Blue Carrot

BACKGROUND

Please describe your company and your position there.

We are an online auction system. to give a more basic understanding of how the system works we needed to create Instructional Videos

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot, and what were your goals?

The target audience of the videos are mostly civil servant who often are not motivated ti work with the sustem therefore the instruction had to be very precise and informatiove.

SOLUTION

How did you select this vendor and what were the deciding factors?

We had a shortlist of the desired companies (according to the criteria) and invited them to participated in the closed tender to choose the one who would offer the best price and service.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We started with a kick-off meeting where described the system and gave a general understanding of what we need. Key stages were scrip, storyboard, animated video, editing if needed.

Who did you work with and what was the feedback process like?

We worked with Anastasia Ilkova who helped to meet the deadlines and come up with a great result at the end.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

With a help of Blue Carrot, we got 3 videos that give an overview of how the system works to one of the TA. Quantitative results are yet to be measured.

Describe their project management style, including communication tools and timeliness.

Project manager was easy to work with very smart and intelligent and always helped to find the best decision.

What did you find most impressive or unique about this company?

We ended the project even earlier than expected

Are there any areas for improvement or something they could have done differently?

We are happy with a customer service

BACKGROUND

Please describe your company and your position there.

I'm the marketing communications director for a company that develops software solutions for delivering video over any kind of platform.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot, and what were your goals?

We wanted to create a video to present our company in an inspiring way, focusing on the why as well as the what and the how.

SOLUTION

How did you select Blue Carrot and what were the deciding factors?

We worked with them already in the past and know that they deliver high-quality work at affordable prices. But above all, we had a tight deadline and I know I can trust them to deliver on time, even when the deadline is very short!

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We had already written the script. We started with a meeting where they helped us decide on the format (a mix of real footage and graphic elements). They then proposed footage and graphic design and we refined the choice together. In the end, they delivered a 1 1/2 minute video to position ATEME. They handled the voiceover and were flexible enough to accommodate when we changed our requirement to 4K video.

Who did you work with and what was the feedback process like?

We worked with a project manager, who defined the milestones and kept us on schedule. We exchanged comments on their ideas through a shared document, as well as email and quick meetings when necessary.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We posted our video on social media (LinkedIn, Twitter and Instagram), generating considerable engagement. We also got lots of positive feedback internally.

Describe their project management style, including communication tools and timeliness.

The project manager was easy to talk to and made sure we kept to our schedule so they could deliver on time.

What did you find most impressive or unique about this company?

You can always count on Blue Carrot when you have a hard deadline.

Are there any areas for improvement or something they could have done differently?

Can't think of any.

BACKGROUND

Please describe your company and your position there.

I'm the founder and CEO of Imperiad Entertainment. For this particular project, I'm serving as writer/director/producer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot?

I hired Blue Carrot to storyboard and animate three flashback sequences for a feature film.

What were your goals for this project?

The primary goal of the project was to create aesthetically pleasing and emotionally-powerful animated sequences. Each sequence constitutes a key flashback.

SOLUTION

How did you select Blue Carrot?

I conducted a thorough internet search for qualified companies.

Describe the video(s) and the process in detail.

I supplied the script, concept art and voice over tracks. Blue Carrot took it from there, generating storyboards, key frames and test animations before finalizing each sequence.

What was your vendors' project management or feedback process?

I was provided a single-point of contact, making it easy to manage the process. At each stage of video development, I was invited to provide feedback. Typically, we went through two to three rounds of feedback and revisions before advancing the project to the next stage. I found the team at Blue Carrot very open and responsive to my comments, even when I asked for different or unusual artistic treatments of the material.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We're still in pre-production on the larger film but those involved in the production who have seen the finished videos have been duly impressed with the artistry involved.

How effective was the workflow between your team and theirs?

The workflow has been seamless. Any delays in the production were on my part rather than theirs. The project manager at Blue Carrot has demonstrated a sincere interest in making sure the final results met my expectations. She's a great communicator and is always clear with her deliverable dates.

What did you find most impressive about this company?

The project manager took an interest in the film beyond the work Blue Carrot is doing. She even provided useful feedback on 3D renders created by another firm. And the final product is beautiful--it has a powerful aesthetic all its own.

Are there any areas for improvement?

