9AM

BACKGROUND

I am the Owner of Nouh General Contracting

NOUH General Contracting is a full-service construction and renovation company providing residential and commercial contracting solutions, including new construction, renovations, concrete and form work, masonry, demolition, excavation, framing, insulation, flooring, kitchens, bathrooms, basements, decks, fences, and other building services.

OPPORTUNITY / CHALLENGE

• We hired 9AM to help us improve our digital marketing and create a more structured approach to generating qualified opportunities for our construction and renovation business.

SOLUTION

Online Search

• Pricing fit our budget
• Great culture fit
• Good value for cost

2-5 Employees

he engagement focused on improving our performance marketing strategy and creating a more effective digital acquisition process.

The scope included:

Reviewing our existing digital marketing approach

Understanding our business, services, and target customers

Identifying opportunities for improving customer acquisition

Reviewing our marketing channels and campaign structure

Developing a more focused growth strategy Identifying appropriate paid advertising opportunities

Supporting paid search and/or paid social campaigns where applicable

 Developing advertising strategies around our services

Reviewing the customer journey from advertisement through conversion

Identifying potential weaknesses in the conversion funnel Improving landing-page and conversion considerations

Developing a more structured testing and optimization process Reviewing campaign performance

Analyzing relevant marketing data

Tracking important performance indicators

 Making ongoing campaign optimizations

Testing different creative and messaging approaches

Reviewing which approaches were producing stronger engagement

Providing performance insights and recommendations

 Refining the strategy based on campaign data

RESULTS & FEEDBACK

The most important outcome was having a much more structured and performance-oriented approach to our digital marketing. Previously, it was easier to look at individual marketing activities separately.

Working with 9AM helped us think more about the complete acquisition process and how different parts of the marketing funnel connect. We gained better visibility into what we were doing from a marketing perspective and where improvements could be made.

 The campaign and optimization process also gave us a better framework for evaluating marketing performance. Instead of making decisions purely based on assumptions, we could look at actual campaign and conversion data and use that information to determine where adjustments were needed.

Another valuable outcome was the identification of opportunities to improve the customer journey.

Project management was one of the strongest parts of our experience. The 9AM team was organized, responsive, and professional throughout the engagement.

Communication was clear, and we had a good understanding of what was being worked on and what information or feedback was required from our side.

We also appreciated the fact that the team was willing to explain the reasoning behind its recommendations. When changes were proposed, they were generally connected to a specific marketing objective or performance consideration rather than being presented as arbitrary changes.

Email or Messaging App

The most impressive aspect of 9AM was their performance-first approach

We have worked with marketing companies where the focus can sometimes be on producing marketing activity rather than understanding whether that activity is actually contributing to business growth. 9AM approached things differently.

They focused on the connection between strategy, execution, data, and optimization. Their ability to look at marketing from multiple perspectives was particularly valuable.

 They could discuss advertising, creative, conversion optimization, customer journeys, analytics, and growth strategy rather than looking at each area in isolation. We also appreciated the analytical side of their approach.

Overall, we had a very positive experience with 9AM.

BACKGROUND

Please describe your company and position.

I am the Advisor and Board Member of Juni

Describe what your company does in a single sentence.

Juni is a Swedish fintech platform founded in 2020 in Gothenburg, designed to bring business banking, expense management, accounting, and financing together in one platform. It primarily serves fast-growing e-commerce businesses, digital marketing agencies, and international technology companies. Juni offers multi-currency accounts, corporate and virtual cards, AI-powered expense management, automated accounting, and flexible business financing. Its platform supports currencies including EUR, USD, SEK, NOK, and GBP, helping businesses manage international payments and cash flow more efficiently. Juni operates as an electronic money institution regulated by the Swedish Financial Supervisory Authority, with customer funds held in protected accounts and the platform certified to recognized payment and information-security standards.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish?

• Trust matters as much as features in fintech. Juni operates in a crowded space where e-commerce businesses and digital agencies have plenty of platforms to choose from. Standing out required more than a polished website. We needed to reach decision makers who were already searching for solutions like ours. Founders comparing multi currency accounts. Finance managers looking for expense tools that could scale. PPC felt like the right channel, but doing it well in a regulated industry is not something you figure out as you go. 9AM came recommended, and one conversation made it clear they understood the assignment. Turn people actively searching for business banking and expense management into qualified leads for our sales team.

