ROQUÉ Research Solutions

ROQUÉ Research Solutions is a market research agency that integrates research, artificial intelligence, and advanced data analytics to transform information into actionable business decisions.

Headquartered in Córdoba, Argentina, we support companies across Latin America, Europe, and other international markets through applied market research and strategic insight generation. Since 1996, we have helped organizations understand markets, consumers, and competitive dynamics to reduce uncertainty and support better strategic decisions.

Our work combines traditional research methodologies with advanced analytics and AI-powered tools to accelerate data collection, uncover deeper insights, and convert research findings into practical solutions that organizations can implement. Rather than delivering only reports or data, we focus on transforming insights into business actions.

Our core services include market research, consumer research, customer experience (CX) research, mystery shopping, brand and campaign research, competitive intelligence, and product development research. We also develop AI-enabled research solutions such as voice-based interviews and automated insight generation that allow companies to collect and analyze information faster and at scale.

We work with organizations across multiple industries including consumer products, retail, financial services, technology, construction, and industrial sectors. Our projects often support innovation, product development, customer experience improvement, and strategic market understanding.

At ROQUÉ, research is an applied discipline. Our approach connects data, insight, and strategy through collaborative processes that involve clients and stakeholders in the development of solutions validated by real market evidence.

Our mission is to help organizations better understand their markets, customers, and opportunities — and transform that knowledge into strategic advantage.