Leave a Review For Providers 0 0
  • Post a Project
Towers Fractional Marketing Logo

Towers Fractional Marketing

Not yet reviewed

Contact Towers Fractional Marketing

Get a custom proposal

Strategically focused, tactically actioned.™

Growing businesses often face a frustrating reality: they need seasoned marketing leadership to help build or lead existing marketing functions, but without the overhead of a full-time CMO. That’s exactly the gap Towers Fractional Marketing was designed to fill.

Towers Fractional Marketing provides strategic marketing services for SMB industrial manufacturers, SaaS and professional services businesses throughout the United States – all on a flexible, fractional basis.

  • Min project size
    $5,000+
  • Hourly rate
    $200 - $300 / hr
  • Employees
    Freelancer
  • Locations
    Doylestown, PA
  • Year founded
    Founded 2024

Overview by:

Reviewer avatar
Susan Towers
Principal About the Team

1 Locations

  • Doylestown , PA

No have been added yet...

    Highly Rated Similar Providers

    Have you worked with Towers Fractional Marketing?

    Share your experience working with Towers Fractional Marketing on a past project by leaving a review for buyers around the world

    Submit a Review

    Our Story

    For nearly 25 years, Susan Towers, MBA, has built, led, and mentored marketing teams across manufacturing, software, and professional services firms serving SMBs from startups to $100M+ in revenue. Today, she provides fractional CMO leadership across product marketing, GTM strategy, martech, demand generation and digital marketing to accelerate growth, improve retention and drive efficient, scalable results at the speed you need.

    Meet the Team

    Susan Towers

    Susan TowersPrincipal

    What Sets Us Apart

    People

    Towers Fractional Marketing fosters collaboration across teams - sales, product, customer success, operations, service and leadership - to ensure marketing isn’t a silo but a driving force that supports company-wide goals.

    Processes

    A holistic approach to business processes means that marketing seamlessly integrates across the organization and channel to drive efficiency and scalable growth.

    Technology

    Towers Fractional Marketing audits and helps to refine your martech stack to eliminate redundancies, integrate disconnected systems and streamline workflows.

    Tools and Technology

    Microsoft Teams
    Monday.com
    Asana
    Zoho CRM
    Salesforce
    Microsoft Outlook
    Microsoft PowerPoint
    Microsoft Excel
    Microsoft Word
    Adobe Creative Cloud
    Canva

    Commonly Asked Questions

    COLLABORATION Relationships - from customers, internal stakeholders and executive leadership to partners, media and analysts - are the center of success. CURIOSITY Asking questions, seeking new perspectives, challenging assumptions and prioritizing learning is modus operandi. RESULTS MATTER Aspiring to achieve top performance; to improve capabilities and definitions of success while accomplishing goals.

    The outcomes of a CMO engagement with Towers Fractional Marketing can vary significantly based on duration, internal resources, budget, goals, martech stack and other factors. Previous results have included double-digit lead growth, accelerated sales velocity, successful market entries and multiple award-winning brand repositioning initiatives. Book a call today to discuss how your expected outcomes can be achieved with Towers Fractional Marketing: https://bookings.cloud.microsoft/book/TowersFractionalMarketingbooking@towersfractionalmktg.com/?ismsaljsauthenabled=true

    Engagements with Towers Fractional Marketing are structured as long-term, scalable partnerships that evolve based on your growth stage, internal capacity and marketing maturity. Rather than one-off advisory work, these engagements are designed to provide sustained leadership, execution support and strategic continuity across all phases of marketing development. At the foundational level, the Advisor engagement focuses on high-impact strategic guidance, including market positioning, marketing strategy and go-to-market direction. This level is typically used by leadership teams that need experienced oversight and clarity but may already have internal or agency execution in place. The Accelerator level expands into a more hands-on partnership, where strategy is translated into execution-ready marketing plans. This includes ownership of annual planning, content and SEO direction, martech and automation oversight and performance tracking. At this stage, the relationship becomes more embedded, ensuring that strategy is consistently activated and measured against business outcomes. At the most comprehensive level, the Acting CMO level functions as an extension of the executive team, providing full marketing leadership across strategy execution, and team management. This includes multi-channel marketing execution, cross-functional coordination, process improvement and ongoing optimization of both internal and external resources. The focus is on building a cohesive, high-performing marketing function that drives predictable pipeline and revenue growth. Across all engagement levels, Towers Fractional Marketing is focused on continuity, alignment and measurable impact so that marketing evolves from fragmented activities into a structured growth engine that supports your long-term business objectives.

    Locations (1)

    Main Street Doylestown, PA, United States 18901

    1

    Contact Towers Fractional Marketing

    If you’re not seeing exactly what you need here, send this company a custom message. You can talk about your project needs, price, and timeline to get started on your project.

    Get connected to see updates from Towers Fractional Marketing like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.