# Appello Software
Appello Software Reviews (33), Pricing, Services & Verified Ratings
- Premier Verified
- 4.9 out of 5 average review rating
- 6 connections joined Appello Software's Network

[Visit Website](http://www.appello.com.au/?utm_source=clutch&utm_medium=referral)
[Get a Custom Proposal](https://clutch.co/profile/appello-software)

**Leading Digital Innovation**
**Visit:** [www.appello.com.au](http://www.appello.com.au)

**Email:** [hello@appello.com.au](mailto:hello@appello.com.au)

Appello is a global digital product development company headquartered in Sydney. We specialise in building digital products with complete end-to-end support, covering everything from initial discovery and design, to development, post-production support, and maintenance. We provide SMEs and large multinationals with cutting-edge digital solutions that address complex business challenges.

With decades of industry experience, we have successfully delivered over 200 bespoke digital solutions across 20 industries, including finance, healthcare, real estate, and retail. Our agile in-house team’s extensive expertise and talent enable us to offer value-accelerating frameworks and methodologies that deliver high-quality digital products to market at speed, while reducing risk, cost, and complexity.

At Appello, we are committed to making a positive impact on the planet while enabling our clients to benefit from a partnership based on technical excellence, efficiency, trust, and effective communication.

## Company Information
- Minimum project size: $50,000+
- Hourly rate: $100 - $149
- Number of employees: 50 - 249
- 5 Locations:
  - Sydney, Australia (Headquarters)
  - Brisbane City, Australia
  - London, England
  - Melbourne, Australia
  - Long Island City, NY

- Founded in 2015
- 1 languages: English
- 3 timezones: Australia Eastern Time (AET), Central European Time (CET), Greenwich Mean Time (GMT)

## Services, Focus Areas, Industries, and Clients

### Service Lines

- 55% Mobile App Development

- 35% Custom Software Development

- 10% Web Development


### Focus Areas

- Application Platforms:
    - 55% Amazon Application Development Framework
    - 25% Google app engine
    - 10% Azure Platform
    - 10% Other app platform

- Mobile Platforms:
    - 51% iPhone iOS App Development
    - 20% Android App Development
    - 19% Hybrid & cross platform apps
    - 10% iPad iOS App Development

- Frameworks and CMS:
    - 40% React Native
    - 20% NodeJS
    - 10% Angular
    - 10% Laravel
    - 10% Other frameworks and CMS
    - 10% Ruby on Rails

- Programming & Scripting:
    - 25% JavaScript
    - 25% Swift
    - 10% C++
    - 10% Java
    - 10% Objective C
    - 10% Python
    - 5% PHP
    - 5% Ruby

- Mobile Focus:
    - 15% Learning & Education Mobile App Development
    - 15% Mobile Game Development
    - 15% Social App Development
    - 10% Consumer Mobile App Development
    - 10% Mobile Commerce
    - 10% Productivity Mobile App Development
    - 5% Business Intelligence Mobile App Development
    - 5% Enterprise Mobile App Development
    - 5% Financial Mobile App Development
    - 5% Sales Enablement & CRM Mobile App Development
    - 5% Travel & Lifestyle Mobile App Development


### Industries

- 5% Education

- 5% Gaming

- 5% Advertising & marketing

- 10% Information technology

- 10% Government

- 10% Arts, entertainment & music

- 30% Consumer products & services

- 5% Real estate

- 5% Gambling

- 5% Utilities

- 10% Hospitality & leisure


### Clients

- 50% Small Business (<$10M)

- 40% Midmarket ($10M - $1B)

- 10% Enterprise (>$1B)


## Pricing Snapshot

Average rating for cost based on this provider's reviews: 4.7 out of 5


**What Clients Have Said** *(This summary is based on verified Clutch reviews.)*:

Appello Software's pricing varies, with project costs reported between $7,500 to $250,000. Clients noted value for cost, but some experienced budget overruns. They emphasize transparent communication and responsiveness, enhancing perceived value.


**Most Common Project Size**: $10,000 to $49,000 based on 33 reviews
*(Pricing information for this provider is based on reviews where the project size was available.)*

### Pricing by Service

- Mobile App Development: $50,000 to $199,999 based on 19 reviews

- Web Development: $10,000 to $49,000 based on 8 reviews

- Custom Software Development: $10,000 to $49,000 based on 5 reviews

- UX/UI Design: $50,000 to $199,999 based on 3 reviews

- AI Development: $200,000 to $999,999 based on 1 review

- AR/VR Development: $200,000 to $999,999 based on 1 review

- Application Management & Support: $50,000 to $199,999 based on 1 review

- E-Commerce Development: $50,000 to $199,999 based on 1 review

- Application Testing: $50,000 to $199,999 based on 1 review

- Web Design: $10,000 to $49,000 based on 1 review



## Reviews

Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews)


### Appello Software Review Insights

Overall Review Rating: 4.9
- Quality: 5.0
- Schedule: 4.9
- Cost: 4.7
- Willing to Refer: 5.0



### Top Mentions

- Communicative (15 mentions)

- Transparent (9 mentions)

- Great project management (8 mentions)

- High-quality work (8 mentions)

- Professional (7 mentions)

- Timely (6 mentions)

- Exceeds expectations (5 mentions)

- Efficient (4 mentions)

- Knowledgeable (4 mentions)

- Proactive (4 mentions)

- Collaborative (3 mentions)

- Detail-oriented (3 mentions)

- Helpful (3 mentions)

- Unique expertise (3 mentions)

- Easy to work with (2 mentions)

- Experienced (2 mentions)

- Flexible (2 mentions)

- Great team (2 mentions)

- Well-organized projects (2 mentions)

- Creative (1 mentions)



### Review Highlights

**Cost Management Challenges**
Some clients experienced discrepancies between initial cost estimates and final project costs, leading to budget overruns. Better cost tracking and communication throughout the project could improve client satisfaction.

**Strong Industry Knowledge**
Appello Software's deep industry knowledge and ability to leverage emerging technologies are highlighted as key strengths. Clients benefit from their insights and innovative solutions that address complex problems.

**Excellent Client Communication**
Appello Software is recognized for their excellent communication skills, maintaining transparent and frequent contact with clients. This ensures clients are well-informed and can provide input throughout the project lifecycle.

**Occasional Project Delays**
While generally timely, a few reviews mention occasional project delays due to unforeseen technical challenges or dependency issues. Improved initial planning and risk management could mitigate this.

**Customer-Centric Approach**
Clients appreciate Appello Software's customer-focused approach, where they prioritize understanding client needs and project goals. Their willingness to adapt and provide valuable feedback enhances the client experience.

**Adaptable and Flexible Team**
Appello Software's adaptability and flexibility in handling different project scopes and client requirements are frequently noted. Their ability to pivot and accommodate client changes contributes to project success.

**High-Quality Deliverables**
Appello Software consistently delivers high-quality products that meet or exceed client expectations. Many reviews mention the robustness, modern design, and functionality of the apps and platforms developed, contributing to successful project outcomes.

**Effective Project Management**
Clients frequently commend Appello Software's project management, highlighting their responsiveness, clear communication, and ability to adhere to timelines. Project managers are noted for their proactive approach and transparency, ensuring projects run smoothly.

**Proficiency in UI/UX Design**
The company is lauded for their proficiency in creating visually appealing and user-friendly designs. Clients highlight the modern and polished UI/UX that distinguishes their products in the market.

**Strong Technical Expertise**
Appello Software is highly praised for their technical skills across various projects, including complex app development, UI/UX design, and integration capabilities. Clients value their ability to handle intricate requirements and deliver technically sound solutions.


### Appello Software Reviews

#### AI & AR Dev for SaaS Design Company (Featured Review)
**The Project**
- Services: AI Development, AR/VR Development
- Project size: $200,000 to $999,999
- Project length: Sep. 2023 - Ongoing

**Project Summary**: Appello Software has developed an AI design creation tool for a SaaS Design company. The tool automates product designs within predefined manufacturing constraints and supports 3D and AR visualization.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Co-Founder, Dezigner.ai
- Industry: Other industries
- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 22, 2024

**Feedback Summary**: Appello Software has successfully developed and deployed the tool for the client. Appello Software has ensured a friendly workflow, demonstrated stellar project management, and maintained transparent communication. Their professionalism and collaborative and understanding approach are commendable.
""We highly recommend them.""

**BACKGROUND**
Please describe your company and position.I am the Co-founder of Dezigner.aiDescribe what your company does in a single sentence.B2B SaaS for Custom Product Design

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Build a custom AI tool

**SOLUTION**
How did you find Appello Software?Clutch SiteWhy did you select Appello Software over others?InterviewHow many teammates from Appello Software were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Specific and complex requirements were given to create a tool which would design products based on per-determined manufacturing constraints. These outputs would then be rendered into a 3D object and come to life for the client in an AR environment.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The tool has been developed and is live within the company.Describe their project management. Did they deliver items on time? How did they respond to your needs?Misha who managed the project has been impeccable. An in-depth understanding paired with great communication and transparency ensured that the process was both enjoyable and most importantly successful. Every task and challenge was handled in a professional, collaborative and positive manner. We highly recommend them.What was your primary form of communication with Appello Software?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their people focus and ensuring that their understanding that the client journey is as important as the outcome. Great team of humans!Are there any areas for improvement or something Appello Software could have done differently?N/A


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#### Web-Based SaaS Dev for Floor Plan Visualization Firm
**The Project**
- Services: Custom Software Development, Web Development
- Project size: $200,000 to $999,999
- Project length: Jan. 2024 - Ongoing

**Project Summary**: Appello Software collaborated with a floor plan visualization company to develop a web-based SaaS solution tailored to the residential construction sector. They also designed the platform's UI/UX.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Founder & CEO, Construction
- Industry: Construction

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Jul 26, 2025

**Feedback Summary**: Appello Software delivered a fully operational platform that met all core functional requirements. The platform also featured a modern, high-quality UI/UX, making it stand out from less polished competitors. However, the client noted a huge gap between initial estimates and actual project costs.
""The design and product outcome felt modern with a high level of functional UI/UX.""

**BACKGROUND**
Please describe your company and position.I am the Founder & CEO of Brick BrickDescribe what your company does in a single sentence.Local builder floor plan visualisation for people that are looking to build. 

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Develop the platform

**SOLUTION**
How did you find Appello Software?Online SearchWhy did you select Appello Software over others?Great culture fitCompany values alignedHow many teammates from Appello Software were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Developed a web based SaaS platform in the residential construction space. 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Functional platform meeting the core function requirements as outlined in the project scope meeting. Describe their project management. Did they deliver items on time? How did they respond to your needs?There were some technical challenges that did not have clearly defined timelines throughout the project. At times this could be frustrating for budgeting due to time and materials blow outs. What was your primary form of communication with Appello Software?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The design and product outcome felt modern with a high level of functional UI/UX, which allows our product to cut through the noise of other less polished or refined competitors. Are there any areas for improvement or something Appello Software could have done differently?I would have been far more appreciative of the initial costings provided to me aligning closer to the total project cost. Initial costing estimates were approx $80k-100k. At present we are approaching $250k and have had 2 of the 3 core functions delivered. Whilst happy with the work this could be difficult for companies without the means to absorb this. 


---

#### Custom Software Development for Sports Performance Platform
**The Project**
- Services: Custom Software Development, Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Feb. - Sep. 2025

**Project Summary**: Appello Software has developed a mobile app for a sports performance platform. The team handles the app's front- and backend development and creates the platform's logo, branding, and design.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 4.0
- Willing to Refer: 5.0

**The Reviewer**
Founder, InPlay Performance
- Industry: Sports

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Jul 15, 2025

**Feedback Summary**: Appello Software has successfully delivered a functional and reliable app within the set cost and development timeline. The team ensures regular communication, and their detailed approach, transparency, and ability to deliver a cohesive product stand out.
""The development team's requirements and how the information I provide could help them are clearly defined.""

**BACKGROUND**
Please describe your company and position.I am the Founder of InPlay PerformanceDescribe what your company does in a single sentence.Platform providing mental health and mental performance skills to young athletes.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Build Mobile App Software to house audio recordings.Branding and Design.

