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Performance Marketing & Webflow Experts

Roicool is a digital marketing agency based in Istanbul, Türkiye, working with B2B, SaaS and healthcare brands across Türkiye, Europe and the United States. Founded by Mahmud Filoğlu and Zehra Adaş, the agency brings marketing, measurement and technology together in one team, so strategy, execution and reporting come from the same people. Our services are organized in seven areas. Performance marketing covers Google Ads, Meta, LinkedIn, YouTube and Microsoft advertising, managed on real conversion data rather than platform metrics.

SEO covers technical SEO, international SEO for multilingual sites, B2B SEO and content marketing. GEO (Generative Engine Optimization) and AEO help brands get found and cited in ChatGPT, Gemini, Perplexity and Google AI Overviews; every GEO engagement starts with an AI visibility analysis that shows where a brand currently stands. Data and measurement covers GA4, server-side tracking, Consent Mode compliance and marketing data warehouses. CRM consulting covers HubSpot and Zoho implementation and migration. Lead generation covers outbound infrastructure, email deliverability and landing page optimization. Webflow design, development and migration complete the offering.

Roicool is a Google Partner, Meta Business Partner, LinkedIn Marketing Partner and Webflow Professional Partner. We run multilingual campaigns in more than ten languages and have particular depth in health tourism marketing, where advertising regulation, patient communication and multi-country funnels require specialist experience. We publish our methodology, case studies, a digital marketing glossary and an AI-readable company information page on roicool.com, and we report on business outcomes rather than vanity metrics. Roicool does not work with e-commerce retail brands; our focus is companies whose buying decisions begi

  • Min project size
    $1,000+
  • Hourly rate
    $25 - $49 / hr
  • Employees
    10 - 49
  • Year founded
    Founded 2025
  • Languages

2 Languages that we service

  • Turkish
  • English

Service Lines
Performance Marketing
20%
Select Focus Area
Frameworks and CMS
Other frameworks and CMS
10%
Platform SEO Focus
Magento SEO
20%
YouTube SEO
20%
Baidu SEO
10%
Daum SEO
10%
Shopify SEO
10%
Squarespace SEO
10%
WordPress SEO
10%
Industries
Dental
35%
Medical
30%
Beauty
25%
Financial services
10%
Clients
Small Business (<$10M)
50%
Midmarket ($10M - $1B)
40%
Enterprise (>$1B)
10%

Pricing Snapshot

Min. project size $1,000+
Avg. hourly rate $25 - $49 /hr
Rating for cost 4.9 /5

Most Common Project Size

$10,000 - $49,999 based on 7 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Select a service to see pricing information

Overall Review Rating

5.0
  • Quality

    4.9 /5
  • Schedule

    5.0 /5
  • Cost

    4.9 /5
  • Willing to Refer

    5.0 /5
See all 7 Reviews

Roicool Reviews

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SEO Services for Dental Service Company

  • Search Engine Optimization
  • Generative Engine Optimization Content development On site optimization
  • Less than $10,000
  • May - Sep. 2026
5.0
Quality
4.5
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They were highly professional, easy to work with, and incredibly responsive!"

Sep 17, 2026
Dentist, İstanbul dent
Zeynep Korkmaz
  • Dental
  • Turkey
  • 1-10 Employees
  • Online Review

Roicool provided SEO services for a dental service company. The team worked to improve the client's AI visibility through website enhancements, strategic listings, and content creation.

SEO Services for Business Services Company

  • Content Marketing Search Engine Optimization
  • Content development Technical SEO
  • $10,000 to $49,999
  • Apr. 2025 - Apr. 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"What impressed us most was Roicool's strategic approach and transparency throughout the project."

Jul 2, 2026
Co-Founder, Business Services Company
Anonymous
  • Business services
  • Istanbul, Türkiye
  • 11-50 Employees
  • Online Review

Roicool provided SEO services for a business services company. The team conducted an SEO audit and implemented technical SEO recommendations, on-page optimization, metadata improvements, and keyword mapping.

SEO Services for Software Development Company

  • Search Engine Optimization
  • $10,000 to $49,999
  • June 2025 - June 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They deeply understood our business goals and focused on delivering real, long-term ROI."

Jun 25, 2026
Software Engineer, RıdvanTech
Rıdvan Çakar
  • Business services
  • Istanbul, Türkiye
  • 11-50 Employees
  • Online Review

Roicool provided SEO services for a software development company. The team conducted a technical SEO audit, performed keyword research, optimized the site, implemented off-page strategies, and provided reports.

Website Migration & Revamp for Construction Co

  • Web Design Web Development
  • Adobe Experience Manager CMS
  • $10,000 to $49,999
  • Mar. - June 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"What stood out most was how smooth they made the whole thing."

Jun 25, 2026
Project Manager, Construction Company
Bihter Ulu
  • Construction
  • Turkey
  • 11-50 Employees
  • Online Review

Roicool migrated a construction company's website to Webflow. The team redesigned the UI, rebuilt the pages on Webflow, and set up the CMS.

Marketing Strategy for Software Company

  • Marketing Strategy Other Digital Marketing
  • $10,000 to $49,999
  • Apr. 2025 - Apr. 2026
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0

"Their team was proactive, data-driven, and easy to communicate with throughout the project."

Jun 25, 2026
Founder & Software Developer, Software Company
Anonymous
  • Information technology
  • Turkey
  • 11-50 Employees
  • Online Review

Roicool provided marketing strategy services for a software company. The team created a lead generation strategy and managed paid advertising campaigns to improve efficiency and generate qualified leads.

Web Design & Dev & Digital Strategy for Textile Products Co

  • Performance Marketing Web Design Web Development
  • WordPress CMS Facebook Advertising Instagram Advertising
  • Less than $10,000
  • Jan. - May 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They finished everything perfectly."

Jun 27, 2025
Founder, Milore
Zeynep Acar
  • Manufacturing
  • Istanbul, Türkiye
  • 11-50 Employees
  • Online Review

Roicool designed and developed a website for a textile products company. The team also developed performance marketing strategies to boost the client's digital presence and revenue.

Showing 1-7 of 7 Reviews

Our Story

Roicool is an Istanbul-based performance marketing agency combining Webflow development, SEO, and paid advertising. As Google, Meta, and Webflow partners, we manage campaigns across 11+ languages for brands across Turkey and beyond. We don't chase vanity metrics — we chase real growth.

What Sets Us Apart

Full-funnel ownership

We don't pick a lane. Webflow development, SEO, and paid advertising work together under one roof — because isolated tactics don't drive growth, connected strategies do.

Certified partner expertise

Google, Meta, and Webflow official partners. We manage $50K+ monthly ad budgets across 11+ languages, bringing global execution with local market insight.

Radical transparency

No jargon, no vanity metrics. Every client gets a dedicated account manager, clear reporting, and honest communication — always focused on revenue, not impressions.

Contact Roicool

If you’re not seeing exactly what you need here, send this company a custom message. You can talk about your project needs, price, and timeline to get started on your project.

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Roicool

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Roicool Logotype

mahmud filoğlu

Roicool Logotype

Zehra Adaş

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