SOLUTION

How did you find 9AM?

Referral

Why did you select 9AM over others?

• Referred to me
• Company values aligned

How many teammates from 9AM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Search advertising sat at the heart of everything. 9AM rebuilt our Google Ads account from scratch, organizing campaigns around specific product lines like corporate cards, multi currency accounts, and automated accounting. Keywords got mapped to different stages of the buying journey. Someone just starting to explore fintech solutions saw different messaging than someone ready to open an account.

Deliverables included a restructured Google Ads account, fresh ad copy for each product category, and landing pages tailored to specific search intents. They also built tracking that connected ad clicks to demo requests and account signups. Compliance requirements in financial services meant every piece of copy needed legal review. 9AM handled that process without slowing anything down.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Qualified leads from paid search grew steadily. More importantly, those leads converted at higher rates than what we had seen before. Campaigns attracted founders and finance managers genuinely evaluating platforms rather than casually browsing. Demo requests increased. Account signups followed. Cost per acquisition improved to a point where we felt comfortable scaling budgets instead of pulling back. Watching the pipeline fill with serious prospects made the entire engagement feel like a turning point for our growth strategy.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Deadlines were met without drama. Reports arrived on schedule. Calls happened when planned. What stood out was how they navigated the compliance side of fintech. Every ad needed legal review, and 9AM built that into their workflow without treating it as a burden. When we needed to adjust messaging around a new feature launch, they turned it around quickly. Questions got answered same day. Adjustments happened without friction.

What was your primary form of communication with 9AM?

Email or Messaging App

What did you find most impressive or unique about this company?

Grasping the complexity of fintech set them apart. Juni is not a simple product. Multi currency accounts, corporate cards, AI powered expense management, flexible financing. Explaining that to a general audience is hard enough. Making it work in a search ad with character limits is another challenge entirely. 9AM found ways to communicate value without oversimplifying. They also understood the regulatory environment we operate in. That combination of marketing skill and industry awareness is rare.

Are there any areas for improvement or something 9AM could have done differently?

Getting our internal team up to speed on their reporting dashboard took a little time. The data was comprehensive and genuinely useful once we understood it, but a brief orientation session early on would have helped us feel more confident from the start. Their team answered every question patiently, so it never became a real issue.

BACKGROUND

Introduce your business and what you do there.

I’m the director of information systems security for The Housing Bank for Trade & Finance Algeria. We offer a diverse range of products and services for professionals and companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish for your bank’s information systems security?

We hired 9AM to increase our digital visibility for our diverse range of banking products, including corporate accounts, mortgage solutions, and investment services, across the Algerian market. We also wanted to generate qualified leads for both retail and corporate banking segments by moving beyond passive brand awareness and actively capturing interest from potential clients. Additionally, we wanted to enhance brand trust through targeted advertising that would place our messaging in front of the right audiences at the right time, reinforcing our position as a secure and reliable financial partner.

SOLUTION

What was the scope of their involvement?

9AM approached our engagement with a clear understanding of the regulatory and reputational sensitivities inherent to the banking industry, and their strategy was methodical and data-centric from the very beginning. The scope of work was comprehensive, covering both social media marketing and PPC advertising, and was designed to address our specific objectives while respecting the compliance requirements that govern our operations.One of the first things they did was conduct a thorough analysis of our target demographics, creating detailed personas for different client types such as young professionals seeking personal loans, established business owners looking for trade finance, and families interested in mortgage products. This foundational work ensured that every subsequent decision was grounded in a real understanding of who we needed to reach and what motivated them.From there, they developed a social media content strategy that included a detailed calendar tailored to the platforms where our audience was most active, featuring informative posts about financial literacy, updates on our service offerings, and community engagement initiatives, all delivered in a tone that was consistently professional yet approachable and aligned with our brand values.On the PPC side, they designed and executed highly targeted Google Ads and social media ad campaigns, utilizing precise keyword targeting related to banking services in Algeria and crafting ad copy that spoke directly to the needs of each persona, with continuous monitoring and optimization to ensure performance remained strong. They also created dedicated landing pages for specific campaigns to ensure a seamless user journey from the advertisement to the desired action, such as filling out a contact form or scheduling a consultation.Finally, they implemented detailed tracking to measure key metrics such as click-through rates, conversion rates, and cost per acquisition, and provided regular, transparent reports that allowed us to see the direct impact of our investment at every stage of the campaign.