**SOLUTION**
How did you find Appello Software?Online SearchWhy did you select Appello Software over others?High ratingsClose to my geographic locationGreat culture fitCompany values alignedHow many teammates from Appello Software were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Mobile App Development.Front-End and Back-End Admin Platform. Logo, Branding and Design.Regular communication regarding Design, Cost Estimates, Progress Updates, and Walkthroughs via Phone Call and Zoom. 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Meeting set deadlines for stages of development. Creating a functional and reliable app that does not require significant adjustment or alteration.Ensuring the project cost remains close to predicted costs.Describe their project management. Did they deliver items on time? How did they respond to your needs?Items were delivered on time. Continual communication was great to check in on my progress in other areas of the business, which would allow progress in the app development. The development team's requirements and how the information I provide could help them are clearly defined, ensuring they were given the best opportunity to complete the project.What was your primary form of communication with Appello Software?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The collaboration of a large group of specialists in different areas to create a cohesive, reliable product on the first go. High level of detail and record-keeping. Are there any areas for improvement or something Appello Software could have done differently?There should be more clarity around the function of a service deposit—where and when these funds provided are used. In the end, they were appropriately used. 


---

#### UI Refresh, Features Dev & Testing for Financial Services Co
**The Project**
- Services: Application Management & Support, Application Testing, Mobile App Development
- Project size: $50,000 to $199,999
- Project length: May - Nov. 2022

**Project Summary**: A financial services company hired Appello Software to update and refresh the UI of their existing apps. The team also developed new features for the apps, tested them, and deployed them to a UAT environment.

**Review Rating**: 4.5
- Quality: 4.0
- Schedule: 4.0
- Cost: 4.0
- Willing to Refer: 4.5

**The Reviewer**
Product Delivery Manager, Financial Services Company
- Industry: Financial services

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Sep 25, 2024

**Feedback Summary**: Appello Software delivered everything within the client’s budget, and the final products aligned with the approved UI designs and features. The team communicated well with the client and was transparent about issues. Moreover, their members had a wide range of app design and development skills.
""I was impressed by their vast array of skill sets in design, development, and apps.""

**BACKGROUND**
Please describe your company and position.I am the Product Delivery Manager of a financial services company. Describe what your company does in a single sentence.We offer simple, interest free Payment Plans to patients for Health Care related treatment. 

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Update and refresh the UI of our existing appsProvide additional functionality and featuresIncrease the level of security to protect sensitive data

**SOLUTION**
How did you find Appello Software?Online SearchWhy did you select Appello Software over others?Relevant skillsetHow many teammates from Appello Software were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Provide figma designs of the updated UI of each screen in our 3 apps and design new navigation and workflows. Develop the apps on React native based on the new designs, navigation and functionality. Appello were engaged to complete the front design and development and work closely with our backend team to ensure all functionality was working as expected. All 3 apps were required to be developed, tested and deployed to a UAT environment where we conducted final testing. 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Key measureables were:Project completion was within budget and timeframes. Although there were some extensions throughout the project this was due to dependancies on our backend team and some changes throughout the development cycle. The final product aligned with the approved UI designs and new functionality and features setout in the original requirements. Describe their project management. Did they deliver items on time? How did they respond to your needs?The project manager communicated any updates in a timely manner and we were always informed of the project status and ETA for completion.  He arranged standups when required to keep the project moving and was always transparent about any issues or challenges they were facing. What was your primary form of communication with Appello Software?Email or Messaging AppWhat did you find most impressive or unique about this company?I was impressed by their vast array of skill sets in design, development, and apps.Are there any areas for improvement or something Appello Software could have done differently?Provide regular project cost analysis throughout projects to ensure projects are on track from a cost perspective. This way the client is up to date and prepared for any increase rather than at the end. 


---

#### Platform Dev for Migration & Recruitment Company
**The Project**
- Services: Custom Software Development, UX/UI Design, Web Development
- Project size: $50,000 to $199,999
- Project length: May - Aug. 2023

**Project Summary**: Appello Software was hired by a migration and recruitment company to develop a recruitment platform. The team added modern features and created separate employer and candidate interfaces. 

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Consultant, Headways Migration Australia
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Aug 11, 2023

**Feedback Summary**: Appello Software completed the requirements and even improved the functionality of the recruitment platform. The team met deadlines and reduced the overall cost by sharing timely feedback and progress updates. Overall, the client was pleased with their professional work. 
""They were quite knowledgeable and professional.""

**BACKGROUND**
Please describe your company and position.I am the Consultant of Headways Migration AustraliaDescribe what your company does in a single sentence.Migration and Recruitment

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Develop a recruitment platform where recruiters in Australia can conveniently engage skilled professionals of high calibre with much ease and at relatively low costs by using state-of-the-art recruitment software

**SOLUTION**
How did you find Appello Software?Online SearchWhy did you select Appello Software over others?High ratingsPricing fit our budgetGood value for costHow many teammates from Appello Software were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Development of a Digital Recruitment Platform with an employer and candidate interface. The intention was to be able to come up with a platform that has modern features which could be easily embraced by candidates who showcase their skills and have visibility of their profile strength. On the other hand, the platform was to give employers an appealing and efficient alternative to traditional recruitment methods. Time and cost was very critical in the delivery of this project.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The Appello team was so helpful in giving guidance on improvements and overall functionality of the recruitment platform. The Project Manager, Developers, Engineers and staff working on this project were fantastic in meeting deadlines and reducing costs by giving timely feedback and updates.Describe their project management. Did they deliver items on time? How did they respond to your needs?The Appello team (and Project Manager) had time to listen and respond to every query. They also delivered the project on timeWhat was your primary form of communication with Appello Software?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They were quite knowledgeable and professional and they can work with businesses of any size.Are there any areas for improvement or something Appello Software could have done differently?Nothing significant that is worth a mention


---

#### Mobile App Dev & Design for Social Networking Company
**The Project**
- Services: Mobile App Development, UX/UI Design
- Project size: $50,000 to $199,999
- Project length: Dec. 2022 - Apr. 2023

**Project Summary**: Appello Software designed, built, and implemented a mobile app for a social networking company. The app needed to be compatible with iOS and Android devices.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director, FurBaby Social Pty Ltd
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — May 9, 2023

**Feedback Summary**: Appello Software successfully delivered a robust, secure, and modern social networking app. They led smooth project management and showed a willingness to help the client in any way. They communicated effectively via virtual meetings and emails. Appello Software's professionalism was evident.
""The team at Appello Software went above and beyond and exceeded all expectations.""

**BACKGROUND**
Please describe your company and position.I am the Director of FurBaby Social Pty LtdDescribe what your company does in a single sentence.FurBaby Social is an all-in-one social networking app and marketplace, designed to connect pet owners and their pets with like-minded animal lovers.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Design & Build of Mobile App

**SOLUTION**
How did you find Appello Software?Online SearchClutch SiteWhy did you select Appello Software over others?High ratingsClose to my geographic locationPricing fit our budgetCompany values alignedHow many teammates from Appello Software were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Design, build and implementation of a social media application that would be accessible on both iOS and Android devices.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Appello delivered a robust, secure, modern app in a timely manner that will continue to grow over the years to come.Describe their project management. Did they deliver items on time? How did they respond to your needs?Lucy, my amazing Project/Product Manager kept me well informed every step of the way, nothing was too difficult to achieve, she was always willing to assist in any way possible and made me feel at ease knowing my project was in good hands. She also drove her team to ensure the desired outcome was met in a timely manner without compromising on the features and functionality of my Application. Furthermore, the development team did an outstanding job, and their workmanship is second none - they delivered a robust, secure, modern app that will continue to grow over the years to come.What was your primary form of communication with Appello Software?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?It’s not often these days that you come across an organisation that is truly a market leader in their industry and delivers on their promises!! Appello’s guidance, support, flexibility, and professionalism throughout the design and engagement process, including delivery of the project has been invaluable.Are there any areas for improvement or something Appello Software could have done differently?The team at Appello Software went above and beyond and exceeded all expectations from start to finish. I couldn’t speak more highly of them!! They have proven to be dedicated, passionate, highly skilled and very knowledgeable so my experience to date has been nothing short of fantastic!A special thanks to Cameron (Chief Executive Officer), Lucy (Project/Product Manager) and the design/development team (Maria, Victor, & Andrey) for making my project a great success!


---

#### Mobile App Development for Event Planning Platform
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: Sep. 2021 - Ongoing

**Project Summary**: An event planning platform hired Appello Software to design and develop a mobile app for iOS and Android. The app allows event planners to connect with all of their event suppliers in one place.


**Review Rating**: 4.0
- Quality: 5.0
- Schedule: 4.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Founder, Hey All App
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — May 12, 2022

**Feedback Summary**: The client commends Appello Software's excellent project management, cost-effective solutions, and hands-on approach. The reliable, technically-proficient team communicates effectively and leverages their expertise into valuable insights and solutions to help turn the client's idea into reality.
"“I really like how supportive Appello Software has been of my ideas since day one.”"

**BACKGROUND**
Introduce your business and what you do there.

I’m the founder of the Hey All app, an event planning tool.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

I needed a company that could help me develop my app.

**SOLUTION**
What was the scope of their involvement?

Appello Software helped me throughout the whole development process. They’ve handled the app’s design, front- and backend development, and project management.

The app is an event planning tool for iOS and Android. It connects a person planning an event with all of their event suppliers. It’s two apps in one — there will be one app for the planner and another for the event suppliers.

What is the team composition?

My main point of contact is a project manager from Appello Software.

How did you come to work with Appello Software?

I chose to work with Appello Software because of their competitive price. When I got the app’s prototype finalized, I inquired with another company, who quoted me almost triple what Appello Software did.

Appello Software gave me an actual price as well as a worst-case scenario price for the project. Once I got a few investors on board, I signed a contract with Appello Software.

What is the status of this engagement?

We started working together in September 2021, and the engagement is ongoing.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

We’ve just deployed the app to the App Store and the Google Play Store, so I don’t have any quantitative metrics just yet.

How did Appello Software perform from a project management standpoint?

Appello Software has performed well in terms of project management. Their communication has been excellent, and they've made everything simple — they've pretty much done the whole thing for me. If there are any issues, I just let my project manager know, and he gives me advice on what they think we should do, and then we do it.

We primarily communicate through Slack and Google Meet.

What did you find most impressive about them?

I really like how supportive Appello Software has been of my ideas since day one. Not only that, but they also provide me with valuable feedback and advice to further improve the app. For instance, if there’s a feature that I want to add, we would talk about the best and most cost-effective way we could do it.

Are there any areas they could improve?

No, I don’t have any complaints.

Do you have any advice for potential customers?

Make sure to plan out what features you want in your app. Once you have everything planned out, stick to your plans and make sure everything is perfect before expanding the scope of your project.


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#### Web App Development for Food Ordering Company
**The Project**
- Services: Web Development
- Project size: $50,000 to $199,999
- Project length: May 2021 - Ongoing

**Project Summary**: Appello Software developed a food ordering app for sports venues. They were in charge of the UI/UX designs, the front- and backend development, and the integration with third-party services and technologies.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Co-Founder, Food Ordering Company
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Aug 31, 2021

**Feedback Summary**: The app developed by Appello Software works flawlessly, and it has no errors. The team is communicative and proactive, and they’ve managed to keep the project on time and within budget. Clients can expect a committed partner who does additional work to ensure the project’s success.
"“Appello really commits to their client’s projects.”"

**BACKGROUND**
Introduce your business and what you do there.

I’m the co-founder of a small startup. We’ve created a contactless ordering web application for sporting venues in Australia.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

We hired Appello to develop our web application.

**SOLUTION**
What was the scope of their involvement?

Appello developed our entire web app, which included UI/UX design and front- and backend development. We initially provided them with some UI/UX designs as a guide, which they detailed further. We also provided them with our brand guidelines and the requirements for the front and back ends.

Throughout the process, we’ve given them feedback, and they’ve also had different ideas to figure out where we wanted to go together. Overall, it has been a very collaborative process.

Appello used Python to develop the app and Figma to create the UI designs. Among the core features requested was allowing multiple sports venues to use the web app, assigning a unique QR code, URL, and menu for each one. We also required it to allow the food courts to upload and modify their menu items.

Additionally, they implemented a payment processing system and a system that allows users to receive an individual message when their order is ready. Thus, this app has required a lot of different integrations with third-party providers such as Toolio, Mailchimp, and Stripe.

Appello also offered us 12 months of free maintenance service, and they’re hosting the app on Amazon at cost; we just pay the Amazon fee.

What is the team composition?

We initially spoke to Appello’s CEO, and he introduced us to the company. From there, we’ve spoken almost exclusively with the project manager, although we’ve also talked with a lead designer. Working with them, there’s a team of front- and backend developers. I don’t know how many individuals are they, but I imagine they’re less than five.

