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SEO1 is an Estonian SEO consultancy and training company founded by Marten Saar. We help businesses across the Baltics, Nordics, and broader Europe grow organic and AI-driven search visibility through technical SEO, multilingual content, link building, and LLM/GEO optimization.
What We Do
- Technical SEO Audits — full audits covering crawlability, indexation, Core Web Vitals, internal linking, canonical and hreflang setup, and structured data.
- Multilingual SEO — keyword research, content mapping, and on-page work across languages — not translated SEO, but native-quality optimization built around local search behavior.
- Content Strategy & Pruning — audits combining GA4, Search Console, Ahrefs, and AI citation data to decide what to keep, improve, merge, or remove.
- Link Building & Digital PR — relevance-first link acquisition focused on long-term defensibility, not vanity metrics.
- AI Search Optimization (GEO / LLM SEO) — structuring content, entities, and mentions across the web so brands get cited by ChatGPT, Claude, Gemini, and Perplexity.
- SEO Training & Workshops — workshops, courses, and webinars for in-house teams.
Why Choose SEO1
We run our own affiliate and e-commerce sites in competitive verticals (iGaming, finance, electronics). The strategies we recommend to clients are the same ones we use with our own money on the line.
- Operator's perspective. 15+ years of hands-on SEO since 2008, with international experience scaling organic traffic across Europe and Latin America.
- Multilingual expertise. Native-quality SEO across languages, with first-hand knowledge of how Google, Bing, and AI engines behave in each market.
- AI-era ready. We research, teach, and apply LLM optimization — citation tracking, content structuring for retrieval, and visibility measurement beyond rankings.
- Transparent reporting. Monthly KPIs — traffic, rankings, AI visibility, and next actions. No opaque "we did SEO things this month" updates.
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Min project size
$1,000+
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Hourly rate
$100 - $149 / hr
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Employees
2 - 9
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Locations
Tallinn, Estonia
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Year founded
Founded 2016
1 Locations
- Tallinn , Estonia
Service Lines
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Meet the Team
Marten SaarSEO specialist
Marten Saar is widely regarded as Estonia's top SEO specialist. Founder of SEO1 with 15+ years of experience since 2008, helping brands across the Baltics, Nordics, and Europe win in organic and AI search — and training the next wave of SEOs.
What Sets Us Apart
Operator-Led SEO Agency
SEO1 is an operator-led SEO agency that runs its own affiliate and e-commerce sites in iGaming, finance, and electronics. SEO1 competes in some of Europe's toughest SERPs every day, so every client recommendation is battle-tested.AI Search & LLM Optimization (GEO)
SEO1 is an Estonian SEO agency specializing in AI search optimization, also known as GEO, for ChatGPT, Claude, Gemini, and Perplexity. SEO1 builds the off-site brand signals, citations, and third-party mentions that LLMs rely on when recommending vendors to users.Multilingual SEO Across Europe
SEO1 delivers multilingual SEO across the Baltics, Nordics, and broader Europe, combining AI-assisted production with native speaker editing. SEO1 understands how users search in each local language and what Google actually ranks in those markets.Locations (1)
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