Canopy

BACKGROUND

Please describe your company and position.

I am the Performance Marketing Manager of Millenium Pro Design SRL

Describe what your company does in a single sentence.

Millenium Pro Design SRL is a retail and e-commerce company operating the BestValue brand, which offers a curated selection of travel retail products through airport stores and its digital extension, bestvalue.eu.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Canopy to accomplish?

• performance-focused
• Grow online revenue
• acquisition new clients

SOLUTION

How did you find Canopy?

Referral

Why did you select Canopy over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Canopy were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work includes ongoing monitoring of budget allocation and campaign performance, with weekly alignment sessions with the team to ensure optimal execution. 
Key deliverables also include monthly performance reports with actionable insights and recommendations for improvement, continuous testing of new campaign structures to enhance ROAS and reach new customer segments, as well as staying closely aligned with industry trends and innovations. Additionally, we continuously explore and test new advertising platforms to diversify acquisition channels and improve overall marketing efficiency.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes of the project include an improved ROAS and a stronger ability to reach new customer segments. These results reflect more efficient campaign performance and an expanded acquisition base, contributing to overall business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

From the very beginning, we expressed our desire to work with a true partner rather than just a service provider, and the Canopy team has consistently operated in that spirit. They are highly aligned with our needs and business objectives and remain very responsive and proactive in their approach. 
There is continuous day-to-day communication, with no day going by without interaction, and they are always agile in addressing requests promptly. We maintain an ongoing Google Chat for constant coordination, complemented by regular calls dedicated to planning, performance reviews, and reporting.

What was your primary form of communication with Canopy?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Canopy is their agility in testing new approaches and products, which have consistently delivered strong results. We also appreciate their strong focus on business objectives and performance-driven mindset, always aligning their efforts with our growth goals.

Are there any areas for improvement or something Canopy could have done differently?

We are overall very satisfied with the collaboration. At this moment, there are no significant areas for improvement to highlight.

BACKGROUND

Please describe your company and position.

I am the Owner of MY LUCKY CAR SRL

Describe what your company does in a single sentence.

Lacrimi de Panda is an e-commerce brand specialized in car care solutions and accessories, offering products designed for cleaning, maintenance, and interior/exterior detailing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Canopy to accomplish?

• Grow online revenue while improving ROAS and scaling the volume of orders across paid media channels.

SOLUTION

How did you find Canopy?

Online Search

Why did you select Canopy over others?

High ratings

How many teammates from Canopy were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Canopy manages our paid media strategy across Google, Meta, and TikTok. Their work includes campaign setup, ongoing optimization, testing different audiences and creatives, and closely monitoring performance. They also provide regular insights and recommendations to help us scale efficiently and improve overall results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with Canopy, we’ve seen a noticeable improvement in ROAS and a steady increase in order volume. Our campaigns are more stable, better optimized, and we now have a clearer understanding of what drives performance.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management has been very reliable. The team is responsive, organized, and proactive in communication. They consistently deliver on time and are quick to adapt to our needs or any changes in strategy.

What was your primary form of communication with Canopy?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their hands-on, data-driven approach and their ability to manage multiple platforms effectively. They don’t just run campaigns — they actively look for opportunities to improve performance and scale the business.

Are there any areas for improvement or something Canopy could have done differently?

Overall, the collaboration has been very smooth. We’re happy with the results and the communication, and we appreciate their openness to testing new ideas when needed.

BACKGROUND

Introduce your business and what you do there.

I’m the acquisition manager of Depozit Atasamente, a manufacturing company that sells excavator attachments.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Canopy?

We needed help managing our Google Ads account.

SOLUTION

What was the scope of their involvement?

Canopy manages our Google Ads account's budget and reporting.

What is the team composition?

We work with one teammate from Canopy.

How did you come to work with Canopy?

We chose Canopy because their company values aligned with ours.

What is the status of this engagement?

We started working with Canopy in October 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Canopy's work has grown our business, increasing our website visits by 200%.

How did Canopy perform from a project management standpoint?

Canopy delivers on time. We communicate via email and messaging apps.

What did you find most impressive about them?

Canopy puts all their hard work into doing great things.

Are there any areas they could improve?

I don't think there's anything they can improve on.

BACKGROUND

Please describe your company and position.

I am the Group Ecommerce Director of TEILOR

Describe what your company does in a single sentence.

TEILOR is a fine jewelry brand.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Canopy to accomplish?

• Grow online revenue.

SOLUTION

How did you find Canopy?

Referral

Why did you select Canopy over others?

• High ratings
• Good value for cost
• Referred to me
• Senior team

How many teammates from Canopy were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Account audit and rebuild, consolidated campaign structure, audience strategy, creative testing, merchant feed optimization, weekly reporting dashboards, and ongoing experiments to improve CPL/CPA and ROAS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Meaningful reduction in CPL/CPA, uplift in qualified conversions, steadier ROAS, and better executive-ready reporting. Key business stakeholders have higher confidence in channel performance and planning.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Weekly calls, Slack for day-to-day, and shared dashboards. Clear action logs and owners for every test and change.

What was your primary form of communication with Canopy?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Ownership mindset, speed from insight to action, and high-quality reporting. They combine strategy with hands-on craft and automation.

Are there any areas for improvement or something Canopy could have done differently?

Tighten the onboarding checklist even further to accelerate the first two weeks. Otherwise excellent.