How did you come to work with Appello Software?

We had consultations with a lot of different developers in Australia, and we looked at their reviews. We saw Appello’s reviews on Clutch, but from their interview process and the quote that they gave us, we felt that they were the best fit for us.

How much have you invested with them?

We’ve spent over $50,000.

What is the status of this engagement?

We started working together in May 2021, and our engagement is ongoing.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement? 

The app operates flawlessly from the back end to the front end, and it has no errors. It generates QR codes, has menus online, places orders, and receives text messages.

How did Appello Software perform from a project management standpoint?

Appello’s project management is terrific, and the project has stayed on budget and on time. We have a shared Slack channel, and we use Google Meet to have monthly or fortnightly meetings.

Their project manager is in constant contact with us and always asks the right questions to ensure the understanding of our needs. Whenever he hasn’t understood something, he has also communicated that clearly.

What did you find most impressive about them?

Appello really commits to their client’s projects. They’ve given us the impression that they want our app to succeed by doing additional work. For example, they actively try to find solutions to problems instead of only executing instructions, and they do competitor research.

Are there any areas they could improve?

No. Overall, we’re very satisfied with them.

Do you have any advice for potential customers?

The more prepared you are, the better the process will be. Appello is also very good at talking through issues, so don’t be afraid to ask any questions; they’re very forthcoming. The more you communicate with them, the more they’re going to help you.


---

#### SaaS Platform for MedTech Company
**The Project**
- Services: Web Development
- Project size: $10,000 to $49,999
- Project length: Mar. - July 2021

**Project Summary**: A medical technology company hired Appello Software to help them develop their SaaS platform based on provided UI/UX designs. The client chose this vendor due to their proven expertise and talented personnel.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director of Digital Development, Eyetelligence
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Aug 4, 2021

**Feedback Summary**: Internal and external stakeholders were pleased with the outcome and performance of the platform. The Appello Software team impressed with their development skills and ability to overcome complex challenges. They also communicated well and managed tasks efficiently, establishing a fluid workflow.
""I was very impressed with their development capabilities.""

**BACKGROUND**
Please describe your company and your position there.

I'm the Director of Digital Development at Eyetelligence. We are a MedTech company offering software to support clinical decision making for optometrists. The Eyetelligence software uses the latest AI technology to analyse retinal images for features of glaucoma, referrable diabetic retinopathy, and neovascular AMD.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software, and what were your goals?

We engaged Appello to develop a new website for us based on UI/UX designs provided. The project included dynamic user flows, custom integrations, translations, and full Saas e-commerce capabilities.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

I have had experience in the past with marketing-based agencies who have over-promised in the development department, and more often than not under-delivered. Appello was clearly a dev-first agency with a deep talent pool and capability to deliver on a complex build.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial kick-off meeting to discuss what our high-level goals were. We were initially planning to have Appello complete all design and dev work work but we later decided to have the wireframes completed by another agency that we were working with anyway so that Appello could focus on the complex dev work.
The project was complex because with needed to integrate the subscription system with our existing custom software. Appello is capable of producing high-quality design work but we are glad we split the workload as we needed the project completed in 3-4 months. Appello advised us on the best tech stack for our particular needs which ended up being Django backend, WordPress frontend and Stripe for subscription management.
Appello also translated the website into 3 separate languages and picked the perfect tools for achieving that. Our needs were very unique and they picked out of the box solutions where they could, and built the rest custom. No compromises.

How many people from the vendor's team worked with you, and what were their positions?

The e-commerce team was comprised of myself, the Commercial Project Manager, and the Director of Marketing. We also had an in-house web dev who helped with the software integrations.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

The platform has only been live for a month or so but the feedback from the internal and external stakeholders has been very positive. The system works well and looks great.

Describe their project management style, including communication tools and timeliness.

Appello provided us with a dedicated project manager and managed tasks using Asana. They gave us access to see how things were progressing. They used Time Doctor to log hours and shared the logs along with the invoices which provided a great level of transparency. Communication was done mostly via Slack and email. We arranged calls when needed. Overall the communication and project management was very high level. We knew what was going on and always had a point of contact.

What did you find most impressive or unique about this company?

I was very impressed with their development capabilities. They have a very skilled team and nothing was too hard or unachievable. This was refreshing as often agencies will convince you to compromise on certain features if they are not capable of building it. Not Appello - they welcomed the challenge.

Are there any areas for improvement or something they could have done differently?

Overall Appello has done a great job. On some occasions, we found the odd bug here or there but the team was always very quick to fix them up.


---

#### Mobile App Dev for Real Estate Agency
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Jan. 2020 - Ongoing

**Project Summary**: Appello Software was hired by a real estate agency to support their development capabilities by providing app development services. Their responsibilities include bug fixes, UI design, and app database work.


**Review Rating**: 4.0
- Quality: 4.5
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director, BresicWhitney
- Industry: Real estate

- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — Jul 2, 2021

**Feedback Summary**: Appello Software leads an agile process, breaking the project into two-week sprints to ensure an efficient workflow. They are able to understand what the client's needs and problems are, allowing them to deliver solutions that match. They remain communicative and reliable despite working remotely.
""Their ability to understand our problems quickly was helpful."
"

**BACKGROUND**
Please describe your company and your position there.

I'm the Director of BresicWhitney. We're a large boutique real estate agency based in Sydney.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software, and what were your goals?

We'd previously managed app development internally, but decided to off-shore during difficult business conditions. We also wanted to simplify our support requirements, and prioritise delivery.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

I found Appello online, and contacted them and several of there competitors. Appello stood out in their directness and quick series of recommendations.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The initial scope was bug fixes, but this extended to some UI design work, and app database work.

How many resources from the vendor's team worked with you, and what were their positions?

Chynara, the project manager, was my main point of contact. She oversaw two or three developers who regularly tended to our product.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

Given the on-going nature of the work, deliverables were specific to our needs, and often broken up in to 1 or 2 week stints of work.

Describe their project management style, including communication tools and timeliness.

They were communicative and efficient. Her english was very good, and their ability to understand our problems quickly was helpful.

What did you find most impressive or unique about this company?

I was apprehensive about the off-shore model, having been used to having 3-4 developers in my office, but it worked well, and I'd be hesitant to have developers on my payroll again.

Are there any areas for improvement or something they could have done differently?

Not really.


---

#### Mobile App Development for Personal Training Platform
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: Mar. - May 2020

**Project Summary**: Appello Software developed a mobile app for a personal training platform. The team built and designed the mobile app, provided ASO, created and implemented paid social campaigns, and more.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Gym Owner and PT, F45 Gym
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Jun 11, 2020

**Feedback Summary**: The app helped form the foundation of the client's business, exceeding their goals and expectations. Appello Software consistently communicates with the client to ensure a successful partnership. The team goes above and beyond to produce quality results.
""They were very human, easy to talk to, and never overcomplicate things for the client."
"

**BACKGROUND**
Please describe your company and your position there.

My husband and I are both personal trainers and owners at an F45 gym. We are always looking to improve our gym's services and keep up with the latest technology trends.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

We came up with an idea for an app the allowed users to link into the gym class of their choice from home and become apart of an interactive, virtual, group gym session. This would allow people to workout from home without feeling alone. We needed help with our designs and development of the app.

What were your goals for this project?

Our goals were for the app to have a functional, fast and beautiful design and to have it developed and to begin as soon as possible.

**SOLUTION**
How did you select this vendor?

They were recommended to us by some friends who also had an app developed by Appello. We checked out where they were based, how big their team was, experience etc. Read some reviews and scoured through their website. We then put in a job request and got a phone call back right away. After that, we were off.

Describe the project and the services they provided in detail.

They designed, developed, and supported us with the launch of our app once version 1.1 was completed. We got an initial walkthrough od what the whole project process would entail, which was VERY helpful as we were not overly clear on what the job process would actually look like.

We signed an NDA, put a deposit down, and they began working on our existing user flow, tweaking it to ensure it was seamless. They then constructed a visual wireframe of the user-flow, before working with us on branding ideas and adding that colour and theme to the wireframe to bring the designs to life.

At the end of the design stage, we were presented with:

a project roadmap with estimates
	a digital Trello workplace where we could track the project and team
	a clickable prototype for investors and testing
	complete wireframes
	branding assets and style guides
	user flow map
	project manager
Development was exceptional and the team has great attention to detail. Our weekly meetings ensured we knew what stage we were at, and any ideas we developed along the way, we just emailed the pm and they were able to integrate those features in. When we were ready to launch, they helped our app rank in the app store. Providing services like audience segment, ASO, growth hacking, and paid social ads.

What was the team composition?

The project team consisted of around 6 people, but certain individuals would come and go depending on the skills needed. That being said, we had direct and permanent contact with our project manager the whole process. Our business scenario convinced them to conduct a lean development approach, as we continuously added new ideas.

**RESULTS & FEEDBACK**
Can you share any information that demonstrates the impact that this project has had on your business?

The solution allowed us to launch a successful app that overly exceeded our expectations. They allowed our business to come into existance. We are going to be continuing future versions with Appello.

How was project management arranged and how effective was it?

Project management was very impressive. The team knew their jobs and communicated every task and issue clearly. Regular meetings over Google Meet and email kept us up to date with the progress and allowed input. Our project manager Dmitri was very easy to talk to and kept the 'technical' jargon as simple as he could. Appello really knows who their consumers are and puts themselves in their client's shoes every time.

What did you find most impressive about this company?

Clients have direct access to both project managers and the wider team behind them. This and the Trello board we got added to allow full transparency of the project status and internal communication.

They were very human, easy to talk to, and never overcomplicate things for the client. They did this whilst demonstrating the upmost professionalism in their work. It is easy to tell that Appello is truly experienced in this field.

Are there any areas for improvement?

There is very little they could improve on. My suggestion to new app entrepreneurs would simply be to understand clearly what you want, who your market is, and what makes you different. It saves you time if you try to figure that out before paying them to work with you to create your user flow again.


---

#### App Dev for Commercial Real Estate Firm 
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Nov. 2019 - Feb. 2020

**Project Summary**: Appello Software improved a tenant app, fixing bugs on the back- and frontend, for a commercial real estate company. Focused on customer experience, they proposed a new UI and access integration.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 4.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CIO, WalkerCorp
- Industry: Other industries

- Client size: 51-200 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Jun 8, 2020

**Feedback Summary**: Appello Software yielded a bug-free version and an excellent UI. The team addressed several challenges and was able to create a seamless solution. They managed the project well and were able to speed up development significantly.
"“In hindsight, I would have asked them to do the project management from the get-go.”
"

**BACKGROUND**
Introduce your business and what you do there.

I am the CIO of a commercial real estate company. We are one of Australia’s private property companies and have been in business for over 50 years. I have been the technology leader here for 20 years.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

We have been building a tenant app for our commercial precincts both in Melbourne and Sydney, and we had embarked on our own journey building a backend API system and a frontend. We have some very intelligent people on our team, but we realized that we weren’t going to meet the mark.

**SOLUTION**
What was the scope of their involvement?

We had quite a number of bugs, both on the backend and frontend. We put so much into this project, we agreed that the plan was to bug fix everything and then to propose a new UI. Their process is very streamlined — they utilize all of the technology we could imagine in addition to project management and all of the staging, and then the automation for pushing updates.

The tenant app is actually designed to do quite a number of things. It includes integration to public transport so that users can check out train times. For example, the precincts around the site in Melbourne have six commercial towers with over 10,000 square meters of retail space. We have some famous art in that precinct, so we have an art tour, we do special offers, we do concierge services, events, a wellness club, and a newsfeed.

All of these items are about customer experience. With that said, we got to the point where we got the interface bug free and then we opened up some ideas on the new UI and those have since been implemented.

The next stage for our Sydney project is to integrate with access control into the tenancies and essentially, instead of carrying a plastic card, people can use the app to open up access to the building.

We have three levels of login. One is for the general public, so anyone who wants to download the app and install it so that they get some basic information like what is going on and maybe some offers to the public. The commercial and retail tenants have the art tour and those types of things. Then we have non-tenants who can log in as well. They are people who want to engage a bit more, they do business a lot but they aren’t a tenant, but they can log in. All of that login information is stored. If the user will use their company email address, they will be granted tenant access, and of course, they get everything.

What is the team composition?

Cameron (Executive Director) has been the main lead.

How did you come to work with Appello Software?

We tried no less than four others, and on all occasions, we were very underwhelmed. In fact, one of them wasted a lot of time on code that was incorrect. It was a lesson learned.

