UAWC Agency

BACKGROUND

Please describe your company and position.

I am the Partner of Portugal Property Advisor

Describe what your company does in a single sentence.

Citizenship and Residency by Investment

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UAWC Agency to accomplish?

• Analysis of Google Campaign
• Fixing the existing problems with Google Ads
• Guidance of running Google Ads

SOLUTION

How did you find UAWC Agency?

• Online Search
• Referral
• Clutch Site

Why did you select UAWC Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from UAWC Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

UAWC Agency gave our Google Ads a major facelift! 🚀 They did a deep dive into our campaigns, fixed pesky bugs, and gave us some super helpful tips. Their suggestions were on point and totally tailored to our needs. We're seeing more clicks and conversions since we made the changes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

UAWC Agency's expertise was a super value to our Google Ads campaigns. Our click-through rates (CTR) improved significantly, leading to more clicks from our target audience. Additionally, we experienced higher conversion rates, resulting in more users taking desired actions. This, in turn, translated to a better return on ad spend (ROI), making our budget more effective.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I was impressed by the communication, it was clear, transparent, and right to the point, no wasting time. All my questions are answered in an understandable way.

What was your primary form of communication with UAWC Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed by their efficiency, clear communication, and quick delivery

Are there any areas for improvement or something UAWC Agency could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the Managing Director of Sitting Pretty

Describe what your company does in a single sentence.

Sitting Pretty is a beauty brand that believes everyday should be a good hair day. We're a DTC ecommerce brand focused on solving thin hair problems with high-quality considered halo hair extensions designed to perfectly blend with your own hair.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UAWC Agency to accomplish?

• Customer acquisition
• Scale ad spend
• Multi-channel marketing

SOLUTION

How did you find UAWC Agency?

• Referral

Why did you select UAWC Agency over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from UAWC Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

UAWC took over and managed all our paid media channels. They were able to deliver a high ROAS at scale which meant we could run our ads in a profitable manner, which was difficult for many brands post iOS 14.5.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a significant increase in results from our ads spend, and a high degree of measurable synergy between multiple ads channels. Furthermore, they were able to deliver great, measurable results from their CRO service.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

UAWC are timely and strong communicators. No one is perfect, but they have strong internal project management capabilities and managerial oversight. It was rare that I would ever need to follow up on promises.

What was your primary form of communication with UAWC Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

If ever there was an issue UAWC did not hesitate to throw resources at the problem to turn things around. We felt that our issues always given the right level of attention and urgency.

Are there any areas for improvement or something UAWC Agency could have done differently?

It's hard to complain about UAWC. They have done very good work for us and have shown a great degree of regard and appreciation for our business. The only thing I could pick on (which is a little unfair) is that we were guineapigs for one of their new services, and the communication wasn't strong for that service. But again, in fairness, they didn't have all their processes set up, and they definitely priced the service accordingly.

BACKGROUND

Please describe your company and position.

I am the Co-Owner of The Yurtopian

Describe what your company does in a single sentence.

We have a glamping vacation rental business in the Texas Hill Country with 16 yurts.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UAWC Agency to accomplish?

• Increase our bookings
• Increase our conversions
• Lower our ROAS

SOLUTION

How did you find UAWC Agency?

• Online Search

Why did you select UAWC Agency over others?

• Pricing fit our budget
• Excellent customer service

How many teammates from UAWC Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We pay the team at UAWC every month to manage our google and meta ad campaigns. They have also consulted with our wordpress web designer on SEO and backend suggestions for our website. They send us a report every monday on the results of our campaigns and we have a bi-weekly meeting via google meets to discuss our project.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our bookings via digital ads have increased by at least twice the numbers we were getting last year. They have been enormously helpful in managing a very big ad campaign for our small business. They also worked really well with our website designer , making sure our back-end, SEO configurations were optimized.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, they are always on time. We're usually the ones slowing things down!

What was your primary form of communication with UAWC Agency?

• Virtual Meeting

What did you find most impressive or unique about this company?

They are a very smart, knowledgeable team. They are extremely responsive to our questions. We are super happy with the results.

Are there any areas for improvement or something UAWC Agency could have done differently?

none!

BACKGROUND

Please describe your company and position.