What is the team composition?

We worked with 6-10 teammates from 9AM.

How did you come to work with 9AM?

We found 9AM on Clutch. We chose them because they were close to our geographic location and offered good value for the cost.

How much have you invested with them?

We spent around $50,000–$200,000.

What is the status of this engagement?

We worked together between June–December 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The collaboration with 9AM yielded tangible results that positively impacted our business development efforts in several meaningful ways. We experienced a notable increase in the quality of inquiries received through our digital channels, with the leads generated being more informed and ready to engage in meaningful conversations about our financial products, which resulted in a more efficient sales process overall.Our social media channels saw a substantial rise in meaningful interactions, and we began receiving more comments, direct messages, and inquiries from individuals and businesses seeking information about our services. The PPC campaigns were managed with a strong focus on efficiency, and 9AM's optimization efforts ensured that our advertising budget was spent on audiences most likely to convert, providing a strong ROI.We also observed a marked increase in brand searches and direct traffic to our website, indicating a growing awareness of our products among the audiences we aimed to reach. Perhaps most importantly, the overall perception of our digital presence improved significantly, and we began to see our online channels functioning as a genuine extension of our customer service and business development teams.In terms of qualified leads, we saw an increase of approximately 40%–50% over the course of the engagement, with the most significant gains occurring in the corporate banking segment where we had previously struggled to generate consistent interest. Website traffic also grew substantially, with organic search traffic increasing by roughly 35%–45% and direct traffic to our site rising by a similar range, suggesting that our brand was becoming more top-of-mind for individuals and businesses seeking banking services in Algeria.On the social media side, our engagement rate climbed from the low single digits to a consistent range of 8%–12% across our primary platforms, and our follower base grew by approximately 25%–30%, with the new followers being notably more relevant to our target demographics. The PPC campaigns delivered an ROI that exceeded our initial projections, and our cost per acquisition decreased by an estimated 30%–40% as 9AM refined their targeting and optimized our landing pages.Perhaps most tellingly, the volume of inbound inquiries that converted into actual meetings with our business development team increased by a factor of roughly 2–3 times compared to the same period in the previous year, which gave us a concrete sense of how the digital efforts were translating into real business opportunities.

How did 9AM perform from a project management standpoint?

The project management was highly professional and reflected a deep understanding of the operational realities of working with a banking institution. Given the stringent compliance requirements in our sector, we anticipated potential delays in the approval process, but 9AM demonstrated remarkable adaptability by providing content and campaign plans well in advance, allowing our compliance team sufficient time for review.When we required specific adjustments to ad copy to meet regulatory standards, their team responded promptly and efficiently, often turning around revisions within a single business day. They maintained open lines of communication throughout the engagement, providing weekly updates and being readily available to address any concerns that arose. Their ability to balance speed with the necessary caution required in our industry was impressive, and it gave us confidence that our brand was in capable hands.

What did you find most impressive about them?

What impressed me most was 9AM's commitment to understanding our industry rather than applying a generic marketing template. They invested considerable time in learning about our specific products, our regulatory environment, and the competitive landscape of banking in Algeria. Their team asked insightful questions and demonstrated a genuine interest in our business objectives, which made them feel like an extension of our team rather than an external vendor.They also showed a remarkable ability to translate complex financial products into clear, compelling messaging that resonated with our target audiences without oversimplifying the value we provide. This consultative approach set them apart from other agencies we had worked with in the past and was a key factor in the success of the engagement.

Are there any areas they could improve?

If I were to offer a suggestion, it would be regarding the frequency of in-person strategic sessions, as a few additional face-to-face meetings during the initial strategy phase could have further accelerated the alignment process between our teams. However, this is a minor point and did not detract from the overall success of the project.

Do you have any advice for potential customers?

I wouldn’t hesitate to recommend them based on the results they delivered.

BACKGROUND

Please describe your company and position.