One of my web designers found Appello Software online and had read some reviews and we reached out. From that moment on, we were given a lot of interaction and that is where it all began.

How much have you invested in them?

It is probably over $100,000 at this point.

What is the status of this engagement?

We engaged with them initially on a lesser basis in November 2019. In February of this year, we ramped up their services so that they became the project managers instead of us.

It has been about three or four months of them being more engaged. We didn’t set a contract term because we knew it was a moving target with new projects coming. We will probably be working with them until we get the results we need.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

We now have a bug free version and we are working towards a new integration with the SDK. It is quite a critical piece because people would have to use it every day because of the access control.

We can even target certain tenants with offers different to other tenants if need be. That was a really tricky thing to achieve for us and Appello Software ironed that out seamlessly for us, with us. The UI design and all the bugs that they fixed have yielded some really good results. The marketing and the other teams are thrilled. COVID-19 has put a bit of a slowdown on traffic at the moment, but we are confident it will change very quickly.

How did Appello Software perform from a project management standpoint?

Once we handed the project management over to them, the project started to speed up significantly. In hindsight, I would have asked them to do the project management from the get-go.

We communicate daily with them throughout the week. We have a stand up with about three or four people from the team and that has been ongoing.

What did you find most impressive about them?

It is hard to pinpoint one thing, but I would say the communication and their dedication to detail.

Are there any areas they could improve?

Not in particular. Our meetings were with people in other parts of the world, and a lot of the meetings were held at 8:30 or 9 o’clock at night. That isn’t a reflection of them, but it is a pinch point for people in Australia, but I think if you want a team like Appello Software, it is probably best to work within those hours.

Do you have any advice for potential customers?

The thing about a successful project is that there are a number of items. It is a holistic approach that gives the results and that is the reason why Appello Software has been successful with our project. It isn’t a one-man show, it’s a team. To me that is critical in the success of most projects and in the case of our app with Appello Software, it was fantastic.


---

#### Web App & E-Commerce Dev for Fitness Platform
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Jan. 2020 - Ongoing

**Project Summary**: Appello Software handles multiple projects for a fitness company. Their team provides web app development, website design services, and e-commerce development using Shopify.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 4.5
- Willing to Refer: 5.0

**The Reviewer**
Founder, OXY33 Pty Ltd
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Mar 23, 2020

**Feedback Summary**: The platforms are functional and elegantly designed. Appello Software implements an interactive workflow and provides project updates. Their team maintains ease of communication and utilizes effective resources. Professionalism is a hallmark of their high-quality work.
""Their speed of response and quality of work are both amazing."
"

**BACKGROUND**
Please describe your company and your position there.

I am the founder of OXY33 Pty Ltd established in Melbourne, Australia. Our company focuses on digital web app for fitness professionals and fitness accessories.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

Initially, I've hired Appello to design and develop OXY33 - Scheduliser web app. However, with the quality of work, i've requested to design the website for digital web app and to redesign the Shopify website as well.

What were your goals for this project?

Couple of goals are mentioned below.

Design and develop MVP for the OXY33 - Scheduliser web app
	Have at-least 500 subscribers by end of 2020
	Take the product globally with different languages by end of 2021


**SOLUTION**
How did you select this vendor?

I was having 3 to 4 vendors to develop the app. Everyone provided me the quote. However Appello was the only vendor who was extremely swift in response. Also their proactive approach to share the initial design attracted me to go with them.

Describe the project in detail.

During the discovery phase, i shared all my Zeplin designs and trello board about my ideas to where i want to take this app in future. Within 2 or 3 days i received modified mockup designs in Figma. I reviewed, provided feedback and agreed with the designs to progress further.

Designed for the fitness professional in mind, the OXY33 - Scheduliser Web App is a tailor-made solution assisting trainers and coaches to manage their clients, organise appointments, and training programs efficiently.

What was the team composition?

Project manager was the main contact throughout the project. Also, there were 3 full time resources (Back End developer, Front End developer, and QA engineer) assigned to this project and 5 part time resources as well.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

App has not gone live yet. However what i can say is, the ease of communication, web app design, provocativeness is spot on. Resources are extremely helpful willing to assist anytime.
	Shopify website revamp: I was hesitant to modify the shopify site. However, given the quality of the work, i requested to amend with the website with new design as well.
	Web app web page: Simple and elegantly done
How effective was the workflow between your team and theirs?

Extremely interactive. The communication was easy with Project manager and designer. I wasn't having any issues at all with anyone. Right from providing an update about the project, demo's etc. was done professionally

What did you find most impressive about this company?

Their speed of response and quality of work are both amazing. I got more business to do with Appello. Also, i will definitely consider future developments with this company.

Are there any areas for improvement?

Improvement wise i would say the testing need to be more aggressive in mobile to find out whether it is mobile friendly or not. However with regular communication this has been significantly improved and I am extremely satisfied with the progress of the web app and website development.


---

#### Mobile E-Commerce Website for Architects
**The Project**
- Services: E-Commerce Development
- Project size: $50,000 to $199,999
- Project length: Jan. 2020 - Ongoing

**Project Summary**: An architecture firm hired Appello Software to design a mobile-friendly e-commerce website with C++. An app is also in development that will present the firm's portfolio in a neat and presentable way.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Artchitech
- Industry: Other industries

- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 17, 2020

**Feedback Summary**: Appello Software's designs, texts, and illustrations were visually appealing. Collaborative and understanding, the developers had a deep grasp on the technologies at play, leading to an organized and effective workflow.
""Everything has been excellent so far, we a very impressed and delighted by the progress."
"

**BACKGROUND**
Please describe your company and your position there.

Im the business owner and CEO of a company called, Artchitech. We provide designs for clients who what to build anything from automobiles, commercial building or residential houses.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

Appello Software designed a mobile-friendly e-commerce website with C++. They will also design an app soon. We decided to proceed with Appello Software has because they had fresh take on the current market.

What were your goals for this project?

One of our goals was to showcase our work in a neat and presentable app that we can show our clients as our portfolio of designs are what our clients need to see.

**SOLUTION**
How did you select this vendor?

We had spoken to a few Software and mobile service providers who were able to create what we wanted, but the team at Appello was able to give us more. They walked us through the emerging tech of AR and how it could benefit our business.

We knew from there, the team at Appello not only took time to understand our business, but was willing to educate and inform us of the tech advancements that could possibly give us a leading competitive edge.

Describe the project in detail.

It started with us wanting an e commerce website, then progressed to a mobile app as we saw the value of having one. The process was clear and we were informed and guided of next steps on a weekly basis.

What was the team composition?

We were provided with a PM who was our main point of contact with technical queries and project meeting and updates. It was great to have another contact available (a client relationship manager), to check in on us after meetings to ensure communications and expectations were clear.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

Seeing our designs presented on a web page was great. Text and illustrations were simple and sleek which very pleasing to the eye.

How effective was the workflow between your team and theirs?

Very organised and effective. We continue to work with the team at Appello and look forward to the weekly meetings.

What did you find most impressive about this company?

Their team collaborations and understanding. They have a team who are equipped with a wealth of knowledge in many industries. It's also nice to deal with an Australian based business with local people.

Are there any areas for improvement?

Everything has been excellent so far, we a very impressed and delighted by the progress.


---

#### iOS & Android App Dev for Communications Tool
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Sep. 2019 - Jan. 2020

**Project Summary**: Appello Software redeveloped a cross-platform app for a healthcare startup. The original app wasn't working smoothly, so they rebuilt the platform with a team of developers in the hopes the app would look and run better. 


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Co-Founder & CEO, Foxo
- Industry: Information technology

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Jan 14, 2020

**Feedback Summary**: Appello Software successfully redeveloped the product using a different framework. They were constantly on-time and on budget. The project management was handled well. Communication was extremely effective. They were also highly flexible. 
""Their flexibility to work within our requirements was impressive."
"

**BACKGROUND**
Introduce your business and what you do there.

I am the co-founder and CEO of Foxo Technology. For the last two years, we’ve been building a health communication tool for clinicians to communicate within their institution or beyond their institution to other organizations. It is much like Slack, WhatsApp or Microsoft Teams, but purpose-built to help with integration into information systems for doctors. It also has purpose-built environments for clinical communication and collaboration.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

We’ve been building our company for about two years and are about to go commercial. We required a native version of our app to be built.

**SOLUTION**
What was the scope of their involvement?

We had a hybrid app which was available for Android and iOS, but the performance and the general feel wasn’t there. Doctors, our target demographic, have higher expectations, so we needed to add that extra polish onto our app.

Thus, we searched to find a partner to help us get there. The project was primarily to rebuild the app to current specs. Since the project is coming to an end now, we have some further development work that we will be engaging with them to enhance the product on a few last sprints. The app was in production, I got some feedback from some users that it wasn’t where it needed to be. We needed it to have that elastic feel.

What is the team composition?

I worked with four people in total. We had a project manager, two developers, and a QA person. We worked directly with the project manager as well as the developers.

How did you come to work with Appello Software?

I did some searching online. I came across Appello Software and did a lot of interviewing and reviewing. I looked at company ratings and reviews—it might’ve been the Clutch review that really sold it for me. Communication was constantly stressed, which was absolutely critical for a very complex product like ours. I was also looking for someone that could understand our problem, our technology, and our requirements. I didn’t want to work in cycles—I’ve worked with a number of offshore agencies and it’s extremely frustrating when you get a product back that isn’t what you required.

I put communication as the number one priority as well as their ability to execute and get the job done to budget and specifications. I think to have that experience of knowing where the downfalls with recruitment agencies are and where to put your focus, which is communication, helped and Appello’s reviews on all of that were consistent with what I was looking for.

How much have you invested in them?

We had a fixed price which was $43,000 AUD (approximately $29,620 USD), but the final sprint that we are about to work on will amount to $50,000 (approximately $34,442).

What is the status of this engagement?

We worked with them from September 2019–January 2020. It was about a five-month project.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

It’s exactly what we required. We didn’t go to them asking them to develop something new for us; it was really more to redevelop our product but better using different frameworks and knowledge, which they did. They know exactly what they need to do. The requirements of what we asked them to do were delivered on time and to budget.

How did Appello Software perform from a project management standpoint?

They were excellent. The project manager was our gateway to the team and we could transmit ideas to him. We also had a dedicated Slack channel for the project through which we could communicate directly with the engineers and we would recommend that to everyone.

We’re a technology company with mostly engineers, so it made sense for our tech guys to talk to their tech guys, which significantly helped with production time, QA, and knowledge. We also used email at some level, but we used Trello and another time tracking platform as well which they would use to make notes. Google Docs and spreadsheets for documentation and some project management.

What did you find most impressive about them?

I was looking for someone that would be available to answer questions, refine, and make sure that we were on track the whole way. Their communication was outstanding.

Their flexibility to work within our requirements was impressive. They’re very flexible in terms of the framework and language that we could work in. The team is diverse enough to pivot towards our requirements in another language they don’t typically work with.

Are there any areas they could improve?

I want to be very clear that this wasn’t a problem, but if I had to say one thing, I would probably say that their English may need a little bit of work. However, I’m hesitant to say that was an issue because we still managed to communicate seamlessly.

Do you have any advice for potential customers?

You should have very clear requirements. We knew exactly what we needed and that made it very easy for both parties to be happy at the end of the day.


---

#### App Dev. & Marketing Strategy for Home Cooking Marketplace
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Aug. 2019 - Ongoing

**Project Summary**: Appello Software designed and developed an iOS and Android application for a food ordering service. The team used provided sketches for the design work. They also created a marketing strategy.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 0.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Food Ordering App
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Jan 6, 2020

**Feedback Summary**: Appello Software met expectations. The app is ready for launch and going through the testing phase. Their team’s organizational approach supplemented their professional management style. Their responsiveness is also noteworthy.
""Their simplicity and elegance they put in their work makes them impressive."
"

**BACKGROUND**
Introduce your business and what you do there.

I’m the CEO of a company that provides homemade food for individual chefs. Home cooks or chefs make a meal at home and post it in the app with a simple description, the number of portions, and with the option of having it delivered or picked up.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

I needed someone to build an application and have a solid marketing strategy.

**SOLUTION**
What was the scope of their involvement?

The team at Appello Software worked on the design and development of the app for iOS and Android. They used a tool that develops for more than one platform at a time. On my end, I created the sketches, which they followed for the design.

Since we started the development together, Cameron (Executive Director, Appello Software) and I have been working on a marketing strategy.

