CAPSBOLD Creative Marketing Agency

BACKGROUND

Please describe your company and position.

I am the General Manager of ID Construction

Describe what your company does in a single sentence.

ID Construction is a construction and development company providing construction, development, and related building services, delivering projects across the Cyprus market.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CAPSBOLD Creative Marketing Agency to accomplish?

• To give the brand a more distinctive and confident market presence. Bring greater structure and depth to how the company presents itself. Create a communication style that feels consistent rather than fragmented. Build a stronger connection between the brand, its visual language, and its day-to-day communication. Establish a foundation that can evolve as the company grows.

SOLUTION

How did you find CAPSBOLD Creative Marketing Agency?

Referral

Why did you select CAPSBOLD Creative Marketing Agency over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from CAPSBOLD Creative Marketing Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The engagement covered both strategic and executional work, from shaping the brand direction and visual language to translating it into social media, content, PR, and ongoing communications. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The brand moved from a more fragmented presence to a recognisable and cohesive one. Communication became more intentional and structured across channels. The refreshed visual and content direction created a stronger sense of professionalism. Social media became an extension of the brand rather than a standalone communication channel. We can describe the resulting image as “confident” and “consistent”.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We appreciate the team’s structured and reliable approach throughout the project. With multiple areas involved — from branding and website development to social media, content production and PR — CAPSBOLD kept the different workstreams aligned and ensured that the new brand direction was consistently carried through every stage of the project.

What was your primary form of communication with CAPSBOLD Creative Marketing Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What we valued most was that their work went far beyond surface-level design. They brought more depth and structure to the brand and made sure the new direction worked in practice across social media, PR and our other communication channels.

Are there any areas for improvement or something CAPSBOLD Creative Marketing Agency could have done differently?

We don't have any significant areas for improvement to highlight. We have been very happy with the collaboration and the overall quality of the work. 

BACKGROUND

Please describe your company and position.

I am the Head of Design of The Doers Company

Describe what your company does in a single sentence.

Ongoing marketing and creative partnership with Doers Company supporting multiple international technology, business, and innovation events, including Reflect Festival, Doers Summit, and Elevate Summit across Cyprus, Greece, and Dubai. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CAPSBOLD Creative Marketing Agency to accomplish?

• The main objectives were to build awareness and excitement around Doers' events, drive ticket sales and registrations, increase audience engagement, and strengthen the visibility and positioning of the events across digital channels. The collaboration combined strategic marketing, creative content, social media, digital advertising, and production to reach relevant audiences and turn awareness into event participation.

SOLUTION

How did you find CAPSBOLD Creative Marketing Agency?

Referral

Why did you select CAPSBOLD Creative Marketing Agency over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from CAPSBOLD Creative Marketing Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

CAPSBOLD provided ongoing marketing and creative support across multiple Doers events, including Reflect Festival, Doers Summit, and Elevate. The scope included marketing strategy, audience and market research, social media strategy and management, PPC and digital advertising across Meta, Google, and LinkedIn, lead generation, PR, influencer and media collaborations, graphic design, 2D/3D design, motion content, CGI/VFX, photography, and video production. Key deliverables included campaign concepts, social media content, advertising creatives, CGI-driven reels, promotional assets, and multi-channel campaigns designed to build event awareness, engagement, and ticket sales.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Across the documented campaigns, CAPSBOLD generated strong reach, engagement, traffic, and ticket-sale results. Reflect Festival 2024 achieved 4M+ campaign reach, a 57% year-over-year increase in ticket sales, a 22% increase in social subscribers, and a 629% increase in social engagement. Reflect 2025 generated 6.6M+ impressions, 750K+ Reel views, 160K+ clicks, and more than 500 purchases from the digital campaign. Doers Summit Athens 2025 generated 2.39M+ impressions, 37K+ clicks, 23K+ Reel views, and reduced cost per target action by 20%. Elevate Summit generated 38K+ Reel views, 500+ likes and shares, and achieved 189.6% of its target impressions. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The collaboration has been seamless and effective. CAPSBOLD has been responsive, reliable, and proactive throughout our projects, keeping us updated and providing support when needed. They understand our goals and are able to adapt quickly to the demands and timelines of different events.

What was your primary form of communication with CAPSBOLD Creative Marketing Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were especially impressed by CAPSBOLD's creativity, responsiveness, and ability to understand the goals behind each event. Their team consistently brought fresh ideas and strong creative execution to our campaigns while remaining focused on reaching the right audiences and delivering results. Their enthusiasm and flexibility across different events and markets have made them a valuable and trusted partner.

Are there any areas for improvement or something CAPSBOLD Creative Marketing Agency could have done differently?

We haven't identified any significant areas for improvement. We really enjoy our collaboration with CAPSBOLD and appreciate their responsiveness, creativity, and continued support across our events.

BACKGROUND

Please describe your company and position.

I am the Principal of ICan School

Describe what your company does in a single sentence.

ICan is an educational ecosystem in Cyprus that includes a primary school, kindergarten, extracurricular activities, educational camps, a Weekend Club and courses for adults and professionals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CAPSBOLD Creative Marketing Agency to accomplish?

• The main objectives were to develop a unique and appealing brand for ICan, establish a strong and unified digital presence, and create a welcoming identity that would inspire learning while standing out in a competitive education market. The project also aimed to create a cohesive experience across the brand, website, social media, and educational center.

SOLUTION

How did you find CAPSBOLD Creative Marketing Agency?

Referral

Why did you select CAPSBOLD Creative Marketing Agency over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Company values aligned

How many teammates from CAPSBOLD Creative Marketing Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope included market and competitor research, brand strategy, naming, development of the brand concept and brand book, logo and full visual identity, merchandising materials, interior design and branded navigation for the educational center, UX/UI and development of a multi-page responsive website, management of four Instagram accounts, SMM strategy, Google and Meta PPC campaigns, advertising creatives, event photography, and visual content for the website and promotional materials.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The marketing and brand identity project was highly successful, achieving far more than visual consistency. It strengthened our shared understanding of the organisation’s philosophy, vision and guiding principles, creating greater alignment across ICan School, ICan Kindergarten, ICan Pro and our wider programmes. At the same time, consistent visual identity plays an essential role in communicating who we are—bringing our vision, values and key messages to life through everything from wall displays and signage to meaningful taglines.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was supportive, committed, and attentive throughout the collaboration. They took the time to understand our needs and translated them into a cohesive brand and digital presence, while remaining flexible and creative throughout the process.

What was your primary form of communication with CAPSBOLD Creative Marketing Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were particularly impressed by CAPSBOLD’s ability to combine creativity, strategy, and strong execution. They took the time to understand our vision and transformed it into a distinctive and cohesive brand across our identity, digital platforms, and physical environment. Their creative approach and attention to detail helped ICan establish a strong and recognizable presence.

Are there any areas for improvement or something CAPSBOLD Creative Marketing Agency could have done differently?

We don't have any significant areas for improvement to highlight. We have been very happy with the collaboration and the quality of the work delivered by CAPSBOLD.