94n Digital

BACKGROUND

Please describe your company and position.

I am the Fundraising and Marketing of a non-profit company

Describe what your company does in a single sentence.

Creates brighter futures for children in East Africa through sustainable, quality education.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lockstep Media to accomplish?

• To generate new leads for the charity
• To use our Google grant to it's best advantage
• To manage our Google Analytics

SOLUTION

How did you find Lockstep Media?

Referral

Why did you select Lockstep Media over others?

• Referred to me
• Company values aligned

How many teammates from Lockstep Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lockstep are trusted to regularly manage our Google Ads grants and utilise both the Charities brand and events to their advantage. They work independently and produce monthly reports for the Charity with key SEO and Website data. They continually monitor tags and active ads utilising key words and locations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased conversion rates across all events
• Increased reach and website presence 
• Enhanced analytics (quality data gathered) to be used for future projects and campaigns

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent project management & communication

What was your primary form of communication with Lockstep Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were excellent at explaining their processes and plenty of opportunities to ask questions. Continually seeking to improv results.

Are there any areas for improvement or something Lockstep Media could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

I am the manager of what was a 4 surgery dental practice that is now a 7 surgery dental practice

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lockstep Media, and what were your goals?

I have worked with Alex now for many years and when he started his own business it was a no brainer to continue working with him- We were wanting to grow our patient base and we’ll the results speak for themselves our growth over the last couple of year has been unbelievable and we couldn’t of done it without Alex’s open and honest expertise!

SOLUTION

How did you select this vendor and what were the deciding factors?

We worked with Alex at a company who developed our website and he had proved how valuable he was to our business very quickly

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Brand awareness Social media ads SEO Online presence in general

How many resources from the vendor's team worked with you, and what were their positions?

Alex and Dave have both been great

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lots as I get fantastic easy to read for a novice reports monthly without fail! But the biggest measurable outcome is that we have increased our capacity by 75%

How effective was the workflow between your team and theirs?

Great we have monthly online meetings

What did you find most impressive or unique about this company?

Alex and the results have been excellent.

Are there any areas for improvement or something they could have done differently?

Nope

BACKGROUND

Please describe your company and your position there.

I am the CMO at Otter PR.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lockstep Media, and what were your goals?

Lockstep helped us with SEO and digital marketing. They did a great job.

SOLUTION

How did you select this vendor and what were the deciding factors?

We liked the people that we spoke with and trusted them to do a great job.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The company helped us create digital assets for web, social, and email marketing. They also helped us optimize our online presence through SEO and advertising.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with an account manager and the owner.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The campaign was successful and we were very happy with the marketing assets that were created.

How effective was the workflow between your team and theirs?

There was some communication barrier due to us being the USA but other than that they did a great job communicating.

What did you find most impressive or unique about this company?

Their people and communication were great. They were a much more transparent marketing company than we are used to using.

Are there any areas for improvement or something they could have done differently?

None that come to mind. Great company.