What is the team composition?

My main point of contact is Cameron. I’ve worked with several others, including two designers, two managers, one backend engineer, and one frontend engineer.

How did you come to work with Appello Software?

I was browsing online and already had a good idea of what I wanted. I looked online for the best developers in Sydney and ended up going between Appello Software and two to three other companies. I sent an email to all of them.

While the other vendors took the time to answer my email, Cameron was extraordinarily responsive and called me straight away. I liked that attitude. I also appreciated the simplicity of Appello Software’s work because it matches the simplicity of my app.

How much have you invested with them?

I’ve spent around $60,000 AUD (approximately $41,000 USD).

What is the status of this engagement?

Our engagement with Appello Software started in August 2019.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

We’re launching in Sydney this month. It’s currently in the testing phase, where we are looking into bugs and other fixes. Their team followed my designs and guidelines very neatly. When the app launches, we’ll release the marketing strategy.

How did Appello Software perform from a project management standpoint?

The team at Appello Software performs well and keeps an organized structure. Most of the time, we manage everything through Trello, Slack, and email. We had meetings when necessary.

When there is something else to discuss or if we need to have more conversations, we engage in a phone call. Since day one, we’ve had a clearly defined roadmap that we followed and worked through the deadlines. They’re also responsive.

What did you find most impressive about them?

Their simplicity and elegance they put in their work makes them impressive.

Are there any areas they could improve?

No, they’re doing very well.

Do you have any advice for potential customers?

Clients need to have a clear vision and strategy that’s simple to follow because it makes it much easier for everyone. You’re hiring a developer or agency to help develop your idea, but it needs to be clear so that they can help you with that.

If you’re doing everything from scratch, it might not end up exactly how you want it to be. My interpretation of something might be different than my developers. To keep it all tied together, have a clear vision of what you want from the start.


---

#### Web Application for Automotive Marketplace
**The Project**
- Services: Web Development
- Project size: $10,000 to $49,999
- Project length: June 2019 - Ongoing

**Project Summary**: Appello Software aims to assist a digital automotive repairs marketplace in developing their MVP and test the platform. They worked on both the front- and backend of the web-based application.


**Review Rating**: 4.0
- Quality: 5.0
- Schedule: 4.5
- Cost: 3.0
- Willing to Refer: 4.5

**The Reviewer**
Founder, InsureTech Start Up
- Industry: Automotive

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Dec 3, 2019

**Feedback Summary**: Even though there are no metrics for the final product, the internal team is satisfied with the quality of the deliverables. While the budget ended up being more than initially expected, the project was well-managed and tracked through Trello. They completed the project on an accelerated timeline.
"“They made things simple for us.”
"

**BACKGROUND**
Introduce your business and what you do there.

We’re a startup in the automotive space, focusing on building a repairs marketplace. Our MVP is newly completed, and we expect it to begin generating profits by the end of 2019.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

Our goal was to set the foundation for our product with a long-term partner. We needed to create the MVP, conduct user testing, and get the product to market. It was important for us to build a strong relationship with the company that we worked with.

**SOLUTION**
What was the scope of their involvement?

We brought in Appello Software to develop the application-based marketplace on the web. Its intention was to target the general public, insurance companies, and automotive insurance providers. We wanted to establish an Australian presence that links repairers directly with customers to provide insurers a dollar-for-dollar snapshot of the market.  

What is the team composition?

The team consisted of 5–10 people. The headcount varied depending on our needs. We sat in on phone calls with Cameron (CEO & Founder, Appello Software) and a few developers. Depending on which team member was best suited for the task, we spoke to a multitude of different people from their side, including front- and backend developers. 

We originally had a project manager, but she was unable to continue working midway through the development. When that happened, our project was handed over to a developer. 

How did you come to work with Appello Software?

I found them while doing research online. They had good reviews, and their website answered all the questions I had about their capabilities. I emailed them. Cameron got back to me, and we went from there.

How much have you invested with them?

We’ve spent $60,000 AUD (approximately $41,000 USD). 

What is the status of this engagement?

We started the project in June 2019, and the project is ongoing.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

We haven’t had a chance to track metrics yet, but I’m very happy with the functionality of the final deliverables. The MVP was built in just three months. It likely would’ve taken other developers twice as long to deliver the same level of quality. 

How did Appello Software perform from a project management standpoint?

Everything went very well. For project management, they used Trello. I was able to track the time that was being spent on different projects. They were wonderful to work with, but there were some communication issues midway through the project. The initial budget was set for about half of what we ended up spending. When our original project manager became unavailable, there were some miscommunications and the budget was blown out. 

Aside from that issue, the team was very responsive, stepping in to fill the shoes of our first project manager. I was happy with how they handled that.

What did you find most impressive about them?

They made things simple for us. Especially as clients without any development, their straightforward approach was remarkable. 

Are there any areas they could improve?

The communication around budgeting was difficult, but that wasn’t their fault as much as the circumstances. I don’t think they need to improve on anything.

Do you have any advice for potential customers?

With fixed costs, you’d be better equipped to handle delays or cost changes. That way you can track expenses and address issues as they pop up, instead of letting something get out of hand over time.


---

#### Construction Industry Education Portal Development
**The Project**
- Services: Web Development
- Project size: $10,000 to $49,999
- Project length: 

**Project Summary**: Appello developed an online training resource portal for information access. The platform is also useful for data collection.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, High Skill Training Pty Ltd
- Industry: Education

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Oct 7, 2019

**Feedback Summary**: They’ve made useful changes to improve UX as well as regulatory compliance. Appello is a communicative and reliable partner and they’re detail-oriented.
""They understand what their client wants to achieve."
"

**BACKGROUND**
Introduce your business and what you do there.

I’m the CEO of High Skill Training. We work with construction companies around Australia, providing education and training for the purpose of becoming qualified in the industry.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello?

We were looking to build a smoother online system to serve us from initial training through to delivery, gathering data in the area for both client-side and internal access.

**SOLUTION**
What was the scope of their involvement?

Appello developed our online portal, which allows our trainers and staff to access information more easily rather than going through the manual system. Much of the information we now process is entered through the portal Appello designed for us.

We communicated often and made a lot of improvements along the way, and I had various compliance people making adjustments. I took the idea back to the drawing board after several months because it didn’t match my vision, but I believe we’ll be launching next week.

What is the team composition?

I mainly worked with two people from Appello in the beginning, and I’m working with only one at the moment. However, there’s a team of a few people working behind the scenes on their end.

How did you come to work with Appello?

My project manager recommended them. She researched them and told me they seemed the most suitable for our needs, so we went with them.

How much have you invested with them?

We’ve spent over $25,000 so far and we expect to spend close to $50,000 by the project’s end.

What is the status of this engagement?

We started working with Appello in February 2019 and the engagement is ongoing.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

They’re making the process very user-friendly, especially for someone like myself, who’s not very good with computers. All of this is rather new to me and it’s been a nice experience. I’m finding that the changes Appello is making are very helpful. They understand our industry, and they made the adjustments we needed in order to be compliant.

How did Appello perform from a project management standpoint?

They were very reliable and gave us frequent updates on how much time each process would take.

What did you find most impressive about them?

Their communication is incredible, as is their attention to detail. They understand what their client wants to achieve.

Are there any areas they could improve?

The communication between myself and my general manager wasn’t very clear. I think he had a different idea of what I was looking for, but everything was corrected once I took over.

Do you have any advice for future clients of theirs?

The person with the idea should communicate with them and review the project from the beginning. Ensure the communication is clear. Appello will try to meet your requests, but you have to give them the right information.


---

#### Development for Clothing Design App
**The Project**
- Services: Mobile App Development
- Project size: Less than $10,000
- Project length: Apr. - Sep. 2019

**Project Summary**: Appello Software developed a cross-platform mobile app for a clothing design app. Picking up where another developer left off, their team fixed errors and completed the design work for the app.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Founding Owner, Branch Enterprises 101
- Industry: Information technology

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Sep 20, 2019

**Feedback Summary**: The internal team is satisfied by the app, which met expectations. Appello Software is dedicated and focused, ensuring they understand the goals of the client’s project. Their team goes above and beyond to deliver quality results and remain open to feedback.
"“Their genuine focus shows they really care.”
"

**BACKGROUND**
Introduce your business and what you do there.

I am the founding owner of Branch Enterprises 101.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

I was looking to build an app to resurrect the art of dressmaking. The app would allow users to both design their own dress and locate dressmakers in cities worldwide. I had worked with a programmer for the past five years, but they were never able to fully deliver. We decided to part ways so I needed someone to help me build the app.

**SOLUTION**
What was the scope of their involvement?

Appello Software designed a cross-platform mobile app for us. Their team took over where our initial programmer had left off. They went through the app making changes, which luckily maintained it’s key functionality despite some technological issues. There were mistakes on the front- and backed of the app that their team fixed for me, including old and outdated technology. 

What is the team composition?

I met with Cameron (Chief Executive, Appello Software) but I worked most directly with a project manager. There were other members of the team, including people who tested the app and an account manager, but I primarily interacted with 2–3 members of the Appello Software team. 

How did you come to work with Appello Software?

After I parted ways with my old programmer, I had no idea who was available so I went on Clutch. I read through a number of company profiles and ended up interviewing three companies. Appello Software stood out because they were self-made, so I decided to work with them.

How much have you invested with them?

I have invested about $7,500 AUD (approximately $5,100 USD).

What is the status of this engagement?

My engagement with Appello Software ran from April–September 2019.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement? 

The app only launched less than 48 hours ago, so we don’t have too much feedback yet. I am incredibly satisfied with their work. I believe in the app and so does the team at Appello Software, which means a lot to me. Their encouragement is huge to someone like me, who is doing this on their own.

How did Appello Software perform from a project management standpoint?

I am in regular contact with our project manager, he sents me weekly updates by phone or email. Appello Software’s communication is transparent and concise, they really make it user-friendly. I’m not a tech-savvy person and I learned a lot from them.

They also provided me access to their road-mapping software. I could see what was happening currently and what was next on deck. 

What did you find most impressive about them?

Appello Software’s simple approach sets them apart. They weren’t talking numbers or monthly rates at the beginning, instead, they focused on my idea. They set their sights on what I needed from day one. Their genuine focus shows they really care.

They really wanted to get this project right. Their team is open and honest. I always felt that Appello Software was interested in what I had to say. They answered all my questions and delivered amazing results.

Are there any areas they could improve?

No, they did a really great job. They should keep doing what they’re doing and hopefully, they’ll continue to learn and grow.

Do you have any advice for potential customers?

Tell them exactly what it is you want and trust them to tell you what’s required. Appello Software is so keen to understand that you can feel free to be open and honest.


---

#### App and Custom Software Dev for Social Impact Startup
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Mar. - Sep. 2019

**Project Summary**: Appello Software designed and developed both a mobile app and an admin booking system for a social impact startup. The app lets users check-in to reserved spaces and connect with other guests.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director, Serendipia
- Industry: Hospitality & leisure

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Sep 7, 2019

**Feedback Summary**: The app functions seamlessly, without any noticeable bugs or user pain points, and the admin interface automated several internal processes. Their transparency and responsiveness made them a valuable partner.
""Appello has demonstrated that they can execute on challenges without any delays."
"

**BACKGROUND**
Please describe your company and your position there.

I'm the founder and SEO of Serendipia a co-living and co-working startup in San Francisco.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

After doing much research we decided to engage with Appello due to their strong technical and design expertise on mobile products. They helped us build from scratch our mobile app for internal management and our community. They designed wireframes, UI designs and did all the development in a timely manner.

What were your goals for this project?

We are a business scaling with more than 1000 people staying with us at any time. So for us what was important was to quickly develop our mobile app without any issues. Appello delivered beyond our goals.

**SOLUTION**
How did you select this vendor?

After researching other development companies in Australia, Europe and North America Appello really stood out by their apps that you could download from the App Store and see the quality they have. So this was a really decision for us.

Describe the project in detail.

We wanted to develop an app, and admin booking system for our co-living and co-working houses. Managing multiple properties and tenants is not easy, so developing mobile app which allows people to checkin- share to community and connect with other guest was what we needed. Since building the app, we have automated the expereince for our staff and guest.

What was the team composition?

We worked directly with one of Appellos project managers, UX/UI designers and the strategist team. Some meetings happened with all members, including engineers when we needed to make sure logic behind designs were clear.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

Instantly when the app went live, we had no bugs or issues which was great - It allowed our team members, and guest to starts adding profiles and using the app. Also, the quality is exceptional. Appello has demonstrated that they can execute on challenges without any delays.

