Designli

BACKGROUND

Introduce your business and what you do there.

I'm the CTO of an IT company. We provide an integrated trading, research, and quantitative data solution that helps hedge funds and asset managers streamline model development, simulation, and accelerate time to market.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Designli?

We needed Designli to create wireframes that followed sound UX principles to update the interfaces for our web applications.

SOLUTION

What was the scope of their involvement?

Designli reviewed our existing web applications and created a design language for us to use throughout our platform. The deliverables were Figma wireframes, including a redesign of our onboarding experience and our Data Store and Bench interfaces.

What is the team composition?

We worked with three teammates from Designli.

How did you come to work with Designli?

We found Designli through an online search and chose them based on their portfolio and reviews.

What is the status of this engagement?

We worked together from May 2025–May 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Designli provided us with Figma wireframes that were well designed and well received by our team. The designs were considered clean, intuitive, and elegant, making our web applications easier to use and navigate.
It was a Wonderful experience with excellent workmanship.

How did Designli perform from a project management standpoint?

Designli's project management was organized and timely. We primarily communicated via Basecamp.

What was your primary form of communication with Designli?

• Email or Messaging App

What did you find most impressive about them?

We were impressed with Designli's good design intuition.

Are there any areas they could improve?

No, everything was solid.

BACKGROUND

Please describe your company and position.

I am a teammate of an automotive company 

Describe what your company does in a single sentence.

Digitalization gas stations

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Designli to accomplish?

• Digitalization user experience when filling up gas

SOLUTION

How did you find Designli?

• Referral

Why did you select Designli over others?

• Referred to me

How many teammates from Designli were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

To create the design and prototype of digitalizing user experience while filling up gas

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Progress was measured through weekly status reports and calls. Success was the final product which met our expectations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was exceptional, collaborative and met all deadlines.

What was your primary form of communication with Designli?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their capabilities and exceptional collaboration

Are there any areas for improvement or something Designli could have done differently?

I think they were great. My only advice would be to keep up the great work

BACKGROUND

Please describe your company and position.

I am the Coordinator of an other industry company

Describe what your company does in a single sentence.

DesignLi is an app development company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Designli to accomplish?

• To create an app for the birding community

SOLUTION

How did you find Designli?

Online Search

Why did you select Designli over others?

Close to my geographic location

How many teammates from Designli were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Created a template for an app to use for a showcase to investors.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• The app template

What was your primary form of communication with Designli?

Virtual Meeting

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They listened to my ideas and incorporated them effectively.Then they delivered any changes to me on time. Throughout the process, goals, budget, and timelines were made extremely clear. They were respectful of all my needs and my questions to understand the scope of the project.

What did you find most impressive or unique about this company?

Their respect to my needs and the ability to listen closely to what I desired.

Are there any areas for improvement or something Designli could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Court Reporter of a legal company

Describe what your company does in a single sentence.

transcript database

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Designli to accomplish?

• build website

SOLUTION

How did you find Designli?

Online Search

Why did you select Designli over others?

• High ratings
• Prayer

What was the size of Designli’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Design and build transcript database

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• happy, smiling faces showed interest and patience as we explained our idea took time to explain steps forward and pricing answered questions and returned emails very quickly suceeded when others failed to make our dream come true

Describe their project management. Did they deliver items on time? How did they respond to your needs?

designli's use of basecamp has been very beneficial we are on schedule all our needs have been met up to this point in project

What was your primary form of communication with Designli?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

We like how their team approaches the project. They provide weekly updates through virtual meetings. They're also detailed with their planning.

Are there any areas for improvement or something Designli could have done differently?

no

BACKGROUND

Introduce your business and what you do there.

I’m the owner and sole proprietor of a startup company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Designli?

I needed help with creating a prototype for my product so that I could present it to investors and get funds for full development.

SOLUTION

What was the scope of their involvement?

Designli helped me prototype my product. After an initial interview, we had a workshop where we went through the functionality requirements, features needed for the full product, the audience demographics, and more. Then, they went into the prototype design and development phase, for which they used Figma.

Originally, the only things I had to provide them with were rough sketches, so we collaborated almost from scratch to make my vision a reality. After building the prototype, Designli helped me design my logos, which was very helpful.

What is the team composition?

I worked with Keith (Partner), Joshua (COO), and Taylor (Project Coordinator), who led the design part of the project and made sure that everything stayed on track. I also worked with a designer/developer who built the prototype’s functionality — I’m very grateful to have worked with all of them.

