Name: Authentic Form & Function
Address: 6660 Delmonico Dr., Suite D #280, Colorado Springs, United States, CO, 80919, US
Telephone: (720) 515-7201
Price range: $200 - $300
Rating: 4.9

Premier real estate brands for fast lease-ups.

In an era that's no longer about foot traffic and handshakes, we build premier real estate brands, grow demand gen, and stabilize your property faster. Strategy, naming, brand identity, web, collateral, paid campaigns, lease-ups, and more - all tailored to the development life cycle.

Min project size
$10,000+
Hourly rate
$200 - $300 / hr
Employees
10 - 49
Locations
Colorado Springs, CO
Year founded
Founded 2013

Service Lines

Branding: 50%
UX/UI Design: 20%
Web Design: 20%
Pay Per Click: 10%

Select Focus Area

Branding Focus

Corporate identity: 40%
Brand messaging: 20%
Brand strategy: 20%
Naming: 20%

CMS Focus

ExpressionEngine: 100%

Frameworks and CMS

Laravel: 25%
Other frameworks and CMS: 25%
React: 25%
React Native: 25%

User Experience Focus

UX Strategy: 60%
Usability Testing: 20%
User Research: 20%

PPC Focus

Google Adwords: 100%

Industries

Real estate: 90%
Hospitality & leisure: 10%

Clients

Midmarket ($10M - $1B): 50%
Small Business (<$10M): 50%

Pricing Snapshot

Min. project size $10,000+

Avg. hourly rate $200 - $300 /hr

Rating for cost 4.9 /5

What Clients Have Said

Authentic Form & Function offers good value for cost, with project prices ranging from $25,000 to $55,000. Clients appreciate their attentive service, effective communication, and the ability to deliver quality branding and web solutions tailored to specific needs.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 13 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Authentic Form & Function Review Insights

Overall Review Rating

4.9

Quality 4.9
Schedule 4.8
Cost 4.9
Willing to Refer 4.9

Top Mentions

Review Highlights

Excellent Communication Skills

Authentic Form & Function is commended for their transparent and frequent communication, ensuring stakeholders are well-informed throughout the project. This communication style contributed to smooth project execution and client satisfaction.
Positive Feedback on Creative Solutions

The team’s ability to integrate creative design ideas and technical solutions was well-received. Clients appreciated their capability to enhance brand identity and digital presence through thoughtful design.
Room for Improvement in Asana Utilization

While Asana is praised for project management, clients suggested simpler communication methods like email for status updates. Some clients found learning Asana challenging and preferred more straightforward communication.
Strong Branding and Design Expertise

Clients consistently praised Authentic Form & Function for their ability to create unique and visually appealing brand identities. The team’s creativity and understanding of client needs resulted in effective branding and design solutions across various projects.
Effective Project Management

The company is recognized for its effective project management skills, using tools like Asana for organization. Clients appreciated their clear communication, timely updates, and ability to manage complex projects efficiently.
Unique Approach to Brand Building

Authentic Form & Function’s approach to brand building, involving deep dives into client businesses, was appreciated for its authenticity and thoroughness. This approach led to brands that truly reflected client identities.

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Authentic Form & Function Reviews

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Web Development
Less than $10,000
June - Sep. 2018

5.0

Quality: 5.0

Schedule: 4.5

Cost: 5.0

Willing to Refer: 5.0

"They cared, and the listened."

Oct 25, 2019

Owner, Hyde Development

Paul Hyde

Real estate
Minneapolis, Minnesota
1-10 Employees
Online Review
Verified

Authentic Form & Function designed and developed websites to represent three separate real estate developments. The customizable sites incorporate AR, drone photography, and mobile apps.

The brokerage community has given the site positive attention, and the solution has benefitted potential tenants. A detail-oriented group, the vendor gave each site a unique visual appeal. They were invested in understanding stakeholders' goals.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Owner of leading commercial real estate developer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Authentic Form & Function?

Develop website for 3 separate commercial real estate developments that required unique, elevated design and features like AR

What were your goals for this project?

Best in class website that allows potential tenants to see quality of the buildings and the park, as well as options for buildout of their space

SOLUTION

How did you select this vendor?

Interview and demonstrations of their past work were head and shoulders above typical canned website in commercial real estate industry

Describe the project and the services they provided in detail.

Interviewed us and understood our goals vs. competition Developed state of the area websites that are superior to canned website products incorporated AR into websites and mobile apps Easy to modify and bolt on new photos, articles etc

What was the team composition?

Chris was the designer, Bryant built the website. Their team also included a great photographer (incl. drone) that is vital to a great site.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Favorable reviews from commercial real estate brokerage community (in fact they are trying to copy our sites) Trying to hire our photographers Most importantly our prospective tenants get to see the buildings and how their space might look before making a commitment

How was project management arranged and how effective was it?

Weekly updates Master schedule Set budget, not exceeded

What did you find most impressive about this company?

They cared, and the listened. Moreover they have more than one design, we used them for 3 different real estate developments and each site was unique and reflects the qualities of that project

Are there any areas for improvement?

My only suggestion is that their services are more turnkey. In our case we were initially tasked with developing the language for the websites. Ultimately, they took this task in house, which was much easier for us.

RATINGS

5.0

Branding Graphic Design Logo
Brand messaging
+1
$10,000 to $49,999
Nov. 2022 - Mar. 2023

5.0

Quality: 5.0

Schedule: 4.5

Cost: 5.0

Willing to Refer: 5.0

"For this project, it was a pretty smooth process; They did not overcomplicate things."

