Zimble Marketing Consultants LLP

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Manager of Proschool Skill Development Ltd.

Describe what your company does in a single sentence.

Test prep & certification courses in Finance Domain

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zimble Marketing Consultants LLP to accomplish?

• Improve Website Ranking on Search Engine Through SEO
• Improve Visitor to Leads Ratio via CRO

SOLUTION

How did you find Zimble Marketing Consultants LLP?

Referral

Why did you select Zimble Marketing Consultants LLP over others?

• Pricing fit our budget
• Good value for cost
• Work Ethics

How many teammates from Zimble Marketing Consultants LLP were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Project 1: 

• Improving Website Ranking & CRO Zimble's team was asked to create comprehensive strategy to reverse the website ranking drop and simultaneously improve the website to lead conversion ratio. KPIs were 
• Clicks on key course, local & blog pages, Rankings on primary keywords & Leads. These 3 KPIs were measured on weekly & monthly basis 

Project 2:

• Website Development & Migration Due to outdated UI/UX and Wordpress theme, we decided to develop a new website for 3 key reasons 
• Better website speed to pass the Core Webs Vitals 
• Better UI/UX for branding & CRO 
• Simpler Backend for management All the objectives were met, they delivered the website in 6 months and supported our team for team for the next 3 months.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website Traffic (Clicks), Rankings on key pages and Keywords.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team is efficient in project management. They set realistic timelines. Most of the time, they delivered on time. Couple of times the delivery was a bit late, but they communicated it in advance. They assisted our team in getting up to speed on the new website and troubleshooting. The reporting format & documentation is easy to navigate and understand. We asked them to customize the reports since our business is a bit complex and the team helped us with the same.

What was your primary form of communication with Zimble Marketing Consultants LLP?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

1. Technical Expertise 
2. Project Management

Are there any areas for improvement or something Zimble Marketing Consultants LLP could have done differently?

Website testing could be a bit more robust, but never the less,we didn't face any major challenge and the support was more than asked for,