How did you come to work with Designli?

I did a Google search that directed me to Designli’s profile on Clutch. After reading their reviews, I was convinced they would be a good fit. Still, we had an interview during which they asked a lot of questions to make sure they were going to be a good fit for me and vice versa; everything went great.

How much have you invested in them?

I spent around $10,000.

What is the status of this engagement?

I first contacted them in September 2021, and we finished the project in July 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I haven’t shown the prototype to investors yet, but my friends and family members have provided me with very positive feedback. They like its flow, simplicity, and ease of use.

How did Designli perform from a project management standpoint?

Designli did a fantastic job managing the project; they were very communicative along the way. We used Basecamp for project management and communicated via Google Meet, email, phone calls, and text messages.

What did you find most impressive about them?

Designli’s best skill is their communication. They make clear from the start what’s going to happen and what the process will look like, and they stick to that process. Throughout the process, I had to make some schedule changes, and they still were very clear upfront about how everything else would change.

Are there any areas they could improve?

No, I didn’t have any negative surprises.

Do you have any advice for potential customers?

Tell them all your thoughts and ideas so that they can guide you on what may and may not work based on their experience, your budget, and available technologies. Additionally, have very clear ideas so that they can help narrow your project down to something feasible.

BACKGROUND

Please describe your company and your position there.

Vitae Visual is a digital resume and career service company. My position is the CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Designli, and what were your goals?

App/web development.

SOLUTION

How did you select this vendor and what were the deciding factors?

I researched the web and was inspired by their great reviews.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

I spoke to the owner of the company. He provided very valuable information to me. As a new business owner, I was most appreciative of his honesty, creativity, and his knowledge. I am forever grateful!!

How many people from the vendor's team worked with you, and what were their positions?

1

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

N/A

Describe their project management style, including communication tools and timeliness.

Honest!

What did you find most impressive or unique about this company?

The culture of this company is unique because they always want what’s best for the client.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a web service startup.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Designli?

I wanted to work with someone who could help me build something from the ground up, including concept design, see some holes in my plans, and provide structure and initial startup feedback to turn my idea into a reality.

SOLUTION

What was the scope of their involvement?

Desingli provided a mix of web design and consulting services for me; they focused on design because their work mainly delivered an end product, but they also invested in giving advice. The project started with them helping me determine what we were going to do and how to get there, which involved a long full-day session of me and multiple members of their team where we talked about our product and any pitfalls that might come.

We discussed the potential benefits of the end product, and they helped me think outside the box, so my ideas and plans morphed into something better than what I had in mind. As far as the deliverables, they assisted me in creating an initial alpha build of the product that I could use to test within my office and take into further investment for future iterations of the product.

What is the team composition?

We worked with six people throughout the project, including the members of their team and three other subcontracted designers that they provided.

How did you come to work with Designli?

We found them through Google search, and we chose them because they weren’t just designers and offered the consulting aspect of the project. They were a perfect fit for us because we were starting, and we needed to know if what we were doing was inefficient or straight-up bad.

How much have you invested with them?

We spent $7,000 with them on this project.

What is the status of this engagement?

We worked together from April–August 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their cost-effectiveness was excellent for us, and it distinguishes them from other providers. They came in at a reasonable price point, and they were able to talk to me to figure out what we needed and work together to find a true minimum viable product for an efficient amount of money. I wouldn’t be able to do what they did on my own.

How did Designli perform from a project management standpoint?

The communication with them was fantastic; we used email, Zoom calls, and Google chats. All meetings were efficient, and they didn’t take more time than was necessary. Additionally, they always drove forward and kept me updated with the project — everything was top-notch, and I don’t think I’ve had better communication with another organization.

What did you find most impressive about them?

The best part of working with them was the peace of mind that I got by knowing that I had someone as invested in my idea as I am.

Are there any areas they could improve?

I don’t think there’s anything they can improve on. It’s the first time I’m impressed with a vendor — they knocked it out of the park. 

Any advice for potential customers?

Be prepared for the engagement; they know their field, and the best way to get the most out of them is coming to the table with as much information as you can.

BACKGROUND

Introduce your business and what you do there?

Kiki Karew: I’m the CEO of Switch, LLC. It’s an audio speed dating app.

Corey Staples: I’m the COO & co-founder.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Designli?

Kiki Karew: We'd never done this type of thing before. We were looking for a company to create a mobile app.

SOLUTION

What was the scope of their involvement?