How effective was the workflow between your team and theirs?

It has allowed our business to grow into 2 new locations, minimising the work needed by our staff to check in new guest or manage internal processes such as clearing, ordering and planning events with guests.

What did you find most impressive about this company?

Cost transparency and communication to deliver exactly what we wanted.

Are there any areas for improvement?

None that we seen.


---

#### iOS/Android Dev for Events App
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: Jan. - Aug. 2019

**Project Summary**: Starting from scratch, Appello Software developed a mobile app for a startup. The team created an events organization system endowed with features like city mapping and secure depositing.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Founder & CEO, MyCity
- Industry: Arts, entertainment & music

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Sep 3, 2019

**Feedback Summary**: Appello Software developed a sleek, functional product. They were exceptionally communicative throughout the process—with an impressive response time to boast. Their expertise and transparency have secured continuing collaboration with the client.
"“They have outstanding communication.”
"

**BACKGROUND**
Introduce your business and what you do there.

I’m the founder of an app called MyCity. It’s an events app that allows people to add and look up activities in their area. The event categories include food, entertainment, sports, festivals, and more.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

I brought on Appello Software to develop the app from start to finish. 

**SOLUTION**
What was the scope of their involvement?

After a discussion of business goals, Appello Software developed the iOS/Android app from scratch. The app is simple but effective. It features a mapping system, as well as a deposit function—a deposit is required to verify that it’s a real human adding an event.

Although the app is completed, they’ll continue to provide troubleshooting support. We’re also considering adding new features.

What is the team composition?

My main point of contact was Cameron (Chief Executive, Appello Software). I worked with a few others, as well.

How did you come to work with Appello Software?

I read Appello Software’s positive reviews. After speaking with Cameron, I had a good feeling about the company. These guys really stood out to me, and I’m glad I went with them.

How much have you invested with them?

I spent around $34,000.

What is the status of this engagement?

We began in January and wrapped up in August of 2019.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement? 

The project has gone very smoothly, and working with Appello has been awesome. The app is in its very early stages but I know that I couldn’t have done it without them. My friends and family love the look of it.  

They still help me maintain and manage the app, although it’s technically finished. I’ve already spoken with Cameron about adding another feature, and that addition will make it perfect. We’re also considering some future marketing efforts.

How did Appello Software perform from a project management standpoint?

They were exceptionally responsive. They email me back straight away. They’d also explain all processes to me on the phone—I’ve never been left in the dark about anything. This includes the budget, which we set at the very beginning. They didn’t charge me any more than our agreed amount so I knew exactly what to expect.

What did you find most impressive about them?

They have outstanding communication. With any issue, they immediately work to resolve it.

Are there any areas they could improve?

No, I can’t think of anything. Everything went very smoothly.

Do you have any advice for potential customers?

Do a little bit of research and iron out any questions you might have before you go into a meeting with them.  


---

#### Prototype Dev & Branding Design for Tech Startup
**The Project**
- Services: Custom Software Development
- Project size: $10,000 to $49,999
- Project length: June 2019 - Ongoing

**Project Summary**: Appello Software is building a clickable prototype for an app. Services include font and logo design, UX development, and brand consultancy.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Co-Founder, Moksha Insights
- Industry: Information technology

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Jul 22, 2019

**Feedback Summary**: Appello Software turned an idea into a functional prototype, fostering a positive customer experience and often exceeding expectations with their deliverables. Responsive and timely, the team’s trustworthy nature, sage counsel, and wide-ranging expertise create value for cost.  
"“Appello Software is creating exactly what we envisioned.”
"

**BACKGROUND**
Introduce your business and what you do there.

My business partner and I are the co-founders and operators of Moksha Insights, a social media platform that has a marketplace attached to it.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

We’re a tech startup in the seeding stage, so we hired Appello Software to build a prototype for the app we’re developing from scratch.

**SOLUTION**
What was the scope of their involvement?

Appello Software designed our font and logo, and they’re currently developing a clickable prototype. They consult with us on our brand and brand positioning.

What is the team composition?

We’ve been in contact with five Appello Software teammates, including a branding and logo designer, a wireframe developer, and a project manager. My team also works closely with Cameron (Chief Executive, Appello Software).

How did you come to work with Appello Software?

My business partner knew Cameron through a previous job. We shared our ideas with him so that we could hear his perspective on the prototype we wanted to build, like what was possible and what the potential costs were. Cameron provided honest feedback. We liked how transparent Cameron and his team were; they seemed very trustworthy.

How much have you invested with them?

We will invest around $10,000.

What is the status of this engagement?

Our work together commenced in June 2019, and we’re still in development.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

Appello Software is creating exactly what we envisioned. Their work designing the logo and UX has gone smoothly. They use their combined experiences to steer us in the right direction.  

How did Appello Software perform from a project management standpoint?

They’re fantastic in this regard. We’ve been surprised at just how responsive they are. We use Trello boards, which allows my team to engage in the process, provide feedback, and upload documents.

What did you find most impressive about them?

We’ve been impressed by Appello Software’s transparency. They are honest about what they’re capable of doing and how they plan to do it. The team is open to further development as well; they will take the partnership as far as we want them to.

Are there any areas they could improve?

I’m not experienced enough in development to know what they could’ve done better, but from a purely customer service and transparency perspective, I honestly can’t think of anything I would want them to do better.

Any advice for potential customers?

If you are clear about what you want them to build for you, then they will deliver. Also, be open to them sharing their expertise and experiences.


---

#### Web Design for Luxury Kitchen Products Site
**The Project**
- Services: Web Design
- Project size: $10,000 to $49,999
- Project length: Feb. - May 2019

**Project Summary**: Appello Software designed a mobile-friendly e-commerce website with C++. They will also design an app soon.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Owner, Kitchen Goods Company
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Jul 15, 2019

**Feedback Summary**: Internal stakeholders say that the results Appello Software championed speak for themselves: increased consumer interest, boosted site traffic, and a fourfold ROI. Despite being in a different time zone, the team was prompt, responsive, and thorough, and they provided actionable insights.
"“Appello Software has a fresh take on the current market.”
"

**BACKGROUND**
Introduce your business and what you do there.

I’m the owner of Kitchen and Cook, a luxury kitchen goods company.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

I founded Kitchen and Cook earlier this year, and I reached out to Appello Software to help me design a website. Since more and more people use their phones, it was important that the site be mobile-friendly.

**SOLUTION**
What was the scope of their involvement?

Appello Software designed my mobile-friendly website with C++. We have plans to work together to develop a mobile app, first for Android and then for iOS.

What is the team composition?

Most of my conversations have been with the CEO. He manages everything.

How did you come to work with Appello Software?

I met the CEO a couple of years ago, and we’ve stayed in touch. I heard he started his own company, so I read his reviews on Clutch.co. When we met in person, he was professional and inspiring; I could tell he was passionate and hard-working, so I decided to hire him. I haven’t regretted my decision at all. 

How much have you invested with them?

I’ve spent $20,000.

What is the status of this engagement?

Appello Software designed my website from February–May 2019. I recently got back in contact with them to start working on the app.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

I’ve seen a fourfold ROI of around $80,000. Site traffic and interest have also increased, with no bounce rate. The results speak for themselves. 

How did Appello Software perform from a project management standpoint?

Appello Software was extremely fast and responsive. Even with the time difference, we’d often get replies within the same day, and we never waited more than twenty hours for a response. We spoke over the phone and Skype.

What did you find most impressive about them?

Considering they’re a newer company, I believe that the services they provide are quite superior to those of other vendors. Appello Software has a fresh take on the current market. I had an idea of what I wanted, but Appello Software gave me more to think about than I could’ve ever imagined. This was my first time taking up a business and doing anything web-related, and Appello Software was extremely helpful. When I wasn’t sure about some aspect of the project, they were very thorough and walked me through it.

Are there any areas they could improve?

No, there aren’t any that I can think of.

Any advice for potential customers?

Appello Software knows what they’re doing, so you should trust them. Even though I had a vision, they helped me see through a lot of flaws in my thinking. They guided me toward making my website as successful as it is.


---

#### UI/UX and Prototype Dev for Digital Food Marketplace
**The Project**
- Services: UX/UI Design
- Project size: $10,000 to $49,999
- Project length: Mar. - May 2019

**Project Summary**: Appello Software designed a mobile app’s UI and UX. Deliverables included user flow designs, a clickable prototype, and market research. Stakeholders plan to re-engage them to code the final product.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Founder & CEO, Kitchko
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Jun 27, 2019

**Feedback Summary**: Appello Software’s high-caliber and quick-paced deliverables exceeded expectations and spurred early user adoption. The team provided actionable insights and cost-effective services. Their technical knowledge and proactive nature supplement continued engagement.
"“Appello Software’s work helped bridge an idea and prompt user adoption.”
"

**BACKGROUND**
Introduce your business and what you do there.

I’m the founder and CEO of Kitchko, a marketplace where users can order homecooked meals from local chefs.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

We hired Appello Software to help us design our iOS and Android mobile app. We needed a prototype to show potential investors.

**SOLUTION**
What was the scope of their involvement?

Appello Software designed our app’s UI and UX. They created workable user flow designs and a clickable prototype. The team also provided market research.

They completed the first phase of the project. When we receive funding, we plan to re-engage Appello Software to code the app and provide ongoing maintenance.

What is the team composition?

We work with a team of three people.

How did you come to work with Appello Software?

We tried working with three different offshore software agencies before Appello Software, but they were costly. We had other issues with time differences and language barriers. Appello Software offered quicker, more cost-effective services. They were also more transparent about their deliverables.

How much have you invested with them?

We’ve spent $7,000 so far on the UI/UX work. The total project cost will be around $15,000.

What is the status of this engagement?

We worked with Appello Software from March–May 2019, and we hope to re-engage them soon.   

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

Appello Software’s work helped bridge an idea and prompt user adoption. We went from having no users to 50–100, which is a big achievement in the early stage.

How did Appello Software perform from a project management standpoint?

We had weekly strategy workshops. They were very proactive and often reached out to us to see if we needed help with anything. We used InVision.

What did you find most impressive about them?

Appello Software helped us build an amazing product. My team is more business-oriented, which made Appello Software’s technical insights very helpful. They explained what technology they were using and how it worked, so that we could build the product together. They understood what our intentions were.

The UI/UX designs and the clickable prototype only took about two months to complete, which was much faster than we expected. While another software agency said they’d develop seven screens for $20,000, Appello Software delivered more screens for significantly less than that price.

Are there any areas they could improve?

No, there weren’t. We’re hoping to do more work with them soon.


---

#### App Dev for Bus Services Company
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: Jan. 2019 - Ongoing

**Project Summary**: Appelo Software delivered an MVP of a bus-route-navigating mobile application and is working towards the full-scale development of the app.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 4.5

**The Reviewer**
Founder, Bus Directions
- Industry: Business services

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — May 30, 2019

**Feedback Summary**: The development process has been extremely smooth so far, and Appelo Software has generated confidence in their client and intense interest from the outside community. Their team delivered a successful demo model in three weeks and continues to communicate regularly about progress and timelines.
""He spoke about long term goals, showing an interest in the long term sustainability."
"

**BACKGROUND**
Please describe your company and your position there.

I am the founder of a startup providing route tracking and driving directions for bus companies.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

This is a brand new business aiming to fill a niche in the transport industry. I am a non technical founder so I rely on appello to transform my vision into reality.

What were your goals for this project?

The first goal of this project was to create a workable demonstration model to show potential customers. This was completed and feasibility was proven, so we are now working towards full completion of the app ready for an extended trial with stakeholders.

**SOLUTION**
How did you select this vendor?

As someone with no software knowledge it was important for me to be able to discuss my needs with potential vendors. Using reviews i narrowed my search to a few businesses in my area or nearby. I was able to meet with Cameron from Appello face to face, which was fantastic. He proved to be very knowledgeable and was invested in the idea from the start.

Cameron asked some hard questions about my business model which showed he was thinking about long term outcomes rather than just taking on the work and getting paid.

Describe the project in detail.

Appello studied my brief and gave a quote and timeline for the initial demo model. Both targets were met and the work provided surpassed my expectations. The communication process was easy and transparent and the interpretation of my brief was excellent. The demo model was delivered within 3 weeks from our first meeting.

What was the team composition?

