions: they think along with the client, come up with their own proposals, and suggest better solutions. Combined with very fast response times and smooth, flexible cooperation, it felt like working with an extension of our own team rather than an external vendor. Equally valuable was their focus on our long-term independence. Everything was built so that we can manage our store ourselves in the future, instead of being dependent on the agency for every change. That is not something every agency does, and it is a big reason why we chose to continue working with them on CRO and SEO.

We don’t have any significant complaints. The collaboration was smooth from start to finish, and Digispot handled the change in scope very well. If anything, we are simply looking forward to continuing our work together on CRO and SEO.

BACKGROUND

Introduce your business and what you do there.

I’m the brand and creative lead of Raw Decor, a Polish company specializing in unique ceramic, glass, and stone mosaics. We combine high quality with distinctive design to bring elegance and style to interior spaces.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digispot?

We needed help with e-commerce development to increase the conversion rate on our website.

SOLUTION

What was the scope of their involvement?

Digispot has run live surveys with our customers to identify real barriers in the purchase process. The team has proposed UX solutions tailored directly to the needs and behavior of our audience, not generic best practices but something grounded in how our customers use the site. The team has worked on UX design and rebranding, including the homepage, menu, and checkout process.

What is the team composition?

We’ve worked with 2–5 teammates from Digispot.

How did you come to work with Digispot?

We found them through an online search and a referral. We chose them because they had high ratings, their pricing fit our budget, they had a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We’ve spent an amount we prefer to keep confidential.

What is the status of this engagement?

We started working together in November 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Digispot has overhauled our analytics setup, rebuilding the data layer and Google Analytics 4 (GA4) tracking on Magento 2, which is notoriously difficult to get right. They’ve managed to get all the data properly connected and reliable.The most tangible outcome has been a noticeable drop in cart abandonment following the UX changes. Just as importantly, the new analytics setup has given us reliable, complete data for the first time, which means we can make decisions based on actual customer behavior instead of guesswork and roll out further changes much faster since we no longer have to question whether the data is accurate.Having accurate analytics has changed how our team operates day to day. Before, decisions were often based on partial data or intuition since we couldn’t fully trust what we were seeing. Now, we can see the full picture of how customers actually move through the site, which means we spend less time debating what might be happening and more time acting on what we know is happening. It’s also sped up how quickly we implement changes since we no longer have to second-guess the data behind a decision.

How did Digispot perform from a project management standpoint?

Digispot’s project management has been solid. They deliver on time and are very responsive throughout the project. Communication is straightforward, so we always know where things stand and can move quickly when something needs a decision on our end.

What did you find most impressive about them?

What stands out most is how grounded their approach is in real customer input rather than generic UX playbooks. They run live surveys with our customers to understand actual behavior before proposing changes. On the technical side, we’re also impressed that they’ve managed to properly rebuild our analytics and GA4 tracking on Magento 2, which has a reputation for being genuinely difficult to get right, and they’ve gotten it working reliably.

Are there any areas they could improve?

There have been a few moments where the proposed designs don’t quite match our sense of style, but that comes down to subjective creative preferences on our side rather than any issue with their process or execution. It just takes a couple of rounds of feedback to align on the right look.

BACKGROUND

Please describe your company and position.

I am the CEO of Mybed

Describe what your company does in a single sentence.

E-commerce

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digispot to accomplish?

• UX Research
• UX/UI Design
• CRO Optimization

SOLUTION

How did you find Digispot?

Referral

Why did you select Digispot over others?

• High ratings
• Great culture fit

How many teammates from Digispot were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Digispot has been supporting us for the last two years in the area of CRO and e-commerce optimization. The project included ongoing analysis of our online store, identification of conversion barriers, UX/UI recommendations, A/B testing concepts, customer journey improvements, and support in making data-driven decisions to increase conversion rate and overall sales performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable outcomes: 
During our cooperation with Digispot, we observed clear progress in the overall quality and performance of our e-commerce store. Their CRO work helped us make better, data-driven decisions and continuously improve key areas of the customer journey.

The main measurable outcomes included: 
-Improved conversion rate across key parts of the website, especially product pages, cart, and checkout. 
-Better usability and customer experience on both desktop and mobile. 
- Increased effectiveness of landing pages and product presentation. 
- Reduction of friction points in the buying process, making it easier for customers to complete orders. 
- More structured decision-making based on analytics, user behavior, and CRO recommendations. 
- Faster prioritization of website improvements thanks to clear reports and actionable recommendations. 
- Continuous growth of our online sales during the cooperation period. 

Over the last two years, our business has grown significantly, and Digispot’s CRO support was an important part of improving the performance of our e-commerce funnel. Their work contributed not only to better website metrics, but also to a more professional and customer-focused online shopping experience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Digispot managed the cooperation in a very professional and structured way. Communication was clear, regular, and focused on practical outcomes. They were well organized, responsive, and able to quickly understand both our business goals and the technical limitations of our e-commerce platform.

