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Reverse — Web3 KOL & UGC Marketing Agency
Reverse is a performance-driven agency built for Web3 protocols and DeFi platforms that demand real results. We run two complementary distribution models: high-authority KOL campaigns that build credibility and narrative validation, and creator-led UGC distribution that creates total feed saturation across Twitter, Telegram, TikTok, YouTube, and Discord.
Our KOL network spans 1,300+ curated voices across every niche, DeFi, Traders, Airdrop, Gaming etc, every platform, and every region. We handle 100% of the operational load: selection, outreach, briefing, scheduling, content review, and reporting. No hidden fees. No inflated numbers. Ever.
500+ campaigns delivered. Clients include dYdX, Immutable, Polytrade, BNB Chain, OKX, Plume, Cronos, and 100+ others across DeFi, RWA, gaming, and infrastructure.
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Min project size
Undisclosed
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Hourly rate
Undisclosed
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Employees
2 - 9
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Locations
Genève, Switzerland
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Year founded
Founded 2023
1 Locations
- Genève , Switzerland
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Our Story
Before building Reverse, we spent over a year managing KOLs as freelancers, working closely with both influencers and projects on a daily basis. That experience made one thing very clear: the system was broken. Projects were consistently overpaying for exposure that didn’t deliver. Budgets were going to KOLs with inflated numbers, botted audiences, and little to no real reach. On paper, campaigns looked strong. In reality, they generated weak engagement and almost no meaningful conversions
What Sets Us Apart
Built by Operators
We’ve managed KOLs and run campaigns ourselves. We understand what works because we’ve been in the trenches, not just managing from the outside.On-Chain First
We actively use the products we promote. From DeFi to user flows, we design campaigns based on real experience, not assumptions.Performance Over Hype
No inflated metrics or empty reach. We focus on campaigns that drive real users, real liquidity, and measurable results.Locations (1)
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