YellowInk Digital

BACKGROUND

Please describe your company and position.

I am the CEO of Horizon AI

Describe what your company does in a single sentence.

Horizon is an AI platform that helps large, complex organizations understand how work really happens and move to action fast.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• We operates in a space where trust, clarity, and relevance matter more than raw traffic. Our challenge was making sure our website showed up for the right searches and clearly explained our value to users who were already problem-aware. SEO needed to support discoverability without oversimplifying what we do.

SOLUTION

How did you find YellowInk Digital?

Referral

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

YellowInk Digital assited us with SEO strategy and execution. This included keyword research, on-page optimization, content recommendations, and improving how our pages were structured for search intent. The focus was on building a clean SEO foundation that could scale as the platform grows.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over time, we saw improvements in how our pages ranked for relevant keywords and how users engaged with the site. Organic traffic became more aligned with our target audience, and visitors were landing on the right pages rather than browsing aimlessly. This made SEO a more meaningful acquisition channel.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were consistent and thoughtful in their approach. Communication was clear, recommendations were well explained, and timelines were respected. The process felt collaborative rather than transactional, which made implementation easier on our side.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their skill and ability to balance SEO best practices with clear, user-focused messaging. YellowInk Digital avoided generic tactics and focused on relevance, which is important in an AI-driven product where nuance matters.

Are there any areas for improvement or something YellowInk Digital could have done differently?

As we continue to evolve, more proactive suggestions around emerging keyword opportunities could add additional value. 

BACKGROUND

Please describe your company and position.

I am the Founder of VisionTroy

Describe what your company does in a single sentence.

Golf Courses and Country Clubs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• As an agentic AI MVP development company, our challenge was not visibility alone but clarity. The market is crowded, and many companies use similar language around AI without explaining real capabilities. Our website needed SEO that could help us stand out for the right searches while clearly communicating what we build. We wanted to attract founders and product teams who already understand AI, not general traffic.

SOLUTION

How did you find YellowInk Digital?

• Referral
• Linkedin

Why did you select YellowInk Digital over others?

• Good value for cost
• Referred to me
• Company values aligned

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

YellowInk Digital worked with us on SEO strategy and execution. This included keyword research specific to agentic AI and MVP development, optimizing service pages, refining technical content, and improving how our offerings were structured for search intent. Their role covered both strategic guidance and hands-on optimization.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw improvement in rankings for niche, high-intent keywords and more relevant organic traffic coming to our site. Inbound conversations became more focused, with prospects referencing specific services and content from the website. This indicated that SEO was reaching the right audience rather than driving broad, low-quality visits.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They ran the engagement with a clear plan and realistic timelines. Communication was direct, feedback loops were short, and execution stayed aligned with agreed priorities. The process fit well alongside our product development work without becoming a distraction.

What was your primary form of communication with YellowInk Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to work with complex, technical subject matter without oversimplifying it. YellowInk understood that credibility matters in the AI space and avoided generic messaging. Their SEO recommendations respected both search performance and technical accuracy.

Are there any areas for improvement or something YellowInk Digital could have done differently?

Not that I can think of. They managed everything really well.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Stelao

Describe what your company does in a single sentence.

We are passionate about creating software that empowers brands to deliver exceptional outcomes for customers. The key is harnessing the explosive growth in data that is generated and used throughout the enterprise. We are dedicated to cultivating successful partnerships with B2B2C companies, working hand in hand to enhance the lives of individuals and make a positive contribution in an increasingly dynamic world.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• At Stelao, we had a strong product and clear value proposition, but our organic visibility wasn’t reflecting that. We were relying too heavily on outbound and referrals, while SEO remained underutilized. Our main challenge was building a structured SEO foundation that could consistently attract the right audience, especially decision-makers actively searching for our services, not just casual traffic.

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Fiverr

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from YellowInk Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

YellowInk Digital worked with us across the full SEO lifecycle. This included a deep audit of our website, keyword and competitor research, on-page optimizations, content direction, and improving how our service pages were positioned for search intent. They didn’t just focus on rankings but also on how SEO could support conversions and long-term growth. It was an ongoing engagement rather than a one-off task.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw measurable improvements in keyword rankings, organic traffic quality, and inbound inquiries over time. Pages that previously had little to no visibility started ranking for relevant, high-intent keywords. More importantly, leads coming from organic search were better aligned with our ideal customer profile, which made a clear difference in sales conversations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were reliable and structured in their approach. Communication was consistent, expectations were clearly set, and updates were shared without unnecessary complexity. We always knew what was being worked on, what had been completed, and what the next priorities were. This made it easy to collaborate alongside our internal team without friction.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

YellowInk doesn’t overcomplicate SEO or chase buzzwords. They focus on what moves the needle and explain the reasoning behind every recommendation. It felt like working with a strategic partner who understands how growing businesses operate, rather than a vendor delivering templated SEO work.

Are there any areas for improvement or something YellowInk Digital could have done differently?

The onboarding phase involves a fair amount of strategic input and decision-making, which can feel intensive initially. A more step-by-step onboarding framework could further streamline that early phase. Beyond that, the overall experience has been very positive.

BACKGROUND

Please describe your company and position.

I am the Software Application Developer of Felco Solutions

Describe what your company does in a single sentence.

FELCO Solutions is a software and services consulting company specializing in PTC products. We develop PLM and CAD tools designed to bridge gaps within Windchill and CREO, helping our customers streamline their business processes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• We wanted to strengthen our online presence and make sure our website content reflected the quality of our work. SEO was inconsistent, and our messaging didn’t clearly differentiate us. The goal was to improve visibility while also making the site more useful for potential clients.