They delivered recommendations, audits, reports, and action points on time. When priorities changed or when we needed to focus on a specific area of the website, they were flexible and adjusted their work accordingly.

What we appreciated most was their proactive approach. They did not only wait for our requests, but also suggested improvements, identified potential problems, and helped us prioritize changes based on impact. Their responses were always thoughtful, data-driven, and adapted to our needs as a fast-growing e-commerce business.

Overall, their project management was reliable, transparent, and easy to work with. They acted like a true partner rather than just an external agency.

What was your primary form of communication with Digispot?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What we found most impressive about Digispot was their ability to combine data, UX knowledge, and business understanding. They did not look at CRO only from a technical or visual perspective, but always connected their recommendations with our real business goals, customer behavior, and sales performance.

Their approach was very practical and actionable. Instead of giving us generic advice, they provided specific recommendations that could be implemented by our team and had a clear purpose behind them.

What also made them unique was their proactive mindset. They often identified opportunities for improvement before we even asked, challenged our assumptions in a constructive way, and helped us look at our e-commerce store from the customer’s perspective.

Overall, Digispot stood out as a partner that genuinely cared about improving our results, not just delivering reports. They brought a strong combination of analytical thinking, e-commerce experience, and hands-on CRO expertise.

Are there any areas for improvement or something Digispot could have done differently?

Overall, our experience with Digispot has been very positive, so there are no major areas of concern. If we had to point out one thing, it would be that in some cases we would have appreciated even more support in translating recommendations into very specific implementation briefs for our developers, especially for more complex UX or technical changes.

That said, Digispot was always responsive and open to discussion whenever we needed additional clarification. Their recommendations were valuable and well thought out, and any small improvements would mainly relate to making the implementation process even smoother and faster.

In general, we consider them a reliable, professional, and proactive CRO partner, and we are satisfied with the cooperation.

BACKGROUND

Please describe your company and position.

I am the Founder of Lumina Deco & DAMI DOMO

Describe what your company does in a single sentence.

We're an e-commerce with over 10 years of experience in European home&decor market.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digispot to accomplish?

• Improve website conversion rate
• Strengthen value communication across the customer journey
• Refine the company’s growth and e-commerce strategy

SOLUTION

How did you find Digispot?

Referral

Why did you select Digispot over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Digispot were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started working with Digispot based on a recommendation, after hearing very positive feedback about their work. They definitely did not disappoint.

The project included a comprehensive e-commerce and CRO audit focused on improving the overall performance of our online store. Digispot delivered a high-quality audit in Notion, with over 70 specific recommendations, clearly prioritized and divided into key areas such as product pages, cart, checkout, value communication, UX, analytics, and overall e-commerce strategy.

Their work was very thorough. They conducted deep research, analyzed heatmaps using Hotjar and Microsoft Clarity, reviewed user session recordings, studied customer reviews about our company, exchanged messages with our customer service team, benchmarked competitors, checked analytics data, prepared mockups, and proposed concrete solutions rather than generic suggestions.

They also helped coordinate the process, recommended relevant specialists, and approached the project in a very comprehensive and business-oriented way, with a clear focus on improving the results of our entire e-commerce operation.

Overall, we are very satisfied with the cooperation and can genuinely recommend Digispot as a highly professional and reliable company.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After implementing Digispot’s recommendations, we saw clear improvements in our store performance.

Better CTA styling helped increase add-to-cart actions by 11%. On category pages, bounce rate dropped by around 16%, and customers became more engaged with our offer. On average, they now view over 20% more pages per session.

We also introduced upsell mechanisms that increased the share of customers buying complementary products by more than 4x. This was a very significant improvement, especially for an e-commerce business focused on optimizing the purchase journey and increasing AOV.

Finally, we redesigned the cart, especially for mobile users, making the shopping experience much smoother and easier. Overall, these changes had a real positive impact on both conversion and customer experience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

What stood out most was their flexibility, responsiveness, and very practical approach to working with us as a client. Communication was smooth and efficient, without unnecessary bureaucracy, while still maintaining a very high level of professionalism.

The team was proactive, open to feedback, and quick to react whenever we needed clarification or support. They delivered the work in a well-organized way and made the whole process feel easy to manage on our side.

We also appreciated that they are modern and forward-thinking in how they work. They feel like a company built for today’s e-commerce reality: dynamic, business-oriented, and focused on real results rather than rigid processes. 

What was your primary form of communication with Digispot?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was their high level of specialization in CRO, broad practical experience, and proactive approach to proposing well-thought-out solutions.

For the first time, I worked with a company that, during the audit and while presenting the results, gave me the impression that they had been working with our business for many years. They noticed details and opportunities that even I, as the founder, had overlooked. 

