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Sentosa Limited

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Organic growth that turns into predictable revenue

Sentosa is a London-based SEO, digital PR and AI SEO consultancy for mid-market and enterprise B2B companies. We are measured on the pipeline and revenue that organic search produces, not on rankings or traffic.

  • Min project size
    $5,000+
  • Hourly rate
    $200 - $300 / hr
  • Employees
    2 - 9
  • Locations
    London, England
  • Year founded
    Founded 2025

1 Locations

  • London , England

Service Lines
Search Engine Optimization
70%
Public Relations
20%
Content Marketing
10%
Select Focus Area
Content Marketing Focus
Blog Writing Services
70%
Copywriting
30%
Platform SEO Focus
WordPress SEO
75%
Squarespace SEO
10%
YouTube SEO
10%
Shopify SEO
5%
Public Relations Focus
Other PR
100%
SEO Focus
Content development
25%
Link earning & development
25%
On site optimization
15%
Local search
10%
Multilingual SEO
10%
SEO Reputation Management
10%
Mobile optimization
5%
Industries
Information technology
40%
Manufacturing
25%
Business services
15%
Advertising & marketing
10%
Other industries
10%
Clients
Enterprise (>$1B)
70%
Midmarket ($10M - $1B)
30%

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Our Story

Sentosa began with one person’s search work. Christopher Lier started in SEO in 2015, working on enterprise, international and B2B campaigns. In 2023 he launched LinkPanda, a link building agency for B2B and SaaS companies, and in 2025 founded Sentosa Limited to bring SEO, digital PR and AI SEO together for larger B2B firms. Our mission is to make organic search a channel the board can measure in pipeline and revenue. We are accredited by the Good Business Charter.

What Sets Us Apart

1. Measured on pipeline

We report on the enquiries and revenue that organic search produces, not on rankings or traffic.

2. Led by the founder

Christopher Lier leads every account personally, backed by in-house specialists in SEO content, digital PR, outreach and link building.

3. Built for AI search

Your buyers now research in ChatGPT, Perplexity and Google AI Overviews. We work on being cited there, and we measure it.

Quick Facts

1 year in business

Tools and Technology

Google Drive
Zapier
Make
Google Docs
Google Sheets
Google Slides
HubSpot
Calendly
SendGrid
Google Cloud Platform
Slack
Zoom

Commonly Asked Questions

Every client has a named account manager and a direct line to the senior team, so questions are answered by the people doing the work. We agree the reporting cadence at kickoff, usually a monthly report and a live dashboard covering rankings, traffic, authority and pipeline, plus a call to review progress against the revenue target we set together. We raise problems as soon as we see them rather than at the end of a quarter, and we report what did not work alongside what did. Between calls, clients reach us in a shared channel and receive a reply the same working day.

On the enquiries and revenue that organic search produces. We also track rankings, traffic and AI citations, but they are not the goal. Success is the revenue and qualified pipeline a client can attribute to organic search, not the size of the keyword list. At kickoff we agree a commercial target, then define the leading indicators that lead to it: qualified leads and demos, rankings on the terms buyers actually search, share of voice in AI answers, referring domain quality, and conversion rate on the pages that matter. Every report ties those indicators back to the target, so the client can see whether the program is on track and what changes if it is not. We hold ourselves to the commercial number.

We work with 10 to 40 clients at any one time. The range reflects the mix of engagement sizes we run, and we cap the number deliberately so that every account keeps a named manager and senior involvement rather than being absorbed into a queue.

Every engagement starts with an audit and a roadmap tied to pipeline targets. Delivery then covers technical SEO, SEO content, digital PR and links, with monthly reporting.

Mid-market and enterprise B2B companies, mostly in manufacturing and industrial, software and SaaS, and B2B services. We also deliver search work for agencies under their own name.

Locations (1)

124 City Road London, England EC1V 2NX

2 - 5

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