TheRoom

BACKGROUND

Please describe your company and your position there.

Digital Marketing Manager

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TheRoom?

We required a complete website redesign with a sole focus on improving user experience, page speed, usability and future expansion.

SOLUTION

How did you select this vendor?

They were very quick to respond and were highly rated and recommended. They took the time to listen and take on board any concerns we may have had.

Describe the project in detail and walk through the stages of the project.

Approaching this project we had our own methodology of layout the website, they took the time to understand that we wanted things done in a particular way. So they took the time to listen and understand what we were trying to achieve. After this, they went away and came back quickly with an approach that met our exact needs once the concept was agreed upon and our team were happy with the approach they went ahead and produced a whole design language that gave us results that we were extremely happy with and continues to be very satisfied with.

At each milestone, they asked for feedback and before proceeding making sure we were happy with everything being produced, this worked very well in my opinion as it guaranteed that we were in sync in terms of what was required.

How many resources from the vendor's team worked with you, and what were their positions?

Everyone was hands-on, any input required from specialists from in a particular area was involved, there was a real team positive dynamic and it was very enjoyable as you felt like you were in a room with experts and everyone's opinion mattered.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

we have yet to completely implement the new design but are already seeing positive outcomes in terms of speed, usability and user experience from just the implementation of the new homepage site conversions have gone up by 20%, we are really excited to fully implement this design.

How effective was the workflow between your team and theirs?

I can't fault it whatsoever, everything was clear everything was organised, feedback was taken on board very easily any questions we had were answered promptly and if something was unclear from our side they asked questions without hesitation and felt as though they truly wanted to produce something we would love and they did.

What did you find most impressive or unique about this company?

it's very rare to find people that want to understand what you are trying to achieve and they understand that doing this, in the beginning, makes for a smoother process, once everything was clear upfront the project went very smoothly. I really enjoyed working with them, it felt as though they have been working with us for many years, they stuck to the process and took the time to listen.

We felt like a priority. They answered us promptly, took care of everything as we had wished, the involvement of the whole team in a nice and respectable manner was also very impressive.

Are there any areas for improvement or something they could have done differently?

absolutely none.

BACKGROUND

Please describe your company and your position there.

I'm the co-founder and product owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TheRoom?

We've engaged The Room on multiple projects, ranging from specific designs to target specific issues all the way to major redesigns of our app

SOLUTION

How did you select this vendor?

After searching far and wide on Upwork and similar sites we selected 3 which were further interviewed, with The Room clearly coming on top.

Describe the project in detail and walk through the stages of the project.

In our work with The Room to-date they have performned the following kinds of activities: - UX research including best practices and comparable apps - UX design and prototyping - UX testing - UI design - Working closely with our team using our preferred tools (such as Figma, Slack)

How many resources from the vendor's team worked with you, and what were their positions?

We work directly with the CEO and Chief design officer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've got a number of projects in a number of stages currently, from concept to live. In terms of tangible outcomes, picking just two: - On one project where The Room was given the high level objective of increasing conversion rates of a specific metrics, their new designs achieved a 300% increase - On another project which underwent UX testing, the results of the testing across dozens of participants were overwhelmingly possitive

How effective was the workflow between your team and theirs?

Very. They use our preferred tools, toolkits and processes seamlesly. We communicate and plan effectively and they always stick to plan.

What did you find most impressive or unique about this company?

Their UI/UX design skills have been excellent. While UI skills are quite common, true focus on UX is not.

Are there any areas for improvement or something they could have done differently?

I suspect there could be a lot of additional value if they looked beyond the specific projects we're working on into broader ways our product or process can be improved

BACKGROUND

Please describe your company and your position there.

We are an Australian start-up, launching a marketplace and a B2B SaaS product for beauty and wellness industry worldwide.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TheRoom?

We contacted TheRoom team after we had a failed attempt with our previous UI designer team. Such a fantastic team they were, expert at what they do in UX/UI design space. Their creative thinking, their ability to go above and beyond to understand our detailed requirements and their user experience focus have surely made the difference to our product to be launch-ready. We will continue to work with TheRoom, not only for this product but our future products too.

What were your goals for this project?

Launch-ready, User-Experience focused design prototype

SOLUTION

How did you select TheRoom?

After a failed attempt to our initial UI design phase, we wanted to look for a team to be our long term partners to get our design thinking right and build a prototype that will set the benchmark for our developers to build a launch-ready product. We have invited over 10 companies to submit their proposals. TheRoom's proposal and their experience was clearly a stand-out.

Describe the project in detail.

The project was to review our UX design and improve, once that was done, the project was to create the UI and build an interactive prototype.

What was the team composition?

TheRoom team was very structured. All customer communications were handled by the dedicated Project Manager. For all sessions, we had the project manager and the chief designer attending so they can translate the customer requirements to the rest of the team appropriately.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Within 3 months from starting, we had our interactive prototype for the MVP (for both the Marketplace and the SaaS Solution) completed. We could start our development shortly after to minimize the time to market by 40%.

