Storm Brain

BACKGROUND

Please describe your company and your position there.

UNITE Hair is a professional hair care brand that sells premium hair products online and directly to top-tier salons. I'm the director of marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We hired Storm Brain to build a custom website to service both professional and consumer e-commerce. Once it was built, we needed them to manage day-to-day operations.

What were your goals for this project?

As a beauty brand, it was important for our site to be extremely functional and beautiful. We have multiple audiences and pricing structures, and we sell both products and services online. Our website needed a sharp custom build.

SOLUTION

How did you select this vendor?

We interviewed Storm Brain because of their high-ranking reviews on agency directories, but we hired them because they asked the right questions, offered solutions that made sense, and took the time to understand our business.

Describe the project and the services they provided in detail.

Storm Brain managed the entire process. After an exploration period, during which they got to know us, they presented their designs. They created the front- and backend of the site, created and repurposed content, and managed the integration process with our CRM system and team. 

What was the team composition?

We were fortunate enough to work directly with the founders. They're still our lead contacts.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The site is still new, but everyone at the company is excited about it. Our employees say it is fun, impactful, and fantastic. We know that our partners will love to use it. 

How was project management arranged and how effective was it?

We started with an extremely thorough proposal that outlined everything. It was a sizeable document, but they broke it down nicely. We knew exactly what we were getting and when it would be delivered. The whole process has been easy to navigate. 

What did you find most impressive about this company?

They're a boutique agency in size, but not in strategy. They aren't afraid to tackle any issues or ideas. 

Are there any areas for improvement?

No, we're satisfied. 

BACKGROUND

Please describe your company and your position there.

I work in application support for a private bank.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We needed to redesign and develop our public facing consumer banking website. That included various third-party integrations as well as new branding and brand identity design work. We also needed work on our digital marketing strategy, website maintenance, and support.

What were your goals for this project?

To redefine our brand through the launch of a new website. This was focused on user experience and responsive design that could offer great functionality for our customers.

SOLUTION

How did you select this vendor?

Our executive leadership team interviewed a number of digital agencies. They received comprehensive proposals based on our request for proposal and then selected Storm Brain.

Describe the project in detail.

They led a content strategy phase, with input from a number of stakeholders and departments at the bank. That involved reviewing and finalizing content for each section of the site. Those meetings were held in-person and were very hands on.

Storm Brain then gave various design presentations to our leadership team in order to present their ideas. We were given the opportunity to participate during the testing and review of the development stages, prior to the launch of the site.

What was the team composition?

The team was led by two executives with Storm Brain and included a project manager, a lead designer, junior designers, and a full development team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The site has launched, and our internal stakeholders, shareholders, and employees are very happy it. Our customers and business clients have all shared how much they like the new brand identity and the website. We’ve increased our visibility online and continue to grow our business.

How effective was the workflow between your team and theirs?

They were quick to deliver and remained quick and efficient in responding any of our account requirements. By now, their team is an extension of ours in order to provide the digital marketing and online brand strategy.

What did you find most impressive about this company?

They way that they have been able to integrate into our team and understand our brand and our company overall impressed me.

Are there any areas for improvement?

There’s nothing specific.

BACKGROUND

Introduce your business and what you do there.

I'm the general director of an educational institution that teaches English to international students.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Storm Brain?

We wanted to increase traffic to our website, upgrade our internal review system, and improve our conversion rate.

SOLUTION

What was the scope of their involvement?

After discussing our business goals, they prepared an outline of their organic growth strategies. Once they finalized the scope, they began implementing SEO best practices on our website. Storm Brain also helped us revamp our customer review system and our website.

What is the team composition?

We worked closely with their CEO and CTO throughout the entire project.

How did you come to work with Storm Brain?

We discovered Storm Brain through a simple online search.

How much have you invested with them?

Our expenses were less than $10,000.

What is the status of this engagement?

They worked with us from January 2018–2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our search engine ranking has increased dramatically since Storm Brain refined our digital marketing strategies. We have also noticed a 30% increase in site traffic and a significant improvement in conversion.

How did Storm Brain perform from a project management standpoint?

Their communication efforts were outstanding. They sent us metric reports and recommendations on a regular basis.

What did you find most impressive about them?

Although they were unfamiliar with our industry, they completely understood our business needs and how to solve them. They generated a ton on creative solutions within our first meeting.

Are there any areas they could improve?

We had an amazing experience working with Storm Brain.

BACKGROUND

Please describe your company and your position there.

I’m the marketing manager for UNITE Hair, a high-end haircare product developer for both consumers and stylists.  

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We hired Storm Brain to help us rebrand and relaunch our website.

What were your goals for this project?

We wanted to achieve a user-friendly platform that supports every aspect of our business. Our goal was to have a cohesive plan that allows us to grow as a brand.

SOLUTION

How did you select this vendor?

Storm Brain was hired before I joined the team, so I didn’t have a role in selecting them.

Describe the project and the services they provided in detail.