I am the CEO of InTheMarket.ie

Describe what your company does in a single sentence.

Online retailer

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire UAWC Agency to accomplish?

• Increase online purchase
• Increase traffic to our website

SOLUTION

How did you find UAWC Agency?

Online Search

Why did you select UAWC Agency over others?

• High ratings
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

We have been using UAWC Agency for a number of years. From the outset they set up a thorough process that set out their understanding of what our objectives and goals were and made it clear to us what would be effective and what would not be. They have consistently yielded us fantastic results and return on investment on our social media advertising spend.

They are exceptionally professional and provide us with regular reports and updates. This transparency makes it easy for us to manage our budgetary spend. They are exceptional at gaining an understanding of any new metrics we devise and they have a proper understanding of what our customers needs are. Over time, our partnership has developed to where they have a keen understanding of our industry and they adapt accordingly when the market changes.

We mainly communicate via WhatsApp which could prove challenging to other businesses, but not in this instance. The communication skills of all of their team are second to none and there is never any ambiguity or misunderstanding. This is vital to our continued success.

Their staff are exceptional and constantly communicate with us and reply to our queries promptly and effectively. The team works non stop to calibrate our advertising campaigns for maximum results. I would recommend them to any business who wanted to maximise their return on investment and work with a target driven team of professionals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• ROAS

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Items are delivered on time. All queries responded to in a timely manner. Nothing is too much. They are quick and responsive to all of our needs in a friendly and professional manner.

What was your primary form of communication with UAWC Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

Their communication is exceptional. Reporting is relevant and timely.

Are there any areas for improvement or something UAWC Agency could have done differently?

None

BACKGROUND

Please describe your company and your position there.

I'm one of the co-founders and sales director of our company. We provide a subscription based graphic design service.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire UAWC Agency?

We wanted to maximize the effectiveness of our PPC campaigns and achieve our business goals.

SOLUTION

How did you select this vendor?

We found them via a freelancer platform. They had great reviews and a proven track record of success. After a video call with them, we believed that they can best help us achieve our goals and is the best fit for our company.

Describe the scope of their work in detail.

Keyword research: Identifying relevant keywords to target in the ads and ensure that they are included in the ad copy Bid management: Manage the bid amount for each keyword to ensure that the ads are displayed in a prominent position and to maximize the return on investment for the campaign. Ad targeting: Use advanced targeting techniques to ensure that the ads are displayed to the most relevant audience. Performance analysis: Regularly analyze the performance of the campaigns to identify areas for improvement and optimize the campaigns for better results.

What was the team composition?

We work with two of the team members mostly. We were in contact with the owner as well.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

-A significant increase in traffic to a website -Higher conversion rates -Lower cost-per-conversion Overall we noticed an increase in the ROI.

How effective was the workflow between your team and theirs?

We enjoy working with them. Clear communication. They share the goals and objectives, and submit a report each week along with their suggestions. Overall, it's a collaborative approach that seems to be working fine.

What did you find most impressive about this company?

They take the time to understand our specific business goals and develop customized solutions to meet those goals. They are very flexible as well.

Is there any area for improvement or anything that could have been done differently?

Nothing I can think of.

BACKGROUND

Please describe your company and your position there.

Fashion ecommerce

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire UAWC Agency?

Our last ads team got our account banned, shrank our budgets by 90 percent and brought roas down to 0.1. Within less than a month UAWC got us back to profitability, within 6 weeks we are almost back at the original level of spend we had despite it being a recession.

SOLUTION

How did you select this vendor?

The least boastful in interview, but seemd very analytical and rigourous.

Describe the scope of their work in detail.

Running fb and google ads

What was the team composition?

multiple team members with one point of contact who is always available

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

From an abysmal start left behind by their predecessors, they have grown our ad spend massively, got us back to profitability and put our company back on a growth trajectory less than a month after starting after months of decline. They have been extremely honest and upfront, always underpromising and overdelivering, despite massive account issues (fb bans and the like) always executing on our strategy even if they dont feel fully comfortable with it (fast scaling) and doing so succesfully.

The team is truly excellent. You are in safe hamds here, and if they dont think something is feasible./ profitable they will tell you immediately. These guys will protect and grow your money as if it was theirs.

