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Torque

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AI for marketing and sales. Your people lead, AI d

Torque implements AI for marketing and sales only, because that is where a company makes its money. For sales, Torque builds an AI engine that finds the right prospects, researches each one and follows up every lead. For marketing, an AI engine that publishes in your company's voice every week. Built to run, with your team in control. Every engagement starts with the Torque Audit, a two-week review of your company's own numbers that shows where AI makes money first. Torque also trains leaders and teams to work with AI. For B2B companies of 47+ people. Torque is part of Richeness Media, serving 50+ clients since 2018.

  • Min project size
    $10,000+
  • Hourly rate
    $300+ / hr
  • Employees
    2 - 9
  • Year founded
    Founded 2026

Service Lines
AI Consulting
30%
AI Development
20%
AI Agents
15%
Content Marketing
15%
Demand Generation Marketing
10%
Generative AI
10%

No Focus Areas have been added yet…

Industries
Information technology
70%
Business services
30%
Clients
Midmarket ($10M - $1B)
80%
Small Business (<$10M)
20%

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Our Story

Torque is for B2B companies of 47+ people that want AI built to run in marketing and sales. Start-ups where one founder wears every hat, or AI for HR, operations or IT, are not a fit. Founder-led by Rich Loen, a three-time CMO. He held senior roles at Nike, Jordan Brand and Philips. He directs every build with senior AI engineers. Your people lead, AI does the rest. Born in May 2026 as the engine behind sister company Unreal Personas. Part of Richeness Media, serving 50+ clients since 2018.

What Sets Us Apart

Marketing and sales only

Torque implements AI where a company makes its money, and nowhere else. No HR, operations or IT projects. Your company works with a specialist, not a firm that does everything.

We run what we build

Torque runs on its own AI engines, the same kind we build for clients. Every build is founder-led, with senior AI engineers. We don't teach what we don't run.

Your people lead, AI does the rest

Every engine is built to run, with your team in control. It starts with the Torque Audit, a two-week review of your company's own numbers that shows where AI makes money first.

Tools and Technology

Google Meet
Slack
ClickUp
Zoho Projects
Google Drive
Loom
Google Docs
GitHub
Google Cloud Platform
HubSpot
Netlify
Cloudflare

Commonly Asked Questions

No. Torque builds engines that take on the research, the follow-up and the publishing, so your team spends more time on the work it was hired for: judgment, relationships and decisions. Your people lead, AI does the rest.

For sales, an AI engine that finds the right prospects, researches each one and follows up every lead. For marketing, an AI engine that publishes in your company's voice every week. Torque also trains leaders and teams to work with AI.

That is the point, and it is why Torque works on marketing and sales only. Torque does not promise returns. The Torque Audit uses your company's own numbers to show where AI makes money first, before your company commits to a build.

The Torque Audit is €2,500 and is credited in full against a build signed within 30 days. Builds start at €15,000. Payment is 50% upfront and 50% on delivery. AI usage runs in your company's own accounts, at cost, with no mark-up.

Torque works on marketing and sales only, every build is founder-led, and Torque runs on its own AI engines, the same kind we build for clients. Torque is part of Richeness Media, serving 50+ clients since 2018.

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