We began the project with several creative meetings to build a full understanding of our visions and goals for the website. Once all the concepts, proofs, and wireframes they created were approved, they began production. Storm Brain designed, developed and launched the new site.

They provided key recommendations throughout the process and submitted their work for review at every stage. We test their products and provide feedback, which they would then use to make final improvements.

What was the team composition?

They provide between 4–5 core teammates for the project. Blake (Chief Strategy Officer & Founder, Storm Brain) and Leah (CEO, Storm Brain) are our main points of contact.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

After launching the new site, users we able to more easily engaged with us. Our entire internal team is satisfied with the final product—they exceeded our expectations.

How was project management arranged and how effective was it?

Storm Brain manages the project very impressively. Their quick responses to calls and emails make communication simple. They are always available and keep us up to date on all the steps they’re taking. They walk us through the entire project and explain the processes.

What did you find most impressive about this company?

Their customer service is what impresses us most. They are always willing to solve problems and eager to contribute in any way they can. This dedication was critical during our launch period. We’ve been comfortable throughout the entire project.

Are there any areas for improvement?

There’s very little for them to improve on—I’m excited to continue working with them.

BACKGROUND

Please describe your company and your position there.

I’m the provider relations director at Avia Dental Plan. I handle our dental provider network nationwide.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

Initially, we hired Storm Brain for website development, but we’ve continued to work with them for marketing purposes.

What were your goals for this project?

We wanted the site to be user-friendly for our members, and we wanted our marketing and social media efforts to drive sales.

SOLUTION

How did you select this vendor?

We conducted extensive research, but, having previous experience with Storm Brain, it was an easy decision.

Describe the project in detail.

They built the website according to our request. Our members can use it to purchase a dental plan, but it also holds a nation-wide database of dentists that updates in real time. Regarding marketing, they manage both social media and SEO operations.

What was the team composition?

Different members of Storm Brain’s team cooperate with our individual departments.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The website is functional and extremely user-friendly. Combined with Storm Brain’s marketing efforts, it’s driven profuse sales.

How effective was the workflow between your team and theirs?

Every time I’ve needed something from them, they’ve delivered.

What did you find most impressive about this company?

Storm Brain owns a great number of web development skills. This is of the utmost importance given our current growth rate. 

Are there any areas for improvement?

No. Storm Brain delivers everything we need.

BACKGROUND

Please describe your company and your position there.

I am the CEO of a well-known doll manufacturing company that has been in business for over 20 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We needed a complete reboot of our website, including both the frontend and backend. In addition, we wanted to reinvent our brand and improve the customer experience we offered.

What were your goals for this project?

The goal of our engagement was to revitalize our company’s brand. Regarding web development, we wanted to make our website more classy, artistic, and reflective of the high-level workmanship we are known for.

SOLUTION

How did you select this vendor?

We chose Storm Brain after considering many other vendors. Based on the initial vibe they gave us, we liked them the most. 

Describe the project and the services they provided in detail.

Our project was a considerably large undertaking by any standard. The company’s entire database of orders spanned our 20 years in business. Storm Brain had to incorporate the entire lengthy list options into the new website. The work we undertook together involved a complete overhaul of the way we process orders and accept them.

What was the team composition?

We primarily dealt with Blake (Chief Strategy Officer and Founder, Storm Brain) and Leah (Author, Storm Brain). Since working together, we have been blown away by the diverse set of skills they bring to the table. I’m sure other support staff involved, but it was very nice to interface directly with the people behind the creative aspects of the job.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We have seen an enormously positive response to our new look and website. Ordering is now much easier, and processing orders is now increasingly handled by the site itself, instead of manually addressed by staff.

How was project management arranged and how effective was it?

The management of this process was very professional, and the team was always very responsive to our feedback. They also kept us up to date throughout the process.

What did you find most impressive about this company?

We have seen an enormously positive response to the new look and website Storm Brain delivered. The new platform they designed makes ordering much easier for our customers now. Similarly, the order processing method is increasingly being handled automatically by the site itself, which reduced the manual efforts our staff need to exert.

How was project management arranged and how effective was it?

Storm Brain had a very professional management process for our project. The entire team was always highly responsive to our feedback. Additionally, they consistently kept us up to date throughout the process.

What did you find most impressive about this company?

I really feel like Storm Brain cares about their work. They take great pride in their work, and it shows in the results. We enjoyed working with a team that clearly loves what they do!

Are there any areas for improvement?

I have nothing bad to say about this company.

BACKGROUND

Please describe your company and your position there.

Our company offers a CRM software designed specifically for the mortgage and real estate industries. I am the COO and a co-founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We hired Storm Brain to redesign our entire website.

What were your goals for this project?

We wanted a site that was beautifully designed and attractive to prospective customers. Most importantly, we needed to optimize our platform to increase its ranking and generate leads through organic search results

SOLUTION

How did you select this vendor?

We chose to work with Storm Brain after reading all their amazing reviews from past clients.

Can you go into detail about the services they provided and the scope of the project?

Storm Brain completely redesigned our entire site and performed testing and analysis. They handled the end-to-end implementation. This process included website optimization, CMS customization, copywriting, editing, and all the hosting elements. We have continued to partner with their team for support and hosting services.

