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Get a custom proposalMeasurable marketing for businesses ready to scale
I'm Gregory De Rocher, founder of sequenceDM — a Vancouver-based B2B marketing consultancy specializing in marketing strategy, fractional CMO engagements, and marketing audits for companies ready to scale.
I work with B2B companies in solar and clean energy, financial services, SaaS, edtech, legal tech, and creative industries. My approach is diagnostic first: find what's broken, fix the strategy, then build the execution plan around revenue — not activity.
Before founding sequenceDM, I held Director of Marketing Communications and Director of Digital Marketing roles at Fidelity Investments Canada. That institutional background shaped how I work: with a bias toward measurable outcomes, disciplined budget allocation, and honest KPI and revenue alignment.
Clients I've worked with include Otter Energy, which achieved 3× revenue growth over five years; Gepeto, which raised $1.2 million following a pre-fundraise marketing audit; and DoProcess, whose brand development contributed to a successful acquisition.
I'm not an agency. I don't sell execution retainers or bill hours for deliverables. Every engagement is advisory, independent, and built around what your business actually needs — whether that's a focused audit, a go-to-market strategy, or ongoing fractional CMO support.
sequenceDM serves B2B companies across Canada and North America.
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Min project size
$5,000+
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Hourly rate
Undisclosed
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Employees
2 - 9
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Locations
Vancouver, Canada
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Year founded
Founded 2016
1 Locations
- Vancouver , Canada
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Our Story
sequenceDM is a Vancouver-based B2B marketing consultancy founded by Gregory De Rocher, formerly Director of Digital Marketing at Fidelity Investments Canada. I specialize in marketing audits, fractional CMO engagements, and go-to-market strategies for companies ready to scale. Clients include Otter Energy (3× revenue growth) and Gepeto ($1.2M raised). We serve B2B companies across Canada and North America.
Meet the Team
Gregory De RocherMarketing Consultant
Gregory De Rocher founded sequenceDM to give growing B2B companies access to senior marketing leadership without a full-time hire. He has led engagements resulting in 3× revenue growth, $1.2M raised, and a successful acquisition.
What Sets Us Apart
Diagnostic before prescriptive
Every engagement starts with a rigorous audit before any recommendations are made. Strategy is built on evidence, not assumptions — and the deliverable is a prioritized action plan tied to revenue, not a report full of observations.Senior marketing experience, not agency overhead
15+ years of consultancy work built on Director-level institutional experience at Fidelity. Clients get a proven strategic operator, not a team of juniors managed by someone they rarely see.Independent, not incentivized
Every audit is paid and advisory-only, with no execution retainer to sell. The recommendations reflect what the client actually needs, not what keeps billing going.Locations (1)
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