Beyond some minor misinterpretations of my feedback or instructions, no, nothing of substance.

BACKGROUND

Please describe your company and your position there.

The Ambassador Platform enables Higher Ed providers to give prospective students an authentic insight into the experience of being part of their institution. It allows prospects to connect directly with ambassadors through user-generated content and peer-to-peer conversations. It's easy use, safe, scalable, and gives providers access to lots of useful data insights. I'm a co-founder and CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot?

We needed a short explainer video to support a rebrand/repositioning release. We are interested in a concept called Category Design and we wanted the video to explain why our new category was necessary and needed to exist.

What were your goals for this project?

We had very tight deadlines of 2 weeks. We wanted it on time and to clearly articulate the core message about Experience Communication Management.

SOLUTION

How did you select Blue Carrot?

We knew of them because some of our staff used to share an office with them. We got in touch and they reacted very quickly to our needs and clearly had all of the skills so we went with them. Easy decision.

Describe the video(s) and the process in detail.

The video was a 2D explainer video. We used a 5 step process to go from scripting through to reviewing the output with quick reviews as we went through each of those steps and rapid iterations where changes were needed.

What was your vendors' project management or feedback process?

They had a 5 step process run to a single person who was very responsive, even on the weekend as we approached the deadline.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We think the project was a huge success and the video received positive feedback from our wider community.

How effective was the workflow between your team and theirs?

Very effective. We completed the whole project in 2 weeks.

What did you find most impressive about this company?

They know what is required to make a good video and could move quickly under a tight deadline.

Are there any areas for improvement?

Their invoice was difficult to pay due to the way bank details were displayed but we have given them feedback about that already.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a web and app development firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Blue Carrot?

We wanted to have an animation video made using hand-drawn artwork. We wanted it to be more high-quality than typical explainer videos and have a fluid appearance.

SOLUTION

What was the scope of their involvement?

We requested that Blue Carrot put together the project for us, using a script and the voiceover talent we provided. The team helped with storyboarding and character artwork, assisted with animatic previews that outlined the video and handled project management from beginning to end.

The team went through revision phases and discovery process on colors, styles, and shapes. Throughout the project, they provided references of other materials and updates.

They put together an initial draft of the video, which we made a couple of revisions to. They also added special effects and background music to the video. In the end, they provided us with numerous copies of the video that had an intro and exit. They also gave us a shorter cut without the intro and outro.

What is the team composition?

All of our communication was with a project manager. Initially, we started the engagement with a consultant, but then from there, it was only the project manager. They also had their design team involved.

How did you come to work with Blue Carrot?

I did a good amount of research online for different animation companies. We looked at different video boards, Vimeo, Behance, and Upwork. I ended up reaching out to 10 different companies, and I felt that Blue Carrot had the best technical grasp of the project.

They also seemed to have the ability to meet our budget. But at the end of the day, it was the communication that showed that their team could accommodate our needs and deliver on what we were after.

How much have you invested with them?

We’ve spent between $10,000–$20,000.

What is the status of this engagement?

We worked together from May–September 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Blue Carrot was a pleasure to collaborate with. Their team did a good job with the most important aspect – getting it done. I had to make sure that our goals and visions were there, and their team could fulfill them. Our interaction with them certainly helped make the project successful.

How did Blue Carrot perform from a project management standpoint?

From a project management standpoint, they were excellent. Blue Carrot provided communication regularly. If they were running a few days behind where they thought they might be, they would proactively reach out and let us know.

Outside of the initial kickoff call, everything was handled through email.

What did you find most impressive about them?

Their internal collaboration worked very well. Their design talent matched our style. Before we started, they were able to demonstrate that to us. They operate the way you expect a small business to operate, and they communicate well as a team.

Are there any areas they could improve?

No, not really. They did a great job with everything. There were small instances where QA could’ve been stronger, but that was very small.

Do you have any advice for potential customers?

Be very clear about your requirements early on. Deliver all of the information in an organized manner. That will help make it a successful project.

BACKGROUND

Introduce your business and what you do there.

Currently, I’m the VP of digital media at a learning experience design company. We help institutions like universities or companies design and develop their online learning products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Blue Carrot?

I brought them on to scale our operations and do motion graphics work at a previous company, though I’m utilizing their services again in my current organization.

SOLUTION

What was the scope of their involvement?