How effective was the workflow between your team and theirs?

Excellent. TheRoom team was very proactive and provided leadership in UX/UI design aspect. It was very easy for us to work with TheRoom team.

What did you find most impressive about this company?

Their design thinking, leadership and critical thinking as how an end user will use the system.

Are there any areas for improvement?

None

BACKGROUND

Introduce your business and what you do there.

I’m the head of operations of a data technology company. We create IoT smart devices that connect with mobile applications.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TheRoom?

We needed help designing the mobile applications that connect to the devices we create.

SOLUTION

What was the scope of their involvement?

They help us design the UI/UX for Android and iOS mobile applications. They build the apps from start to finish, creating a profile, easy user flows for pairing mobile devices, a smooth UX for setting the parameters for the devices, and a review system that allows our users to record how they feel after using the products. It’s a collaborative process where we bounce ideas off them, and then they take those ideas to improve them with their own design touch.

What is the team composition?

Our main point of contact is Nikita (Co-Founder & Chief Designer). All of our communications are with him, but he has his own team.

How did you come to work with TheRoom?

We hired Nikita as a freelancer for one of our early projects, and he did an amazing job. His skill set kept growing, and he wound up forming his own company. He has a team that helps him now, but the results are the same in terms of quality.

What is the status of this engagement?

We started working together about four years ago, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I’m 100% impressed with their work. We’ve been working together for a lot of time, and I just love working with TheRoom.

How did TheRoom perform from a project management standpoint?

We communicate through a Slack channel. We also do weekly presentations on Zoom whenever we’re in the middle of a design sprint; they walk us through the designs they create in an interactive Figma presentation. We usually have several questions, but they answer every single one of them. Other times, we go through and just make small changes. It’s a flat communication, and whenever we’re not in the middle of a design sprint, I always reach out to them to make sure they’re doing well in a Slack conversation as well.

What did you find most impressive about them?

They’re good at coming up with ideas of their own, but at the same time, they’re great at bringing to life concepts that we have in our heads — I think that’s one of their strengths. I’m also always impressed with the design, the communication, and everything that goes into it. I also like how they accommodate our US schedule — it’s very convenient for us. Additionally, they offer free input whenever I have a random question that’s completely separate from their design job, which we think it’s a nice gesture. I can just reach out to them and bounce ideas around, and that’s also pretty cool.

Are there any areas they could improve?

I can’t think of anything they could improve on — we don’t have any complaints. The only thing I can say is that it was complicated to do invoice payments at first. It was a minor thing, and it wasn’t even a dispute of pay; it was just complicated to set up payments. Once we got past that, everything was fine.

Any advice for potential customers?

I recommend knowing your product and what you want out of the engagement. The more you can describe your needs, the easier it will be for them to knock it out of the park and deliver a masterpiece. They’re the type of designers who you can give general ideas, and they’ll make something amazing out of them.

BACKGROUND

Please describe your company and your position there.

Founder and CEO

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TheRoom?

We hired The Room to create UX/UI designs for our mobile and web SAAS application We are currently developing a startup Saas product and The room was hired to create our initial product prototypes

What were your goals for this project?

Our goal was to create prototypes for our first launch of our Saas product

SOLUTION

How did you select TheRoom?

We considered the size of the team, timeline and the past projects that they had worked on before making our decision to hire The Room. We considered over 15 different companies and ultimately felt that their past work aligned best with our goals

Describe the project in detail.

• The Room was responsible for user research and creating effective prototypes based on the project scope we provided
• They were also responsible for our product branding

What was the team composition?

We worked with a project manager along with their UX/UI team, later on we also worked with their design team on branding

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Overall positive feedback and interest from potential investors based on the prototypes we provided

How effective was the workflow between your team and theirs?

Very effective, they were able to make themselves available to ensure that there was always smooth communication with our team, we conducted regular weekly meetings and we already received weekly sprint updates. In the development stage they were able to ensure a successful handoff to our development team as well

What did you find most impressive about this company?

The communication was very effective and they did an excellent job with the final deliverables. We were very pleased with their understanding of our goals and brand - overall the execution was above our expectations

Are there any areas for improvement?

Everything was great, we have no complaints

BACKGROUND

Please describe your company and your position there.

Director of Marketing for a MemortMD/BrainScientific, it's a medical start-up. I also helped a few other start-ups including a company that develops graphene technology.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TheRoom, and what were your goals?

The website for GrapheneCA was created a few years ago when the company was founded. We wanted to re-new and re-design the website, making it more modern but keeping the logo and colors. Also, as a start-up, our budget for this task wasn't big.

SOLUTION

How did you select TheRoom and what were the deciding factors?

TheRoom was recommended by another team who worked with them before and were satisfied with the result (TheRoom has developed the design for the app, company's presentation, and the website).

