Syntora.Tech

BACKGROUND

Please describe your company and position.

I am the CEO of MarTraff

Describe what your company does in a single sentence.

We do SEO for websites and businesses, and sometimes we do SEO for web3 projects, and give the development to other companies

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Syntora.Tech to accomplish?

• Improve the trading platform based on market analysis and community needs.
• Implement new product features to increase user engagement and improve the overall user experience
• Support business growth by helping the product attract more active users and improve platform performance

SOLUTION

How did you find Syntora.Tech?

• Online Search
• Referral
• Clutch Site

Why did you select Syntora.Tech over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Syntora.Tech were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

 Syntora.Tech supported us in upgrading a trading platform after we identified new opportunities through SEO and market analysis.

The goal was not only to bring more traffic to the product, but also to make sure the platform could better meet user expectations once that traffic arrived.

Their team helped us define and prioritize the product improvements that would have the highest impact. From there, they handled both the technical implementation and product-side recommendations.

The main deliverables included:

1) Integration with multiple crypto wallets

2) Implementation and improvement of trading charts

3) UX and interface improvements across key user flows

4) Gas optimization to make transactions more efficient

5) Development and deployment of new smart contracts

6) Implementation of a referral program to support user acquisition and retention.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1) A 23% increase in active users

2) Approximately 17% growth in liquidity pool deposits

3) Around 11% token price growth during the period after the improvements were introduced

4) Users earned over $6,800 in referral rewards through the newly launched referral mechanics.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was straightforward and effective. We had weekly calls to review progress, discuss priorities, and align on next steps, and we stayed in touch through WhatsApp for day-to-day communication. They were responsive, easy to work with, and generally delivered tasks on time. 

What was your primary form of communication with Syntora.Tech?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their deep product thinking, combined with technical execution, was impressive. Syntora.Tech's development team thought carefully about user behavior, platform usability, and how each feature could contribute to actual business growth.

Are there any areas for improvement or something Syntora.Tech could have done differently?

The collaboration went amazing.