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Linkedin

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from YellowInk Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

YellowInk Digital supported us with an SEO focused content strategy and execution. They helped shape our messaging, optimize service pages, and produce content designed to rank while still sounding natural. Their involvement went beyond writing and into overall content direction.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We noticed steady improvement in organic search performance and the quality of inbound inquiries. The content made it easier for prospects to understand our offerings before reaching out, which improved the overall lead quality.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were responsive, organized, and clear in their communication. We always knew where things stood and what to expect next, which made the collaboration easy.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to balance SEO with clear, business-focused messaging was impressive. Nothing felt forced or over optimized. The content aligned well with how we talk about our services.

Are there any areas for improvement or something YellowInk Digital could have done differently?

There weren’t any major gaps during the engagement. As with any growing agency, continued capacity planning as they scale will help maintain the same level of responsiveness, but our experience overall was very positive.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Stelao

Describe what your company does in a single sentence.

We are passionate about creating software that empowers brands to deliver exceptional outcomes for customers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• At Stelao, we had a strong product and clear value proposition, but our organic visibility wasn’t reflecting that. We were relying too heavily on outbound and referrals, while SEO remained underutilized. Our main challenge was building a structured SEO foundation that could consistently attract the right audience, especially decision-makers actively searching for our services, not just casual traffic.

SOLUTION

How did you find YellowInk Digital?

Referral

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

YellowInk Digital worked with us across the full SEO lifecycle. This included a deep audit of our website, keyword and competitor research, on-page optimizations, content direction, and improving how our service pages were positioned for search intent. They didn’t just focus on rankings but also on how SEO could support conversions and long-term growth. It was an ongoing engagement rather than a one-off task.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw measurable improvements in keyword rankings, organic traffic quality, and inbound inquiries over time. Pages that previously had little to no visibility started ranking for relevant, high-intent keywords. More importantly, leads coming from organic search were better aligned with our ideal customer profile, which made a clear difference in sales conversations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were reliable and structured in their approach. Communication was consistent, expectations were clearly set, and updates were shared without unnecessary complexity. We always knew what was being worked on, what had been completed, and what the next priorities were. This made it easy to collaborate alongside our internal team without friction.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out was their practical mindset. YellowInk doesn’t overcomplicate SEO or chase buzzwords. They focus on what moves the needle and explain the reasoning behind every recommendation. It felt like working with a strategic partner who understands how growing businesses operate, rather than a vendor delivering templated SEO work.

Are there any areas for improvement or something YellowInk Digital could have done differently?

The onboarding phase involves a fair amount of strategic input and decision-making, which can feel intensive initially. A more step-by-step onboarding framework could further streamline that early phase. Beyond that, the overall experience has been very positive.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and director of Gratuity Consulting and Services, a strategic talent management company. We provide ethical downsizing, staffing solutions, and workforce development, helping organizations manage workforce transitions and build resilient teams through innovative redeployment and upskilling programs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with YellowInk Digital?

We wanted to increase our overall revenue generation through marketing and demand generation. We didn’t have a website, so we approached YellowInk Digital to support us with the website design and other marketing initiatives.

SOLUTION

What was the scope of their involvement?

YellowInk Digital has provided SEO, website development, and social media marketing. The team has created an efficient and mobile-friendly website for us. They’ve also ensured we understand the marketing language so we can work on our analytics. The team has helped us generate leads through our website and social media engagements.

What is the team composition?

We’ve worked with 2–5 teammates from YellowInk Digital.

How did you come to work with YellowInk Digital?

We found them through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, they were a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working with them in August 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our revenue has increased by 15%. SEO and social media have had the biggest impact on our revenue increase.

How did YellowInk Digital perform from a project management standpoint?

They deliver on time. We communicate through virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

They don’t just present fancy words in front of their clients; they help clients understand how each area and activity affects their performance. They’re very creative and experts in what they do.

Are there any areas they could improve?

I can’t think of anything for YellowInk Digital to improve.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of DecorBeverages, a food and beverage company. We provide prepackaged drinking water, combining advanced purification and elegant branding to deliver high-quality, safe hydration for events, businesses, and retail customers.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with YellowInk Digital?

We needed help with website development and SEO.

SOLUTION

What was the scope of their involvement?

YellowInk Digital has created our website from scratch. The team has built our brand presence and worked on our SEO ranking. YellowInk Digital has been responsible for everything, including content, images, layout, and adding a cart.

What is the team composition?

We’ve worked with 2–5 teammates from YellowInk Digital.

How did you come to work with YellowInk Digital?

Someone referred YellowInk Digital to us. We chose them because their pricing fit our budget.

How much have you invested with them?

So far, we’ve spent less than $10,000.

What is the status of this engagement?

We started working with YellowInk Digital in July 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

YellowInk Digital's work has resulted in lead generation and ROI. We've gotten more than 70 leads within the first three months. Moreover, we've noticed a change in our business revenue and customer engagement. Our brand visibility has increased, and we're receiving more calls.

How did YellowInk Digital perform from a project management standpoint?

YellowInk Digital's project management has been super smooth and coordinated. The team delivers on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

I'm impressed by YellowInk Digital's clarity, coordination, on-time delivery, and budget-friendly approach.

Are there any areas they could improve?

I can't think of anything for YellowInk Digital to improve.