I have dealt directly with Cameron. He has filled me in on the composition of the development team and has cc'd them in most correspondence. As the project proceeds i will be communicating with one of the development team leaders.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

I will update this section upon completion

How effective was the workflow between your team and theirs?

Communication to this date has been frequent, transparent and put in layman's terms for me to understand.

What did you find most impressive about this company?

I have been impressed with the immediate interest in my project. As previously mentioned I sat down with Cameron and he asked a lot of pertinent questions about the business model and my goals for the project.

He pre-empted a lot of my questions with very good answers and showed me examples of work they had completed. He spoke about long term goals, showing an interest in the long term sustainability. Other companies I spoke to were more interested in 'sealing the deal'.

Are there any areas for improvement?

So far very satisfied. Will update upon completion of next stage if required.


---

#### Assembly App for Outdoor Storage Manufacturer
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: Jan. - May 2019

**Project Summary**: Appello Software created a new UX/UI for an existing mobile app. They developed mock-ups and integrated client feedback to form the new system.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Brand Manager, Outdoor Storage Manufacturer
- Industry: Manufacturing

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — May 22, 2019

**Feedback Summary**: Users are pleased with the new solution, evidenced by an increased rating online and a marked drop in customer service calls. Appello Software was quite transparent, allowing client access to task status via a dashboard. Their cutting-edge knowledge was particularly noteworthy.
""We didn't realize how dysfunctional our existing app was until Appello came onboard and fixed everything." 
"

**BACKGROUND**
Please describe your company and your position there.

I’m the brand manager for a family business that manufactures outdoor storage and garden products.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

We hired Appello to fix one of our existing mobile apps: an after-sales tool for customers to use when constructing their shed or outdoor structure at home. The backend (designed by previous developers) was unstable and needed a lot of work.

What were your goals for this project?

We wanted to make major UX/UI updates to our app, resulting in a complete makeover to fix the functionality and flow. We also wanted the journey to take as few taps possible for the user.

**SOLUTION**
How did you select this vendor?

We reached out to a number of developers we found via Google and narrowed it down to Appello quite quickly. They understood the brief completely from day one and have been very transparent throughout the whole build.

Describe the project in detail.

We had a couple of initial meetings via Google Hangouts to discuss our goals and objectives. Shortly after, we received mock-ups of the proposed app, which we discussed in house and led to a few design suggestions. Appello integrated our ideas and carried the project out in four months.

What was the team composition?

Initially, we worked with an account manager and lead developer. Towards the end of the project, we were touching base with developers in group meetings, which was really good.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

Our customer feedback and star rating have dramatically improved since we went live. The number of customer service phone calls we field has also dropped, which is a great sign that the app is helping our customers with installations.

How effective was the workflow between your team and theirs?

We received regular updates via email, Hangouts, and their work in progress dashboard, where we could see exactly what was being worked on at the time. It was a very easy process.

What did you find most impressive about this company?

How current they are in their industry. We didn't realize how dysfunctional our existing app was until Appello came onboard and fixed everything.

Are there any areas for improvement?

We’ll continue to improve the AR function as 3D rendering technology grows more and more advanced.


---

#### App Development for Student Milestone Platform
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: Mar. - July 2018

**Project Summary**: Appello Software developed and designed an education-focused app for both iOS and Android. Key features included Google forms, surveys, and a milestone tracker.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 4.5
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Advisor, Internship Program 
- Industry: Education

- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — Mar 28, 2019

**Feedback Summary**: 90% of students used the app since the engagement began, while 86% gave the app a positive review. Communication was never stifled by too much technical jargon. Appello Software’s responsiveness and ability to turn constructive feedback into implementable deliverables were hallmarks of their work.
""The overall experience was great. They knew what we needed before we could even say it."
"

**BACKGROUND**
Please describe your company and your position there.

I’m an advisor for an internship program for university students across Australia.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

We needed to create a simple platform that’s intuitive for advisors and students to help improve communication. It also needs to allow students to complete key milestones throughout their internships.

What were your goals for this project?

We wanted all of our students to be able to access this app so that they could provide feedback. It’s the best way for us to contact them and to find out information as almost all students have access to mobile phones. A student suggested that we should develop an app instead of sending constant emails.

**SOLUTION**
How did you select this vendor?

We found them through a student’s recommendation. We looked at around 10 vendors and felt that Appello Software was able to solve our challenge.

Describe the project in detail.

Appello Software was involved in the entire process, from UI/UX design to production and coding. We gave them our ideas for how we wanted the app to look. They gave us feedback to help steer the course toward the final product.

The key feature we wanted them to incorporate was Google Forms, which is the main way our team communicates. The app is available on both Android and iOS because we needed to cater to all students.

What was the team composition?

We worked most closely with Cameron (CEO, Appello Software), who managed the relationship with our team. There were also several developers and designers involved with the project.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

We’ve seen 90% of our students use the app in the first six months, which is amazing. We used the app to conduct a survey asking for feedback on the app itself. The results were that 86% of students found the app to be helpful, as well as easier to communicate with advisors. The fact that they were able to incorporate Google Forms made it much easier for our team. We’ve also gotten a positive response on its ease of use and the look and feel. 

How effective was the workflow between your team and theirs?

We communicated through Slack and Google Hangouts. Appello Software was quite responsive and did a good job of managing our expectations. They responded quickly to all the critical feedback that we provided. That strengthened our relationship because we felt more comfortable discussing any problems that arose.

What did you find most impressive about this company?

Given they’re a new company, I’m so impressed with their knowledge. They were able to explain technical terms in a way that was extremely helpful to our team throughout the journey. The overall experience was great. They knew what we needed before we could even say it. We will definitely use them again if we ever need a new app developed.

Are there any areas for improvement?

There were some hiccups, as we’d expect with any project that’s creating something new. However, they delivered above and beyond our expectations. We’re very happy with the result.


---

#### UX/UI Design and Mobile Booking Tool for Restaurant Company 
**The Project**
- Services: Mobile App Development
- Project size: $10,000 to $49,999
- Project length: May - Sep. 2018

**Project Summary**: Appello Software designed a UX/UI for an Android and iOS application. The app features a calendar integration and notification capabilities.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 4.5
- Willing to Refer: 5.0

**The Reviewer**
Product Manager, Darby Soho 
- Industry: Arts, entertainment & music

- Client size: 1-10 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Mar 13, 2019

**Feedback Summary**: Business has picked up thanks to Appello Software’s responsive service. Beyond implementing requirements, they contributed beneficial insights into product development.
""Their quick response times were extremely helpful." 
"

**BACKGROUND**
Introduce your business and what you do there.

I’m a product manager at Darby Soho, a booking platform service.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

We wanted to gain more traction for our brand with a mobile booking service app.

**SOLUTION**
What was the scope of their involvement?

They did the UX/UI design for our iOS and Android application. Their interface allows customers to make restaurant bookings and send the information to their calendars. We can also add notes that send notifications to customers.  

What is the team composition?

I mainly worked with the project manager and the CEO, but they brought new people on throughout the project.

How did you come to work with Appello Software?

We found them online.

How much have you invested with them?

We spent $40,000 Australian ($28,300 USD).

What is the status of this engagement?

We worked together from May until September 2018.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

A lot of people are using the app, and we’ve seen a corresponding increase in leads and revenue. Our clients enjoy how simple it is.

How did Appello Software perform from a project management standpoint?

We used Slack to communicate, and Appello Software was highly responsive. They excelled at generating ideas we hadn’t thought of before.

What did you find most impressive about them?

Their quick response times were extremely helpful.

Are there any areas they could improve?

No, not that I saw.

Do you have any advice for potential customers?

Lay out your project before you begin working with them. Our project would have benefitted from us doing so.


---

#### Web Development for Online Education Company
**The Project**
- Services: Web Development
- Project size: $10,000 to $49,999
- Project length: Nov. 2018 - May 2019

**Project Summary**: Appello Software designed and developed a web platform and several mobile apps. 


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO and Founder, Vidya
- Industry: Education

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Feb 21, 2019

**Feedback Summary**: Although the platform has not yet launched, it met every requirement and expectation. Appello Software's lean workflow, responsive communication, and attention to detail made the process effortless. They respected the timeline and budget while delivering an outstanding product. 
""They went above and beyond every other software development company that I'd hired before."
"

**BACKGROUND**
Please describe your company and your position there.

Vidya is an online course delivery platform that helps small businesses deliver educational material to their audiences. I'm the founder and CEO.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

I hired Appello Software to develop the web platform and accompanying mobile apps. I wanted to deliver a flexible tool that helped small businesses enhance their existing offerings. I didn't have enough knowledge of the latest web technologies, so I searched for a team with suitable skills.

What were your goals for this project?

The products needed to be responsive on all devices. They also needed secure media delivery features, a payment gateway, and several types of user accounts. I wanted to use the latest languages to create a robust, extendable platform. Since we're an online business, we wouldn't exist without our platform.

**SOLUTION**
How did you select this vendor?

I considered a handful of solo developers, but soon realized my own design skills weren't sufficient. Next, I called a few companies and asked for cost estimates. My concept was still vague, but Appello Software asked the best questions and helped me refine the concept. They were extremely supportive and understood how to bring a vague concept to reality.

Describe the project and the services they provided in detail.

They summarized our initial features in a few high-level objectives. Then they designed the interface, which reassured me that they had captured the concept. Finally, they developed the platform and mobile apps. They did an amazing job, helped me with everything within their expertise, and referred me to good people if they couldn't complete a task. 

What was the team composition?

Approximately eight people were involved in the project. The team grew and shrunk as they brought in new skill sets. I mainly worked with the CEO, project manager, interface designer, and marketing consultant.

**RESULTS & FEEDBACK**
Can you share any information that demonstrates the impact that this project has had on your business?

We have no metrics yet, since the product hasn't gone live. So far, however, they're on track with the initial budget. There's been little need to change the scope of work, and the results have exceeded all expectations. They deliver professional, high-quality work, and don't waste time with meetings or heavy documentation. 

How was project management arranged and how effective was it?

We collaborated a lot, and I could see their resources at every stage. I wasn't strict about deadlines since my priority was staying within the budget. We used Slack, Trello, and Zoom. Some of the team was in a different time zone, but this didn't cause problems. Everyone had a command of the English language.

What did you find most impressive about this company?

The most impressive thing about Appello Software was their efficient focus on delivering a quality product while meeting budget requirements. They went above and beyond every other software development company that I'd hired before.

Are there any areas for improvement?

There were no obvious areas for improvement. They met all my needs.


---

#### Website Design & Development for Well-Being Company
**The Project**
- Services: Web Development
- Project size: Less than $10,000
- Project length: Aug. - Oct. 2018

**Project Summary**: Appello Software took on the entire design and development of a mobile responsive website, bringing it from its idea stage to life within six weeks.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Brand Manager, Skinn Cosmetics
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Oct 5, 2018

**Feedback Summary**: The project team delivered a website that surpassed all expectations. Highlights of the collaboration include Appello Software’s efficient communication, honest pricing, and high degree of expertise, all of which contributed to a fruitful collaboration.
""I’ve seen their other work with mobile apps, and they really do create amazing software."
"

**BACKGROUND**
Please describe your company and your position there.

We’re a well-being company located in London that specializes in high-end treatments.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

Designing the first idea and developing it was a challenge because we didn't know exactly what we wanted for the website. We needed someone to help us and provide fast delivery and quality at an affordable price.

**SOLUTION**
Can you go into detail about the services they provided and the scope of the project?

Appello Software designed and developed a mobile responsive website for us. The project was small, only lasting six weeks.

What was the team composition?

We had one UI/UX designer, a frontend developer, and a backend developer assigned to our project.

**RESULTS & FEEDBACK**
Can you share any information that demonstrates the impact that this project has had on your business?

Appello Software’s team is great. They helped us take our idea and turn it into something that has exceeded our expectations. Everything we wanted was delivered. I’ve seen their other work with mobile apps, and they really do create amazing software. I would definitely recommend them to my friends.

How was project management arranged and how effective was it?

Communication was great. Overall, they’re efficient, clear, and are transparent with costs.

What did you find most impressive about this company?

The level of experience they have and their design and software quality are remarkable.

Are there any areas where they can improve?

Not that I'm concerned.