Their recommendations were not generic. They were specific, business-oriented, and clearly based on a deep understanding of how e-commerce actually works. This combination of expertise, ownership, and practical thinking is what made Digispot stand out.

Are there any areas for improvement or something Digispot could have done differently?

From a client’s perspective, the only area for improvement I can mention is availability. Due to the high demand for their services, the start date of the project may require some waiting.

However, once the project begins, the process is fast, well-organized, and highly professional. The waiting time is understandable, but increasing their capacity would make the overall experience even better.

BACKGROUND

Please describe your company and position.

I am the Head of Marketing 

Describe what your company does in a single sentence.

An online nutrition platform that provides personalized diet and training plans created by qualified clinical dietitians. Through a dedicated app, users can customize meal plans, access recipes, track progress, and stay in continuous contact with their dietitian. The service focuses on flexible, sustainable nutrition tailored to individual preferences, health conditions, and lifestyle, helping users build long-term healthy habits rather than follow restrictive diets.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digispot to accomplish?

• CRO

SOLUTION

How did you find Digispot?

Online Search

Why did you select Digispot over others?

• High ratings
• Referred to me
• Other

How many teammates from Digispot were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project focused on improving website conversion rates through a structured process of research, testing, and iterative optimization. The scope included in-depth user research on specific problem areas, usability testing of proposed solutions, and validation of hypotheses before implementation. Key deliverables involved user testing reports, insights from qualitative research, and data-driven recommendations for optimizing the homepage and key offer pages. The work ensured that all implemented changes were aligned with real user needs and behaviors, reducing risk and increasing the effectiveness of conversion-focused improvements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in improved conversion performance, primarily by increasing the flow of users from the homepage to key offer pages. An important outcome was also the reduction of risk in decision-making through the implementation of a more rigorous CRO process using Convert. Tests that did not reach statistical significance or the defined Minimum Detectable Effect (MDE) were systematically identified and excluded from decision-making, introducing greater testing discipline and methodological accuracy. Additionally, measurable outcomes included actionable insights derived from user testing. While these insights did not always translate directly into immediate conversion uplift, they significantly improved on-site messaging and overall marketing communication, leading to more user-aligned content and better-informed optimization efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was well-structured and effective. Our collaboration with Digispot has been very positive. The project was clearly organized in Notion, with a defined timeline and transparent scope of activities, which made it easy to track progress and upcoming deliverables. The team demonstrated flexibility by adapting to the communication channels we use daily at Respo. While the initial phase required some alignment on communication expectations, this was resolved quickly. Since then, the workflow has been smooth—deliverables are completed on time, priorities are clear, and regular short status updates ensure efficient and problem-free communication.

What was your primary form of communication with Digispot?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about Digispot is their strong, proven expertise in CRO, backed by clear examples and results from previous projects. They combine this with very direct and transparent communication, which makes collaboration efficient and straightforward. Additionally, their ability to quickly adapt to client expectations and ways of working sets them apart and makes the partnership particularly effective.

Are there any areas for improvement or something Digispot could have done differently?

There is always room for improvement, but in the context of our project and collaboration with Digispot, nothing specific or urgent comes to mind.

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Manager of Roger Publishing.

Describe what your company does in a single sentence.

RP Store is a Polish e-commerce brand specializing mainly in women’s fashion and beauty products. The company offers comfortable and modern women’s clothing, including casual wear, sportswear, dresses, leggings, and underwear, as well as its own line of cosmetics such as skincare, makeup, haircare, and perfumes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digispot to accomplish?

• Increase conversion and retention of new customers so that their first visit to the store more effectively leads to a purchase and builds a long-term relationship with the brand.
• Increase AOV and support purchase decisions.
• Build a complete, data-driven understanding of user behavior. Identify conversion barriers and customer drop-off points, together with clear implementation recommendations.
• Conduct a comprehensive CRO audit to identify barriers affecting conversion, deliver actionable insights and prioritized recommendations, and develop a clear implementation roadmap with next steps.

SOLUTION

How did you find Digispot?