I am the CEO of Abkons

Describe what your company does in a single sentence.

For 20 years, Abkons has been shaping development across the Western Balkans. With a strong presence in Albania, Serbia, Kosovo, North Macedonia, Montenegro and Bosnia & Herzegovina, we are recognized as one of the region’s leading engineering, development and management consulting firms and the partner of choice for major investors and institutions. Our strength lies in our people, a dedicated team of professionals and a trusted network of regional and international experts, combined with deep expertise in navigating complex legislation, regulatory frameworks and administrative systems. We support major investment projects in Energy, Transport, Infrastructure, Environment, Tourism, Agriculture, Water and Wastewater etc. Building on two decades of experience, our vision goes beyond problem-solving, we help our partners not only overcome challenges, but also identify and unlock new business opportunities.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish?

• Elevate Brand Authority: To transition our digital reputation from a traditional consultancy to a modern, regional thought leader capable of attracting tier-one international investors.
• Lead Generation for High-Value Sectors: To generate qualified B2B leads specifically within the Energy, Transport, and Infrastructure sectors, targeting decision-makers in both the public and private spheres.
• Regional Market Penetration: To increase brand visibility and engagement in specific markets like Serbia and North Macedonia, where we were looking to solidify our presence.
• Digital Ecosystem Optimization: To overhaul our digital touchpoints to ensure a seamless, professional user experience that reflects the sophistication of our consulting services.

SOLUTION

How did you find 9AM?

Clutch Site

Why did you select 9AM over others?

• Pricing fit our budget
• Company values aligned

How many teammates from 9AM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

9AM approached our account with a level of strategic depth that mirrored our own consulting methodology. They did not merely act as a vendor but as a strategic partner. The scope of work was comprehensive, covering Performance Marketing and broader Digital Marketing strategies. Key Deliverables Included: Market & Competitor Audit: A deep-dive analysis of the consulting landscape in the Western Balkans to identify gaps in our digital strategy compared to regional and international competitors. Data-Driven Media Buying: Execution of highly targeted LinkedIn and Google Ads campaigns. They moved away from broad targeting to focus on specific job titles (e.g., Project Managers, Government Officials, Investment Directors) and intent-based keywords. Content Strategy & Creative: Development of a creative framework that translated our complex engineering and regulatory expertise into digestible, compelling narratives. This included the creation of lead magnets such as white papers on regulatory frameworks in the energy sector. Analytics & Attribution Setup: Implementation of a robust tracking system to monitor not just clicks, but actual lead quality and conversion paths, allowing us to see the tangible ROI of our marketing spend. SEO & Technical Optimization: Improving our site’s backend structure to ensure we ranked for critical industry terms across the region.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results were significant and directly impacted our business development pipeline. Lead Quality: We saw a marked increase in the quality of inbound inquiries. Instead of generic requests, we began receiving detailed proposals from serious investors and institutional partners. The sales cycle for these leads was notably shorter because they arrived pre-educated on our value proposition. Regional Engagement: Our visibility in target markets like Serbia and North Macedonia grew substantially. We saw a surge in engagement from local government bodies and international firms operating in those territories. Brand Perception: Feedback from our partners and even internal stakeholders indicated that our digital presence felt more aligned with our 20-year legacy. The brand felt "bigger" and more accessible. Data Visibility: For the first time, we had a clear dashboard showing exactly which channels were driving business value. This clarity allowed us to make informed decisions about where to allocate future resources.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was exemplary. Given the complex nature of our projects (Energy, Infrastructure, etc.), the approval process on our end can sometimes be slow due to technical verification. 9AM was incredibly patient and agile. They set clear milestones and adhered to them strictly. When we requested adjustments to the messaging to better fit a specific regulatory nuance in Albania, their team responded within hours, not days. They utilized a transparent communication channel, providing weekly updates that were concise and data-backed, respecting my time as a CEO.

What was your primary form of communication with 9AM?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their ability to handle "complexity." Many agencies understand B2C, but few understand the nuances of B2B in the consulting and engineering world. 9AM took the time to learn our business. They asked intelligent questions about our regulatory challenges and our specific sectors. Their unique strength lies in their data-driven approach; they did not rely on guesswork. They tested, analyzed, and scaled what worked. They treated our marketing budget with the same respect and fiduciary responsibility that we treat our clients' investment projects.