Kiki Karew: Designli collaborates with us to develop and design the app for iOS and Android. First, we had a 5-hour meeting where we shared PowerPoint slides and mockup designs and explained our vision for the app.

Corey: It’s is a dating app with unique features. Since we’re still early in development, we don’t want to disclose any specifics. They’ve finished the MVP, and they’ll work on building the app so it’s ready for launch in app stores once we raise the money with investors.

What is the team composition?

We work with Keith (CEO), Josh (COO), and two other people.

How did you come to work with Designli?

Kiki Karew: Corey found them online. We set up a consultation with Keith, and we had a good vibe. We liked the way he followed up after that initial conversation.

How much have you invested with them?

We’ve spent $10,000.

What is the status of this engagement?

We began working together in March 2021, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Kiki Karew: We’ve shown the MVP to 20–30 people with industry knowledge, and they’ve said that the app is amazing. On the other side, I’m grateful for this team. Their execution is flawless, and they’ve made the process so smooth, creating easy steps for us to follow. I don’t know where we would be without them.

Corey Staples: They understand what we want and evolve our creative ideas, bringing them to life. In the beginning, there was a particular aspect of the app that Kiki and I disagreed on. After the initial scoping meeting, Designli’s team came back with a better solution than what we originally were thinking.

Furthermore, we have a solid MVP that we can take to investors to raise money for the next phase. When I show the app, I receive feedback saying it looks clean and easy to use. We’re excited to get it into beta testing and let people actually use it. We’ll continue working with Designli as we grow our brand.

How did Designli perform from a project management standpoint?

Kiki Karew: They’re perfect, and the management is excellent. Their innovative solution lab maps out every step of the entire process. They’re prompt, available, and highly responsive. Overall, our engagement has been seamless.

We use Figma to see updates on the app, make comments, change requests, and share the app link with others. We’re in close communication, sometimes every other day, but at least once a week. We also use Basecamp and email.

What did you find most impressive about them?

Kiki Karew: I’m impressed with how they’ve transformed our design, taking it to the next level.

Corey Staples: They’ve retained what we shared with them and documented it to make sure they have it correct. If they hadn’t executed that part well, it would’ve altered how the app turned out. Nonetheless, they’ve exceeded our expectations, and we have a great relationship, so the whole thing feels like fun instead of work.

Are there any areas they could improve?

Kiki Karew & Corey Staples: We would’ve liked to see one of the team members on at least one of the calls. We like to see the faces of the people we work with, but we understand that he’s in a different country, and it wasn’t possible.

Do you have any advice for potential customers?

Kiki Karew: If you have an idea, they can get it done while making it easy and fun.

Corey Staples: The process may seem daunting, but don’t be intimidated. Dive in and let them take the lead. They’ll show you everything that needs to be done and take you to the promised land.

BACKGROUND

Please describe your company and your position there.

I’m the founder and CEO of a SAAS company. We streamline commercial real-estate back-office tasks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Designli?

We hired them to complete a concept roadmap and web app design.

What were your goals for this project?

We wanted tangible deliverables to guide our software development and explain our concept.

SOLUTION

How did you select this vendor?

We found Designli on Google and really liked the look and feel of the previous apps they've built.

Describe the project and the services they provided in detail.

We had an initial introduction meeting followed by a SolutionLab. We drilled into the feature stack, focused on core functionality for the MVP, documented how different user personas would interact with the product, considered the business economics, detailed each page action, and designed a beautiful interface.

What was the team composition?

We had a team of three with one outsourced designer who was fantastic. Keith (Partner, Designli) and Josh (Partner, Designli) epitomize professionalism and I would recommend them to anyone interested in developing software.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

After having poor experiences with the software development industry in the past, it was incredibly refreshing to meet Designli. They spoke in laymen’s terms, which allowed for constructive dialog and better ideas. The SolutionLab is very well organized. It isn't just about how many features your product can have and how shiny they can make it; it challenges you to think about the business side of things as well. At the end of the SolutionLab, you have a tangible, organized, and thorough set of documents that will allow you to clearly make decisions on the next steps.  It also gives the product designers a roadmap to build your product exactly how you want. I am now confident that building software without going through this critical step is a huge mistake that will cost significant time, money, and headache down the road.

How was project management arranged and how effective was it?

Their project management skills and communication were flawless. Our teams worked very well together and the open dialog led to positive improvements to the product design

What did you find most impressive about this company?

I found their attention to detail, communication, ideas, and real-world business application very impressive.

Are there any areas for improvement?

No, they have their process down to a science and it works.