How effective was the workflow between your team and theirs?

Very fast and effective workflow. They give us updates, we give them ideas and they just excute.

What did you find most impressive about this company?

Honesty, I am impressed with their perseverance in the face of great obstacles, achieving objectives quickly and quietly. They just do their job and do it with excellence.

Is there any area for improvement or anything that could have been done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

I'm the president of a small software company that makes tools for video and podcast creators.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire UAWC Agency?

We needed to test the viability of PPC for a product line we were launching and collect data about what worked and didn't work. Going into the process, we weren't sure how to approach it or whether it would work.

SOLUTION

How did you select this vendor?

We compared UAWC to a number of others online and also to companies we'd worked with in the past. UAWC demonstrated excellent communication, they were responsive, and they quickly understood exactly what we were looking for.

Describe the scope of their work in detail.

UAWC evaluated our needs and discussed a strategy with us. They then implemented this strategy and continued to make improvements over the course of several months. Along the way, they provided key metrics on a regular basis and worked with us to make improvements.

What was the team composition?

The team we worked with was small, quick, and responsive. I also worked with a more senior person there to set overall direction.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The campaigns have been surprisingly successful. Going into the process, we didn't know what to expect, and based on previous experience, we didn't have high hopes for PPC. But UAWC Agency continued to optimize the campaign until it exceeded our expectations, and now they have become an important part of our go to market strategy.

How effective was the workflow between your team and theirs?

Working with UAWC has been easy, effective, and very pleasant. They are super responsive and on the ball. I look forward to our weekly updates, and I feel like I can reach out any time. I truly enjoy working with them.

What did you find most impressive about this company?

The most impressive thing about UAWC is that they listen. They took time to really understand our needs and structure a collaboration that worked for everybody. Their motivation and integrity are incredibly valuable and rare.

Is there any area for improvement or anything that could have been done differently?

I wouldn't suggest any improvements at this time. They're great.

BACKGROUND

Introduce your business and what you do there? 

I’m the director of a digital marketing agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with UAWC Agency?

We needed a digital marketing partner.

SOLUTION

What was the scope of their involvement?

Our team provides UAWC Agency with comprehensive project briefs, which include our content plans, product descriptions, and targeted keywords. They then rely on those materials to manage our PPC campaigns, mainly focusing on Google and Facebook.
What is the team composition? 

We work with Alex (Account Manager), Alexey (Co-Founder), and Tania (Team Lead).

How did you come to work with UAWC Agency?

We found UAWC Agency via Upwork. We were impressed with Alexey's communication and presentation skills, so we thought his team was highly capable of meeting our needs.

How much have you invested with them?

We've spent about £10,000 (approximately $14,000 USD) so far.

What is the status of this engagement?

Our ongoing partnership started in August 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've seen stable boosts in conversion, browsing, and customer diversity rates since we've entrusted our marketing needs to UAWC Agency's team. We're satisfied with our partnership, and we plan to keep engaging them.

How did UAWC Agency perform from a project management perspective?

We communicate via email, WhatsApp, and periodic in-person meetings. UAWC Agency is a communicative and timeline-oriented team — they haven't missed a single deadline.

What did you find most impressive about them?

UAWC Agency quickly grasps the new metrics we set and keenly understands our audience's changing needs.

Are there any areas they could improve?

I can't think of anything off the top of my head.

Do you have any advice for potential customers?

Approach them with an adequate budget, and they'll deliver the results you need. 

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a marketing and advertising agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with UAWC Agency?

We needed someone to provide marketing services for our client’s advertising needs.

SOLUTION

What was the scope of their involvement?

We use UAWC Agency as our primary white label advertising resource. Services include PPC, Google Ads, social media ads, and several other advertising channels.

What is the team composition?

We work with account managers, account coordinators, and the CEO.

How did you come to work with UAWC Agency?

We found them on Upwork and remember them doing a great job on the small projects we initially started with. We escalated our engagement from there that scales across multiple clients.

How much have you invested with them?

So far, we’ve spent around $100,000.

What is the status of this engagement?

Our ongoing partnership started in January 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve definitely increased our return on ad spend (ROAS) on all our accounts, which enabled us to achieve long-term relationships with our clients.