Are there any areas for improvement or something 9AM could have done differently?

If I were to offer constructive feedback, it would be regarding the sheer depth of the reporting. The data provided was excellent, but sometimes overwhelming for a busy executive team. A "TL;DR" (Too Long; Didn't Read) executive summary at the very top of reports, focusing on the top three actionable insights, would have been beneficial for our quick internal reviews. However, this is a minor observation regarding presentation, not performance.

BACKGROUND

Please describe your company and position.

I am the Co-founder of SBC Performance

Describe what your company does in a single sentence.

More Than an Agency. SBC Performance is a performance marketing infrastructure built for brands scaling across Europe, the UK, and the US. We bring the people, technology, creative production, compliance, and data behind paid media into one coordinated structure. Our approach connects campaign performance with the data and creative decisions behind it – helping brands manage rising CAC, creative fatigue and the risks of relying on a single channel. Through SBC Hub, clients get centralized control over their advertising operations, from ad accounts and budgets to access and support. The result is a more coordinated way to run performance marketing at scale – with fewer moving parts, clearer visibility and more control over growth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish?

• Increase the quality of traffic reaching the website: We wanted our marketing activity to attract visitors who were more likely to engage with the products and ultimately become customers, rather than simply generating additional traffic.
• Improve the performance of our paid marketing campaigns: We wanted a more data-led approach to campaign structure, audience targeting, creative testing, and budget allocation.
• Create a stronger measurement and optimization process: We needed better visibility into what was happening throughout the customer journey so that decisions could be based on actual behavioral and campaign data rather than assumptions.
• Improve the ecommerce conversion journey: We wanted to identify friction points across the website and make it easier for visitors to move from product discovery through checkout.

SOLUTION

How did you find 9AM?

Clutch Site

Why did you select 9AM over others?

• Good value for cost
• Company values aligned

How many teammates from 9AM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

9AM took a fairly comprehensive approach rather than treating conversion optimization and ecommerce marketing as two completely separate activities. They began by looking at the customer journey and the relationship between our advertising activity and what happened after someone landed on the website. This included reviewing landing pages, navigation, product presentation, calls to action, checkout considerations, and areas where visitors could potentially lose momentum. On the marketing side, they assessed campaign structure, audience targeting, creative direction, and the way different campaigns were contributing to the overall customer journey. One thing I appreciated was that the conversation was not simply about increasing spend. There was a clear focus on understanding where the existing activity was working and where adjustments could create better commercial results.
Key deliverables included:
1. Ecommerce and conversion journey analysis
2. Website and landing-page recommendations
3. Review of customer journey friction points
4. Paid campaign structure and optimization
5. Audience and targeting recommendations
6. Creative testing recommendations
7. Campaign performance analysis
8. Tracking and analytics review
9. Ongoing performance reporting
10. Testing and optimization recommendations
11. Regular strategic discussions around campaign performance
12. Prioritization of areas that could have the greatest commercial impact 
There were also practical recommendations around how we presented products and communicated value to prospective customers. The work felt connected to the wider business rather than being limited to individual advertising campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project gave us clearer visibility into the relationship between our marketing activity and ecommerce performance. We saw measurable improvements across several operational and commercial indicators, including stronger campaign efficiency, better engagement with key landing pages, improved movement through the customer journey, and more informed allocation of marketing resources. We also became much better at identifying which campaigns, audiences, creatives, and website experiences were contributing to meaningful commercial activity. Another important outcome was the improvement in our testing process. Instead of making changes based on intuition and waiting to see what happened, we had a clearer process for identifying an opportunity, testing a change, reviewing the data, and deciding what should happen next. From a leadership perspective, that was particularly valuable. It made marketing performance easier to understand and gave us greater confidence when discussing where resources should be directed.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was one of the smoother parts of the engagement. Communication was consistent without becoming excessive. We had regular conversations around priorities, campaign performance, outstanding actions, and upcoming tests. When something required clarification from our side, the team was clear about what information they needed and why it mattered. They were also responsive when our priorities changed. Ecommerce does not always operate according to a perfect project plan. Product priorities can change, campaigns may need to be adjusted quickly, and new commercial information can affect the direction of a campaign. I appreciated that 9AM was able to adapt without losing sight of the underlying objectives. Deliverables were generally provided within the agreed timelines, and when there was a reason to adjust the timing of something, communication was straightforward.