---

#### Mobile App Dev for Social Dating Platform
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Sep. 2017 - Apr. 2018

**Project Summary**: Appello Software utilized a diverse technology stack to develop an iOS app. They translated detailed wireframes into a smooth interface supported by a stable backend. They also helped with a marketing effort.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Chief Design Officer, Dating App
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Sep 27, 2018

**Feedback Summary**: Appello Software delivered a high-quality application that supports location-based software and complex algorithms. By receiving over 50,000 users after going live on The App Store, the platform is accepted by users as a viable dating app. Their project manager facilitates a transparent experience.
"“Their team is a joy to work with because they’re more like artists than developers.”
"

**BACKGROUND**
Introduce your business and what you do there.

I’m the chief design officer of a mobile dating app. My responsibilities include working directly with the development team to ensure that their build is faithful to our original design.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Appello Software?

My team handled the design effort internally, but we needed a development firm to build the platform’s backend and implement the UI/UX.

**SOLUTION**
What was the scope of their involvement?

Appello Software translated our design into a functioning dating application. They built out the entire platform for iOS and coded the UI/UX to look nearly identical to our original wireframes. The technology stack includes AWS, Backbone.js, Google Analytics, Google Maps, Fabric, Firebase, Zeplin, Branch, Dropbox, Docker, WordPress, GitLab, and Sketch. We’re looking to develop an Android version in the future.

We came up with several complicated algorithms to facilitate the app’s location-based map functionality. This system interacts with how the user is represented on the map, how often they’re logged in, and the person’s proximity to other users. This all determines who users see populated in their individual results field. Implementing these algorithms was quite the challenge, but Appello Software didn’t hesitate to accept the task. The whole project took over 6,000 hours of work to complete. During that process, there was never a point where I thought they wouldn’t be able to accomplish something due to a lack of skill.

They assisted us with marketing the product once it was ready for launch. That effort helped the app become an accelerated program for both Facebook and Google. Being a multidisciplinary firm, they’re able to provide valuable advice regarding a variety of topics. As a result, they continue to support the platform when necessary.

What is the team composition?

They allocated five developers, including three iOS specialists and two full-stack resources. We also communicated with QA testers and an assigned project manager.

How did you come to work with Appello Software?

They were recommended to me along with a few other companies. I researched the options and felt that Appello Software could best provide what I wanted to accomplish.

How much have you invested with them?

The project cost around £210,000 (approximately $276,000 USD).

What is the status of this engagement?

Development took place from September 2017­–April 2018.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?

Considering the product reviews on The App Store, the feedback has been incredible. Appello Software created an application that’s intuitive and capable of producing positive results for each user. The app is highly rated on Product Hunt where it has received over 400 upvotes. Their replication of our design is 99% accurate. Getting this right the first time saved us a lot of money. Not all development firms have an eye for detail that honed. Also, their marketing assistance helped the platform reach 50,000 users within several months of the initial launch.

How did Appello Software perform from a project management standpoint?

We worked according to a project requirement document. Their project manager took out different features and pipelined them into kanban system that the developers used to organize each task. That process kept each party informed regarding the project’s progression relative to scheduled milestones. Requesting additional features was also quite easy. We’d reach out to the project manager, and they’d integrate the task with the project’s backlog.

Another key attribute of Appello Software is their responsiveness. We use Slack and phone calls to communicate, so we’re never left waiting for a response. Despite working remotely, they’re able to bridge the gap and work alongside as much as possible.

What did you find most impressive about them?

I equate value to the rate at which a firm can produce quality products. By that measurement, Appello Software excels beyond the norm. They represent the difference between a good service provider and a great service provider. Not only are they capable of competently completing tasks, but they’re also willing to add an extra flair to their deliverables to make a project noteworthy. Their team is a joy to work with because they’re more like artists than developers.

Are there any areas they could improve?

I don’t have anything to recommend regarding my needs or experience. As general advice, they should focus on scaling up their team so they can eventually serve bigger clients.

Do you have any advice for potential customers?

Being able to explain precisely what you want to be done will save both time and money.


---

#### AI & AR Dev for SaaS Design Company
**The Project**
- Services: AI Development, AR/VR Development
- Project size: $200,000 to $999,999
- Project length: Sep. 2023 - Ongoing

**Project Summary**: Appello Software has developed an AI design creation tool for a SaaS Design company. The tool automates product designs within predefined manufacturing constraints and supports 3D and AR visualization.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Co-Founder, Dezigner.ai
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 22, 2024

**Feedback Summary**: Appello Software has successfully developed and deployed the tool for the client. Appello Software has ensured a friendly workflow, demonstrated stellar project management, and maintained transparent communication. Their professionalism and collaborative and understanding approach are commendable.
""We highly recommend them.""

**BACKGROUND**
Please describe your company and position.I am the Co-founder of Dezigner.aiDescribe what your company does in a single sentence.B2B SaaS for Custom Product Design

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Appello Software to accomplish?Build a custom AI tool

**SOLUTION**
How did you find Appello Software?Clutch SiteWhy did you select Appello Software over others?InterviewHow many teammates from Appello Software were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Specific and complex requirements were given to create a tool which would design products based on per-determined manufacturing constraints. These outputs would then be rendered into a 3D object and come to life for the client in an AR environment.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?The tool has been developed and is live within the company.Describe their project management. Did they deliver items on time? How did they respond to your needs?Misha who managed the project has been impeccable. An in-depth understanding paired with great communication and transparency ensured that the process was both enjoyable and most importantly successful. Every task and challenge was handled in a professional, collaborative and positive manner. We highly recommend them.What was your primary form of communication with Appello Software?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Their people focus and ensuring that their understanding that the client journey is as important as the outcome. Great team of humans!Are there any areas for improvement or something Appello Software could have done differently?N/A


---

#### Mobile App Development for App Development Company
**The Project**
- Services: Mobile App Development
- Project size: $50,000 to $199,999
- Project length: Aug. 2020 - Ongoing

**Project Summary**: An app development company partnered with Appello Software to develop a dating app for iOS and Android. After creating a prototype, the team is now assisting the client in developing the app's final version.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Owner, SM Apps PTY LTD
- Industry: Other industries

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — May 3, 2021

**Feedback Summary**: Appello Software leads a collaborative process, ensuring a smooth workflow. They communicate effectively with the client, providing explanations regarding technical concepts. Their excellent development skills and customer support ensure a long-term partnership.
""I'm very happy with all aspects of the process and I cannot wait to develop more apps with them."
"

**BACKGROUND**
Please describe your company and your position there.

I am the owner of an app development company based in Sydney Australia

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software, and what were your goals?

We wanted to develop a new Dating app that is different to others on the market.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

We searched for app developers in Australia and after reading reviews and chatting in person we decided to go with Appello

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We used Appello from concept/prototype all the way to launch on the iOS App Store and Google play store.

How many resources from the vendor's team worked with you, and what were their positions?

Our project manager Sveta, was our main point of contact through the whole process

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

It was a great process from start to finish.

Describe their project management style, including communication tools and timeliness.

The project manager was extremely good at communicating with me as I am not very proficient in all the technical details.

What did you find most impressive or unique about this company?

I'm very happy with all aspects of the process and I cannot wait to develop more apps with them.

Are there any areas for improvement or something they could have done differently?

Not really


---

#### Software Dev for Australian Workforce Platform
**The Project**
- Services: Custom Software Development
- Project size: $10,000 to $49,999
- Project length: Feb. - Apr. 2019

**Project Summary**: Appello Software developed a digital workforce platform. They helped develop a mobile and web app.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Digital Platform for Australian Workers
- Industry: Arts, entertainment & music

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 3, 2019

**Feedback Summary**: Appello Software delivered a practical and accessible prototype in a very short timeframe. Customers can expect a professional, engaging, and responsive partner that produces high-quality results for a reasonable cost.
"“Apello Software provided prompt and cost-effective services.”
"

**BACKGROUND**
Please describe your company and your position there.

I’m the CEO of a digital platform. We provide services to Australian workers.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Appello Software?

My company needed help developing a centralized platform.

What were your goals for this project?

We wanted to create a user-friendly digital experience for workers in Australia.

**SOLUTION**
How did you select this vendor?

My team chose Appello Software based on their positive reviews.

Describe the project in detail.

Appello Software created a prototype. They also helped develop our mobile app and web app.

What was the team composition?

We worked with a project manager and two web designers.

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

Their team delivered a user-friendly prototype in less than two weeks.

How effective was the workflow between your team and theirs?

They communicated seamlessly via email and phone. The team was professional and responsive.

What did you find most impressive about this company?

Appello Software provided prompt and cost-effective services. Cameron (CEO, Appello Software) and the rest of the team were attentive and personable in all of our interactions.

Are there any areas for improvement?

No, there is nothing for them to improve.


---



## Portfolio & Awards


### Enhancing truck fleet efficiency with next-gen app
Hanson - Enhancing fleet efficiency with a next-gen truck management app
View project: https://www.appello.com.au/projects/enhancing-fleet-efficiency-with-a-next-gen-truck-management-app


### Integrated payment solutions for healthcare sector
DentiCare - Integrated payment solutions for dental and healthcare sectors
View project: https://www.appello.com.au/projects/integrated-payment-solutions-for-dental-and-healthcare-sectors


### Improving electric vehicle charging accessibility
ShareEVC - Improving electric vehicle charging accessibility
View project: https://www.appello.com.au/projects/improving-electric-vehicle-charging-accessibility


### Unlocking financial freedom for young investors
Advix - Unlocking financial freedom for young investors
View project: https://www.appello.com.au/projects/unlocking-financial-freedom-for-young-investors


### Building a stress-free fundraising marketplace
Boon - Empowering local communities through a stress-free fundraising marketplace
View project: https://www.appello.com.au/projects/empowering-local-communities-through-a-stress-free-fundraising-marketplace


### Online smart drone management
Carbonix - Smart drone management for planning routes and monitoring missions online
View project: https://www.appello.com.au/projects/smart-drone-management-for-planning-routes-and-monitoring-missions-online


### Revolutionising commercial real estate transaction
Valte - Revolutionising commercial real estate transactions
View project: https://www.appello.com.au/projects/revolutionising-commercial-real-estate-transactions



### Clutch Awards

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/global_award_2023.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_ruby_on_rails_developer_australia_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_app_development_company_australia_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_react_native_developer_australia_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_iphone_app_development_company_australia_2026.svg)


### Industry Recognitions

- BIMA 100 Design Award

- NAIC Leader in Ethical AI

- senseaboutscience

- getthewordout

- cfcommunications

- Winner - Web Excellence Lifestyle Mobile Apps





## Packages



## About the Team

### Our Story
We are Appello, a global digital product development company that partners with enterprises to solve complex business challenges. Our multidisciplinary experts of designers, engineers and project specialists, deliver end-to-end custom software, mobile, AI, AR/VR and enterprise solutions across finance, healthcare, real estate, transport and more. Recognised by industry awards, we’ve developed hundreds of projects that improve efficiency, user experience and business outcomes.








## Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

- Verified Client Reviews: 33
- Overall Review Rating: 4.9

Last Updated: 2026-07-15T04:08:27Z

### Business Entity
- Business Entity Name: Appello Pty. Ltd
- Source: Australian Securities & Investments Commission (ASIC)
- Jurisdiction of Formation: Australia
- Date of Formation: July 11, 2018
- Status: Active
- Last Updated: June 16, 2022
- ID: 627 437 316


### Credit Report Results
- International Credit Risk Assessment: Moderate Risk
- Source: Creditsafe
- Last Updated: January 1, 2022



## Locations (5)

### Sydney, Australia (Headquarters)
- 333 George St
- Sydney 2000
- Australia
- 16 - 20 employees
- Phone: 02 7202 5164

### Brisbane City, Australia
- 310 Edward St, Brisbane City
- Brisbane City 4000
- Australia
- 10 - 15 employees
- Phone: 02 7202 5164

### London, England
- 2 East Bourne Terrace
- London W2 6AA
- England
- 10 - 15 employees
- Phone: +44 2036083126

### Melbourne, Australia
- York St
- Melbourne 3001
- Australia
- 6 - 9 employees
- Phone: 02 7202 5164

### Long Island City, NY
- 27-01 Queens Plaza N, Long Island City
- Long Island City, NY 11101
- United States
- 2 - 5 employees
- Phone: +1 628 280 6518



## Connections

- Atul Kumar (CS Soft Solutions)

- Shalaka Teli (Gadre Infotech Pvt. Ltd.)

- Kaine Baldwin (InPlay Performance)


## Contact Appello Software
[Send a message](https://clutch.co/profile/appello-software)

### Connect on Social
- [LinkedIn](https://www.linkedin.com/company/appello-software)
- [Facebook](https://www.facebook.com/appellosoftware/)

- [Instagram](https://www.instagram.com/appello_software/)