What was the team composition?

We worked directly with Storm Brain’s CTO and managing director.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Since launching the new site Storm Brain delivered, we’ve continuously received compliments on a weekly basis. Our users praise the site’s look and feel.  We appreciate the improved form and functionality. It’s now much more comfortable to track leads the site generates more systematically. 

How was project management arranged and how effective was it?

Blake (CTO, Storm Brain) and Leah (Managing Director, Storm Brain) were very clear about project timelines and executed on them expertly.

What did you find most impressive about this company?

I most admired the team’s creativity. Storm Brain has a unique ability to take existing copy and transform it into branded content.

Are there any areas where they can improve?

If I were to have a Storm Brain create the site again, I would request fewer customized elements so we could make more changes in-house. To be fair, I made this decision initially, so it’s not an error on Storm Brain's account. When you want something beautiful and unique that no one else has, it has to be custom.

BACKGROUND

Please describe your company and your position there.

I am the creative director of a real estate and brokerage agency. I am responsible for all marketing, website, social media, and graphic design tasks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We were in the process of launching our brokerage company and needed a website for consumers and recruits to receive all the information they needed. We hired Storm Brain to develop and design all components of our site.

What were your goals for this project?

We wanted to provide a platform for prospective agents to receive all the recruiting information they needed, but it also needed to be a platform that allowed consumers to look through home listings and have access to home buying and selling resources.

SOLUTION

How did you select this vendor?

We researched several vendors, but we were impressed with Storm Brain’s response time compared to other companies. Their website was eye-catching and included several elements we wanted to include on our own site. I narrowed our potential options and presented a list to my supervisor, and we decided on Storm Brain.

Can you go into detail about the services they provided and the scope of the project?

Because this was a brand new website, we had no previous content. Storm Brain guided us through the content creation process and offered suggestions for certain components we hadn’t considered. Once our content was ready, Storm Brain incorporated it into our website.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We will be launching our brokerage firm in about a month. We are confident that Storm Brain’s efforts to develop our website will contribute to the success of our company.

How was project management arranged and how effective was it?

Our operations manager and I put together all the content for the site, and Storm Brain frequently checked in with us to make sure we were on track to finish within our timeline guidelines. We used Dropbox to share files back and forth.

What did you find most impressive about this company?

Their website is what initially caught our eye and made a great first impression for helping us decide on their company.

BACKGROUND

Please describe your company and your position there.

I am chairman of the Gulitz Foundation. We partner with domestic and global organizations to bring awareness to four main causes: animal rights, water conservation, military and veteran support, and preservation of the arts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We needed a partner to design our brand and compose a PowerPoint template within a hard deadline of three months.

What were your goals for this project?

We wanted to professionally convey our foundation’s mission and purpose and prepare for any challenges we might encounter as the foundation grows.

SOLUTION

How did you select this vendor?

A business partner referred us to Storm Brain.

Can you go into detail about the services they provided and the scope of the project?

Storm Brain designed our foundation’s logo, website, and business cards. They provided the written and visual content for each element, including a PowerPoint template for our future presentations.

What was the team composition?

We worked with a project manager, copywriter, and a team of designers.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We have received compliments on the project’s interface, content, and visuals from industry peers. Storm Brain understood our vision and developed relevant and powerful design elements that aligned with our foundation’s values.

How was project management arranged and how effective was it?

The workflow was smooth and accommodating of our needs and expectations. I may have invested several hours in the development process, but their team took over from there.

What did you find most impressive about this company?

They expertly combined creativity with business expertise in the development stages of the project. They showed engagement throughout the process and a real investment in our cause.

Are there any areas where they can improve?

No, as long as they continue to hold themselves to the highest standard.

BACKGROUND

Please describe your company and your position there.

I’m the director of provider relations at Avia Dental Plan. We’re a national discount dental plan service.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Storm Brain?

We initially needed them to develop our website. However, they’ve since expanded their role to help build our brand through digital marketing.

What were your goals for this project?

We wanted a user-friendly site that would generate and drive sales.

SOLUTION

How did you select this vendor?

Our CEO chose them. While I wasn’t involved in the selection process, I can’t imagine working with any other team.

Can you go into detail about the services they provided and the scope of the project?

Storm Brain built our website from the ground up to be user-friendly and easily accessible. After launching the site, they implemented various digital marketing strategies, including SEO and social media campaigns to increase our brand awareness.

What was the team composition?

I mostly worked with Blake (CTO, Storm Brain) and his team.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The new site has greatly impacted our sales conversion rate, and we’ve seen increased daily traffic thanks to their marketing campaigns.

How was project management arranged and how effective was it?

Our CEO monitors the project management. In terms of communication, we communicate easily, and they always clearly understand what we need and deliver that. Blake and his team are extremely easy to work with; they’re creative, forward-thinking individuals.

What did you find most impressive about this company?

I appreciated that their team continued to work for us beyond the initial scope to generate more sales and build our brand awareness.