What was your primary form of communication with 9AM?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The biggest differentiator for me was the way 9AM connected performance marketing with the wider customer journey. A lot of agencies can talk about media buying, and others specialize heavily in website conversion. 9AM brought those areas together. They were willing to challenge assumptions when the data suggested that something needed to change. That was useful because, as a client, you do not necessarily need someone who agrees with every assumption you bring into a meeting. You need a team that can look at the evidence and explain what they think should happen next. I also liked the commercial mindset. Conversations were generally tied back to business outcomes rather than vanity metrics. There were several occasions where a seemingly small issue in the customer journey became a useful discussion about campaign quality, creative messaging, or the way customers were evaluating our offering. Those conversations helped us look at ecommerce performance more holistically.

Are there any areas for improvement or something 9AM could have done differently?

Overall, the engagement was very positive. If I were to suggest an area for improvement, it would be around making some of the reporting even more executive-friendly. The underlying analysis was strong, but for someone at the leadership level, it is always useful to have a very concise summary at the beginning showing the most important developments, what changed, why it changed, and what decision is recommended next. I would also have welcomed even more opportunities for proactive testing. The team already brought useful ideas to the table, but ecommerce moves quickly, and having an even larger testing roadmap could create additional opportunities. These are relatively minor points and did not negatively affect our overall experience.

BACKGROUND

Please describe your company and position.

I am the Managing Director of 7X Partners

Describe what your company does in a single sentence.

We provide specialist recruitment and talent acquisition services for AI, cybersecurity, robotics, machine learning, supply chain, and software engineering companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish?

• Pay Per Click
• Advertising

SOLUTION

How did you find 9AM?

Referral

Why did you select 9AM over others?

• Pricing fit our budget
• Referred to me

How many teammates from 9AM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

9AM supported us on our paid search Strategy,, and WE were pleased with with the results. Will proved to be a diligent person and applied a highly analytical mind in Campaign management and optimization. During the whole process of working together, We managed to obtain a good amount of leads and improve our performance level.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We partnered with 9AM to enhance our PPC efforts and had a very Positive experience. Will was an excellent point person for being highly responsives and strategic, as well as very cooperative. The team assisted us in fine tuning our campaigns and optimizing consistently towards Lead Generation, making it successful for us. We appreciated their professionalism and collaborative approach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, They were prompt in delivering the items and also in responding to emails.

What was your primary form of communication with 9AM?

Virtual Meeting

What did you find most impressive or unique about this company?

They were very receptive to any new suggestions that we offered them. They always maintained their responsiveness and provided technical audits on time;; thus, they appeared to be very professionals and dependable partners.

Are there any areas for improvement or something 9AM could have done differently?

None.we don't Found any areas for improvement

BACKGROUND

Please describe your company and position.

I am the Owner of levis flooring

Describe what your company does in a single sentence.

Levi’s Flooring is a professional Toronto flooring company specializing in hardwood floor installation, dust-free refinishing, floor repairs, custom flooring solutions, and on-site consultations and estimates.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish?

• We hired 9AM to help us generate more qualified leads through digital advertising and improve our ability to reach homeowners who were actively looking for flooring services in Toronto.

SOLUTION

How did you find 9AM?

Online Search

Why did you select 9AM over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from 9AM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

9AM provided performance marketing support with a strong focus on paid search and campaign optimization. The team first worked to understand our services, target customers, and local market before developing the advertising strategy.

The work included keyword and audience research, campaign planning, search advertising, ad copy development, targeting, budget management, search-term analysis, and ongoing optimization.

The campaigns were structured around our core services, including hardwood floor installation, dust-free refinishing, sanding and staining, floor repairs

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaign helped us reach more potential customers who were actively searching for flooring services in Toronto. We saw an improvement in the amount of relevant traffic coming to our website and an increase in interest from people looking for the services we provide.

 We also received more opportunities for inquiries, consultations, and estimate requests. The quality of the traffic was particularly important because the campaigns were focused on specific flooring-related searches rather than broad, untargeted advertising.