They provide motion graphics services and animation for lecture videos. We provided them with our storyboards and engaged in an iterative process. Two to three rounds of review usually suffice, but they’re willing to go over that amount to ensure their client is happy.

What is the team composition?

I personally work with Kim and Alex but, throughout the project, they’ve provided one or two project managers that we normally communicate with.

How did you come to work with Blue Carrot?

I found them on Upwork. Based on their website, I knew what they were doing. Additionally, it was clear in my meeting with them that they understood how best to execute this project and meet our needs, which is usually an issue of scale and timeframe.

How much have you invested with them?

I’ve spent over $100,000 with them.

What is the status of this engagement?

We’ve worked together since October 2018, spanning both companies I’ve worked for.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The videos they’ve worked on have been big hits. We were making them for one of our clients, who ended up rehiring us. We still work for them today, which speaks well of Blue Carrot’s products.

How did Blue Carrot perform from a project management standpoint?

The project managers on my end will interact with the managers on their end. From what I’ve observed their resources are responsive, detail-oriented, and very thorough. I flew out to meet them in Ukraine once but we usually meet remotely.

What did you find most impressive about them?

They’re flexible, versatile, and able to scale to meet our needs. I’m different from most clients in that I’m not looking for specific, one-off solutions. I’ve been able to develop a symbiotic relationship with them as they grow alongside my companies.

Additionally, they have a great eye for design. We don’t usually need high-end design in this kind of educational media but we still want it to be sophisticated and Blue Carrot delivers the extra layer of polish we need. They manage it on a small budget too.

Are there any areas they could improve?

Nothing comes to mind.

Do you have any advice for potential customers?

Listen to some of their ideas. A lot of clients go in thinking they know what they want but, in reality, they don’t. Listen to Blue Carrot’s expertise.

BACKGROUND

Please describe your company and your position there.

I'm currently the sole member of my company. It is a website that anyone can use to consolidate their online presence and makes the process of interacting with people through different online channels much easier.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot?

I hired Blue Carrot to create a 60 second explainer video for my company.

What were your goals for this project?

I hope to create a video to use in my marketing strategy that increases conversion, facilitates the explanation of website, and entices people to learn more about the company.

SOLUTION

How did you select this vendor?

I googled "explainer video production company" or similar and found a variety of companies, and out all of the ones I found, Blue Carrot responded the quickest, had the best onboarding, and even scheduled a 1:1 with me to help me better understand the process, timeline, and overall cost.

Describe the video(s) and the process in detail.

The video is a 60 second explainer video that goes over what Handle is (handlesite.com), what problems it solves, and what other benefits it provides. The process included an initial consult with the CEO of the company, outlining the project scope, the reasons why a video might and might not be a good idea for me, and then the timeline and key steps in the process. Afterwards, my project was assigned to a project manager (Roxy) who was my sole point of contact throughout the production process. Roxy took all of my feedback through scriptwriting, storyboarding, animation, voiceover and sound effects. The value that Roxy provided in giving me feedback and insights, as well as patience to make sure that everything was the way I envisioned it was priceless.

What was your vendors' project management or feedback process?

As detailed an in earlier answer, the project manager Roxy took care of everything behind the scenes. She continuously asked me for feedback and seemed to work around the clock to make sure that all of my thoughts and concerns were addressed properly and in a timely fashion. I could not have asked for a better project manager and project management process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Currently I still have not marketed the video due to other considerations within my company, but will soon and cannot wait to see the results.

How effective was the workflow between your team and theirs?

It was extremely effective. I was kept informed throughout the entire process and knew exactly what was going on at every turn.

What did you find most impressive about this company?

The cost/value. I thought that for what I paid for I got so much value. I was blown away at the amount of work that this company did for me and I will use any excuse to work with them in the future.

Are there any areas for improvement?

I can't think of anything in particular at the moment. All in all, I am very pleased with the result and the process.

BACKGROUND

Please describe your company and your position there.

Maerchenhotel Bellevue is a leading family friendly hotel located in the Swiss mountains. The hotel mandated Blue Carrot to produce an innovative software / video a customizable animation for its “little” guests, children from 3 to 10 years.

I was the project owner for the Maerchenhotel Bellevue account.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot?

