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Overview Sales Surge is a Dutch CRM and revenue operations agency.
We help B2B companies turn a messy commercial operation into one that runs on clean data, clear processes and sensible automation.
Our tagline is Align · Automate · Accelerate.
It is also how we work.
- First we bring strategy and process in line.
- Then we automate the repetitive work.
- Then we use the data to speed up growth.
We are a team of 24, based in Amstelveen, the Netherlands, and founded in 2023. We have delivered more than 150 CRM implementations. We are an official Pipedrive Platinum Partner, and in July 2026 we were named one of the top 8 Pipedrive partners worldwide.
Our philosophy is simple: Dutch engineering for commercial growth. Built to last. Designed to scale.
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Min project size
$1,000+
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Hourly rate
$100 - $149 / hr
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Employees
10 - 49
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Year founded
Founded 2023
Service Lines
No Focus Areas have been added yet…
Industries
No Industries have been added yet…
Clients
- Midmarket ($10M - $1B)
- 70%
- Small Business (<$10M)
- 30%
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Our Story
Sales Surge started in 2023 with a simple observation. Most B2B companies do not have a sales problem. They have a system problem. Sander Vergouwen had spent more than ten years in sales, CRM and RevOps. He led sales at Rodeo Software, where the team grew 340%. He worked in business development at Brightmine and as a CRM consultant at Leapforce. In every role he saw the same pattern. Good salespeople were buried in admin. Leads slipped through the cracks. Management could not see what was reall
What Sets Us Apart
1. We build it ourselves.
Many agencies advise and then hand you a deck. We design the system and build it. When the market does not have the tool we need, we make it. That is how we got to eleven Surge products, each one born from a problem we kept solving for clients.2. We say no.
We do not take projects without a CRM component, and we do not build stand-alone websites. That focus is why more than 150 CRM implementations sit behind us, and why our work holds up after go-live.3. We deliver in phases, with proof at each one.
You see progress along the way, not once at the end. We hand over per phase and train your team on your own data. We tell you what works, what does not, and what to do next, even when that is not what you hoped to hear.
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