We noticed that more visitors were arriving with a clear understanding of what they were looking for, whether that was hardwood installation, refinishing, repairs, sanding, or staining

. This made the traffic much more valuable to our business. The campaign also helped us understand which services and search terms were generating the strongest interest. This information allowed us to make better decisions about where to allocate our marketing budget and which services to prioritize.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was excellent. The team was organized, responsive, and very professional throughout the engagement. They communicated clearly about the work being completed and kept us informed about campaign performance. We always knew what was being worked on and why certain changes were being made.

One thing we particularly appreciated was that the team actively managed the campaigns after launch. They regularly reviewed the performance data, identified areas for improvement, and made adjustments to keep the campaigns moving in the right direction.

They were also quick to respond when we had questions or wanted to discuss a particular aspect of the campaign. Deliverables and updates were handled within the expected timelines, and the overall process was straightforward and well organized.

What was your primary form of communication with 9AM?

Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive thing about 9AM was their ability to combine marketing strategy with a strong understanding of performance and lead generation.

Are there any areas for improvement or something 9AM could have done differently?

Nothing To Mentioned

BACKGROUND

Please describe your company and position.

I am the Founder of Lucent Green Finance

Describe what your company does in a single sentence.

Lucent Green Finance is a company that provides green energy solutions and financing for solar panels, battery storage, electric vehicles, and other sustainable home and energy investments.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 9AM to accomplish?

• We wanted to improve how Lucent Green Finance reached potential customers through paid media. Our business operates in a space where people need to understand their options before making a decision, so simply getting our name in front of more people was not enough. We wanted to reach people who were genuinely interested in green energy and financing, make better use of our advertising budget, and build a more consistent way to bring people to the business. We also needed help deciding which channels were worth our time and money.

SOLUTION

How did you find 9AM?

Referral

Why did you select 9AM over others?

Referred to me

How many teammates from 9AM were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The work involved looking at how we were reaching people and where our media spend could be put to better use. We had to think about the types of customers we wanted to reach, what would make them pay attention, and how to present our offering in a way that was easy to understand. A good amount of attention went into the planning itself. We discussed which audiences made sense for us, how different channels might serve different purposes, and what kind of message would be suitable for people considering green energy finance. We also had to be realistic about where to put our budget rather than spreading it across too many activities. As the work progressed, we needed to review our assumptions and adjust the plan where necessary. Some ideas needed more thought before we could move forward, and we had to keep the needs of the business in mind rather than treating media activity as a goal in itself.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The main progress was having a clearer plan for reaching the people we wanted to reach and a better understanding of where our advertising budget was going. It gave us a more organised way to approach paid media and made it easier to discuss what was working and what needed another look. We also had a clearer basis for making decisions about future campaigns. For us, that matters because we need our marketing to support the wider business, not just generate activity. The engagement is still ongoing, so we are continuing to build on that progress.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The working relationship has been fairly practical. We have discussions around the plan, review what needs attention, and make decisions as the work moves forward. There have been times when priorities changed on our side, so some things needed to be revisited rather than following the original plan exactly. 9AM has been willing to discuss those changes and adjust the work when needed. I also appreciate having enough information to understand what is happening without being pulled into every small detail. There have been a few points where timing depended on getting decisions or input from us, but the process has remained manageable overall.

What was your primary form of communication with 9AM?

Virtual Meeting

What did you find most impressive or unique about this company?

What I value is the attention given to the reasoning behind the media decisions. It is easy to focus on reach and impressions, but those numbers do not tell the whole story for a business like ours. We need to think about who we are reaching and whether the activity supports what we are trying to achieve. I also liked having room to question the plan. We could discuss whether a particular direction made sense for Lucent Green Finance instead of feeling that every idea had to be carried through simply because it was part of the initial approach.

Are there any areas for improvement or something 9AM could have done differently?

I would have liked to spend a little more time at the beginning agreeing on the key measures of success and how we would review them. That would have made it easier to compare progress across the work and understand which decisions needed our attention. A shorter summary of the main results, budget use, and next steps would also be useful alongside the more detailed updates. It is not a major issue, but it would make it easier for us to see the main points quickly while managing the other parts of the business.