Other

Why did you select Digispot over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from Digispot were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The collaboration with Digispot focused on diagnosing business and marketing challenges, identifying root causes rather than surface-level symptoms, and developing a structured, actionable growth approach. The engagement combined strategic consulting with hands-on execution support across marketing and technology domains. A key aspect of the scope was close, ongoing collaboration between our team and Digispot’s specialists. The work emphasized rapid problem-solving, data-informed decision-making, and translating insights directly into practical actions without unnecessary delays or extended analysis cycles. Strong project coordination was provided throughout the engagement, ensuring full alignment with business objectives, clear prioritization of tasks, and continuous oversight of progress.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

From a performance perspective, the structured audit and prioritization process led to faster decision-making and a significantly shorter path from problem identification to implementation. This reduced time-to-action across key marketing and growth initiatives. The clear roadmap and strategic alignment improved execution efficiency, ensuring that resources were focused on the highest-impact activities. As a result, the team was able to execute initiatives more consistently and with greater clarity of purpose. Another important outcome was the improved internal capability of the team. Through close collaboration with Digispot specialists, the team gained practical knowledge, tools, and frameworks that strengthened their ability to make better business and marketing decisions independently going forward. Overall, the project resulted in improved operational clarity, faster execution cycles, and a stronger foundation for sustainable growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was highly structured and well-organized throughout the entire collaboration. When our needs evolved or new challenges appeared, Digispot responded quickly and flexibly. Overall, the combination of strong coordination, timely delivery, and responsiveness made the collaboration smooth and efficient.

What was your primary form of communication with Digispot?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Digispot was the access to a broad team of experienced specialists across marketing and technology. Their experts were not only highly knowledgeable, but also very practical in their approach, which allowed many complex challenges to be solved quickly, often during a single discussion. We were also particularly impressed by the level of organization and coordination throughout the collaboration. Everything was clearly structured, from the initial audit to the execution roadmap, which gave us full transparency, clear priorities, and confidence in the entire process.

Are there any areas for improvement or something Digispot could have done differently?

Overall, the collaboration was very well-managed and delivered strong results, so there were no major areas of concern. If anything, in some stages of the project the amount of ideas, recommendations, and opportunities identified by the Digispot team was very extensive, which sometimes required additional prioritization on our side to decide what to implement first. At the same time, this was ultimately a positive challenge, as it reflected their proactive approach, broad expertise, and strong engagement in helping us grow.

BACKGROUND

Please describe your company and position.

I am the CEO of Spod Igły i Nitki

Describe what your company does in a single sentence.

Spod Igły i Nitki is a Polish home textiles brand offering high-quality products for bedrooms, bathrooms and outdoor spaces. Our assortment includes bedding sets, towels, blankets, decorative pillows, table textiles, curtains and seasonal collections.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digispot to accomplish?

• improve the overall conversion rate of our online store
• redesign our website
• create unique and user-friendly configurators

SOLUTION

How did you find Digispot?

Referral

Why did you select Digispot over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Digispot were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included the redesign and implementation of a new e-commerce website for our brand. The key deliverable was a modern, improved online store focused on better user experience, clearer product presentation and higher conversion performance. After the launch of the new website, our conversion rate increased by 12%.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After launching the new website, we recorded a 12% increase in the conversion rate. For us, this was the key measurable result of the project and a clear indicator that the new design and improved customer journey were working effectively.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

From the very beginning, the entire Digispot team was highly engaged in our project. We received weekly progress reports, which kept us well informed about the current status and next steps. Whenever we had any questions or needed support, Digispot responded quickly and clearly. The whole project was delivered within the agreed timeline, and the cooperation was very smooth and professional.

What was your primary form of communication with Digispot?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was the professionalism and competence of every person involved in the project. Each team member clearly knew their role and contributed real value, which made us feel confident that we had chosen the right company for our project.

Are there any areas for improvement or something Digispot could have done differently?

No, everything was perfect. We were fully satisfied with the cooperation and the final result.

BACKGROUND

Please describe your company and position.

I am the Executive of Antykwariat Grochowski

Describe what your company does in a single sentence.

We run a stationary and online second-hand bookstore where we sell primarily books, vinyl records, CDs, and cassettes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digispot to accomplish?

• Our main concern has always been optimizing conversions on our website, whose design left much to be desired. We tried to improve the website's SEO ourselves, but it never yielded any significant results.

SOLUTION

How did you find Digispot?

Referral

Why did you select Digispot over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Digispot were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

From the very beginning, Digispot improved the design of our Shoper store. This alone, after one month of the new website's operation, increased sales by several dozen percent. After optimizing the website, we focused on increasing traffic from paid campaigns. Digispot runs Google Ads and Meta Ads campaigns, which have a very positive impact on the store's results. A year after we started working together, our online store revenue increased by 300% – that speaks for itself.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A year after we started working together, our online store revenue increased by 300% – that speaks for itself.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Working with Digispot is great, above all, because you feel like nothing is impossible. They not only propose a solution to every problem we encounter, but also implement it themselves. We receive weekly reports summarizing current issues. If necessary, it's also easy to schedule a meeting or online conversation.

What was your primary form of communication with Digispot?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Digispot handles our e-commerce comprehensively, so we don't have to worry about many things. I can recommend them to anyone running an online store. They're sure to find areas to improve that, under their guidance, will yield positive results, especially if we're committed to a long-term partnership.

Are there any areas for improvement or something Digispot could have done differently?

We are still working with Digispot to improve our e-commerce.