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Before the kick-off call, TheRoom sent us a few questions (goal, audience, competitors, references, etc) to prepare. That's why the call was very productive. After that, we received the estimated budget with timeline and stages. Each stage was explained. After the approval, they started working on the website. The payments were also divided into a few after each stage, and it was convenient.

How many people from the vendor's team worked with you, and what were their positions?

A project manager Nikita was our main contact and it was very convenient. Also, Nikita is not only talking about your project but also educate you on design and trends. Besides Nikita, at least one designer and one illustrator worked on our project (new design for the website https://grapheneca.com/.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Clients, team and investors loved the website. According to GA, the site traffic increased and we started receiving more qualified leads.

Describe their project management style, including communication tools and timelines.

I did a few projects with TheRoom (including websites, landing page, presentations) and we have never had any problems with communications or timeline. Even when we might disagree, we always found the solution. Usually, the communication goes through Skype and emails.

What did you find most impressive or unique about this company?

They are creative, professional, deep, they are paying attention to details and timelines.

Are there any areas for improvement or something they could have done differently?

No, our team thinks that they are doing a great job.

BACKGROUND

Please describe your company and your position there.

I'm the CEO at a web-development company. We're focusing on building complex websites on top of Wordpress CMS for our customers in affiliate marketing, eCommerce and non-profits.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TheRoom?

We hire TheRoom for designing multiple websites that we develop and support for our clients.

What were your goals for this project?

To create a great UX and UI that will attract visitors and help convert them into clients.

SOLUTION

How did you select TheRoom?

I was in touch with Nikita, the lead designer at TheRoom, since 2015. When they launched their boutique design agency I became their customer.

Describe the project in detail.

We worked on several projects together. The most complex one was a platform that provides sexual education for women of 20-30 years.

What was the team composition?

I work with Ksenia, the manager, and Nikita, the lead designer. When project requires ongoing communication they connect me with designers who actually creates mockups for us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

When I work with TheRoom I'm confident that the end client will be satisfied with the results and if any revisions needed - everything will be ok.

How effective was the workflow between your team and theirs?

Everything goes smoothly and with positive emotions. We create Slack channel for all projects we work on. We also have a Telegram channel for general topics.

What did you find most impressive about this company?

Their design vision and speed of work.

Are there any areas for improvement?

Guys don't agree to work on updating existing sites, only create new ones from scratch. Sometimes we have to hire other agencies in such cases.

BACKGROUND

Please describe your company and position.

I am the CFO of Paradiso

Describe what your company does in a single sentence.

Lead generation for real estate agents 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheRoom to accomplish?

• Finish our mvp
• Change the design
• More UX friendly

SOLUTION

How did you find TheRoom?

Referral

Why did you select TheRoom over others?

• High ratings
• Pricing fit our budget

How many teammates from TheRoom were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Love the new design we redesigned all the website from scratch from the about us page, agent profile, home page, properties, development and more 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

dates we accomplish the project in time and was really fast 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Really on point in terms of times. All was delivered the exact day that supposed to be

What was your primary form of communication with TheRoom?

Email or Messaging App

What did you find most impressive or unique about this company?

They were very professional, they work hard, excellent team work, delivers excellent and great results 

Are there any areas for improvement or something TheRoom could have done differently?

Everything was fantastic 

BACKGROUND

Please describe your company and position.

I am the CEO of Global Digital

Describe what your company does in a single sentence.

We build, grow and acquire mobile app businesses. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheRoom to accomplish?

• Multiple successful designs and product launches

SOLUTION

How did you find TheRoom?

Online Search

Why did you select TheRoom over others?

• High ratings
• Company values aligned

How many teammates from TheRoom were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We've been working with The Room for years now and couldn't be happier. They go above and beyond every time both on timelines and quality design. The founder Nikita it incredible to work with and consistently maintains an top notch standard in their design. I'm looking forward to continuing working with them. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Multiple prototype, website, app and product designs with successful launches. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Room will deliver what they say to when they say they will do it and tend to delight with the deliverables.

What was your primary form of communication with TheRoom?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their design standard and quality are rare. The communication and time lines is on point as well. 

Are there any areas for improvement or something TheRoom could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of Sportball

Describe what your company does in a single sentence.

Sportball provides fun and skill developmental sports programming for young children.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheRoom to accomplish?

• Website design and UX/UI

SOLUTION

How did you find TheRoom?

Referral

Why did you select TheRoom over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from TheRoom were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Full redesign of a multi-page legacy website built around a new visual brand identity and improved user experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• On-time delivery of finalized designs and revisions. 
• Functional and beautiful website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team at The Room was always professional and delivered on-time. Our project manager kept a workback schedule up to date and clearly communicated when review or input was needed from our team to move forward.

What was your primary form of communication with TheRoom?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Very professional. Quickly understood visual design and functional requirements of the site. TheRoom worked quickly and staffed additional team members to help us meet our deadlines.

Are there any areas for improvement or something TheRoom could have done differently?

Honestly, I can't think of anything that needed improvement. Overall a great experience working with TheRoom.