How did UAWC Agency perform from a project management standpoint?

They work well from a project management perspective because they’re always on top of the process and they’re very responsive. We use Basecamp as our primary management tool and we typically communicate through Zoom, email, and Slack.

What did you find most impressive about them?

They’ve been very instrumental in helping foster our relationships with our clients.

Are there any areas they could improve?

I can’t think of anything they could improve on because we’ve been quite happy with their work.

Do you have any advice for potential customers?

I would recommend hiring UAWC Agency for medium to large-scale projects.

BACKGROUND

Introduce your business and what you do there.

I’m the digital project executive at Sena Designs, a textile manufacturing company. We have multiple brands that focus on e-commerce and offer multiple textile products to consumers as an e-commerce retail brand.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with UAWC Agency?

We launched our e-commerce website in early 2021. Our biggest challenge was to process our paid media reports on digital. Additionally, we wanted to scale our business to specific KPIs.

SOLUTION

What was the scope of their involvement?

UAWC Agency manages our PPC ads, which are mainly Google and Facebook Ads. We’ve asked them to launch campaigns and optimize them, and they’ve taken complete management for our digital advertising.

Initially, they had a great strategy, which consisted of segmenting different audiences and microtargeting them. It also included identifying what our ideal prospect looks like. For that purpose, they leveraged the tools on Google and Facebook Ads to reach those target customers effectively. Additionally, tthey did some ad copy and creative work.

Later down the line, we figured it’d be better for us to tackle it on our own because we have a particular brand image. We had the in-house capacity to do it, and it was better for us to focus our resources on managing, launching, and optimizing campaigns.

Since then, they’ve handled Facebook, Instagram, and Messenger, as well as Google Ads and the Google networks. In summary, all our digital marketing.

Throughout the engagement, they’ve gone above the strict project reach. At one point, they suggested conversion rate optimization for things we could improve on the website and creative work. They’ve also analyzed some of the data to make more suggestions. Overall, they’ve been invested in the project beyond the scope of their work, and they’ve done it without charging us. 

What is the team composition?

We’ve worked with five people. We initially had contact with the owner — it was pretty good, so that led us to work with them. Right now, we work with two PPC managers.

How did you come to work with UAWC Agency?

We searched online, including Clutch. We had experience with Clutch before, so we compared reviews with a large list of the agencies we interviewed. We decided on UAWC Agency after the very positive feel we got from them.

How much have you invested with them?

We’ve spent between $5,000–$10,000.

What is the status of this engagement?

We started working together in July 2021, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our monthly revenue has increased by 35%, and new users have increased by 30%. Additionally, the average time spent on our website has increased by 13% per month, and they keep increasing numbers on a monthly basis. Last month, for the same amount of ad spend, we generated 30% more revenue, which is very impressive.

Overall, it’s been great working with them. When we started, there was a learning curve between the way they work, our product and brand, and how we’d go with the project. However, that learning curve was completed in the first month. Before, we’d engaged with a team that unfortunately generated unexpected bad results. UAWC Agency was quick to react to this and match us with a new team.

How did UAWC Agency perform from a project management standpoint?

They work with multiple tools. They use Google Data Studio and other reporting tools to send us weekly and monthly reports, which are very reliable and accurate. Moreover, the team comes up with ideas and is responsive — we can reach out to them at any time, and they’re always available to answer questions or implement new changes.

We have daily communication. We used Telegram before, but we communicate via WhatsApp now. They also have an internal chat system, and sometimes we use email or phone calls.

What did you find most impressive about them?

UAWC Agency is dedicated to the project, and they have great expertise. Their framework is very systematic and has proven to be good, while the communication has been very effective. Also, they follow a very clear set of instructions to ensure that all the campaigns are set up for success. 

Are there any areas they could improve?

There’s nothing I’d have them improve; the experience has been so good.

Do you have any advice for potential customers?

Be completely clear with your communication; they’re always there to listen. They’re curious about your business and want to learn more. Therefore, the more information you give them, the more tools they have to work with you, so it’ll be a more efficient partnership.

Also, be patient with them. Even if things don’t go as expected, the team always has the right tools and skillsets to get you back on track. They put their clients’ needs first.