AIIMS Group

BACKGROUND

Introduce your business and what you do there.

I’m the director of business development and marketing at Gebal Group LLC, a construction company. We design, supply, install, and maintain outdoor recreation areas, including playgrounds, sports facilities, and adventure courses, across the Gulf region. We offer tailored, innovative solutions for both public and private sector projects.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with AIIMS Group?

We required a full turnkey marketing service to help rebrand Gebal Group and build marketing platforms from scratch.

SOLUTION

What was the scope of their involvement?

AIIMS Group has created our brand guidelines, built our website, and provided SEO, social media management, advertising management, graphic design, and podcasting services. Our brand rebuild has been a great success. We’ve positioned ourselves away from just being a supplier to being a full turnkey design and build company in recreation with a 40-year heritage and scale to match.

What is the team composition?

We’ve worked with three teammates from AIIMS Group.

How did you come to work with AIIMS Group?

Someone referred AIIMS Group to me. I chose them over other options because they were close to my geographic location, offered good value for the cost, and had company values that aligned with ours.

How much have you invested with them?

The project cost is confidential.

What is the status of this engagement?

We started working with AIIMS Group in May 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen improvements in our SEO metrics, social media leads, and website pages. We’ve also seen SEO page one improvements. Moreover, our social media accounts have been established and grown, and our LinkedIn followers have increased from 2,000 to 6,000.

How did AIIMS Group perform from a project management standpoint?

AIIMS Group has met our challenging deadlines. We communicate via virtual meetings.

What did you find most impressive about them?

AIIMS Group works very fast on multiple fronts at the same time.

Are there any areas they could improve?

There’s nothing AIIMS Group could improve on.