The hotel intends to replace its current animated video. The key difference is that the new video shall include “custom” characters so that the guests (children between 3 - 10 years) can create own characters that are embedded in the video story.

Blue Carrot was mandated to create the concept, develop the story and implement the project both graphically and technically.

What were your goals for this project?

• Strengthen the hotels position as an innovative hotel with a unique offering, outperforming the competition
• Increase the new guest attrition by increasing the mouth-to-mouth propaganda of the hotel
• Increase the name recognition by attracting marketing multiplier (e.g. Swiss television) talking about the new innovation
• Increase the guest loyalty by generating “good memories”, for both the parents and the children

SOLUTION

How did you select this vendor?

Blue Carrot was selected based on an RFI and a personal meeting discussing the project objectives.

Describe the video(s) and the process in detail.

• Agreement on the key objectives of the project
• Workshop to discuss storyline
• Implementation of MVP
• Feedback and improvement of MVP
• Full implementation

What was your vendors' project management or feedback process?

Blue Carrot was supporting us with a key contact managing the project on the vendor's side. The project management ensured that the project members contributed on timely manner and with the expected quality.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The custom video produced by Blue Carrot is shown 1-2 times a week at the hotel. The audience is always very impressed on the quality of the product and the possibility to customize the story based on the input from the children

How effective was the workflow between your team and theirs?

The Blue Carrot team was very effective and reliable. On the other hand as well very flexible in case we hadn't been available due to other urgent priorities.

What did you find most impressive about this company?

The creativity, the efficiency and the reliability. We are very happy with the result and are impressed by the quality of the work.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

We are a matchmaking and event company and I am the Founder/CEO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot?

For a product video, a video showing as example all the possibilities of our platform

What were your goals for this project?

We wanted to rise customer and user awareness and simplify our complex product proposal into a simple and easy-to-understand 80-sec video

SOLUTION

How did you select this vendor?

Personal contact from an event

Describe the video(s) and the process in detail.

First, a storyboard for the video was developed, reviewed, changed again several times until we had a good and tellable story. Then a sketchboard was developed, choosing style and illustrations.

Then the video was developed, music and speakers were chosen and then everything was put together and underwent another review process with several changes, until thew final product, the video, was ready.

What was your vendors' project management or feedback process?

They used several nice and professional methods in order to show the results an every stage.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

https://vimeo.com/344517194

How effective was the workflow between your team and theirs?

There were several loops necessary in order to achieve the goal of a great video

What did you find most impressive about this company?

Their ambition and care to detail are impressive. We're both perfectionists, so our teams go together very well.

Are there any areas for improvement?

Not really, the delivered a very good work

BACKGROUND

Please describe your company and your position there.

We have a software for EOS-- the Entrepreneurial Operating System-- that helps entrepreneurs to organize and manage to get the most out of their business.

I am on the Business Development team and part of my job is to work with entrepreneurial peer groups to get set up in free accounts of our software.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Blue Carrot?

We hired Blue Carrot to help us to complete a short explainer video that quickly expresses the value of using Traction Tools for those peer groups' Board meetings and how it works.

What were your goals for this project?

To have a quick explainer video that was interesting and concise enough to capture the attention of prospects enough that they would request a demonstration of our software.

SOLUTION

How did you select this vendor?

After doing some comparing and contrasting of vendors on Video Brewery, we selected Blue Carrot for their range of animation styles and price.

Describe the scope of their work in detail.

We had a series of discovery meetings to flush out what precisely we wanted to discuss in the video, what value props we wanted to express in our limited timeframe and what exactly our software does. The team was really quick to catch on and from there was able to put together a script that we could make edits to.

After that, we were sent storyboards that went along with the script and chose our voiceover artist. Finally we received the video, made a few last minute edits, and voila!

What was the team composition?

I worked with a few onboarding people up front and then mostly collaborated with Christina who seemed to be managing all of the balls in the air on Blue Carrots end-- she did a fantastic job of follow up and communicating.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are yet to launch the video but are really happy with the results.

How effective was the workflow between your team and theirs?

The workflow was really easy-- after a few up front meetings, we largely worked with Christina who was super prompt and diligent about follow up.

What did you find most impressive about this company?

The communication was fantastic. Things turned around to us for approval very promptly, and they were just a flexible, nice company to work with.

Are there any areas for improvement?

None I can think of!