Apr 23, 2023

President, Peak Realty Chicago

Shane Rachman

Real estate
Chicago, Illinois
11-50 Employees
Online Review
Verified

Authentic Form & Function provided branding services for a real estate firm. The team created a branding book for the 59-unit new construction project.

Authentic Form & Function’s work was met with positive acclaim. The team was efficient, hardworking, and on top of the ball. They communicated frequently and promptly via virtual meetings, ensuring an effective workflow. Their uniqueness and easygoing attitude were hallmarks of their work.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the President of Peak Realty Chicago

Describe what your company does in a single sentence.

Real estate brokerage with an explicit focus on leasing and marketing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Authentic Form & Function to accomplish?

Brand an apartment community

SOLUTION

How did you find Authentic Form & Function?

Referral

Why did you select Authentic Form & Function over others?

Great culture fit
Good value for cost
Referred to me
Company values aligned

What was the size of Authentic Form & Function’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Create a produce a branding book for a 59 unit new construction project. The product was to embody the developers project goals and be easily followed by our marketing team.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Project name, logo and Branding book

What was your primary form of communication with Authentic Form & Function?

Virtual Meeting

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, the project manager Chelsea was incredible at organizing the flow.

What did you find most impressive or unique about this company?

Their process was unique and enjoyed the people involved, great for a project of this scope.

Are there any areas for improvement or something Authentic Form & Function could have done differently?

For this project, it was a pretty smooth process; They did not overcomplicate things.

RATINGS

5.0

Branding
$10,000 to $49,999
Jan. - May 2022

5.0

Quality: 5.0

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

"Their attention to detail and comprehensive approach is impressive."

Jan 17, 2023

Developer, Real Estate Development Company

Ari Parritz

Real estate
Minneapolis, Minnesota
1-10 Employees
Online Review
Verified

Authentic Form & Function provides branding, web design, and marketing services for a real estate company. They have designed the client's website and are now working on their branding.

The Authentic Form & Functions team took a collaborative and detailed approach to the process and the client was thrilled with the outcome. The client was most impressed by the vendor's attention to detail and comprehensiveness throughout their collaboration.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am a real estate developer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Authentic Form & Function, and what were your goals?

New apartment building branding, print design, web design, and marketing services

SOLUTION

How did you select this vendor?

Personal connection

Describe the scope of their work in detail, including any steps and the final deliverables.

New apartment building branding, print design, web design, and marketing services

How many people from the vendor's team worked with you, and what were their positions?

6 - various

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The team took a collaborative and detailed process. We were thrilled with the outcome.

Describe their project management style, including communication tools and timeliness.

We had weekly email updates and biweekly live check ins.

What did you find most impressive or unique about this company?

Their attention to detail, and comprehensive approach is impressive.

Are there any areas for improvement or something they could have done differently?

None

RATINGS

5.0

Custom Software Development
$10,000,000 +
Nov. 2019 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They have a talented team and a fantastic end product at an affordable price."

Jun 16, 2020

Director of Development, Dakota Pacific Real Estate

Anonymous

Real estate
Salt Lake City, Utah
11-50 Employees
Online Review
Verified

Authentic Form & Function is providing branding and web design efforts for mixed-use development. They created a website and designed a logo for a real estate acquisition and development company.

Although the site hasn't launched yet, Authentic Form & Function has received positive feedback on their work. Providing excellent communication skills, their project manager is very effective and they are good about keeping the project on schedule.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Dakota Pacific Real Estate is a real estate acquisition and development company. My role is Director of Real Estate Development

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Authentic Form & Function?

Branding and website design for our mixed use development in the City of South Salt Lake

What were your goals for this project?

A dynamic brand and a quality website to communicate our vision

SOLUTION

How did you select this vendor?

We considered two companies. Both introductions came from references. We selected this vendor based on previous work product and reasonable pricing.

Describe the project and the services they provided in detail.

Brand and logo design along with website creation

What was the team composition?

Four people were involved in the project. Two senior execs led the project, one admin was involved and a branding consultant was included. The size of the team did not change over time.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Our project is under construction and a work in progress. The website has not launched yet, but we have received very favorable comments on our branding and logo design.

How was project management arranged and how effective was it?

There was a lead project manager who was extremely effective at keeping the project on schedule and budget. Communication was excellent.

What did you find most impressive about this company?

They have a talented team and a fantastic end product at an affordable price.

Are there any areas for improvement?

RATINGS

5.0

Showing 11-14 of 14 Reviews

Locations (2)

6660 Delmonico Dr., Suite D #280 Colorado Springs, CO, United States 80919

2 - 5

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Authentic Form & Function

Premier real estate brands for fast lease-ups.

2 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

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Reviews

Authentic Form & Function Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Excellent Communication Skills

Positive Feedback on Creative Solutions

Room for Improvement in Asana Utilization

Strong Branding and Design Expertise

Effective Project Management

Unique Approach to Brand Building

Reviews mentioning:

Authentic Form & Function Reviews

Web Dev for Real Estate Developer

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OPPORTUNITY / CHALLENGE

SOLUTION

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Branding for Real Estate Firm

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RATINGS

Branding Services for Real Estate Development Company

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Branding & Web Design for Real Estate Acquisition Company

BACKGROUND

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Portfolio & Awards

Location

Locations (2)

Contact

Connections